# Best Media Monitoring Software ## How Many Media Monitoring Software Products Does G2 Track? **Total Products under this Category:** 172 ### Category Stats (Aug 2026) - **Average Rating:** 4.47/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** eMedia Monitor (+6.67%) - Among all products in this category, eMedia Monitor recorded the largest rating increase compared to last month _Last updated: August 05, 2026_ ## How Does G2 Rank Media Monitoring Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 17,800+ Authentic Reviews - 172+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Media Monitoring Software ![G2 Grid® for Media Monitoring Software plotting products by satisfaction and market presence](https://www.g2.com/categories/media-monitoring/grids.png?focus%5B%5D=2814&focus%5B%5D=20663&focus%5B%5D=39661&focus%5B%5D=30433&focus%5B%5D=3551&focus%5B%5D=1782&focus%5B%5D=53908&focus%5B%5D=5791) Highlighted products: Meltwater, Muck Rack, AlphaSense, TVEyes, Semrush, CisionOne, YouScan, and Brand24. Underlying data: [Grid® JSON](https://www.g2.com/categories/media-monitoring/grids.json?focus%5B%5D=meltwater&focus%5B%5D=muck-rack&focus%5B%5D=alphasense&focus%5B%5D=tveyes&focus%5B%5D=semrush&focus%5B%5D=cisionone&focus%5B%5D=youscan&focus%5B%5D=brand24) **Sponsored** ### Newswire Newswire.com is a media technology company that specializes in press release distribution, media outreach, and visibility tools, designed to help businesses amplify their messages effectively. The platform caters to organizations of all sizes, from startups to established brands, enabling them to secure media mentions, enhance search rankings, and achieve measurable business results through earned media. Unlike traditional vendors that merely distribute press releases, Newswire offers a comprehensive strategy, tools, and support to maximize the value of each announcement. The target audience for Newswire includes communications, marketing, and public relations professionals across various industries who are seeking cost-effective and impactful methods to boost brand awareness and credibility. Companies utilize Newswire to generate visibility through trusted media outlets, engage with journalists and influencers who shape public discourse, and optimize press releases for search engines to capture long-tail traffic. This diverse applicability makes Newswire a versatile solution for businesses looking to enhance their media presence and drive qualified leads and sales through enhanced visibility. Key features of Newswire include the Press Release Optimizer, which assists users in crafting compelling press releases with built-in search engine optimization (SEO) guidance. The platform also offers targeted distribution, ensuring that news reaches the most relevant outlets for specific industries and audiences. The Media Suite combines powerful tools for distribution, monitoring, and outreach into one cohesive platform, while analytics and reporting capabilities allow users to track the performance of their news, from online reach to earned media pickups. These features collectively empower users to create impactful communications that resonate with their target audiences. What distinguishes Newswire from other press release services is its integrated approach that combines distribution with pitching, monitoring, and SEO, transforming each announcement into a growth opportunity. The platform offers transparent pricing, DIY-friendly tools, and optional done-for-you campaign support, allowing businesses to scale their efforts at their own pace while achieving enterprise-level performance. This flexibility is particularly beneficial for companies looking to optimize their media strategies without incurring excessive costs. By utilizing Newswire.com, companies can save time, maximize their budgets, and establish media credibility more rapidly. Users consistently report improved visibility, stronger media coverage, and increased website traffic, translating communications into tangible results. In a competitive media landscape, Newswire equips businesses with the necessary technology, expertise, and distribution network to effectively connect with their audiences and foster growth. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=350&secure%5Bchosen_at%5D=2026-08-07T21%3A50%3A30Z&secure%5Bdisplayable_resource_id%5D=350&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=350&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=19897&secure%5Bresource_id%5D=350&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-monitoring&secure%5Btoken%5D=5c1b4188b539e1890b8af02b3cb9070f1424cbbb03f2262d2b90d4b8f30de0d9&secure%5Burl%5D=https%3A%2F%2Fwww.newswire.com%2Fpricing%2Fdomestic%2F1&secure%5Burl_type%5D=custom_url) ### [Meltwater](https://www.g2.com/products/meltwater/reviews) Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact. We activate the power of data so businesses can make smarter, faster decisions. With the most robust dataset across media, social, consumer trends – and now insights into how large language models (LLMs) shape brand visibility – we give companies a complete view of the conversations, behaviors, and signals influencing their markets. Our powerful AI turns this breadth of data into actionable insights, empowering teams across PR, communications and marketing to confidently drive strategy. -- Mira Studio (AI-Powered Media, Market, and Brand Intelligence Assistant) Key features - Natural language querying - Automated insights - Structured reports - Trend-spotting and explanations with suggested actions - Integrated throughout the full Meltwater Platform - Integrates with Copilot and Slack What is Mira Studio? Mira Studio is Meltwater’s conversational AI teammate for media, market, and brand intelligence. Mira Studio helps PR, comms, and marketing teams cut through complexity and reduce time spent on manual analysis, with prompt-driven reporting, briefing, simplified data exploration, and real-time answers. Who uses Mira Studio? Teams that need quick and shareable insights while reducing manual time spent digging through data. Mira Studio converts Meltwater data into summaries, visuals, and provides explanations through natural language interaction. Get to the why of what’s happening, not just the what. -- Media Intelligence for PR (Media Monitoring and Analysis Platform) Key capabilities - Monitor 6M different media sources - Unlimited search - Real-time alerts - Journalist identification - Competitive benchmarking - Unified, shareable reporting - Predictive analytics for mention forecasting - Brand-level sentiment What is Meltwater Media Intelligence? Meltwater’s media intelligence platform monitors and analyzes earned media coverage through tracking brand mentions and narratives across news, print, broadcast, podcasts, and social media. This enables faster response times to trends or feedback through real-time awareness of message penetration, emerging risks, and consumer sentiment. Who Uses Meltwater Media Intelligence? PR and comms teams use Meltwater Media Intelligence to strengthen PR strategies with accurate measurement of brand impact across media sources. With journalist outreach capabilities within a single platform, PR efforts are streamlined for better results. -- Social Listening and Analytics Key capabilities - Monitoring 200B+ social conversations - Analysis of 300M+ social profiles - Influencer identification - Shareable reporting across earned, owned, and paid social - Brand-level sentiment and predictive analytics for brand measurement and forecasting - AI agents for Boolean search creation and management - AI-powered insights summarize brand and topic narratives - Access to Meltwater API What is Meltwater Social Listening and Analytics? Meltwater social listening and analytics is an integrated platform providing monitoring and AI-powered analysis for billions of social conversations. Connect consumer insights to social strategy and marketing campaigns for a seamless approach to brand promotion, quicker crisis response, and powerful competitor insights without data caps. Who uses Meltwater Social Listening? Marketing and social teams in charge of consumer, competitor, and industry insights. -- Influencer Management (Klear – Influencer Relationship Management Platform) Key capabilities - Database of 30M+ global creator profiles - AI-driven influencer discovery and recommendations - Influencer vetting and brand safety analysis - AI-driven outreach and relationship management - Campaign management and creator collaboration tools - Performance benchmarking and ROI tracking - Competitive influencer intelligence What is our influencer management solution? Klear is Meltwater’s influencer discovery and influencer relationship management solution. Vet, manage, and measure influencers and campaigns at scale from within a single tool. AI-powered influencer recommendations improves targeting accuracy, providing better matches and influencing better ROI. Who uses our influencer management solution? Marketing, PR, and Influencer teams use Klear for implementing and scaling their influencer campaigns. Outreach, gifting, payment, analysis and reporting can all be managed through our platform. -- Enterprise and Professional Services Key capabilities - Analyst-led insights and reporting - Custom data configurations - Enterprise-grade support and delivery What is Meltwater Enterprise and Professional Services? Customized intelligence solutions and professional services from Meltwater experts supports large enterprises with advanced or bespoke requirements. This service provides complex data analysis and reporting that go beyond standard product workflows, and ensures fast and accurate delivery for high-stakes or large-scale intelligence needs. **Average Rating:** 4.1/5.0 **Total Reviews:** 2,637 #### How Do G2 Users Rate Meltwater? - **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 9.3/10) - **Custom Feeds and Alerts:** 8.1/10 (Category avg: 8.6/10) - **Custom Reports:** 7.9/10 (Category avg: 8.5/10) - **Keyword Targeting:** 8.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind Meltwater? - **Seller:** [Meltwater](https://www.g2.com/sellers/meltwater) - **Company Website:** www.meltwater.com - **Year Founded:** 2001 - **HQ Location:** San Francisco, CA - **Twitter:** @Meltwater 24,840 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=42afdd888dded55ea41ff09472451e1c766ad396ecb4db514e469624956a0419&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13277%2F&secure%5Burl_type%5D=linkedin_company_website) 2,585 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Social Media Manager, Marketing Manager - **Top Industries:** Marketing and Advertising, Public Relations and Communications - **Company Size:** 41% Small, 37% Medium #### What Do G2 Reviewers Say About Meltwater? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **ease of use** of Meltwater, appreciating its fast setup and helpful customer support. - Users praise Meltwater for its **powerful filtering settings** , making it easy to find relevant content quickly. - Users appreciate the **outstanding customer support** from Meltwater, making the learning process easier and more enjoyable. - Users commend Meltwater for its **exceptional customer support** , appreciating timely help and comprehensive onboarding training. - Users value the **helpfulness of Meltwater's customer support** and intuitive features that enhance the user experience. ##### Cons - Users find that **improvement is needed** in Meltwater's relevancy and relevant platform limitations for smaller organizations. - Users face a challenging **learning curve** with Meltwater due to complex features and time-consuming training requirements. - Users find the interface **not intuitive** , creating challenges in effectively navigating and utilizing Meltwater's features. - Users face **technical issues** with Meltwater, struggling with Boolean logic and experiencing lag, filtering challenges, and onboarding difficulties. - Users find Meltwater's **complexity** challenging, particularly with Boolean logic and non-intuitive interface issues impacting search efficiency. #### What Are Recent G2 Reviews of Meltwater? **["A good platform for influencers search"](https://www.g2.com/survey_responses/meltwater-review-8216118)** **Rating:** 4.5/5.0 stars _— Joannie C._ [Read full review](https://www.g2.com/survey_responses/meltwater-review-8216118) **["Reliable Keyword Search and Flexible Article Sorting"](https://www.g2.com/survey_responses/meltwater-review-13174217)** **Rating:** 4.0/5.0 stars _— Max B._ [Read full review](https://www.g2.com/survey_responses/meltwater-review-13174217) #### What Are G2 Users Discussing About Meltwater? - [What is Linkfluence used for?](https://www.g2.com/discussions/what-is-linkfluence-used-for) - [How many influencers are on Klear?](https://www.g2.com/discussions/how-many-influencers-are-on-klear) - 1 comment, 1 upvote - [Who uses meltwater?](https://www.g2.com/discussions/who-uses-meltwater) - 1 comment - [Is Klear safe?](https://www.g2.com/discussions/is-klear-safe) - 1 comment - [How much does meltwater cost?](https://www.g2.com/discussions/how-much-does-meltwater-cost) - 2 comments ### [Muck Rack](https://www.g2.com/pt/products/muck-rack/reviews) Muck Rack é a plataforma de comunicações com IA onde dados confiáveis, expertise humana e inteligência embutida se unem para impulsionar clareza, velocidade