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STAQ

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STAQ is Operative’s data intelligence platform that automates the collection, normalization, and activation of advertising data across more than 400 media platforms. It unifies revenue, spend, and inventory data into standardized, actionable datasets, enabling teams to generate accurate reports and performance insights. With powerful APIs and seamless integrations, STAQ connects to the most widely used ad platforms and supports custom connections to proprietary systems. Users can access real-time reporting, custom reconciliation outputs, and anonymized benchmark data from publishers generating over $3 billion in ad revenue. STAQ helps media organizations centralize their data workflows and make consistent, data-driven decisions across sales, operations, and strategy.

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