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Simplify

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Simplify is a field service management (FSM) platform built for Singapore SMEs in the service trades — from air-conditioning and HVAC to pest control and cleaning. It digitises the full service workflow in one system: quoting, job scheduling, mobile job execution, customer sign-off, invoicing, and reporting. For businesses still running on Google Sheets, WhatsApp threads, and manual follow-ups, Simplify replaces that chaos with a structured, connected, and automated workflow. What makes Simplify different: The mobile app is the core of the product — purpose-built for field technicians, not office staff. Techs receive job assignments, view customer service history on-site, upload photos, capture customer e-signatures, record payments, and upsell additional services — all from their phone. Users consistently rate the mobile experience as the primary reason they chose and stayed with Simplify. On the admin side, office teams manage the full quote-to-invoice lifecycle: create quotations, set recurring job frequencies (monthly, quarterly, bi-annually), auto-generate job schedules, assign technicians, and issue invoices — without switching between tools. Simplify also integrates natively with WhatsApp for automated appointment confirmations and reminders — the dominant customer communication channel in Singapore — reducing no-shows without any manual admin effort. Key capabilities: Recurring contract management with auto-generated job schedules Technician mobile app (iOS & Android) with e-signature, photo upload, and on-site payment Customer Portal for self-service appointment booking WhatsApp-native appointment reminders Invoicing with Xero and QuickBooks integration Reports and analytics for job performance and revenue tracking PSG-approved — eligible for up to 50% government funding for Singapore SMEs Simplify is a PSG pre-approved vendor under Singapore's SMEs Go Digital programme, making it a low-risk, grant-supported adoption for eligible businesses.

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