e impacto em todo o fluxo de trabalho de RP. Fundada em 2009 para apoiar jornalistas e fortalecer o ecossistema de mídia, a Muck Rack cresceu e se tornou um sistema único de registro usado por milhares de organizações para entender a conversa da mídia ao seu redor. Hoje, as equipes confiam na Muck Rack para entender como sua marca aparece nas notícias, canais sociais e respostas geradas por IA, e para agir com confiança em um cenário de comunicações em rápida mudança. Desenvolvida especificamente para profissionais de comunicações e relações públicas, a Muck Rack reúne monitoramento de mídia global, dados de mídia confiáveis, automação por IA e Inteligência de Mídia liderada por analistas em uma única plataforma de software de RP. As equipes podem encontrar e engajar os jornalistas certos, monitorar a cobertura e as conversas em tempo real, avaliar a percepção da marca e o risco narrativo, e provar o impacto de seu trabalho através de relatórios unificados. Todas as capacidades são alimentadas pela mesma camada de dados inteligentes, eliminando silos e permitindo uma tomada de decisão mais rápida e confiante em toda a organização. Na base da plataforma está a visibilidade e inteligência em toda a narrativa. A Muck Rack monitora notícias, mídias sociais, podcasts, newsletters e veículos globais, usando marcação avançada, reconhecimento de entidades e sentimento a nível de entidade para destacar a cobertura e as conversas que mais importam. Alimentado pelo Motor de Curadoria da Muck Rack, esse monitoramento é organizado em torno de significado, não palavras-chave—usando IA treinada e refinada por especialistas em Inteligência de Mídia para verificar relevância, categorizar cobertura e entregar relatórios limpos e estruturados prontos para análise e ação. Essa inteligência é combinada com o Banco de Dados de Mídia mais confiável da indústria, construído através de uma combinação de tecnologia avançada e uma equipe editorial interna que verifica manualmente jornalistas e veículos, garantindo dados precisos e atualizados que fortalecem o alcance, monitoramento e relatórios. A IA da Muck Rack é embutida com intenção e projetada para capacitar comunicadores. A IA automatiza tarefas demoradas como pesquisa, filtragem, sumarização, direcionamento e relatórios, enquanto a expertise editorial e analítica humana garante nuances, credibilidade e contexto. Agentes de IA embutidos apoiam cada estágio do fluxo de trabalho, desde a construção de listas de mídia e otimização de destinatários de pitches até a sumarização de coberturas e conexão da atividade de alcance aos resultados. Essas capacidades se estendem ao Generative Pulse, a solução da Muck Rack para Otimização de Motor Generativo e Otimização de Motor de Respostas. À medida que os públicos confiam cada vez mais em respostas geradas por IA, o Generative Pulse mostra como as marcas aparecem nessas respostas, quais jornalistas e fontes as influenciam, e como a visibilidade e o sentimento mudam ao longo do tempo em grandes modelos de linguagem. Com esse insight, as equipes podem entender e influenciar como a mídia conquistada molda as respostas de IA e acompanhar o progresso ao lado de métricas tradicionais de RP. A Muck Rack também transforma a medição em prova de impacto. Painéis, benchmarking competitivo, atribuição de pitch para cobertura e relatórios prontos para executivos conectam a atividade de RP a resultados como participação de voz, sentimento, movimento narrativo e visibilidade de IA. A Inteligência de Mídia adiciona uma camada de consultoria liderada por humanos através de Relatórios de Insight, Digests Curados e resumos executivos que cortam o ruído e fornecem recomendações claras. Juntas, a Muck Rack transforma RP de relatórios reativos em um impulsionador estratégico proativo de gestão de reputação de marca, monitoramento de crises, confiança e influência. **Average Rating:** 4.5/5.0 **Total Reviews:** 493 #### How Do G2 Users Rate Muck Rack? - **the product tem sido um bom parceiro comercial?:** 9.1/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 8.1/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 7.9/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 8.4/10 (Category avg: 8.6/10) #### Who Is the Company Behind Muck Rack? - **Vendedor:** [Muck Rack](https://www.g2.com/pt/sellers/muck-rack) - **Website da Empresa:** muckrack.com - **Ano de Fundação:** 2009 - **Localização da Sede:** Miami, FL - **Twitter:** @muckrack 58,367 seguidores no Twitter - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=639c25668fabc3e1b698b170e84fb103850521dea1cf36a6557f0900f59fda9c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmuckrack%2F&secure%5Burl_type%5D=linkedin_company_website) 437 funcionários no LinkedIn® #### Who Uses This Product? - **Who Uses This:** Executivo de Contas, Coordenador de Contas - **Top Industries:** Relações Públicas e Comunicações, Marketing e Publicidade - **Company Size:** 54% Small, 30% Medium #### What Do G2 Reviewers Say About Muck Rack? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários apreciam a **facilidade de uso** do Muck Rack, observando respostas rápidas e configuração intuitiva para rastrear atividades de RP. - Os usuários elogiam o **banco de dados de repórteres robusto e bem mantido** do Muck Rack, aprimorando a precisão e eficiência do alcance. - Os usuários apreciam o **robusto banco de dados de repórteres e as ferramentas de pitching simplificadas** do Muck Rack para um alcance eficiente na mídia e acompanhamento de cobertura. - Os usuários elogiam o **excelente suporte ao cliente** do Muck Rack, destacando sua capacidade de resposta e utilidade durante o processo de configuração. - Os usuários apreciam a **facilidade de acesso** com o Muck Rack, achando-o conveniente e eficiente para buscas de jornalistas. ##### Cons - Os usuários relatam **funcionalidade limitada** na visualização de dados e nos relatórios de cobertura, complicando sua experiência de análise. - Os usuários encontram **imprecisão de dados** nos relatórios do Muck Rack, causando problemas de confiança com a plataforma de pitching integrada. - Usuários destacam **cobertura de mídia incompleta** no Muck Rack, lutando com limitações no rastreamento local e nacional. - Os usuários observam **suporte móvel limitado** e problemas com a criação de relatórios e análise de dados, impactando a eficácia geral. - Os usuários acham a **cobertura limitada** do Muck Rack problemática, especialmente para publicações na América Latina e no Oriente Médio. #### What Are Recent G2 Reviews of Muck Rack? **["Ferramenta de RP Essencial com Suporte Confiável"](https://www.g2.com/pt/survey_responses/muck-rack-review-13220805)** **Rating:** 4.5/5.0 stars _— Alex V._ [Read full review](https://www.g2.com/pt/survey_responses/muck-rack-review-13220805) **["Banco de Dados de Mídia Atualizado com Atualizações de Chat Fáceis e Rastreamento de Cobertura Automatizado"](https://www.g2.com/pt/survey_responses/muck-rack-review-13073676)** **Rating:** 4.5/5.0 stars _— Autumn E._ [Read full review](https://www.g2.com/pt/survey_responses/muck-rack-review-13073676) #### What Are G2 Users Discussing About Muck Rack? - [Para que serve o Muck Rack?](https://www.g2.com/pt/discussions/muck-rack-what-is-muck-rack-used-for) - 1 comment - [How do I delete my Muck Rack account?](https://www.g2.com/pt/discussions/how-do-i-delete-my-muck-rack-account) - [How much does Muck Rack cost?](https://www.g2.com/pt/discussions/how-much-does-muck-rack-cost) - [Are muck racks reliable?](https://www.g2.com/pt/discussions/are-muck-racks-reliable) - [What does Muck Rack do?](https://www.g2.com/pt/discussions/what-does-muck-rack-do) - 1 upvote ### [AlphaSense](https://www.g2.com/products/alphasense/reviews) Meet AlphaSense: the world's leading market intelligence and search platform. AlphaSense is a market intelligence platform used by the world’s top companies and financial institutions to help professionals make better business decisions with confidence and speed. Since 2011, our AI-based technology has delivered insights from an extensive universe of public and private content—including realtime and aftermarket broker research, expert calls, private company data, SEC filings, earnings transcripts, regulatory content, news and trade journals. Our platform is trusted by over 4,000 enterprise customers, including a majority of the S&P 500. For more information, please visit www.alpha-sense.com. **Average Rating:** 4.6/5.0 **Total Reviews:** 331 #### How Do G2 Users Rate AlphaSense? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.3/10) - **Custom Feeds and Alerts:** 9.2/10 (Category avg: 8.6/10) - **Custom Reports:** 8.9/10 (Category avg: 8.5/10) - **Keyword Targeting:** 9.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind AlphaSense? - **Seller:** [AlphaSense](https://www.g2.com/sellers/alphasense) - **Company Website:** www.alpha-sense.com - **Year Founded:** 2011 - **HQ Location:** New York - **Twitter:** @AlphaSenseInc 34,479 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e1737ffc0c82ab43e8f3e2fd5d8603c6b6d1da72c144738fe8320037b63bdcf7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2316358%2F&secure%5Burl_type%5D=linkedin_company_website) 3,341 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Analyst, Associate - **Top Industries:** Financial Services, Pharmaceuticals - **Company Size:** 47% Large, 32% Small #### What Do G2 Reviewers Say About AlphaSense? _AI-generated summary from verified user reviews_ ##### Pros - Users find AlphaSense **easy to use** with excellent customer support, facilitating quick access to important information. - Users value the **robust search functionality** of AlphaSense, making data retrieval quick and efficient for research needs. - Users appreciate the **intuitive generative AI search** of AlphaSense, which enhances efficiency in market intelligence and data analysis. - Users find AlphaSense's **intuitive AI search** invaluable for quickly generating insights and summaries, enhancing market intelligence efficiency. - Users value AlphaSense's **AI-powered search** and user-friendly interface for efficient competitive intelligence gathering. ##### Cons - Users find the **learning difficulty** of AlphaSense challenging, as its extensive features can overwhelm newcomers. - Users find the **difficult learning** curve challenging, as the vast features and data can be intimidating for newcomers. - Users find the platform **overwhelming for new users** , as the extensive features and data can be intimidating. - Users struggle with **search functionality** , often finding it difficult to pinpoint relevant information amidst vast data. - Users find the **insufficient information** challenging, wishing for more targeted and detailed content in AlphaSense. #### What Are Recent G2 Reviews of AlphaSense? **["Incredible Research Platform - Comprehensive, Concise, and Cutting-Edge"](https://www.g2.com/survey_responses/alphasense-review-13136229)** **Rating:** 5.0/5.0 stars _— Jacob M._ [Read full review](https://www.g2.com/survey_responses/alphasense-review-13136229) **["A Powerful Tool for Research and Market Intelligence"](https://www.g2.com/survey_responses/alphasense-review-13060833)** **Rating:** 4.5/5.0 stars _— Ritvik M._ [Read full review](https://www.g2.com/survey_responses/alphasense-review-13060833) #### What Are G2 Users Discussing About AlphaSense? - [Has anyone else struggled with navigation and staying oriented in large research projects?](https://www.g2.com/discussions/has-anyone-else-struggled-with-navigation-and-staying-oriented-in-large-research-projects) - 1 comment - [Do others feel the AI answers and search prompts fall short when you need very specific insight?](https://www.g2.com/discussions/do-others-feel-the-ai-answers-and-search-prompts-fall-short-when-you-need-very-specific-insight) - 1 comment - [In what ways does the current pricing model fit or clash with how often you actually use AlphaSense?](https://www.g2.com/discussions/in-what-ways-does-the-current-pricing-model-fit-or-clash-with-how-often-you-actually-use-alphasense) - 1 comment - [How are you handling the steep learning curve without losing a week of productivity?](https://www.g2.com/discussions/how-are-you-handling-the-steep-learning-curve-without-losing-a-week-of-productivity) - 1 comment - [Complex search results and noisy alerts are eating into my research time and client prep](https://www.g2.com/discussions/complex-search-results-and-noisy-alerts-are-eating-into-my-research-time-and-client-prep) - 1 comment ### [TVEyes](https://www.g2.com/pt/products/tveyes/reviews) Inteligência global de áudio e vídeo para tomadores de decisão orientados por dados. A TVEyes oferece ferramentas e aplicativos poderosos que transformam conteúdo de áudio e vídeo em inteligência acionável. Com cobertura global e ativos de dados ricos, a TVEyes aproveita sua expertise e tecnologia para fornecer soluções valiosas que permitem aos usuários pesquisar, visualizar, relatar, analisar e arquivar conteúdo de uma variedade de fontes – televisão, rádio, podcasts e vídeo online. Com 25 anos de experiência e mais de 2 milhões de horas de conteúdo de transmissão global capturadas por mês, a TVEyes foi nomeada como uma das empresas de inteligência de mídia mais confiáveis. Para mais informações sobre a empresa, por favor visite: www.tveyes.com **Average Rating:** 4.2/5.0 **Total Reviews:** 1,321 #### How Do G2 Users Rate TVEyes? - **the product tem sido um bom parceiro comercial?:** 8.9/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 7.7/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 7.1/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 7.8/10 (Category avg: 8.6/10) #### Who Is the Company Behind TVEyes? - **Vendedor:** [TVEyes](https://www.g2.com/pt/sellers/tveyes) - **Website da Empresa:** www.tveyes.com - **Ano de Fundação:** 1999 - **Localização da Sede:** Fairfield, CT - **Twitter:** @TVEyesInc 5,262 seguidores no Twitter - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c28215fdb9d8ba0e3ef6ee7f34440b8288c05a91f4d7a4cb71af86d59e6099ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftveyes%2F&secure%5Burl_type%5D=linkedin_company_website) 58 funcionários no LinkedIn® #### Who Uses This Product? - **Who Uses This:** Executivo de Contas, Diretor de Comunicações - **Top Industries:** Relações Públicas e Comunicações, Gestão de Organizações Sem Fins Lucrativos - **Company Size:** 49% Small, 30% Medium #### What Do G2 Reviewers Say About TVEyes? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários acham o TVEyes **super simples e fácil de usar** , simplificando tarefas como buscar e compartilhar clipes. - Os usuários adoram o recurso de **recorte rápido de vídeo** do TVEyes, tornando fácil baixar e editar conteúdo de alta qualidade. - Os usuários adoram o **rastreamento eficaz de menções** do TVEyes, conectando-os perfeitamente a coberturas de mídia vitais e insights. - Os usuários apreciam a **eficiência de busca** do TVEyes, permitindo uma filtragem precisa para localizar facilmente conteúdo específico. - Os usuários valorizam o **excelente rastreamento de cobertura** fornecido pelo TVEyes, aprimorando suas capacidades de monitoramento de mídia de forma eficiente. ##### Cons - Os usuários experimentam **atrasos na disponibilidade de clipes** e dificuldades em acessar e compartilhar clipes de forma eficiente no TVEyes. - Os usuários acham a **navegação difícil** do TVEyes frustrante, dificultando sua capacidade de localizar clipes de forma eficiente. - Os usuários acham o **design desatualizado** do TVEyes complicado, dificultando a facilidade de uso e navegação. - Os usuários acham a **funcionalidade de busca** do TVEyes limitante e muitas vezes têm dificuldades com precisão e eficiência durante as buscas. - Os usuários acham o **design ruim da interface** frustrante, sentindo que está desatualizado e não é amigável para uma operação eficiente. #### What Are Recent G2 Reviews of TVEyes? **["Ótimo para rastrear acertos de RP, configuração desafiadora"](https://www.g2.com/pt/survey_responses/tveyes-review-11187573)** **Rating:** 4.5/5.0 stars _— Usuário Verificado em Relações Públicas e Comunicações_ [Read full review](https://www.g2.com/pt/survey_responses/tveyes-review-11187573) **["Monitoramento Abrangente de Notícias com Pequenos Soluços de Transcrição"](https://www.g2.com/pt/survey_responses/tveyes-review-1265433)** **Rating:** 4.5/5.0 stars _— Matthew N._ [Read full review](https://www.g2.com/pt/survey_responses/tveyes-review-1265433) #### What Are G2 Users Discussing About TVEyes? - [Para que serve o TVEyes?](https://www.g2.com/pt/discussions/what-is-tveyes-used-for) ### [Semrush](https://www.g2.com/pt/products/semrush/reviews) Semrush, uma empresa da Adobe, é a principal plataforma de visibilidade de marca, capacitando os profissionais de marketing a comandar sua presença online e criar impacto mensurável. Construída com base no conjunto de dados proprietários mais expansivo do setor, a Semrush oferece insights impulsionados por IA em SEO, Otimização de Busca Agente, marketing de conteúdo, mídia paga e estratégia social. Usada por mais de 28 milhões de usuários globalmente – desde startups em crescimento até a Fortune 500 – a Semrush fornece a inteligência competitiva necessária para conquistar visibilidade em um cenário digital em evolução. A empresa está sediada em Boston, MA, com presença global na América do Norte, Europa e Ásia. **Average Rating:** 4.4/5.0 **Total Reviews:** 3,919 #### How Do G2 Users Rate Semrush? - **the product tem sido um bom parceiro comercial?:** 8.7/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 8.1/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 8.9/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 9.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind Semrush? - **Vendedor:** [Adobe](https://www.g2.com/pt/sellers/adobe) - **Website da Empresa:** adobe.com - **Ano de Fundação:** 1982 - **Localização da Sede:** San Jose, CA - **Twitter:** @Adobe 956,842 seguidores no Twitter - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website) 42,087 funcionários no LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing, Gerente de Marketing Digital - **Top Industries:** Marketing e Publicidade, Tecnologia da Informação e Serviços - **Company Size:** 62% Small, 28% Medium #### What Do G2 Reviewers Say About Semrush? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários adoram a **variedade de ferramentas personalizáveis** no Semrush, melhorando suas estratégias de SEO e o desempenho geral do site. - Os usuários acham a **facilidade de uso** do Semrush benéfica, permitindo uma gestão eficiente de SEO e integração perfeita com ferramentas. - Os usuários valorizam os **insights de palavras-chave** do Semrush, aprimorando estratégias de SEO e otimizando o conteúdo de forma eficaz. - Os usuários valorizam os **insights orgânicos abrangentes** e os recursos do Semrush, aprimorando suas estratégias de marketing de forma eficaz. - Os usuários valorizam o **rastreamento de posição eficaz** no Semrush, permitindo insights estratégicos e análise competitiva para o sucesso em SEO. ##### Cons - Os usuários acham o Semrush **muito caro** , especialmente para pequenas empresas e proprietários individuais com orçamentos limitados. - Os usuários acham o Semrush **excessivamente caro** , especialmente com custos adicionais para recursos avançados, limitando o acesso para pequenas empresas. - Os usuários acham os **altos custos** do Semrush desafiadores, especialmente para pequenas empresas com orçamentos limitados. - Os usuários encontram **problemas de preços** no Semrush devido aos altos custos e constantes complementos que sobrecarregam os orçamentos. - Os usuários acham a **curva de aprendizado íngreme** , pois os dados avassaladores podem tornar a navegação inicial desafiadora. #### What Are Recent G2 Reviews of Semrush? **["Confiável, Moderna Suíte de Marketing com Melhorias Poderosas na API/MCP"](https://www.g2.com/pt/survey_responses/semrush-review-13159268)** **Rating:** 5.0/5.0 stars _— Pasha L._ [Read full review](https://www.g2.com/pt/survey_responses/semrush-review-13159268) **["SEMrush: Nossa Potência de Confiança para Conteúdo Orientado por SEO/AEO que Aumenta Conversões"](https://www.g2.com/pt/survey_responses/semrush-review-13129243)** **Rating:** 5.0/5.0 stars _— Pavel K._ [Read full review](https://www.g2.com/pt/survey_responses/semrush-review-13129243) #### What Are G2 Users Discussing About Semrush? - [Como os especialistas em marketing digital estão utilizando o Semrush para descobrir oportunidades únicas de SEO e marketing de conteúdo?](https://www.g2.com/pt/discussions/how-are-digital-marketing-experts-utilizing-semrush-to-uncover-unique-seo-and-content-marketing-opportunities) - 2 comments, 3 upvotes - [Para que serve o Semrush?](https://www.g2.com/pt/discussions/what-is-semrush-used-for) - 5 comments - [Para que é usado o Semrush Content Marketplace?](https://www.g2.com/pt/discussions/what-is-semrush-content-marketplace-used-for) - [Para que é usado o SplitSignal?](https://www.g2.com/pt/discussions/what-is-splitsignal-used-for) - [Como faço para excluir minha conta do RingCentral?](https://www.g2.com/pt/discussions/how-do-i-delete-my-ringcentral-account) - 2 comments ### [CisionOne](https://www.g2.com/products/cisionone/reviews) CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and social listening capabilities. An industry-leading tool for finding and connecting with the right journalists, market experts, and relevant media influencers. Track mentions of your brand, enhance media outreach, and instantly summarize coverage with authentic AI implementation. Measure the effectiveness of your PR campaigns through comprehensive analytics, analyze trends in media coverage, and use data insights to guide future PR decisions. Built for PR professionals, CisionOne transforms how you work with AI assistance across desktop, tablet, and mobile. **Average Rating:** 3.9/5.0 **Total Reviews:** 1,322 #### How Do G2 Users Rate CisionOne? - **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.3/10) - **Custom Feeds and Alerts:** 7.9/10 (Category avg: 8.6/10) - **Custom Reports:** 7.8/10 (Category avg: 8.5/10) - **Keyword Targeting:** 7.6/10 (Category avg: 8.6/10) #### Who Is the Company Behind CisionOne? - **Seller:** [Cision](https://www.g2.com/sellers/cision) - **Company Website:** www.cision.com - **Year Founded:** 1867 - **HQ Location:** Chicago, IL - **Twitter:** @Cision 48,654 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7d1676ab9218b4e3175dc9a57850675c873353a6ae19f0fd2ba522cdb822b095&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F163054%2F&secure%5Burl_type%5D=linkedin_company_website) 3,868 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Account Coordinator - **Top Industries:** Public Relations and Communications, Marketing and Advertising - **Company Size:** 43% Small, 34% Medium #### What Do G2 Reviewers Say About CisionOne? _AI-generated summary from verified user reviews_ ##### Pros - Users enjoy the **ease of use** of CisionOne, finding it straightforward and effective for managing media outreach. - Users value the **responsive and helpful support** from the CisionOne team, enhancing their overall experience with the platform. - Users value the **intuitive media monitoring** feature of CisionOne, providing effortless tracking and reporting of coverage. - Users value the **coverage quality** of CisionOne, enhancing their media monitoring and organization efficiency significantly. - Users appreciate the **intuitive media monitoring** feature of CisionOne, enhancing their experience with easy configuration and support. ##### Cons - Users report **data inaccuracies** with CisionOne, facing issues with missed coverage and unreliable media reports. - Users find CisionOne **not intuitive** , citing a cluttered interface that complicates navigation and slows down their workflow. - Users find the **learning curve steep** with CisionOne, making initial navigation challenging for newcomers. - Users report **incomplete media coverage** , highlighting missed mentions and difficulties with the search function and reporting accuracy. - Users express concern over **inaccurate media mentions** and frustrating manual article additions, impacting overall efficiency. #### What Are Recent G2 Reviews of CisionOne? **["Powerful Media Monitoring and Reporting with a Great Journalist Database"](https://www.g2.com/survey_responses/cisionone-review-13060883)** **Rating:** 4.5/5.0 stars _— Julia M._ [Read full review](https://www.g2.com/survey_responses/cisionone-review-13060883) **["Efficient Media Outreach and Monitoring All In One Place"](https://www.g2.com/survey_responses/cisionone-review-13060301)** **Rating:** 4.0/5.0 stars _— Corey J._ [Read full review](https://www.g2.com/survey_responses/cisionone-review-13060301) #### What Are G2 Users Discussing About CisionOne? - [What is Cision Communications Cloud used for?](https://www.g2.com/discussions/what-is-cision-communications-cloud-used-for) - [What is Help a Reporter Out used for?](https://www.g2.com/discussions/what-is-help-a-reporter-out-used-for) - 1 comment, 1 upvote ### [YouScan](https://www.g2.com/pt/products/youscan/reviews) YouScan é uma plataforma de escuta social de próxima geração, impulsionada por IA, projetada para ajudar os usuários a obter insights profundos sobre o comportamento e o sentimento dos clientes. Esta solução inovadora atende especificamente a profissionais de marketing, pesquisadores e profissionais de relações públicas que buscam entender seu público de forma mais abrangente. Ao analisar o que os clientes dizem, fazem e quem são, o YouScan fornece uma visão holística das interações dos consumidores com as marcas, permitindo que as organizações tomem decisões informadas com base em dados em tempo real. A plataforma é particularmente benéfica para uma ampla gama de usuários, incluindo grandes corporações e marcas menores centradas no cliente. Com mais de 400 clientes em todo o mundo, incluindo gigantes da indústria como Nestlé, L'Oreal e Coca-Cola, o YouScan é confiável tanto por marcas estabelecidas quanto por empresas emergentes. Sua missão é capacitar as organizações a ouvir seus clientes de forma eficaz, promovendo um engajamento aprimorado e crescimento estratégico. O YouScan possui vários recursos-chave que o destacam na categoria de escuta social. Uma de suas ofertas de destaque é o Insights Copilot, um agente de IA de escuta social conversacional. Este recurso simplifica o processo de extração de insights valiosos de grandes quantidades de dados de texto, permitindo que os usuários avaliem facilmente as opiniões dos consumidores sobre marcas, concorrentes e eventos relevantes. Além disso, as capacidades líderes do setor de análise de imagens do YouScan permitem a "escuta visual", permitindo que os usuários