--- title: OpenX Reviews meta\_title: 'OpenX Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 18 reviews by the users' company size, role or industry to find out how OpenX works for a business like yours. aggregate\_rating: rating\_value: 3.2 review\_count: 18 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

# OpenX Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by OpenX but has limited features.  
  
Are you part of the OpenX team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

OpenX’s vision is to unleash the full economic potential of digital media companies through superior advertising technology.

* * *

Seller
[OpenX](https://www.g2.com/sellers/openx)
Discussions
[OpenX Community](https://www.g2.com/products/openx/discuss)
Languages Supported

German, English, French, Japanese

Overview by
Oliver Roberts (Director of Product Marketing at OpenX)

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

[
View More Pricing Information
](https://www.g2.com/products/openx/pricing)

## Top-Rated Alternatives

[

 ![PubMatic](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "PubMatic")

PubMatic

3.2/5(11)

](https://www.g2.com/products/pubmatic/reviews)

[

 ![Google Ad Manager](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Google Ad Manager")

Google Ad Manager

4.2/5(236)

](https://www.g2.com/products/google-ad-manager/reviews)

[

 ![Magnite, for Sellers](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Magnite, for Sellers")

Magnite, for Sellers

3.2/5(20)

](https://www.g2.com/products/magnite-for-sellers/reviews)

[
View All Alternatives
](https://www.g2.com/products/openx/competitors/alternatives)

## User Insights

Average based on 18 real user reviews.

Implementation Time

1 month

[Log in to unlock pricing and user insights](/login)

 ![Cassidy E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Cassidy E.")
CE

Cassidy E.

Linear Associate Account Manager

Mid-Market (51-1000 emp.)

8/30/2018

"Great For Creating Reports"

4.5/5

What do you like best about OpenX?

My clients are constantly asking for reporting, they want to know how many clicks their ads got, what percentage of people clicked on them, how many people saw the ads, etc and this tool helps us track those numbers accurately and easily. Review collected by and hosted on G2.com.

What do you dislike about OpenX?

I have to use this in combination with another program called SailThru in order to generate all of the information my clients ask for. I would like for these services to somehow be combined. Review collected by and hosted on G2.com.

Recommendations to others considering OpenX:

Be sure you know the functions, it's great for generating reports and filtering results to very specific things!! Review collected by and hosted on G2.com.

What problems is OpenX solving and how is that benefiting you?

We are solving the issue of tracking ad clicks and impressions, generating reports easily that can be modified and filtered for the specific information and client we are looking to track, and it's very easy! Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Mechanical or Industrial Engineering](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Mechanical or Industrial Engineering")
UM

Verified User in Mechanical or Industrial Engineering

Enterprise (\> 1000 emp.)

6/6/2016

"Perfect to acquire customers for a new product launch"

4.5/5

What do you like best about OpenX?

Ability to micro-target my target audience with a good conversion is a gift for anyone launching a new product. Analytics is top-notch and helps us do A/B testing etc. Review collected by and hosted on G2.com.

What do you dislike about OpenX?

UI can be improved. Ability to create multiple user accounts with varied permissions is desired as we do not want every one to put hands on all the data Review collected by and hosted on G2.com.

Recommendations to others considering OpenX:

Targeted campaigns - OpenX is the tool to go for! Review collected by and hosted on G2.com.

What problems is OpenX solving and how is that benefiting you?

We were launching a new product. We defined our target audience and were searching for a good tool to kick start our online user acquisition campaign. OpenX helped in starting our campaign without much hassle. Also, it even helped us by analysing which segment of users had better conversions and let us tweak our product according to customers. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Broadcast Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Broadcast Media")
UB

Verified User in Broadcast Media

Mid-Market (51-1000 emp.)

6/9/2016

"OpenX"

5/5

What do you like best about OpenX?

Extremely great at header bidding, very progressive in their thinking and able to monetize publisher's website better Review collected by and hosted on G2.com.

What do you dislike about OpenX?

Nothing at all. They are great at what they do. Review collected by and hosted on G2.com.

What problems is OpenX solving and how is that benefiting you?

remnant monetization Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

##### Pricing

Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more.

[
View More Pricing Information
](https://www.g2.com/products/openx/pricing)

OpenX Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_68bafabb95e6c3c7366db8d1e3014929/google-ad-manager.jpg "Product Avatar Image")

Google Ad Manager

4.2/5(236)

[
Compare Now
](https://www.g2.com/compare/google-ad-manager-vs-openx)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_2736519589ac65c94616f33a00436876/pubmatic.jpg "Product Avatar Image")

PubMatic

3.2/5(11)

[
Compare Now
](https://www.g2.com/compare/openx-vs-pubmatic)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_05fd991cf8a67f348a02e9714c75311a/magnite-for-sellers.png "Product Avatar Image")

Magnite, for Sellers

3.2/5(20)

[
Compare Now
](https://www.g2.com/compare/magnite-for-sellers-vs-openx)

##### 
##### OpenX Features

SSP Functionality 

SSP Functionality 

SSP

Ad Unit Availability

Impression Targeting

Floor Price

[
View More Features
](https://www.g2.com/products/openx/features)

##### Categories on G2

[Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms)[Publisher Ad Server](https://www.g2.com/categories/publisher-ad-server)[Supply Side Platform (SSP)](https://www.g2.com/categories/supply-side-platform-ssp)

[Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms)[Publisher Ad Server](https://www.g2.com/categories/publisher-ad-server)[Supply Side Platform (SSP)](https://www.g2.com/categories/supply-side-platform-ssp)[App Monetization Platforms](https://www.g2.com/categories/app-monetization-platforms)

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