--- title: NetLine Corporation Reviews meta_title: 'NetLine Corporation Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 186 reviews by the users' company size, role or industry to find out how NetLine Corporation works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 186 scale: '5' date_modified: '2026-08-09' parent_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- # NetLine Corporation Reviews **Vendor:** Informa PLC **Category:** [Lead Capture Software](https://www.g2.com/categories/lead-capture) **Average Rating:** 4.6/5.0 **Total Reviews:** 186 ## About NetLine Corporation NetLine is the leading Programmatic B2B Lead Generation Platform, empowering marketers to engage in-market buyers with targeted content and accelerate revenue growth. With unmatched access to thousands of Tier 1 media sites, NetLine connects brands with decision makers actively researching solutions—delivering content where and when it matters most. Trusted by over 17,000 customers to turn content into pipeline, NetLine is the leader in demand generation. Always-on content across the digital publications your target audiences trust fosters true organic engagement. First-party data, advanced targeting, and real-time lead delivery generate only high-quality prospects for immediate activation and faster conversions. Founded in 1994 now part of Informa TechTarget, NetLine provides unparalleled access and transparency, helping marketers cut through the noise and connect with the buyers who matter most. Your buyers are everywhere. Now you can be, too—all in one platform. Successful B2B Marketers Start with NetLine. Visit www.netline.com. ## NetLine Corporation Pros & Cons **What users like:** - Users value the **reliable lead generation** from NetLine, benefiting from targeted content that effectively engages the right audiences. (27 reviews) - Users value the **reliable audience targeting** and real-time campaign monitoring of NetLine Corporation, enhancing their demand gen success. (20 reviews) - Users appreciate the **ease of use** of NetLine, which simplifies campaign monitoring and optimizes lead tracking effortlessly. (19 reviews) - Users value the **high-quality lead generation** from NetLine Corporation, highlighting accuracy, reliability, and exceptional support. (19 reviews) - Users commend NetLine Corporation for their **excellent customer support** , ensuring effective communication and timely issue resolution. (13 reviews) - Easy Setup (13 reviews) - Efficiency (10 reviews) - Reporting (10 reviews) - Implementation Ease (9 reviews) - Accurate Data (8 reviews) **What users dislike:** - Users feel the lack of **targeting features** hinders campaign effectiveness and suggests enhancements for better lead optimization. (5 reviews) - Users find the **user experience frustrating** , noting the need for improvement in ease of use and integration. (3 reviews) - Users find the **complex filtering** system limiting and time-consuming, often preferring manual methods for efficiency. (2 reviews) - Users face issues with **inaccurate data** , leading to challenges in lead quality and incomplete delivery. (2 reviews) - Users face challenges with **lead management issues** like insufficient self-serve options and poor lead quality affecting campaigns. (2 reviews) - Users note that the **poor design** hinders user experience and complicates campaign setup, despite the platform's functionality. (2 reviews) - Poor Lead Quality (2 reviews) - Complexity (1 reviews) - Users find the platform **slightly expensive** , yet valuable for achieving their lead generation goals. (1 reviews) - Users find the **inefficient filtering** process cumbersome, leading to time-consuming manual entries instead of streamlined automation. (1 reviews) ## NetLine Corporation Reviews ### 1. Good Experience with Netline with multiple B2B organizations. Would recommend. **Rating:** 4.0/5.0 stars **Reviewed by:** Asia A. | Mid-Market (51-1000 emp.) **Reviewed Date:** December 10, 2024 **What do you like best about NetLine Corporation?** I appreciate that Netline allows us to configure and manage campaigns ourselves, providing more visibility and control compared to other vendors who manage programs without direct input from the Client. Netline also has an extensive library of targeting options. **What do you dislike about NetLine Corporation?** Challenges with lead quality, incomplete data delivery, and unclear communication around salvaged leads **What problems is NetLine Corporation solving and how is that benefiting you?** Efficient lead generation, Visibility into buyer interest, Engaging target accounts, ### 2. Wonderful Lead Generation Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Rimon C. | Senior Audience Marketing and Data Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 06, 2024 **What do you like best about NetLine Corporation?** It is such an easy platform to use. Very good quality leads. I also really liked the 5% overage in leads that they provide to make up for any bad leads that might have slipped through the cracks. **What do you dislike about NetLine Corporation?** Nothing at all, it's been a great experience since we have been working with Netline. **What problems is NetLine Corporation solving and how is that benefiting you?** We use their Content Extended Reach program to generate highly targetted leads for our clients. ### 3. Delivers quality leads and strong reporting **Rating:** 4.5/5.0 stars **Reviewed by:** Morris I. | EVP Marketing and Sales, Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2024 **What do you like best about NetLine Corporation?** The ability to hyper target my ICP and get my message in front of them at scale **What do you dislike about NetLine Corporation?** Nothing, we had a great experience with them. They delivered as promised **What problems is NetLine Corporation solving and how is that benefiting you?