entendam como os consumidores interagem com as marcas por meio de imagens de mídia social, incluindo detecção de logotipos de marcas e relatórios automatizados de conteúdo visual. Entender o público é crucial para estratégias de marketing eficazes, e o YouScan se destaca nesta área com seu recurso Audience Insights. Esta ferramenta fornece informações demográficas, interesses e ocupações de indivíduos que discutem marcas e tópicos nas redes sociais, permitindo que os usuários adaptem seus esforços de marketing a segmentos específicos. As poderosas capacidades de relatórios da plataforma, combinadas com uma interface elegante e fácil de usar, tornam-na acessível e atraente para uma ampla gama de usuários, desde grandes empresas até startups. Reconhecido por especialistas do setor, o YouScan recebeu elogios, como ser nomeado um "Cool AI Vendor for Marketing" pela Gartner e ganhar vários prêmios MarkTech Breakthrough para "Melhor Software de Monitoramento de Mídias Sociais". Fundado em Kiev, o YouScan cresceu para uma equipe distribuída com escritórios em toda a Europa e América Latina, refletindo seu compromisso em atender a uma clientela global enquanto evolui continuamente para atender às necessidades do mercado. **Average Rating:** 4.7/5.0 **Total Reviews:** 300 #### How Do G2 Users Rate YouScan? - **the product tem sido um bom parceiro comercial?:** 9.4/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 9.2/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 9.1/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 9.5/10 (Category avg: 8.6/10) #### Who Is the Company Behind YouScan? - **Vendedor:** [YouScan](https://www.g2.com/pt/sellers/youscan) - **Website da Empresa:** www.youscan.io - **Ano de Fundação:** 2010 - **Localização da Sede:** Kyiv, Kyiv City - **Twitter:** @YouScan\_io 441 seguidores no Twitter - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a0672b1309b31065f60c6ef8b85793c01d831a362043c9070d90ee72c0e3828e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F525639%2F&secure%5Burl_type%5D=linkedin_company_website) 96 funcionários no LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing e Publicidade, Pesquisa de Mercado - **Company Size:** 48% Small, 35% Medium #### What Do G2 Reviewers Say About YouScan? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários elogiam o YouScan por seu **excelente suporte ao cliente** , fornecendo assistência rápida e enriquecendo as experiências de integração. - Os usuários elogiam o YouScan por seu **suporte ao cliente útil** que prontamente responde às perguntas e melhora a experiência do usuário. - Os usuários apreciam o YouScan por sua **facilidade de uso** , ostentando uma interface intuitiva e um suporte ao cliente útil. - Os usuários estão impressionados com as **poderosas capacidades analíticas** do YouScan, permitindo-lhes descobrir insights acionáveis de forma eficiente. - Os usuários consideram as **capacidades de escuta social** do YouScan inestimáveis para monitorar menções à marca e melhorar o engajamento com o cliente. ##### Cons - Os usuários acham a **curva de aprendizado desafiadora** , especialmente com consultas de pesquisa, tornando difícil para novos usuários se adaptarem. - Os usuários acham a **curva de aprendizado difícil** um desafio, precisando de tempo para dominar efetivamente os extensos recursos do YouScan. - Os usuários expressam frustração com o **desempenho lento** do YouScan ao analisar grandes conjuntos de dados, impactando a eficiência e a usabilidade. - Os usuários observam os **recursos limitados** do YouScan, especialmente em contagens de consultas e capacidades de extração de dados. - Os usuários enfrentam desafios com **imprecisão de dados** devido a capacidades limitadas de consulta e dificuldade em limpar dados de forma eficaz. #### What Are Recent G2 Reviews of YouScan? **["YouScan: Gestão de Reputação Rápida com IA Poderosa e Suporte Responsivo"](https://www.g2.com/pt/survey_responses/youscan-review-13208468)** **Rating:** 5.0/5.0 stars _— Alberto M._ [Read full review](https://www.g2.com/pt/survey_responses/youscan-review-13208468) **["Economiza-me horas todas as semanas, mudou genuinamente a forma como lido com grandes projetos de monitoramento."](https://www.g2.com/pt/survey_responses/youscan-review-13213522)** **Rating:** 5.0/5.0 stars _— Usuário Verificado em Marketing e Publicidade_ [Read full review](https://www.g2.com/pt/survey_responses/youscan-review-13213522) #### What Are G2 Users Discussing About YouScan? - [What are the benefits and challenges of using YouScan for social media listening?](https://www.g2.com/pt/discussions/what-are-the-benefits-and-challenges-of-using-youscan-for-social-media-listening) - [Para que serve o YouScan?](https://www.g2.com/pt/discussions/what-is-youscan-used-for) - 1 comment, 1 upvote ### [Brand24](https://www.g2.com/pt/products/brand24/reviews) Brand24 Brand24 é uma das ferramentas de monitoramento de mídia social mais avançadas, com relatórios e insights impulsionados por IA. Milhares de empresas de todos os tamanhos usam o Brand24 para identificar e analisar conversas online sobre suas marcas, produtos e concorrentes na web. Brand24 capacita seus usuários a se manterem atualizados sobre o que está sendo dito sobre seus negócios online, obter insights de clientes, engajar comunidades, identificar leads de vendas, melhorar o atendimento ao cliente nas redes sociais, alcançar influenciadores e monitorar sua concorrência. É uma ferramenta de monitoramento de mídia sólida e acessível para ajudar a gerenciar a reputação online, rastrear e avaliar campanhas de marketing, acompanhar seus concorrentes, obter feedback dos clientes, fazer vendas sociais e mais. **Average Rating:** 4.6/5.0 **Total Reviews:** 355 #### How Do G2 Users Rate Brand24? - **the product tem sido um bom parceiro comercial?:** 9.4/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 8.8/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 8.8/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 8.9/10 (Category avg: 8.6/10) #### Who Is the Company Behind Brand24? - **Vendedor:** [Brand24](https://www.g2.com/pt/sellers/brand24) - **Website da Empresa:** brand24.com - **Ano de Fundação:** 2010 - **Localização da Sede:** Wrocław, Poland - **Twitter:** @brand24 23,583 seguidores no Twitter - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6733de2beadc5883ab6f36c3b1b7277b4f4d78375289d686971f0dfe2777b4d9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2890993%2F&secure%5Burl_type%5D=linkedin_company_website) 98 funcionários no LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing, Fundador - **Top Industries:** Marketing e Publicidade, Tecnologia da Informação e Serviços - **Company Size:** 65% Small, 28% Medium #### What Do G2 Reviewers Say About Brand24? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários adoram a **facilidade de uso** do Brand24, apreciando seu painel intuitivo e recursos de rastreamento em tempo real. - Os usuários apreciam as **capacidades abrangentes de monitoramento** do Brand24, permitindo o acompanhamento fácil de menções online e insights. - Os usuários acham o **monitoramento de marca** do Brand24 inestimável para rastrear menções e se envolver em conversas sociais em tempo real. - Os usuários apreciam a **interface de usuário intuitiva** do Brand24, que melhora sua experiência com acesso a dados em tempo real. - Os usuários valorizam a **eficiência** do Brand24 em relatórios e monitoramento em tempo real, melhorando significativamente seu fluxo de trabalho e gestão de tempo. ##### Cons - Os usuários enfrentam **problemas de filtragem** inconsistentes que dificultam a usabilidade e complicam o rastreamento em vários projetos. - Os usuários expressam frustração com **recursos limitados** , falta de acesso a dados históricos e opções de personalização para projetos. - Os usuários enfrentam problemas com **imprecisão de dados** , já que a análise de sentimentos pode interpretar mal sarcasmo e emoções mistas com frequência. - Os usuários observam a **presença de conteúdo irrelevante** no Brand24, o que complica o entendimento de sua presença online. - Os usuários experimentam **tempos de carregamento lentos** com o Brand24, o que pode dificultar sua capacidade de acessar dados rapidamente. #### What Are Recent G2 Reviews of Brand24? **["Insights em Tempo Real com Configuração Amigável"](https://www.g2.com/pt/survey_responses/brand24-review-12533019)** **Rating:** 5.0/5.0 stars _— Bartłomiej K._ [Read full review](https://www.g2.com/pt/survey_responses/brand24-review-12533019) **["O papel do Brand24 como uma plataforma de monitoramento de redes sociais"](https://www.g2.com/pt/survey_responses/brand24-review-12964263)** **Rating:** 5.0/5.0 stars _— Beata R._ [Read full review](https://www.g2.com/pt/survey_responses/brand24-review-12964263) ### [Brandwatch Consumer Intelligence](https://www.g2.com/pt/products/brandwatch-consumer-intelligence/reviews) A Brandwatch capacita mais de 5.000 das empresas mais admiradas do mundo a entender e interagir com os clientes na velocidade das redes sociais. Sua solução de Inteligência do Consumidor oferece dados enriquecidos por IA de mais de 100 milhões de fontes sociais e online, ajudando organizações orientadas por dados a entender melhor como os consumidores se sentem em relação às suas marcas, produtos e tendências e tópicos da indústria. Insights extraídos desses dados podem ajudar as empresas a tomar decisões mais rápidas e inteligentes que se conectem melhor com seus consumidores. Operando e atendendo clientes em todo o mundo, a Brandwatch possui 15 escritórios ao redor do globo e mais de 1.000 funcionários em todo o mundo. A Brandwatch é uma empresa da Cision. **Average Rating:** 4.4/5.0 **Total Reviews:** 709 #### How Do G2 Users Rate Brandwatch Consumer Intelligence? - **the product tem sido um bom parceiro comercial?:** 8.8/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 8.4/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 7.9/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 8.6/10 (Category avg: 8.6/10) #### Who Is the Company Behind Brandwatch Consumer Intelligence? - **Vendedor:** [Brandwatch](https://www.g2.com/pt/sellers/brandwatch) - **Website da Empresa:** www.brandwatch.com - **Ano de Fundação:** 2007 - **Localização da Sede:** Brighton, East Sussex - **Twitter:** @Brandwatch 34,219 seguidores no Twitter - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cd53aea219a6df1aff5770fc0fcc695876a896393fc49ba3fa51172b6ea28e3b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F451367%2F&secure%5Burl_type%5D=linkedin_company_website) 808 funcionários no LinkedIn® #### Who Uses This Product? - **Who Uses This:** Analista, Consultor - **Top Industries:** Marketing e Publicidade, Relações Públicas e Comunicações - **Company Size:** 35% Large, 34% Medium #### What Do G2 Reviewers Say About Brandwatch Consumer Intelligence? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários valorizam a **facilidade de uso** na criação de widgets, permitindo uma visualização de dados eficiente e uma segmentação perspicaz. - Os usuários acham a **facilidade de rastrear a presença da marca** no Brandwatch Consumer Intelligence extremamente benéfica para obter insights. - Os usuários apreciam o **design intuitivo** do Brandwatch, tornando a escuta e análise social acessível para todos. - Os usuários adoram os **painéis intuitivos** do Brandwatch, tornando a obtenção de insights de dados e a análise de tendências fáceis e eficientes. - Os usuários valorizam muito a **precisão dos dados** do Brandwatch Consumer Intelligence, confiando neles para obter insights e decisões informadas. ##### Cons - Os usuários acham a **curva de aprendizado notável** do Brandwatch Consumer Intelligence desafiadora, especialmente para aqueles que são novos na plataforma. - Os usuários observam os **recursos limitados** do Brandwatch Consumer Intelligence, restringindo o acesso a dados e as capacidades de análise. - Os usuários expressam frustração com as **limitações da plataforma** , citando problemas com a análise de mídias sociais, falhas no painel e implementações lentas de IA. - Os usuários acham o processo de configuração do Brandwatch Consumer Intelligence **complicado e não muito intuitivo** , complicando a experiência inicial. - Os usuários relatam problemas de **imprecisão de dados** no Brandwatch, o que prejudica insights e análises eficazes. #### What Are Recent G2 Reviews of Brandwatch Consumer Intelligence? **["BrandWatch para suas necessidades de Social Listening"](https://www.g2.com/pt/survey_responses/brandwatch-consumer-intelligence-review-4237086)** **Rating:** 4.5/5.0 stars _— Francisco O._ [Read full review](https://www.g2.com/pt/survey_responses/brandwatch-consumer-intelligence-review-4237086) **["Integração de contas e queries para obter mais dados e criar relatórios"](https://www.g2.com/pt/survey_responses/brandwatch-consumer-intelligence-review-12982834)** **Rating:** 5.0/5.0 stars _— Usuário Verificado em Marketing e Publicidade_ [Read full review](https://www.g2.com/pt/survey_responses/brandwatch-consumer-intelligence-review-12982834) #### What Are G2 Users Discussing About Brandwatch Consumer Intelligence? - [What does Brandwatch do?](https://www.g2.com/pt/discussions/what-does-brandwatch-do) - 1 comment - [O Brandwatch é gratuito?](https://www.g2.com/pt/discussions/is-brandwatch-free) - 1 comment - [How much does brandwatch