--- title: Onalytica Reviews meta_title: 'Onalytica Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter reviews by the users' company size, role or industry to find out how Onalytica works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 6 scale: '5' date_modified: '2026-07-15' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Onalytica Reviews **Vendor:** Spotlight **Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Average Rating:** 4.5/5.0 **Total Reviews:** 6 ## About Onalytica Founded in 2009, Onalytica specialises in providing Influencer Relationship Management software and supporting professional services to help brands scale 1-to-1 Influencer Relationship Management results. We work with Marketing, Communication, Digital & PR professionals to help configure bespoke influencer programmes so that they can better automate and streamline influencing activity as well as identify on-going engagement opportunities. ## Onalytica Reviews ### 1. Useful social media listening tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Logistics and Supply Chain | Mid-Market (51-1000 emp.) **Reviewed Date:** July 07, 2021 **What do you like best about Onalytica?** It covers all the bases well. It's relatively easy to drill into conversations about a given topic and filter/stratify what's being said to obtain a deeper understanding. **What do you dislike about Onalytica?** The visual component (in terms of charts etc) isn't the flashiest/fanciest compared to other tools, but they're easy to understand a put into slide presentations for a wider audience. **Recommendations to others considering Onalytica:** Think about how advanced you need your toolkit to be. If you're just getting started at social media monitoring, then I'd recommend this product without heistation. If however you want something with more bells and whistles (i.e. more integrations), then you might want to consider something more sophisticated/expensive (e.g. radian6) **What problems is Onalytica solving and how is that benefiting you?** It's useful for doing pitches when you work for an agency. It enables you to present findings about a brand/company that the would-be client might not be aware of (especially if they don't really have a social media presence/in-house team). It's also handy if you work client-side and want to get into the nitty-gritty of what's being said about your company/service. ## Onalytica Discussions - [Why is influencer marketing important?](https://www.g2.com/discussions/onalytica-why-is-influencer-marketing-important) - [Why is influencer marketing important?](https://www.g2.com/discussions/why-is-influencer-marketing-important) - [How influencer marketing works?](https://www.g2.com/discussions/how-influencer-marketing-works) - [What do influencers do?](https://www.g2.com/discussions/what-do-influencers-do) - [How much does Onalytica cost?](https://www.g2.com/discussions/how-much-does-onalytica-cost) - [View Onalytica pricing details and edition comparison](https://www.g2.com/products/onalytica/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+11%3A57%3A23+-0500&secure%5Bsession_id%5D=3144438a-a765-4fa1-8332-624ade034d89&secure%5Btoken%5D=1b106648b53c2031e9dfae4a5350da80ee47742a9c8373a7e14bddc863a5c2ff&format=llm_user) ## Onalytica Features **Additional Functionality** - Customer Segmentation - Conversion Tracking - Post Scheduling - Automated Scheduling - Content Management - Campaign Planning - Content Library - Multi-Channel Management - Campaign Management - Trend Analysis - Drag & Drop - Activity Dashboard - Customizable Reports - Multi-Channel Marketing - Social Promotion - Data Import/Export - Contact Management - Social Media Monitoring - A/B Testing - Generative AI - Customizable Branding - Email Marketing - Automated Publishing - Image Library - AI Copilot - Tagging - Campaign Analytics - Reporting/Analytics - Keyword Filtering - Customizable Templates - Real-Time Data - Workflow Management - Calendar Management - Data Visualization - Multi-Campaign - Social Media Integration - Multi-Account Management - Commenting/Notes - Engagement Tracking - Third-Party Integrations - Performance Metrics - Click Tracking **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Influencer Whitelisting - Influencer Compensation - Social Commerce - E-Commerce Integration - Trend Analysis - Real-Time Analytics - Multi-Campaign - Demographic Data - Social Media Integration - Campaign Segmentation - Communication Management - Influencer Relationship Management - Social Performance Management - Campaign Management - Multi-Channel Management - Contact Management - Content Management - Rewards Management - Workflow Management - Activity Dashboard **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Third-Party Integrations - Campaign Planning **Additional Functionality** - Data Visualization - Keyword Tracking - Search/Filter - Social Advertising - Influencer Tracking - Social Promotion - Conversion Tracking - Payment Tracking - Customizable Reports - Email Marketing - Approval Process Control - Alerts/Notifications - Performance Metrics - Data Import/Export - Campaign Scheduling - Engagement Tracking - Monitoring - Contact Database - Influencer Discovery - Multi-Channel Marketing - Social Media Monitoring - Activity Tracking - Customizable Branding - ROI Tracking - AI Copilot - Reporting & Statistics - CRM - Faceted Search/Filter - Categorization/Grouping - Filtering - Generative AI - API ## Top Onalytica Alternatives - [Traackr](https://www.g2.com/products/traackr/reviews) - 4.3/5.0 (373 reviews) - [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) - 4.6/5.0 (563 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,352 reviews)