** Helping us get our message and materials in front of a very select ICP ### 4. Accessible streamlined experience for landing page building **Rating:** 4.5/5.0 stars **Reviewed by:** Putra S. | Marketing Operations Technologist, Mid-Market (51-1000 emp.) **Reviewed Date:** May 22, 2024 **What do you like best about NetLine Corporation?** I love how quick and easy it is to build a form and landing page. What makes it cool is that we are able to have settings to match our numerous domains. **What do you dislike about NetLine Corporation?** This is barely a complaint, but after submitted a landing page there is time needed to process the landing page. I can't seem to figure out how long it takes for the landing page to fully render, but it could take around 20 minutes to an hour. **What problems is NetLine Corporation solving and how is that benefiting you?** We are able to churn out landing pages really quickly compared to our internal process. ### 5. Great lead gen, easy to work with **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.) **Reviewed Date:** July 15, 2024 **What do you like best about NetLine Corporation?** Great quality of leads, they just about always fit our exact criteria. I love that we can set limits so we get a diverse selection of leads from target companies. **What do you dislike about NetLine Corporation?** This isn't just for Netline, but targeting in the EU is tough. It would be great to be able to run larger campaigns in that market. **What problems is NetLine Corporation solving and how is that benefiting you?** Finding new names at our target companies ### 6. Very happy with Netline **Rating:** 4.5/5.0 stars **Reviewed by:** Garth E. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 14, 2024 **What do you like best about NetLine Corporation?** Overall very happy with them. They answer very fast and their lead quality is great. **What do you dislike about NetLine Corporation?** Nothing to dislike so far. We used them for a couple of campaigns. **What problems is NetLine Corporation solving and how is that benefiting you?** Quality of leads and price of leads. ### 7. Great First Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Rob E. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** April 24, 2024 **What do you like best about NetLine Corporation?** Easy to use interface and extra support was available when needed. My account manager made numerous suggestions on how to improve my results. **What do you dislike about NetLine Corporation?** Pricing for some of the different filters seems a bit high and made me reconsider some in an effort to meet my budget. **What problems is NetLine Corporation solving and how is that benefiting you?** Helping to drive increased registrations for our live webinars through expanded reach beyond our current process. ### 8. Excellent team **Rating:** 5.0/5.0 stars **Reviewed by:** Melissa B. | Enterprise (> 1000 emp.) **Reviewed Date:** March 21, 2024 **What do you like best about NetLine Corporation?** They're very efficient, know my business and are helpful in everyway. **What do you dislike about NetLine Corporation?** Nothing - top notch to work with - there is nothing I dont like about them **What problems is NetLine Corporation solving and how is that benefiting you?** Getting my content to the right people = people who want to consume it. ### 9. Great content syndication campaign **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** March 12, 2024 **What do you like best about NetLine Corporation?** Our client services team was wonderful. Very informative and responsive. A pleasure to work with. The Netline platform is easy to use and provides insightful reporting, too. **What do you dislike about NetLine Corporation?** Nothing comes to mind - very impressed with them. **What problems is NetLine Corporation solving and how is that benefiting you?** Helping us generate leads. ### 10. Great source for leads and engagement **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** December 04, 2023 **What do you like best about NetLine Corporation?** The self-serve platform is great. Love that there's no huge minimum spend so we could test its efficacy before investing more heavily. Jeff was awesome to work with and super helpful in getting me set up! **What do you dislike about NetLine Corporation?** Nothing negative stands out - it's a solid platform. **What problems is NetLine Corporation solving and how is that benefiting you?** We are looking for ways to drive leads through our content on a cost per lead basis, without investing heavily in a minimum spend and while being able to carefully control the ICP. ### 11. Expanding our audience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2024 **What do you like best about NetLine Corporation?** The whole nine yards - from my first engagement to my last, every element of Netline shines through **What do you dislike about NetLine Corporation?** Honestly I haven't found anything to dislike **What problems is NetLine Corporation solving and how is that benefiting you?** Growing our readership with the right audience ### 12. Best B2B Lead Gen Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Ankit B. | Analyst, Marketing and Advertising, Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2023 **What do you like best about NetLine Corporation?** I like their specific targeting options because we have a need for some specific B2B clients like a good revenue company and a higher job title. Netline worked for us because they have all lead filtering options like target-specific job titles and company revenue. We were getting leads for about 50$ each which is affordable for us as compared to LinkedIn ads. Their ability to reach the right audience is great, and we were getting 90% qualified leads. **What do you dislike about NetLine Corporation?