cost?](https://www.g2.com/pt/discussions/how-much-does-brandwatch-cost) - [Para que serve o Brandwatch?](https://www.g2.com/pt/discussions/what-is-brandwatch-used-for) - 2 comments ### [Notified GlobeNewswire](https://www.g2.com/products/notified-globenewswire/reviews) We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrative. Our fully integrated PR and IR platforms streamline every step—whether it's reaching the right media, press release distribution, and measurement or designing new IR websites, managing investor days, earnings releases, and regulatory filings. Connecting both worlds, GlobeNewswire is one of the world's largest and most trusted newswire distribution networks, serving leading organizations for over 30 years. Together, we empower communicators to inform a better world. Notified is an affiliate of Equiniti Group Limited (EQ) Notified’s Public Relations Platform helps public relations, investor relations and communications team increase the visibility, media coverage, and results from every press release. With tools that combine GlobeNewswire’s extensive global news release distribution service, AI-powered Smart Search journalist identification with Personalized Pitch outreach, and real-time Analytics - all in one integrated workflow - Notified is built to amplify your message, not just send it. Ideal for: • In-house Public Relations teams & corporate communications • PR agencies managing multiple clients • Investor Relations teams seeking seamless PR‑IR alignment • Corporate/Public Affairs teams • Journalists looking for marketing moving news stories Top Features and Benefits • 200–300% More Views per Release GlobeNewswire consistently delivers 2–3x more unique views per press release than leading competitors - driven by optimized formatting, extensive distribution, and exclusive metadata tools that enhances visibility in AI tools and search engines. (Source: SEMrush, July 2025) • Integrated PR Workflow Manage releases, contacts, pitching, media monitoring, and reporting in one place. Save time, improve collaboration, and move faster from draft to distribution. • GlobeNewswire Distribution Send your release through one of the largest global newswires - trusted by financial markets and editorial desks worldwide. Includes full-service or self-service options, no extra fees, and built-in compliance support. • Media Snippets (Multimedia News Release Assets) Turn your release into a visual story with embedded images, videos, documents, call-to-action buttons, and event registration, all hosted within the release itself to increase engagement. • Newswire Analytics Prove the value of every campaign. Track unique views, inbound traffic, referral sources, traffic spikes and bot activity, including ChatGPT, Gemini, and Perplexity crawlers. • Verified Media Contacts Database with Smart Search More than 550,000+ up-to-date journalist profiles around the world. Smart Search uses natural language, not Boolean logic, to help you find the right contact faster. • AI-Powered Personalized Pitch Generate smart, tailored journalist outreach based on each journalist data and your pitch details for faster and more relevant earned media results. • Real Time Media Monitoring & Alerts – Track brand mentions, industry trends, and competitor activity across print, broadcast, online, blogs, forums, and social media. Customize keyword feeds and receive instant alerts so your team can respond faster, benchmark coverage, and surface insights—all in one dashboard What Makes Notified Different? • 2–3x More Visibility than Business Wire or PR Newswire • Exclusive, Built-in AI for both visibility (metadata, tagging) and outreach (pitch writing) • Human-verified journalists providing ongoing media list updates • Zero extra fees for branded reports, analytics, or multimedia • Complete IR and PR integrations with investor websites, regulatory tools, and webcasts • Global compliance + local relevance with news targeting across 158 countries **Average Rating:** 4.4/5.0 **Total Reviews:** 361 #### How Do G2 Users Rate Notified GlobeNewswire? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Custom Feeds and Alerts:** 8.5/10 (Category avg: 8.6/10) - **Custom Reports:** 7.7/10 (Category avg: 8.5/10) - **Keyword Targeting:** 8.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind Notified GlobeNewswire? - **Seller:** [Notified](https://www.g2.com/sellers/notified) - **Company Website:** www.notified.com - **Year Founded:** 2004 - **HQ Location:** New York, New York - **Twitter:** @Notified 5,526 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4d102706fd55cd4829e41de6377fa1823aab23a485f56d991d97fcd83ffd8c37&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnotified%2F&secure%5Burl_type%5D=linkedin_company_website) 1,172 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CEO, President - **Top Industries:** Public Relations and Communications, Financial Services - **Company Size:** 53% Small, 33% Medium #### What Do G2 Reviewers Say About Notified GlobeNewswire? _AI-generated summary from verified user reviews_ ##### Pros - Users praise the **ease of use** of GlobeNewswire, enjoying simple scheduling and efficient press release distribution. - Users commend the **outstanding customer support** of GlobeNewswire, highlighting responsive and solutions-oriented assistance throughout their experience. - Users appreciate the **excellent client service** of Notified GlobeNewswire, noting responsive and knowledgeable support around the clock. - Users appreciate the **responsive support team** and helpful editors, enhancing the overall experience with quick assistance. - Users value the **swift response time** of Notified GlobeNewswire, facilitating efficient communication and user experience. ##### Cons - Users express frustration with the **limited functionality** of Notified GlobeNewswire, particularly in analytics and database management. - Users note that the service can be **expensive** , especially when exceeding character limits or needing more reporting features. - Users find **navigation unintuitive** , often struggling with the platform's interface and requiring time to adjust. - Users find the **difficult navigation** on Notified GlobeNewswire frustrating, making it hard to upload releases efficiently. - Users frequently experience **poor customer support** with Notified GlobeNewswire, leading to frustration during critical press release submissions. #### What Are Recent G2 Reviews of Notified GlobeNewswire? **["Reliable, User-Friendly Platform with Exceptional Support"](https://www.g2.com/survey_responses/notified-globenewswire-review-13192624)** **Rating:** 5.0/5.0 stars _— Verified User in Public Relations and Communications_ [Read full review](https://www.g2.com/survey_responses/notified-globenewswire-review-13192624) **["Great Press Release Platform for Marketing/PR teams"](https://www.g2.com/survey_responses/notified-globenewswire-review-11013339)** **Rating:** 4.0/5.0 stars _— Sean K._ [Read full review](https://www.g2.com/survey_responses/notified-globenewswire-review-11013339) #### What Are G2 Users Discussing About Notified GlobeNewswire? - [What is GlobeNewswire used for?](https://www.g2.com/discussions/what-is-globenewswire-used-for) - 1 comment - [What is Notified PR Platform used for?](https://www.g2.com/discussions/what-is-notified-pr-platform-used-for) ### [Onclusive](https://www.g2.com/products/onclusive/reviews) Onclusive is a comprehensive PR and communications solution designed to assist organizations in navigating the complexities of brand management and reputation building. By leveraging advanced data science and a suite of specialized tools, Onclusive provides users with the resources necessary to monitor, measure, and enhance their communications strategies effectively. Targeting PR professionals, communications teams, and organizational leaders, Onclusive addresses the pressing challenges faced by modern businesses. In an era where brand perception can shift rapidly due to media coverage and public sentiment, Onclusive offers a robust platform that empowers users to stay informed and proactive. Organizations can utilize Onclusive to support their C-suite executives and broader business objectives, ensuring that communication efforts align with overall strategic goals. Key features of Onclusive include comprehensive media monitoring, which allows users to track relevant coverage and breaking news that could impact their brand reputation. This feature is crucial for organizations aiming to stay ahead of potential crises and capitalize on positive media opportunities. Additionally, Onclusive provides real-time measurement tools that assess the impact of communications efforts, enabling users to identify key issues and media trends that influence their audience. The platform also offers research and consultancy services, helping organizations uncover the underlying drivers of reputation and communication success. This insight is invaluable for developing more effective strategies and campaigns tailored to specific audiences. Furthermore, Onclusive’s PR and communications tools provide a complete solution for managing pressrooms, planning campaigns, and nurturing media relationships, streamlining workflows and enhancing collaboration among team members. By integrating technology, insights, and expertise, Onclusive simplifies the often chaotic media landscape, allowing organizations to elevate their performance consistently. The platform not only aids in proving the value of communications efforts but also supports continuous improvement, making it an essential partner for any organization committed to achieving PR and communications success. **Average Rating:** 4.3/5.0 **Total Reviews:** 202 #### How Do G2 Users Rate Onclusive? - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.3/10) - **Custom Feeds and Alerts:** 8.2/10 (Category avg: 8.6/10) - **Custom Reports:** 8.4/10 (Category avg: 8.5/10) - **Keyword Targeting:** 8.3/10 (Category avg: 8.6/10) #### Who Is the Company Behind Onclusive? - **Seller:** [Onclusive](https://www.g2.com/sellers/onclusive-2026-07-17) - **Company Website:** onclusive.com - **Year Founded:** 2002 - **HQ Location:** London, GB - **Twitter:** @Onclusive 3,683 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5c1058cfaa6f2283e9ff1a644f713e592ff3bc83ce18af949b9ebefe516c32df&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fonclusive%2F&secure%5Burl_type%5D=linkedin_company_website) 1,089 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Communications Manager - **Top Industries:** Public Relations and Communications, Information Technology and Services - **Company Size:** 37% Medium, 35% Small #### What Do G2 Reviewers Say About Onclusive? _AI-generated summary from verified user reviews_ ##### Pros - Users find Onclusive's interface **easy to navigate** , enhancing their experience with effective social media monitoring capabilities. - Users value Onclusive for its **intuitive real-time reports** , advanced analytics, and excellent support for social listening. - Users love how Onclusive offers **powerful social media monitoring** , enhancing brand awareness and insights effortlessly. - Users admire the **advanced PR analytics** of Onclusive, seamlessly tracking media impact and sentiment across multiple channels. - Users appreciate the **intuitive layout and comprehensive search features** of Onclusive, enhancing media relations and press outreach. ##### Cons - Users find the **data inaccuracy** in metrics frustrating, which complicates analyses across social media platforms. - Users highlight **inaccuracy in engagement metrics** of Onclusive, leading to challenges in analyzing social media conversations effectively. - Users note **limited coverage** and often have to save media mentions manually, affecting overall monitoring efficiency. - Users find Onclusive's interface **not intuitive** , making it difficult for new users to navigate and schedule posts efficiently. - Users report **incomplete media coverage** and inaccurate metrics, making it challenging to fully rely on Onclusive. #### What Are Recent G2 Reviews of Onclusive? **["Intuitive tool with sentiment analysis and 5-star customer support"](https://www.g2.com/survey_responses/onclusive-review-12517408)** **Rating:** 4.5/5.0 stars _— Rodrigo Jonas S._ [Read full review](https://www.g2.com/survey_responses/onclusive-review-12517408) **["Streamlines Press Workload with Ease"](https://www.g2.com/survey_responses/onclusive-review-12399017)** **Rating:** 4.0/5.0 stars _— Kevin J._ [Read full review](https://www.g2.com/survey_responses/onclusive-review-12399017) #### What Are G2 Users Discussing About Onclusive? - [What do you like most about Onclusive for media monitoring, and what features would you like to see added?](https://www.g2.com/discussions/what-do-you-like-most-about-onclusive-for-media-monitoring-and-what-features-would-you-like-to-see-added) - [What is Onclusive used for?](https://www.g2.com/discussions/what-is-onclusive-used-for) - 1 comment ### [Ahrefs](https://www.g2.com/products/ahrefs/reviews) Ahrefs is a leading AI marketing platform powered by big data that helps marketers run search engine optimization, AI search, pay-per-click, content marketing, website auditing, and competitive research campaigns that drive impact. Whether you're making day-to-day decisions or defining your long-term digital strategy, Ahrefs delivers real-time insights that help you grow your brand's visibility and claim market share. Ahrefs in numbers: - #1 most active web crawler in the SEO industry and #2 worldwide (after Google) - #35 fastest supercomputer worldwide (Yep1) - Over 35 trillion external backlinks, the freshest backlink index in the industry - Over 110 billion keywords, and 28.7 billion have positive search volumes - Yep.com: our own privacy-first search engine **Average Rating:** 4.5/5.0 **Total Reviews:** 668 #### How Do G2 Users Rate Ahrefs? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.3/10) - **Custom Feeds and Alerts:** 8.7/10 (Category avg: 8.6/10) - **Custom Reports:** 8.2/10 (Category avg: 8.5/10) - **Keyword Targeting:** 9.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind Ahrefs? - **Seller:** [Ahrefs](https://www.g2.com/sellers/ahrefs) - **Company Website:** ahrefs.com - **Year Founded:** 2010 - **HQ Location:** Singapore - **Twitter:** @ahrefs 171,771 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a38dc8f2899e6fc2ecec3baf4be5ffb74f40ec449fcd68c9debdda2ae58dee9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fahrefs%2F&secure%5Burl_type%5D=linkedin_company_website) 200 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Founder, Marketing Manager - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 62% Small, 30% Medium #### What Do G2 Reviewers Say About Ahrefs? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **intuitive interface** of Ahrefs, making complex SEO tasks accessible even for beginners. - Users value Ahrefs' **keyword research tools** for providing crucial metrics and detailed insights into search performance. - Users value the **comprehensive toolset** of Ahrefs, benefiting from its extensive features and regular innovations. - Users appreciate the **accurate and powerful SEO data** provided by Ahrefs, simplifying competitor analysis and optimizing strategies. - Users value the **ease of use in backlink analysis** , enabling effective competitor insights and strategic link building. ##### Cons - Users find Ahrefs to be **expensive** , especially for individuals and small businesses needing comprehensive SEO tools. - Users find the **high costs** of Ahrefs to be a significant drawback, particularly for individuals and small businesses. - Users express concerns over **inaccuracy of AI tools** in Ahrefs, finding them unreliable for optimizing search strategies. - Users find Ahrefs to have **limited features** like no local SEO tools or bulk SERP rank checks. - Users find **inaccurate data** problematic, affecting trust and decision-making in their SEO strategies with Ahrefs. #### What Are Recent G2 Reviews of Ahrefs? **["Comprehensive Free Ahrefs Dashboards for Powerful Site Overviews"](https://www.g2.com/survey_responses/ahrefs-review-12829742)** **Rating:** 5.0/5.0 stars _— Oliver H._ [Read full review](https://www.g2.com/survey_responses/ahrefs-review-12829742) **["Free Plan Offers Comprehensive SEO Tracking & Site Auditing"](https://www.g2.com/survey_responses/ahrefs-review-12858161)** **Rating:** 4.5/5.0 stars _— Satya V._ [Read full review](https://www.g2.com/survey_responses/ahrefs-review-12858161) #### What Are G2 Users Discussing About Ahrefs? - [Is Ahrefs Still Worth It in 2025? A Look at G2 User Sentiment](https://www.g2.com/discussions/is-ahrefs-still-worth-it-in-2025-a-look-at-g2-user-sentiment) - 3 comments, 10 upvotes - [What is Ahrefs used for?](https://www.g2.com/discussions/ahrefs-what-is-ahrefs-used-for) - 5 comments, 1 upvote - [Can I use Ahrefs for free?](https://www.g2.com/discussions/can-i-use-ahrefs-for-free) - 6 comments, 1 upvote - [Is Ahrefs worth the money?](https://www.g2.com/discussions/is-ahrefs-worth-the-money) - 5 comments, 1 upvote - [What is Ahrefs used for?](https://www.g2.com/discussions/what-is-ahrefs-used-for) - 1 comment, 1 upvote ### [Launchmetrics](https://www.g2.com/products/launchmetrics/reviews) Launchmetrics is the market’s first AI-powered Brand Performance Cloud, providing more than 1,700 clients with the software, data and insights they need to connect strategy with execution. With over a decade of expertise, its Brand Performance Cloud helps executives launch campaigns, amplify reach, measure ROI and benchmark brand performance. Their AI-driven and proprietary Media Impact Value® algorithm is the answer to modern measurement in a global world, making impact measurable. Launchmetrics brings a sharp focus to profitability, accountability and efficiency while enabling the type of quick decision-making required for agility. With tools for sample management, event organization, PR monitoring and brand performance and Voice analytics, the Launchmetrics Brand Performance Cloud enables brands to build a successful marketing strategy, all in one place. Founded in New York and with operating headquarters in Paris, Launchmetrics has 450+ employees in twelve markets worldwide and offers support in five languages. Launchmetrics has been the trusted provider to brands worldwide such as Tiffany’s, Vogue, KCD, Shiseido, The North Face and Levi’s as well as partners like IMG, the Council of Fashion Designers of America, the Camera Nazionale Della Moda Italiana and the Fédération de la Haute Couture et de la Mode. About Media Impact Value® (MIV®): Media Impact Value® (MIV®) allows brands to assign a monetary value to every post, interaction or article to measure its impact and identify contributions to brand performance across Voices, channels and regions. Recognized as the most comprehensive and modern measurement standard in the industry, MIV® lets you compare and understand which strategies create the most media impact across print, online and social by reflecting the audience perspective. The Launchmetrics methodology is built on more than 15 years of experience, working with and for Fashion, Lifestyle and Beauty (FLB) brands globally, including China. Finely tuned with AI and machine learning, the algorithm relies on both quantitative and qualitative attributes specific to the FLB industries (including audience engagement, industry relevance, source authority and content quality) to ensure overall accuracy and relevance when benchmarking in the growing competitive landscape. **Average Rating:** 4.6/5.0 **Total Reviews:** 89 #### How Do G2 Users Rate Launchmetrics? - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.3/10) - **Custom Feeds and Alerts:** 8.3/10 (Category avg: 8.6/10) - **Custom Reports:** 8.1/10 (Category avg: 8.5/10) - **Keyword Targeting:** 8.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind Launchmetrics? - **Seller:** [Lectra](https://www.g2.com/sellers/lectra) - **Year Founded:** 1973 - **HQ Location:** Paris Île-de-France, France - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3bc175077ace6704a379f65a23c9ccf920be437f4f19eebbfa26b9432ad4b5bc&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flectra&secure%5Burl_type%5D=linkedin_company_website) 1,999 employees on LinkedIn® - **Ownership:** EPA: LSS #### Who Uses This Product? - **Top Industries:** Apparel & Fashion, Luxury Goods & Jewelry - **Company Size:** 48% Small, 35% Medium #### What Do G2 Reviewers Say About Launchmetrics? _AI-generated summary from verified user reviews_ ##### Pros - Users find Launchmetrics to be **intuitive and easy to use** , streamlining project management and saving time. - Users find Launchmetrics very **helpful for streamlining workflows** , enhancing efficiency and offering superb support throughout. - Users praise the **helpful customer support** of Launchmetrics, ensuring quick responses and effective issue resolution. - Users value the **accuracy of reports** from Launchmetrics, enhancing efficiency in PR management and sample tracking. - Users appreciate the **comprehensive coverage** by Launchmetrics, simplifying PR management with effortless reporting and monitoring. ##### Cons - Users find the **interface complicated** with multiple workspaces and suggest updates for better usability and automation. - Users often find **missing features** like barcoding updates and automation complicate their tasks on Launchmetrics. - Users find the **tagging issues** cumbersome, often requiring manual input and leading to potential errors in sample trafficking. - Users find the **complexity** of Launchmetrics challenging, especially with managing workspaces and learning event creation. - Users face **data management challenges** with outdated clippings and manual inputs, impacting efficiency and accuracy. #### What Are Recent G2 Reviews of Launchmetrics? **["Launchmetrics Review"](https://www.g2.com/survey_responses/launchmetrics-review-9193327)** **Rating:** 5.0/5.0 stars _— Michael I._ [Read full review](https://www.g2.com/survey_responses/launchmetrics-review-9193327) **["In short my experience with LMS has been pleasing."](https://www.g2.com/survey_responses/launchmetrics-review-8346228)** **Rating:** 4.0/5.0 stars _— Simon C._ [Read full review](https://www.g2.com/survey_responses/launchmetrics-review-8346228) #### What Are G2 Users Discussing About Launchmetrics? - [What is Launchmetrics used for?](https://www.g2.com/discussions/what-is-launchmetrics-used-for) ### [Newswire](https://www.g2.com/pt/products/newswire/reviews) A Newswire.com é uma empresa de tecnologia de mídia que se especializa na distribuição de comunicados de imprensa, alcance de mídia e ferramentas de visibilidade, projetadas para ajudar empresas a amplificar suas mensagens de forma eficaz. A plataforma atende organizações de todos os tamanhos, desde startups até marcas estabelecidas, permitindo que garantam menções na mídia, melhorem os rankings de busca e alcancem resultados de negócios mensuráveis através de mídia conquistada. Ao contrário de fornecedores tradicionais que apenas distribuem comunicados de imprensa, a Newswire oferece uma estratégia abrangente, ferramentas e suporte para maximizar o valor de cada anúncio. O público-alvo da Newswire inclui profissionais de comunicação, marketing e relações públicas de diversos setores que buscam métodos econômicos e impactantes para aumentar a conscientização e a credibilidade da marca. As empresas utilizam a Newswire para gerar visibilidade através de meios de comunicação confiáveis, engajar-se com jornalistas e influenciadores que moldam o discurso público e otimizar comunicados de imprensa para motores de busca a fim de capturar tráfego de cauda longa. Esta aplicabilidade diversificada torna a Newswire uma solução versátil para empresas que desejam melhorar sua presença na mídia e gerar leads qualificados e vendas através de visibilidade aprimorada. Os principais recursos da Newswire incluem o Press Release Optimizer, que auxilia os usuários na criação de comunicados de imprensa atraentes com orientação embutida de otimização para motores de busca (SEO). A plataforma também oferece distribuição direcionada, garantindo que as notícias alcancem os meios mais relevantes para setores e públicos específicos. O Media Suite combina ferramentas poderosas para distribuição, monitoramento e alcance em uma plataforma coesa, enquanto as capacidades de análise e relatórios permitem que os usuários acompanhem o desempenho de suas notícias, desde o alcance online até as captações de mídia conquistada. Esses recursos coletivamente capacitam os usuários a criar comunicações impactantes que ressoam com seus públicos-alvo. O que distingue a Newswire de outros serviços de comunicados de imprensa é sua abordagem integrada que combina distribuição com pitching, monitoramento e SEO, transformando cada anúncio em uma oportunidade de crescimento. A plataforma oferece preços transparentes, ferramentas amigáveis para o faça-você-mesmo e suporte opcional de campanha feito para você, permitindo que as empresas escalem seus esforços no seu próprio ritmo enquanto alcançam desempenho em nível empresarial. Essa flexibilidade é particularmente benéfica para empresas que buscam otimizar suas estratégias de mídia sem incorrer em custos excessivos. Ao utilizar a Newswire.com, as empresas podem economizar tempo, maximizar seus orçamentos e estabelecer credibilidade na mídia mais rapidamente. Os usuários relatam consistentemente visibilidade melhorada, cobertura de mídia mais forte e aumento no tráfego do site, traduzindo comunicações em resultados tangíveis. Em um cenário de mídia competitivo, a Newswire equipa as empresas com a tecnologia necessária, expertise e rede de distribuição para conectar-se efetivamente com seus públicos e fomentar o crescimento. **Average Rating:** 4.4/5.0 **Total Reviews:** 697 #### How Do G2 Users Rate Newswire? - **the product tem sido um bom parceiro comercial?:** 9.1/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 9.1/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 9.3/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 9.2/10 (Category avg: 8.6/10) #### Who Is the Company Behind Newswire? - **Vendedor:** [ACCESS Newswire](https://www.g2.com/pt/sellers/access-newswire) - **Website da Empresa:** www.accessnewswire.com - **Ano de Fundação:** 2006 - **Localização da Sede:** Raleigh, North Carolina, United States - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7df4216cc1b84142da464e48b29da9e7a9512700f19cada17f66d05f0da7e9d6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fissuer-direct-corporation%2F&secure%5Burl_type%5D=linkedin_company_website) 111 funcionários no LinkedIn® - **Propriedade:** ACCESS Newswire Inc. (ACCS) #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing, CEO - **Top Industries:** Marketing e Publicidade, Software de Computador - **Company Size:** 69% Small, 28% Medium #### What Do G2 Reviewers Say About Newswire? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários acham o Newswire **fácil de usar** , tornando-o acessível para iniciantes e eficiente para campanhas colaborativas. - Os usuários acham a **eficiência de distribuição** do Newswire impressionante, beneficiando-se de sua simplicidade e medidas de segmentação eficazes. - Os usuários elogiam a **qualidade excepcional da cobertura** da Newswire, aumentando a visibilidade e a confiança em diversos meios de comunicação. - Os usuários valorizam a **cobertura econômica** da Newswire, distribuindo comunicados de imprensa de forma eficiente e ampliando a visibilidade da marca. - Os usuários elogiam o **processo de distribuição eficiente** da Newswire, apreciando sua simplicidade e capacidades de segmentação. ##### Cons - Os usuários sentem que o serviço pode ser **caro** , potencialmente superando os benefícios e retornos sobre o investimento. - Os usuários estão preocupados com o **alto preço** da Newswire em comparação com outras empresas de relações públicas e opções adicionais. - Os usuários enfrentam **cobertura de mídia incompleta** , levando a uma distribuição inconsistente e imprevisibilidade na visibilidade das histórias. - Os usuários destacam os **altos custos e a redundância de mídia** do Newswire, impactando o orçamento e a relevância do conteúdo. - Os usuários enfrentam **problemas de cobertura** com o Newswire, levando a atrasos nos comunicados de imprensa e alcance limitado de público. #### What Are Recent G2 Reviews of Newswire? **["Serviço de RP Fácil de Usar"](https://www.g2.com/pt/survey_responses/newswire-review-8132259)** **Rating:** 4.5/5.0 stars _— Usuário Verificado em Telecomunicações_ [Read full review](https://www.g2.com/pt/survey_responses/newswire-review-8132259) **["Plataforma de Press Release Eficiente com Ótima Segmentação, Mas Precisa de Melhor Suporte de Distribuição"](https://www.g2.com/pt/survey_responses/newswire-review-11835051)** **Rating:** 4.5/5.0 stars _— Ifeoma E._ [Read full review](https://www.g2.com/pt/survey_responses/newswire-review-11835051) #### What Are G2 Users Discussing About Newswire? - [What is Newswire used for?](https://www.g2.com/pt/discussions/what-is-newswire-used-for) ### [Mentionlytics](https://www.g2.com/pt/products/mentionlytics/reviews) Mentionlytics é uma plataforma avançada de monitoramento de marca e escuta de mídia social que ajuda as marcas a rastrear, analisar e gerenciar sua presença online em tempo real. Usando monitoramento de mídia impulsionado por IA, detecta menções em plataformas líderes como TikTok, X (Twitter), Instagram, Facebook, LinkedIn, YouTube, Reddit, Telegram, Pinterest e Bluesky, bem como em sites de notícias, blogs, fóruns e na web em geral. Com poderosas análises de mídia social, o Mentionlytics oferece insights profundos sobre a reputação da marca, o sentimento do público e a atividade dos concorrentes. Seu recurso de análise de sentimento utiliza IA para identificar tendências, detectar crises precocemente e otimizar estratégias de engajamento com recomendações baseadas em dados. Projetado para facilidade de uso, o Mentionlytics oferece um painel intuitivo e ferramentas de automação, tornando-se a solução definitiva para empresas que buscam escuta social abrangente e análises aprofundadas. Confiado por milhares de marcas globais, o Mentionlytics capacita equipes a se manterem à frente no cenário digital em constante evolução. **Average Rating:** 4.9/5.0 **Total Reviews:** 109 #### How Do G2 Users Rate Mentionlytics? - **the product tem sido um bom parceiro comercial?:** 9.5/10 (Category avg: 9.3/10) - **Feeds e alertas personalizados:** 9.1/10 (Category avg: 8.6/10) - **Relatórios personalizados:** 8.8/10 (Category avg: 8.5/10) - **Segmentação por palavra-chave:** 9.0/10 (Category avg: 8.6/10) #### Who Is the Company Behind Mentionlytics? - **Vendedor:** [Mentionlytics Ltd](https://www.g2.com/pt/sellers/mentionlytics-ltd) - **Ano de Fundação:** 2016 - **Localização da Sede:** London, United Kingdom - **Twitter:** @mentionlytics 10,639 seguidores no Twitter - **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=751e51c26017c9496457fab652fe3bfe4856342c20aa7110e9bdec837ab38936&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10573154%2F&secure%5Burl_type%5D=linkedin_company_website) 28 funcionários no LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing - **Top Industries:** Marketing e Publicidade, Software de Computador - **Company Size:** 71% Small, 23% Medium #### What Do G2 Reviewers Say About Mentionlytics? _AI-generated summary from verified user reviews_ ##### Pros - Os usuários valorizam o **excelente atendimento ao cliente** fornecido pela Mentionlytics, tornando sua experiência mais tranquila e agradável. - Os usuários apreciam a **facilidade de uso** do Mentionlytics, considerando o painel intuitivo e a equipe de suporte inestimáveis. - Os usuários valorizam a **facilidade de navegação e o excelente suporte ao cliente** do Mentionlytics, melhorando sua experiência geral. - Os usuários acham o Mentionlytics **acessível e razoável** , oferecendo recursos abrangentes com ótimo custo-benefício. - Os usuários valorizam a **excelente cobertura e opções de filtragem** do Mentionlytics, aumentando sua eficiência e conveniência de rastreamento. ##### Cons - Os usuários acham o Mentionlytics **caro** , mas ele oferece recursos valiosos que justificam o custo. - Os usuários enfrentam **problemas com a adição manual de menções** , mas o suporte ao cliente resolve rapidamente os problemas quando eles surgem. - Os usuários acham que o Mentionlytics tem uma **estrutura de preços alta** , mas consideram que sua utilidade justifica o custo. - Os usuários experimentam uma **curva de aprendizado** , mas o suporte é útil e os recursos melhoram com as atualizações. - Os usuários observam a **personalização limitada** dos painéis, restringindo visualizações de dados personalizadas para necessidades específicas de relatórios. #### What Are Recent G2 Reviews of Mentionlytics? **["Menções em Tempo Real e Análises Avançadas para Comunicação Estratégica"](https://www.g2.com/pt/survey_responses/mentionlytics-review-12814635)** **Rating:** 4.5/5.0 stars _— Álvaro M._ [Read full review](https://www.g2.com/pt/survey_responses/mentionlytics-review-12814635) **["Experiência do Usuário e Insights sobre o Mentionlytics"](https://www.g2.com/pt/survey_responses/mentionlytics-review-12677871)** **Rating:** 5.0/5.0 stars _— Mayerli A._ [Read full review](https://www.g2.com/pt/survey_responses/mentionlytics-review-12677871) #### What Are G2 Users Discussing About Mentionlytics? - [What is brand monitoring?](https://www.g2.com/pt/discussions/what-is-brand-monitoring) - [What is BrandMentions?](https://www.g2.com/pt/discussions/mentionlytics-what-is-brandmentions) - [How does Mentionlytics work?](https://www.g2.com/pt/discussions/how-does-mentionlytics-work) - 1 comment - [O Mentionlytics é gratuito?](https://www.g2.com/pt/discussions/is-mentionlytics-free) - 1 comment - ‹ Prev‹ Prev - 1 - [2](/categories/media-monitoring?order=g2_score&page=2#product-list) - [3](/categories/media-monitoring?order=g2_score&page=3#product-list) - [4](/categories/media-monitoring?order=g2_score&page=4#product-list) - [5](/categories/media-monitoring?order=g2_score&page=5#product-list) - … - [11](/categories/media-monitoring?order=g2_score&page=11#product-list) - [12](/categories/media-monitoring?order=g2_score&page=12#product-list) - [Next ›Next ›](/categories/media-monitoring?order=g2_score&page=2#product-list) Spotlight Categories [Relational Databases](https://www.g2.com/categories/relational-databases) [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) [Corporate Performance Management (CPM) Software](https://www.g2.com/categories/corporate-performance-management-cpm) [Attribution Software](https://www.g2.com/categories/attribution) [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence) Similar Categories - [Media and Influencer Targeting](/categories/media-and-influencer-targeting) - [Online Newsroom](/categories/online-newsroom) - [Other Public Relations](/categories/other-public-relations) - [PR Analytics](/categories/pr-analytics) - [PR CRM](/categories/pr-crm) - [Press Release Distribution](/categories/press-release-distribution) [Browse Media Monitoring Themes](/categories/media-monitoring/themes) ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh") A Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh) Updated October 3, 2024 Media monitoring software provides users with up to date news feeds and alerts from a selection of media channels. Public relations (PR) departments use these tools to follow media channels relevant to their industry, and those of clients and business partners. Media monitoring solutions help companies track mentions of their brand or executives in the news and online, analyze trends in media coverage, measure the success of PR campaigns, and protect brand reputation by responding quickly to crises or negative publicity. Media monitoring software can offer access to different types of media channels. Print media coverage may include newspapers, magazines, and trade journals, while broadcast channels cover television and radio. Many media monitoring tools provide access to online sources such as websites, news sites, blogs, and social media. A few media monitoring providers also track podcast mentions. [PR firms](https://www.g2.com/categories/pr-firms) and businesses with in-house PR teams often use media monitoring tools alongside other [public relations software](https://www.g2.com/categories/public-relations-pr), such as [press release distribution software](https://www.g2.com/categories/press-release-distribution), [PR analytics software](https://www.g2.com/categories/pr-analytics), and [media and influencer targeting software](https://www.g2.com/categories/media-and-influencer-targeting). To qualify for inclusion in the Media Monitoring category, a product must: - Track various traditional or online media channels - Allow users to target specific keywords, mentions, or topics, and customize feeds to their liking - Provide users with relevant updates and alerts based on selected feeds - Collect and store links to relevant media content for future reference - Analyze findings with reporting features such as number and frequency of mentions, impact on company, etc. Top Tools at a Glance | Product | Best for | User Review | | --- | --- | --- | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_46e0d2ba3ffe5aba83a48e060dfdfe5f/meltwater.png "Product Avatar Image")](https://www.g2.com/products/meltwater/reviews)[Meltwater](https://www.g2.com/products/meltwater/reviews)[4.1/5(2,667)](https://www.g2.com/products/meltwater/reviews) | Multi-market media monitoring with AI-assisted Boolean search | "Reliable Keyword Search and Flexible Article Sorting" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7eda2cb9bcdab64bf87a86a37f8a3560/muck-rack.jpg "Product Avatar Image")](https://www.g2.com/products/muck-rack/reviews)[Muck Rack](https://www.g2.com/products/muck-rack/reviews)[4.5/5(500)](https://www.g2.com/products/muck-rack/reviews) | Journalist-centric media monitoring with relationship tracking | "Essential PR Tool with Reliable Support" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4cf0487bdd222fbf14bdb7f2ad839ca6/alphasense.png "Product Avatar Image")](https://www.g2.com/products/alphasense/reviews)[AlphaSense](https://www.g2.com/products/alphasense/reviews)[4.6/5(335)](https://www.g2.com/products/alphasense/reviews) | Financial research with AI-powered transcript search | "Incredible Research Platform - Comprehensive, Concise, and Cutting-Edge" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6d4fa81865ac38015c0028ba0dca27d/tveyes.png "Product Avatar Image")](https://www.g2.com/products/tveyes/reviews)[TVEyes](https://www.g2.com/products/tveyes/reviews)[4.2/5(1,339)](https://www.g2.com/products/tveyes/reviews) | Broadcast clip capture with viewership metrics | "Great for Tracking PR Hits, Challenging Setup" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_048b8fdce261b3a16720698a09ea8bb9/semrush.png "Product Avatar Image")](https://www.g2.com/products/semrush/reviews)[Semrush](https://www.g2.com/products/semrush/reviews)[4.4/5(4,024)](https://www.g2.com/products/semrush/reviews) | SEO-driven brand and competitor tracking | "Reliable, Modern Marketing Suite with Powerful API/MCP Improvements" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6a6c4764dcc500e5c69b19c93b4b15e2/cisionone.png "Product Avatar Image")](https://www.g2.com/products/cisionone/reviews)[CisionOne](https://www.g2.com/products/cisionone/reviews)[3.9/5(1,344)](https://www.g2.com/products/cisionone/reviews) | Multi-client PR coverage tracking and journalist outreach | "Powerful Media Monitoring and Reporting with a Great Journalist Database" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b231c2a8c43994b46703e84e2339e260/youscan.png "Product Avatar Image")](https://www.g2.com/products/youscan/reviews)[YouScan](https://www.g2.com/products/youscan/reviews)[4.7/5(303)](https://www.g2.com/products/youscan/reviews) | Visual and audio social listening with logo recognition | "YouScan: Fast Reputation Management with Powerful AI and Responsive