1. [Home](https://www.g2.com/) 2. ... 3. [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) 4. [On/Special Discussions](https://www.g2.com/products/on-special/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_882978eb0bad7405d55844848c980e25/on-special.png "Product Avatar Image") ](/products/on-special/reviews) [ On/Special ](/products/on-special/reviews) 0 ratings On/Special is an AI-powered social media management tool that lets small businesses run their social media entirely through text message. No app to learn, no dashboard to manage, and no need to spend hours creating social media content. Most small businesses have plenty worth sharing. A restaurant has a new menu item or live music this weekend. A contractor finishes a job that potential customers would love to see. A salon has a last-minute appointment opening. A retailer gets a new shipment. But when you're busy running a business, those everyday moments often never make it onto social media. On/Special makes it easy to share them. Business owners simply text On/Special an update, a photo, or an idea, just as they would text a coworker. On/Special uses AI to turn that message into a finished, on-brand social media post, using the business's real photos rather than AI-generated imagery. It learns about the business from its website and preferences, helping create content that reflects its personality, products, and services. The finished post is sent back by text message. Owners can review it, request changes, or approve it for publication without opening another app. Once approved, On/Special publishes to connected Instagram, Facebook, and Google Business Profile accounts. Employees can also contribute photos and updates by text, making it easier to capture what's happening throughout the business without placing all the responsibility on the owner. Unlike traditional social media scheduling and management platforms, On/Special doesn't require businesses to build content calendars, design graphics, write captions, or log into a dashboard. The entire workflow happens through SMS, making social media management accessible even to owners who have little time or marketing experience. On/Special is designed for independent restaurants, bars and breweries, retail shops, salons and spas, gyms and fitness studios, pet services, and home service businesses such as HVAC contractors, plumbers, and other trades. On/Special helps local businesses stay visible, share what matters to their customers, and maintain a more consistent presence across their social channels without adding more work to their day. Marketing, as easy as a text. Learn more at https://www.onspecial.app/. Show More When users leave On/Special reviews, G2 also collects common questions about the day-to-day use of On/Special. These questions are then answered by our community of 850k professionals. Submit your question below and join in on the G2 Discussion. * * * ### 0.0 Nps Score ### All On/Special Discussions Search Most CommentedMost HelpfulCommon QuestionsNewest All DiscussionsDiscussions with CommentsCommon QuestionsDiscussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Common Questions Newest Filter by All Discussions Discussions with Comments Common Questions Discussions without Comments Sorry... There are no questions about On/Special yet. ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/on-special/discussions/new?entry_point=discussions%23product) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_882978eb0bad7405d55844848c980e25/on-special.png "Product Avatar Image") ### Have you used On/Special before? Answer a few questions to help the On/Special community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/login?context=product_review&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fon-special%2Fdiscuss%3Fsmall_ask%3Don-special) No