** I didn't find anything negative on this platform. We were satisfied with the quality of our leads and 90% of leads are qualified which is more than enough for us. **What problems is NetLine Corporation solving and how is that benefiting you?** I think it is a great platform for generating quality B2B leads with good lead filtering options. Their customer support is also great they respond and help you quickly. That's what all a business wants. ### 13. Content Syndication Made Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Steve S. | Director, Demand Generation and Sales Development, Mid-Market (51-1000 emp.) **Reviewed Date:** August 22, 2023 **What do you like best about NetLine Corporation?** Great customer support--worked with us to find the right audience, build our landing page, and integrate lead delivery into our marketing automation system. **What do you dislike about NetLine Corporation?** Can't think of anything I disliked about working with NetLine. **What problems is NetLine Corporation solving and how is that benefiting you?** We're looking to increase our business and needed to generate more qualified leads. ### 14. This team is beyond the word incredible. **Rating:** 5.0/5.0 stars **Reviewed by:** April L. | Marketing Strategist, Mid-Market (51-1000 emp.) **Reviewed Date:** December 13, 2022 **What do you like best about NetLine Corporation?** The team is the key to the success of my campaign. They are not driven to push their suggestions - they listen, they balance the knowledge of the customer with their incredible expertise. **What do you dislike about NetLine Corporation?** I have no suggestions for them - except keep doing what you are doing! Results matter and you excel! Thank you **What problems is NetLine Corporation solving and how is that benefiting you?** Helping me reach a niche market and understand the best approach has provided leads focused on my market. I am able to utilize the campaign results and learnings to focus even more directly on my target market. ### 15. Excellent Team & Quality Leads **Rating:** 5.0/5.0 stars **Reviewed by:** Adrienne B. | Media Director and Strategy Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2023 **What do you like best about NetLine Corporation?** The best part of the process was working with the NetLine team. Windy and Emily were responsive, proactive, and made every effort to ensure our campaign was a success. **What do you dislike about NetLine Corporation?** There was no part of the process that I disliked. **What problems is NetLine Corporation solving and how is that benefiting you?** They assisted with acquiring a niche B2B audience. The pricing and timing in which leads were delivered were the greatest benefits. ### 16. Smooth process, good customer support, reliable lead volume **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** September 01, 2022 **What do you like best about NetLine Corporation?** Onboarding process is smooth and relatively quick compared to other suppliers. Customer support is crucial and Netline does it well - the sales rep is always here to support despite a 5-7 hours time difference and they always communicate whenever they'll be on leave and need to hand over etc. Tech support is less quick but also responsive, but normally takes 1-2 days to get a response. Lead volume is there if you have a wider targeting, and the ability to cap lead volume per month is great. **What do you dislike about NetLine Corporation?** Lead volume may not be there if the target audience is niche and very specific. Would be amazing if they also serve specific countries within a region with similar lead volume but that is always tricky with any provider. **What problems is NetLine Corporation solving and how is that benefiting you?** Stable flow of leads, quality leads aligning with ideal job titles and industries. Netline provides that but these leads are not hot leads, they will require a lot of work in order to convert into a sale, as with any providers. ### 17. Excellent SQL return! **Rating:** 5.0/5.0 stars **Reviewed by:** Ramsey W. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 12, 2022 **What do you like best about NetLine Corporation?** Netline's easy to use platform! Plus we have fantastic turn around on our SQL. **What do you dislike about NetLine Corporation?** If they're working on a "full service" your leads don't come in as fast. **What problems is NetLine Corporation solving and how is that benefiting you?** We need to find a platform where people can download our content and Netline provides us with great leads, which in turn creates new customers. ### 18. Great expertise and follow-up, the CPL is a little expensive though. **Rating:** 4.0/5.0 stars **Reviewed by:** Juan José M. | Demand Generation Manager, Enterprise (> 1000 emp.) **Reviewed Date:** November 07, 2022 **What do you like best about NetLine Corporation?** The people, follow-up, expertise, and service. **What do you dislike about NetLine Corporation?** Although the reports and the strategies proposed by them are excellent, the price of the CPL is a bit expensive. **What problems is NetLine Corporation solving and how is that benefiting you?** Generate B2B leads for the company, which could convert into closed deals. ### 19. Delivered quality leads **Rating:** 5.0/5.0 stars **Reviewed by:** Danielle S. | Senior Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 22, 2022 **What do you like best about NetLine Corporation?** Our account manager stayed with us the whole way through - we were able to pause the campaigns to evaluate the leads and tweak the criteria. **What do you dislike about NetLine Corporation?** The only thing I would caution on is the many industries and sub-industries to choose from, both a blessing and a curse. **What problems is NetLine Corporation solving and how is that benefiting you?