Support" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_37138d85538b615eebc2c1aac099c3a7/brand24.png "Product Avatar Image")](https://www.g2.com/products/brand24/reviews)[Brand24](https://www.g2.com/products/brand24/reviews)[4.6/5(355)](https://www.g2.com/products/brand24/reviews) | Real-time brand mentions with TikTok coverage | "Real-Time Insights with User-Friendly Setup" | | [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9406855d6b5e0a7393eaa753f8950f6f/brandwatch-consumer-intelligence.jpg "Product Avatar Image")](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews)[Brandwatch Consumer...](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews)[4.4/5(728)](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) | Boolean-driven social listening with full-volume data | "BrandWatch for your Social Listening needs" | * * * Show More ### Media Monitoring Topics - [Best Media Monitoring Software in 2025: Expert Picks, Comparisons & Tools](#best-media-monitoring-software-in-2025-expert-picks-comparisons-tools) - [What Is Media Monitoring Software?](#what-is-media-monitoring-software) - [Best Media Monitoring Software in 2025: Quick Comparison](#best-media-monitoring-software-in-2025-quick-comparison) - [Why Businesses Use Media Monitoring Tools](#why-businesses-use-media-monitoring-tools) - [Who Needs Media Monitoring Software?](#who-needs-media-monitoring-software) - [Key Features to Look For in Media Monitoring Software](#key-features-to-look-for-in-media-monitoring-software) - [Expert Tips for Choosing the Right Media Monitoring Tool](#expert-tips-for-choosing-the-right-media-monitoring-tool) - [How G2 Helps You Find the Best Tool for Media Monitoring](#how-g2-helps-you-find-the-best-tool-for-media-monitoring) - [Summary: What’s the Best Media Monitoring Tool for You?](#summary-what-s-the-best-media-monitoring-tool-for-you) - [FAQ: Media Monitoring Software in 2025](#faq-media-monitoring-software-in-2025) [ ### Media Monitoring Topics Expand/Collapse ](#) - [Best Media Monitoring Software in 2025: Expert Picks, Comparisons & Tools](#best-media-monitoring-software-in-2025-expert-picks-comparisons-tools) - [What Is Media Monitoring Software?](#what-is-media-monitoring-software) - [Best Media Monitoring Software in 2025: Quick Comparison](#best-media-monitoring-software-in-2025-quick-comparison) - [Why Businesses Use Media Monitoring Tools](#why-businesses-use-media-monitoring-tools) - [Who Needs Media Monitoring Software?](#who-needs-media-monitoring-software) - [Key Features to Look For in Media Monitoring Software](#key-features-to-look-for-in-media-monitoring-software) - [Expert Tips for Choosing the Right Media Monitoring Tool](#expert-tips-for-choosing-the-right-media-monitoring-tool) - [How G2 Helps You Find the Best Tool for Media Monitoring](#how-g2-helps-you-find-the-best-tool-for-media-monitoring) - [Summary: What’s the Best Media Monitoring Tool for You?](#summary-what-s-the-best-media-monitoring-tool-for-you) - [FAQ: Media Monitoring Software in 2025](#faq-media-monitoring-software-in-2025) ## Learn More About Media Monitoring Software ### Best Media Monitoring Software in 2025: Expert Picks, Comparisons & Tools In a digital-first world, tracking media mentions is more than a PR necessity, it’s a business imperative. Whether you’re managing brand reputation, analyzing public sentiment, or benchmarking competitors, the right [media monitoring software](https://www.g2.com/categories/media-monitoring) gives you the power to act quickly and strategically. But with dozens of platforms on the market, how do you choose the best one for your business? This comprehensive guide ranks the best media monitoring software in 2025, fit for businesses of all sizes. From real-time alerts to multilingual support and sentiment tracking, we’ll compare features that matter, so you can find the tool that’s best aligned with your goals. ### What Is Media Monitoring Software? Media monitoring software helps you track and analyze mentions of your brand, competitors, or industry across a wide range of media channels. These may include: - Online news outlets and digital publications - Social media platforms like Twitter, LinkedIn, and TikTok - Forums and discussion boards like Reddit or Quora - Blogs and niche content platforms - Podcasts, radio, and even broadcast TV (in some cases) The best platforms not only detect mentions but also organize data using AI-powered tools like sentiment analysis, image recognition, and natural language processing. This makes it easier to understand context and trends without combing through thousands of raw mentions manually. ### Best Media Monitoring Software in 2025: Quick Comparison Here’s a snapshot of the top tools available this year, comparing their best use cases, features, pricing, and ratings: 1. [Meltwater](https://www.g2.com/products/meltwater/reviews)- Best for [Enterprise](https://www.g2.com/categories/media-monitoring/enterprise) media teams. Meltwater offers Global media reach, AI alerts, and in-depth intelligence. (Pricing: Custom Quote | G2 Rating: 4.2) 2. [Brand24](https://www.g2.com/products/brand24/reviews) - Ideal for [small businesses](https://www.g2.com/categories/media-monitoring/small-business) (SMBs). Brand24 is a budget-friendly option that offers affordable plans and real-time social and web tracking. (Pricing: From $79/month | G2 Rating: 4.6) 3. [Cision](https://www.g2.com/products/cisionone/reviews) - A longtime favorite for PR professionals. Cision has a global press database, robust analytics, and extensive journalist outreach tools. (Pricing: Custom Quote | G2 Rating: 4.0) 4. [Mention](https://www.g2.com/products/mention/reviews) - Best for real-time social monitoring. Mention is a lightweight tool that tracks online mentions influencer tracking, multilingual data, and trend alerts. (Pricing: From $49/month | G2 Rating: 4.5) 5. [Talkwater](https://www.g2.com/products/talkwalker-by-hootsuite/reviews) - Best for deep brand analytics. Talkwater is a consumer intelligence platform that offers visual recognition, sentiment insights, and customizable reports. (Pricing: Custom Quote || G2 Rating: 4.3) 6. [Sprout Social](https://www.g2.com/products/sprout-social/reviews)- Ideal favorite among social media managers. Sprout Social offers social listening, publishing, custom workflows, and team collaboration. (Pricing: From $249/month | G2 Rating: 4.4) ### Why Businesses Use Media Monitoring Tools Media monitoring isn’t just about tracking brand mentions, it’s a strategic function that impacts PR, marketing, customer service, and competitive intelligence. - **Reputation Management:** Immediate alerts on crisis mentions, customer complaints, or viral trends help teams act fast and prevent issues from escalating. - **Campaign Performance:** Measure earned media outcomes in terms of volume, reach, and tone to evaluate PR ROI. - **Competitive Benchmarking:** Understand where competitors are getting coverage and what’s resonating with their audience. - **Content Ideation:** Discover trending topics and recurring questions in your industry to inform blog and social strategy. In short, media monitoring tools turn noisy conversations into actionable insights that keep your team informed and ahead of the curve. ### Who Needs Media Monitoring Software? Media monitoring tools are versatile and serve various departments and industries: - **Public Relations teams** use it to track campaign success and journalist engagement. - **Marketing leaders** use sentiment and brand share-of-voice to shape positioning. - **Customer experience teams** can monitor social media for real-time support signals. - **Executives** use dashboards to stay informed on brand performance and market perception. - **Startups and solopreneurs** can track niche mentions without hiring full PR agencies. Whether you’re a Fortune 500 or a scrappy DTC brand, media monitoring has become table stakes for brand health and growth. ### Key Features to Look For in Media Monitoring Software When evaluating tools, don’t just compare pricing, look at the features that align with your specific needs: - **Real-Time Alerts:** Instant notifications on new mentions to react quickly. - **Sentiment Analysis:** Automated tagging of mentions as positive, negative, or neutral. - **Multilingual Monitoring:** Vital if your brand or customers operate globally. - **Influencer Identification:** Discover which voices are shaping your brand’s narrative. - **AI-Powered Insights:** Summarize, score, or flag mentions that need attention. - **Custom Dashboards:** Visualize coverage data in executive-friendly formats. - **Historical Tracking:** Compare month-over-month shifts in brand awareness or tone. - **Exportable Reports:** Essential for sharing wins with stakeholders. ### Expert Tips for Choosing the Right Media Monitoring Tool Selecting a media monitoring platform isn’t just about flashy dashboards. Consider these expert-backed criteria: - **Industry Relevance:** Some tools are better for tech, finance, or health sectors. - **Scalability:** Will the tool grow with your team or campaign volume? - **Support and Training:** Look for onboarding, account managers, and 24/7 chat. - **Integration Options:** Can you push alerts into [Slack](https://www.g2.com/products/slack/reviews), [Zapier](https://www.g2.com/sellers/zapier), or your [CRM](https://www.g2.com/categories/crm)? - **Transparent Pricing:** Avoid platforms that surprise you with overage charges. A good tip is to request a trial and test real-world use cases, such as a product launch or a company announcement, to see if the platform captures your coverage effectively. ### How G2 Helps You Find the Best Tool for Media Monitoring G2 is your shortcut to software decisions backed by real users. Within the [Media Monitoring](https://www.g2.com/categories/media-monitoring) category, you’ll find: - **Peer-reviewed insights:** Pros, cons, and features from similar teams - **Visual comparison charts:** Side-by-side feature breakdowns and pricing - **Use case examples:** How others in your industry apply these tools - **Filters for customization:** Narrow down by company size, location, and more When trust and transparency matter, G2 delivers the data and confidence you need to make an informed software decision. ### Summary: What’s the Best Media Monitoring Tool for You? Let’s wrap up with recommendations based on your goals and team size: - **For small teams or solopreneurs:** Start with [Brand24](https://www.g2.com/products/brand24/reviews) or [Mention](https://www.g2.com/products/mention/reviews)—they’re affordable, easy to use, and get the job done. - **For fast-scaling startups or agencies:** Consider [Cision](https://www.g2.com/products/cisionone/reviews) or [Sprout Social](https://www.g2.com/products/sprout-social/reviews), especially if influencer outreach and report generation matter. - **For global enterprises or regulated industries:** [Meltwater](https://www.g2.com/products/meltwater/reviews) or [Talkwalker](https://www.g2.com/products/talkwalker-by-hootsuite/reviews) provide unparalleled coverage and compliance. - **Need a free solution to start?:** Google Alerts won’t give insights, but it will notify you of basic mentions instantly. No matter your budget or industry, platforms like G2 help ensure you’re investing in tools that actually deliver value. ### FAQ: Media Monitoring Software in 2025 #### **What is media monitoring software used for?** Media monitoring software is used to track mentions of your brand, competitors, or industry across digital platforms like news sites, social media, blogs, and forums. It helps businesses manage brand reputation, evaluate PR campaigns, and gather strategic insights. #### **Which media monitoring tools are best for small businesses?** [Brand24](https://www.g2.com/products/brand24/reviews) and [Mention](https://www.g2.com/products/mention/reviews) are highly rated for small businesses due to their affordable pricing, real-time tracking, and easy-to-use dashboards. Both platforms offer strong coverage of online and social channels with sentiment analysis and influencer tracking. #### **Can media monitoring tools track TV and radio?** Yes, some enterprise-level tools like [Meltwater](https://www.g2.com/products/meltwater/reviews) and [Talkwalker](https://www.g2.com/products/talkwalker-by-hootsuite/reviews) offer monitoring across broadcast media, including TV and radio. These features often rely on voice-to-text conversion and are available in custom enterprise plans. #### **How does sentiment analysis work in media monitoring software?** Sentiment analysis uses AI to evaluate whether a mention is positive, negative, or neutral. It helps teams quickly gauge public perception and respond to PR risks or highlight favorable mentions. #### **What’s the best free tool for media monitoring?** Google Alerts is a good starting point for basic keyword monitoring. It sends email alerts when your search terms appear online but lacks sentiment analysis, reporting, or social media tracking. #### **What factors should I consider before choosing a media monitoring tool?** You should assess media channel coverage, real-time alerts, sentiment analysis, multilingual capabilities, pricing, customer support, and integrations with tools like [Slack](https://www.g2.com/products/slack/reviews) or [Salesforce](https://www.g2.com/products/salesforce-communications-cloud/reviews). **Last updated on June 18, 2025**