I love that you can see a side by side comparison of rankings in the Local Pack and regular Organic Results. Our last rank tracking software did not have this feature and It made it difficult to get the overall picture.

I love the design.. It is beautiful and so much fun to look at. Review collected by and hosted on G2.com.

They have a great feature where you can pull in traffic data from Google Analytics and graph the comparison to other SEO metrics like Search Console Data, Ranking Visibility, etc. However, I wish you could filter to only ORGANIC traffic, not all traffic sources. Kinda defeats the purpose if you ask me. Review collected by and hosted on G2.com.

We have been utilizing NightWatch for a little over 6 months now and it has been game changer for us. The reason we switched over to NightWatch from our old keyword tracking tool, is the flexibility and information that it provides to our team.

When it comes to the support side of things, the team at Nightwatch is second to none. They are very flexible with their platform and are more than willing to help and answer any questions our team throws their way. Review collected by and hosted on G2.com.

We have to log in to the admin account in order to make certain changes. With so many people in the tool at once, it can cause for massive delays in the system and take longer than normal to do any task due to load time. Review collected by and hosted on G2.com.

The tool is very easy to use. A simple display and one-click options mean I can track all my keywords and links effortlessly. I can design graphs to compare my keyword rankings to my top competitors, allowing me to target specific keywords that need work. The ability to add competitors to my account allows me to always stay one step ahead of them, ensuring I get the majority of traffic from organic search. The tool also lets me sync my analytics account so I can monitor site traffic and what keywords are distributing traffic the most. Review collected by and hosted on G2.com.

The only thing that I could possibly say about this tool that I don't like, is the cost per keyword. Although I will say the value for the tool is incredible, the only way I could imagine it getting better is if they gave discounts to continued customers. Review collected by and hosted on G2.com.

a lot of updates, much more then only ranktracking, very easy to use. Review collected by and hosted on G2.com.

I miss the overall overview. We do a lot of work for clients and sometimes you just want to group some domains in one report. The dashboard now works, but is not very easy to use yet. Im sure they will fix this in a future update.

Would also love to see seo audits implemented (like woorank or semrush), but i believe they already building this (awesome!) Review collected by and hosted on G2.com.

Nightwatch has an impressive set of features, super competitive pricing, great API and the best rank tracking accuracy in the industry. The UI is very intuitive and the smart use of small diagrams, sparklines and graphs makes it easy to follow the progress of your SEO work. Review collected by and hosted on G2.com.

I find the report tool somewhat limited, I can't find a way to filter out keywords based on tags etc. Maybe the functionality is there but I just don't understand how to use it? I have not yet put forward my input on this matter to the developers so I'm sure it is fixable! Review collected by and hosted on G2.com.

The graphical design of Nightwatch is amazing. It’s easy to read and understand because of the excellent UX/UI design. I don’t see anything else on the net that comes even close, and the ones that do come close they look like Candyland. Nightwatch looks like the future went back in time and gave the designers a sneak peak at what design will become.

The reports that Nightwatch churn out is amazing, easy to read, and you can slap your logo on them and send them straight to the clients. No need to mess around. It’s all there. It’s amazing how professional these reports look like. Review collected by and hosted on G2.com.

The reporting customization could be enhanced even further. I reached out to Nightwatch, and they listen to their users and I'm very confidant that my suggestions will be added.

Review collected by and hosted on G2.com.

First most important thing is the automated report to be sent out to my clients. This has been the most valuable feature to my business. Report can be customised based on the package my client has signed up. It is so easy to customise and setup an automated report.

The white labelling is the huge plus to the report. I can customise the email to be sent out with the report. Each client gets a personalised email with their ranking report.

Next, let talk about the rank tracking. Because I am doing local SEO and Nightwatch has been able to track the local keywords precisely.

Did I mention about google map listing? Oh Yes! Nightwatch is so capable in tracking Google snack pack. Daily ranking update has been another reason why I like Nightwatch so much. With daily ranking update I am able to go back to the history to see the rankings on specific date. Of course, they are so many rank tracking tools today but no one has come even closer to Nightwatch. You get what you paid for.

Nightwatch makes me look like a professional when I am talking to clients. It has contributed so much to my business. Love it and thanks to team behind Nightwatch. They have done a great job and I never and ever had an issue with them. The software never glitched so I don't have to worry about the downtime of the software. Review collected by and hosted on G2.com.

To be honest, I haven't found any reason to dislike Nightwatch. It does what it says so nothing I can dislike about the software and the team. Review collected by and hosted on G2.com.

I can create custom reports for any group of keywords i.e mobile keyword rankings, and also segment an entire site's keywords by mobile/desktop - integral in the mobile first indexing era. The dashboard also looks very cool. Review collected by and hosted on G2.com.

I like the "discover keywords" addition to Nightwatch where it suggests keywords for you to track off the bat once you enter a URL, but in my experience this only works on a domain level, i.e it won't give you targeted suggestions per URL. So not a gripe, more like a "would be nice." Review collected by and hosted on G2.com.

I've been a previous user of RankTrackr and switched to Nightwatch for its daily reporting abilities, but I've got to say I've fallen in love with the tool for more than that. First of all, it's very cool looking, I love the black design (it doesn't hurt my eyes at night like other tools with white everywhere). I now find myself going over to Nightwatch multiple times a day just because I love the design so much! The ability to connect your Google Search Console and Google Analytics account is a killer deal. You get so much for the price you pay. Review collected by and hosted on G2.com.

The fact that I didn't know about it sooner hahaha! I truly have nothing bad to say about this tool, it does an excellent job! Review collected by and hosted on G2.com.

With over 15 years of experience in SEO and web marketing, I've bought into every ranking software platform in the market. I can tell you with high confidence that Nightwatch is by far the most accurate in terms of their keyword ranking over desktop and mobile plus they have other very helpful features such as pulling in valuable data from Moz, Ahrefs, and Majestic that is super friendly that saves me a ton of money on from buying those other platforms which are expensive.

I purchased their Pro account and with it you can also white-label your reports to make them look professional and branded to your business. Additionally, Nightwatch allows me to spy on local competitor websites which is helpful information. Nightwatch.io is a must-have purchase for any digital marketing agency looking for an all-in-one solution for their clients and also to help grow their business. I've been with Nightwatch for over 3 years now and it's one of the best business decisions I've made. Review collected by and hosted on G2.com.

Even though they already pull in valuable data from other platforms such as Ahrefs, Moz, and Majestic I'd like to see additional tools and features. Review collected by and hosted on G2.com.