** Our company is very niche in what they consider a quality lead. With NetLine, we were able to meet the very specific criteria and wow our sales reps. ### 20. Exceeds Expectations in Generating Leads **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 29, 2022 **What do you like best about NetLine Corporation?** I appreciate that there are video tutorials and tips along the way, especially when connecting to your organization's CRM. Integrations are tricky already and trickier if you're not the most technologically literate. The videos and the ability to send test form completions gives you that ease of mind that you're doing things correctly. **What do you dislike about NetLine Corporation?** When hitting submit and going to the next page, it takes a while for the page to load. If you're a new user, you may think that you might have done something incorrectly. **What problems is NetLine Corporation solving and how is that benefiting you?** We have been trying to break into a new audience segment and with NetLine, we have been able to get our foot in the door and prove our value to influential members of the industry. With these new leads, our data has become richer and cleaner. ### 21. Content Syndication FTW **Rating:** 4.5/5.0 stars **Reviewed by:** Danielle S. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 16, 2022 **What do you like best about NetLine Corporation?** Customer service was top-notch! We were followed up with the entire time with regular syncs to discuss campaign performance. **What do you dislike about NetLine Corporation?** It was a learning curve for sure to try and figure out the correct audiences within the industries. This is not your typical ad buy. **What problems is NetLine Corporation solving and how is that benefiting you?** Quality leads from a media/ad buy have been one of our challenges in the past. Netline delivers on ensuring the correct ones are delivered. ### 22. Netline is a must for content syndication! **Rating:** 5.0/5.0 stars **Reviewed by:** Maxwell J. | Senior Manager, Digital Demand Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** July 11, 2018 **What do you like best about NetLine Corporation?** Netline does a remarkable job at helping us get in front of our government audience. The team is responsive to our needs and is continuously "on the ball". We especially appreciate the weekly follow-up as well as the high-performing leads that we receive QoQ. **What do you dislike about NetLine Corporation?** There have been quarters where Netline had a difficult time fulfilling the lead quantity that we ordered. However, in my experience Netline generally can fulfill their campaigns, and the quality of leads is never a question. **Recommendations to others considering NetLine Corporation:** I would strongly recommend Netline as a great lead supplier for any B2B team looking to support sales teams based in North America. Netline may have a global reach; however, I have not personally run a campaign outside of NA and cannot speak to that. **What problems is NetLine Corporation solving and how is that benefiting you?** We use NetLine to provide engaged leads to our sales team(s). We have noticed that the leads from NetLine consistently convert better for us throughout the sales funnel. They also result in larger deal sizes when compared to our other vendors. ### 23. The most RELIABLE lead generation platform **Rating:** 5.0/5.0 stars **Reviewed by:** Tom M. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 10, 2021 **What do you like best about NetLine Corporation?** The best part about Netline is that just about anyone can set up a campaign and begin receiving highly qualified leads! I began using Netline as a quick way to generate leads for my clients, but now I'm implementing it into a lot of my strategies moving forward because of the lead acquisition costs which are comparable to running social ads. Not only am I generating more leads at my pace, but they're actually qualified and converting in my subsequent nurture strategies. If you've invested in content but wondering why they're not generating leads, then it's time you consider adding Netline to your tool belt! **What do you dislike about NetLine Corporation?** The one downside to Netline is the lack of geotargeting local/regional levels. We now live in a world where our buyers can be anywhere, but there are still some of my clients who strictly target at a municipal level which prevents them from utilizing Netline for now. **Recommendations to others considering NetLine Corporation:** Stop buying lists and focus your strategy on first-party data, like right now!! If you have content (ebooks, webinars, etc) and a method to nurture your leads, then you're ready to start growing your audience and customer base today. **What problems is NetLine Corporation solving and how is that benefiting you?** 1. Self-paced inbound lead generation 2. Predictable cost-per-leads 3. Flood your sales team with highly qualified leads 4. Pay for performance The greatest benefit I've come to realize with Netline is that I can create affordable and effective lead generation campaigns without all of the work it takes to build and optimize social ads where I'm often paying for other marketing objectives like impressions, views, traffic, and conversions. Paying for performance is the way to go! ### 24. Content Syndication in the UK and France **Rating:** 3.5/5.0 stars **Reviewed by:** Swati B. | Regional Marketing Manger, UKI & Southern Europe, Mid-Market (51-1000 emp.) **Reviewed Date:** March 07, 2022 **What do you like best about NetLine Corporation?** The team was very efficient to start the campaign quickly. Their data platform is quite straightforward to understand the leads you receive. **What do you dislike about NetLine Corporation?** Nothing to dislike however I am yet to understand the intent of the leads as we are nurturing the leads. It would have been great to have some level of information on the buying stage the lead is at. **Recommendations to others considering NetLine Corporation:** It is a great tool to collect top of the funnel leads **What problems is NetLine Corporation solving and how is that benefiting you?** Generating quality top-of-the-funnel leads. We have received a few good contacts/ leads however yet to see them becoming SQLs. ### 25. Efficient and effective **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 13, 2022 **What do you like best about NetLine Corporation?** Smooth process, good quality of leads and a very good team to work with. **What do you dislike about NetLine Corporation?** Nothing at all, it's been a great experience working with NetLine! **What problems is NetLine Corporation solving and how is that benefiting you?** We had some struggles in getting good-quality leads with relevant intent data. NetLine team is able to tailor campaigns based on our requirements, resulting in a good conversation rate from Enquires to MQLs. ### 26. Turn Key! **Rating:** 5.0/5.0 stars **Reviewed by:** Lee D. | C, Enterprise (> 1000 emp.) **Reviewed Date:** June 20, 2022 **What do you like best about NetLine Corporation?** Fabulous service, accurate rifinement of my target, excellent responses and detailed post-analysis. **What do you dislike about NetLine Corporation?** Nothing! Everything is great. Recommend to everyone. **Recommendations to others considering NetLine Corporation:** Try it! **What problems is NetLine Corporation solving and how is that benefiting you?** Pipeline issues with little budget. ### 27. Friendly, professional client services team but questionable lead quality and little ROI **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** October 12, 2021 **What do you like best about NetLine Corporation?** The client services team was professional, friendly and responded to any questions quickly. **What do you dislike about NetLine Corporation?** The leads were of questionable quality, and we could not confirm whether many of these 'leads' had actually downloaded our content. Our sales team was unable to get a response much less schedule a follow-up meeting with any of the 900+ leads delivered as a part of our nearly 9-month campaign. I've read a few other reviews here on G2 echoing similar concerns with lead quality and question whether dozens of CDOs, CIOs and other high-level titles were downloading our content. **What problems is NetLine Corporation solving and how is that benefiting you?** We used Netline for their content syndication network to generate leads. While they have delivered over 900 leads and are the only network to filter any incoming leads based on our target account list, we have unfortunately not realized any new sales opportunities as a result of the campaign. **Official Response from David Fortino:** > Hi there, On behalf of the entire NetLine team, I want to share my sincerest apologies for the mixed experience you had with NetLine. While we’re quite appreciative for the kind words you’ve shared about our excellent Client Services team, we’re equally sympathetic to the notion that you’re not extracting the engagement you had hoped for. that the leads you received weren’t what you were expecting. Knowing that you were aiming to reach the C-Suite, we’d welcome and appreciate the chance to learn more about your frustrations, what you and your Sales team encountered, and how we might both learn from this and perhaps improve this for your team. Targeting the C-Suite will persistently have its challenges as most C-level professionals don’t take calls and/or respond to emails. Regardless of their content consumption behavior, they tend to not be receptive to pitches of any kind. This reality can easily ripple into a frustrating experience for reps pursuing the lead. In your case, we’d suggest viewing the consumption activity as a leading indicator that more people within that organization are sharing the same interests of their leadership. If a C-Suite person is downloading their content, odds are that someone deeper within the organization is sharing those same concerns/interests. The next step to consider is how you can influence the influencers within the account. Beyond the above, you can always have a real-time look into the Executive-level content consumption behavior occurring across our platform via Audience Explorer. Direct link below. Although helpful in confirming consumption behavior, this clearly doesn’t address the challenge of getting those professionals to engage with Sales. Audience Explorer - Executive Content Consumption: https://www.netline.com/audex0001/?ocp1=19 We would love the chance to continue this conversation over the phone so we can make this situation right. Thank you, David Fortino | Chief Strategy Officer ### 28. Great for B2B lead generation **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** November 29, 2021 **What do you like best about NetLine Corporation?** I have used Netline at my two previous employers and now I brought it into my new employer. Netline always generates good amount of quality leads for various B2B organizations. I like that it's pay-per-lead, so I don't have to worry about wasting the budget if it doesn't perform, although it has always performed well for me. **What do you dislike about NetLine Corporation?** The lead generation form integration is not the easiest to connect. The integration works but you have to do the tedious field matching on your own. **Recommendations to others considering NetLine Corporation:** Be sure that you have good downloadable content and tag lines for them. **What problems is NetLine Corporation solving and how is that benefiting you?** Netline is useful when you need new quality leads fast. ### 29. Amazing Partners for Lead Gen! **Rating:** 5.0/5.0 stars **Reviewed by:** Kate S. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 07, 2021 **What do you like best about NetLine Corporation?** The Team at Netline is Amazing. I work directly with Emily and Mark- and they are genuinely a part of MY "Team"! There is a lot of care to make sure we have the right audiences for the right content. They are very responsive and thoughtful about our goals and help me achieve them! **What do you dislike about NetLine Corporation?** Nothing. I love this service! It is easy to set up, easy to use, easy to integrate, and easy to work with the netline team. **What problems is NetLine Corporation solving and how is that benefiting you?** We are trying to build more helpful content and link that to specific industries and job titles that they resonate with. Netline has helped me narrow that scope down! ### 30. Best Content Synd platform out there **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 28, 2022 **What do you like best about NetLine Corporation?** Amazign support, quick turnaround, good results **What do you dislike about NetLine Corporation?** Do not have the best intent capabilities yet **What problems is NetLine Corporation solving and how is that benefiting you?** Adding qualified leads to our data-base ### 31. Not what they promote themselves to be. **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** July 07, 2021 **What do you like best about NetLine Corporation?** I thought I liked the efficiency of the lead gen campaigns. However, I found I was merely purchasing lead info instead of getting leads who actually engaged with or downloaded my content. **What do you dislike about NetLine Corporation?** This company is not what it promotes itself as being. They claim they are a content syndication network, when in fact, they are a data provider who send contact info of target prospects. I set up two campaigns and received leads who "downloaded my content" very quickly. However, when sales followed up, all said they had no recollection of downloading my content. We contacted these leads no more than an hour after Netline sent them to us, as we experimented with a demo request campaign, but mysteriously, all leads could not remember completing the webform for a demo request. It was not just an eBook or whitepaper download; it was a demo request, which is an option they offer on their "syndication network." When I reached out to support, their answer was they hear this from time to time and they suggest "to have sales reps shy away from relying so much on the name of the asset they downloaded." They also recommend cold nurture instead of direct follow-up. Of course, this is because they are only sending us the contact info of those we signify are in our target audience instead of leads who completed a web form. **What problems is NetLine Corporation solving and how is that benefiting you?** The problem we are solving - which didn't exist beforehand - is apologizing to contacts at our target companies because we unwittingly spammed their inbox and phone lines. We were told they filled out a demo request form on Netline's websites; they did not. **Official Response from David Fortino:** > Hi there, On behalf of the entire NetLine team, I want to share my sincerest apologies for the negative experience you had. We pride ourselves on delivering first-party, fully-permissioned leads of prospects who engage with your content and match your exact target audience. We are not in the business of exploiting user information and sharing data with clients if there is not a registration happening. Given our business model, I can only assume there was miscommunication. That said, this has clearly disrupted your workflow and I would absolutely be upset, too. We do our best to train our client services and sales teams to provide appropriate expectations, answer any questions you may have and find immediate solutions. We’re sorry to hear we fell short. As this is the first time we’ve heard this feedback, it’s crucial we review this in depth. We were able to isolate this situation from our records and are currently pulling the team together to get more insight and see what could have been done differently. I totally understand if this has been a deal-breaker for you, but we would love the chance to continue this conversation over the phone so we can make this situation right. Thank you, David Fortino | Chief Strategy Officer ### 32. Netline is exceptional **Rating:** 5.0/5.0 stars **Reviewed by:** Deborah R. | North America Field Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** May 17, 2021 **What do you like best about NetLine Corporation?** As a newbie to content syndication, Netline walked me through the process and made it so easy to set up my campaigns as well as connect them through an API into our marketing automation platform. **What do you dislike about NetLine Corporation?** I have no complaints/dislikes. Netline is very hands on. **Recommendations to others considering NetLine Corporation:** If you need a business that is easy to work with and has expertise to put together a strong content syndication program I would definitely recommend NetLine **What problems is NetLine Corporation solving and how is that benefiting you?** I was utilizing Netline for my content syndication campaigns trying to reach our named logos, driving awareness of our offerings (productions/solutions). This was another omnichannel outside of Linkedin, Social Media or Google ads. I was able to generate more leads and see where the true interest lies based on the assets I offered up. ### 33. Netline: lead generation done right **Rating:** 5.0/5.0 stars **Reviewed by:** Juan G. | Director of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 02, 2021 **What do you like best about NetLine Corporation?** They have a clear and effective lead targeting process. From setup to execution it was quick and seamless. The associates were proactive in providing best practices and performance metrics. Making adjustments was very easy and quick to update. The campaign generated exactly the leads we wanted. **What do you dislike about NetLine Corporation?** Nothing disliked, but I would recommend they offer some type of package for multi-asset / multi-touch campaigns. For example a bundle that would let me generate leads for a webinar and related piece of collateral. **What problems is NetLine Corporation solving and how is that benefiting you?** Netline helps to generate net-new, high-quality, top-of-funnel leads. ### 34. Great platform for solid B2B leads **Rating:** 5.0/5.0 stars **Reviewed by:** Caro E. | consultant, Enterprise (> 1000 emp.) **Reviewed Date:** April 30, 2021 **What do you like best about NetLine Corporation?** The extensive reach of Netline helps me get to the right quality audience from one convenient platform rather than lining up deals with multiple publishers. The platform itself is easy to use and allows you to maintain control of your budget and to immediately assess the quality of leads coming in. **What do you dislike about NetLine Corporation?** Nothing really comes to mind. Perhaps at times, it would be nice if there was more depth in some niche audiences, but overall I have been very happy. **What problems is NetLine Corporation solving and how is that benefiting you?** Typically the challenge is to build an audience of individuals with specific B2B job titles who have an interest in a topic that relates to the solutions my clients are offering ### 35. The B2B Marketer's Best Channel **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 10, 2021 **What do you like best about NetLine Corporation?** There is simply no better lead generation tool on the market and especially not at this price per lead. Nothing is even close. **What do you dislike about NetLine Corporation?** The interface and terminology is a little confusing at first but the support is excellent so it isn't that big of a deal. **What problems is NetLine Corporation solving and how is that benefiting you?** Generating lead for agency clients is rarely straight-forward. We blew through our budget in 2 days and left with a stack of highly qualified leads. ### 36. Generate Leads With Ease **Rating:** 5.0/5.0 stars **Reviewed by:** Seth Q. | Marketing Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** April 21, 2021 **What do you like best about NetLine Corporation?** The account reps are excellent to work with and are super responsive when it comes to campaign management **What do you dislike about NetLine Corporation?** The UI could be a bit more intuitive but that's not a big deal. **What problems is NetLine Corporation solving and how is that benefiting you?** We use this platform to generate leads for a number of clients. We see an excellent amount of leads that are of great quality at a reasonable CPA. ### 37. Excellent resource for your toolkit **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** August 24, 2021 **What do you like best about NetLine Corporation?** I found it so simple to setup my own campaign, it's easy and fast. I also really like the reporting capabilities and data insights. **What do you dislike about NetLine Corporation?** I did need more help to figure out the CRM connection, but that's to be expected. **What problems is NetLine Corporation solving and how is that benefiting you?** Brand awareness, lead gen, ABM targeting. This channel has proven to reach and engage with my target audience better than other tactics I have tested so far. ### 38. The Best Self-Service Lead Generation Platform for B2B Marketers **Rating:** 4.5/5.0 stars **Reviewed by:** Nathan H. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2020 **What do you like best about NetLine Corporation?** First of all, Netline's customer service is excellent. April was extremely helpful during setup, calling me to walk me through what was needed to launch. She made the process painless, which is important when using a self-service tool for the first time. Beyond service, Netline provides a tremendous amount of control over lead generation campaigns, far above what you could get from other DSPs or even LinkedIn Advertising. This, in addition to the lead knowledge you get, allow you to continually self-optimize your campaigns to only get the leads that meet your qualification criteria. This is an amazing platform for B2B marketers! **What do you dislike about NetLine Corporation?** I would love to see more lower-funnel programs where Netline further qualifies (using BANT) leads. **What problems is NetLine Corporation solving and how is that benefiting you?** We tested Netline to see if we could improve upper-funnel lead generation from paid content promotion. We had been relying heavily on LinkedIn Sponsored Content to generate marketing qualified leads from our content. I ran a small head-to-head test relying on our latest and greatest e-books, and the results of the test were amazing. Netline drove a 60% lower cost per marketing qualified lead compared to LinkedIn. Even better, Netline allows us to only capture work email addresses, a feature we don't get through LinkedIn. Additionally, Netline provides the necessary contact-level and account-level information in our lead reports, so that we can see which leads are coming from each targeting selection (industry, company size, etc.). These insights allow us to continually optimize our targeting as we create new LeadFlow campaigns in the Netline self-service portal. I presented my results to our Director of Marketing and he was sold immediately. We have since re-allocated budget from LinkedIn Sponsored Content to Netline to drive leads and extend the reach of our content. ### 39. Great Lead Generation Program **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 23, 2020 **What do you like best about NetLine Corporation?** We are using NetLine for our Lead Generation programs and by using NetLine, we are able to reach the target audiences our clients are looking for. Setup of campaigns is easy and allows you the choice of self service or full service by NetLine. There are many tools provided by NetLine to make using their product easy and successful and their customer service is top notch. **What do you dislike about NetLine Corporation?** I really don't have a anything I dislike **What problems is NetLine Corporation solving and how is that benefiting you?** We have been able to zero in on the quality target audience our clients are looking for. ### 40. I wish I had done this sooner. **Rating:** 5.0/5.0 stars **Reviewed by:** Jim S. | Vice President Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** April 05, 2021 **What do you like best about NetLine Corporation?** The quality of leads I received were in line with what I requested. **What do you dislike about NetLine Corporation?** I dislike that I did not engage with them sooner. **What problems is NetLine Corporation solving and how is that benefiting you?** I am solving the problem of generating quality leads in a short amount of time. I am in the process of engaging them but initial results are promising. ### 41. Excellent opportunity for very targeted campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Vanessa B. | Demand Generation Manager at Fourth, Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2021 **What do you like best about NetLine Corporation?** NetLine allows marketers to access very specific audiences with a guaranteed result. The company also provides excellent data for campaign planning and campaign analysis. **What do you dislike about NetLine Corporation?** Content Syndication in general has a known nuance - a person who downloaded your white paper might believe he or she has never downloaded your white paper. It can be frustrating for sales who might be excited to see desirable titles and companies on the list. **What problems is NetLine Corporation solving and how is that benefiting you?** Reaching out specific market segments ### 42. Great Service and Exceptional Leads **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.) **Reviewed Date:** July 08, 2021 **What do you like best about NetLine Corporation?** 1/3 of our leads have already qualified to MQL, which is no easy feat. And the level of support you recieve throughout the campaign is exceptional. **What do you dislike about NetLine Corporation?** Nothing. Netline is impressive, and I would recommend it to any marketer. **Recommendations to others considering NetLine Corporation:** Go for the full-service option. It's worth it! **What problems is NetLine Corporation solving and how is that benefiting you?** Getting as many qualified leads in our pipeline as possible. These leads are high-quality and they are converting. ### 43. Netline is a great demand gen tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Andy G. | Director of Marketing Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** October 05, 2020 **What do you like best about NetLine Corporation?** I like how Netline seamlessly integrates with our HubSpot account and I can then enroll our leads into campaigns. The leads are of the highest quality and Netline offers great support. Everyone at Netline is very friendly and professional and willing to go the extra mile. We'll continue to do business with Netline for years to come. **What do you dislike about NetLine Corporation?** We experienced a small issue with invoicing, but Netline quickly resolved the issue and kept us happy. **What problems is NetLine Corporation solving and how is that benefiting you?** Netline is one of the key contributors to our demand generation strategy. We've been able to expose a new audience to our solution and increase our presence within our market. We have been very happy with the quality of leads that have come from the last two campaigns. ### 44. Great experience with NetLine **Rating:** 5.0/5.0 stars **Reviewed by:** Connor L. | Paid Media Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 11, 2021 **What do you like best about NetLine Corporation?** Leads were high quality targets and the team was always available to help us with any questions. **What do you dislike about NetLine Corporation?** Our company had no complaints for the services we received. **Recommendations to others considering NetLine Corporation:** n/a **What problems is NetLine Corporation solving and how is that benefiting you?** We were aiming to gain net new leads from specific target accounts. We were able to do this while focusing on specific job roles that were relevant to our business. ### 45. Cost-effective channel for quality lead generation **Rating:** 5.0/5.0 stars **Reviewed by:** Jacob Y. | Senior Manager, Ad Operations, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2020 **What do you like best about NetLine Corporation?** Netline allows for very refined targeting, with granular contact and firmographic targeting. This allows for strong lead quality, with efficient CPLs which usually beat other channels. The team at Netline is quick to review the campaign result with you, allowing you to future make tweaks and refinements to your campaign based on a nicely condensed report of theirs. **What do you dislike about NetLine Corporation?** There wasn't anything I disliked with Netline **What problems is NetLine Corporation solving and how is that benefiting you?** We were trying to generate quality leads, using a range of content ### 46. Seamless Campaign Executiion **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.) **Reviewed Date:** February 03, 2020 **What do you like best about NetLine Corporation?** The level of detail when it comes to targeting leads. Right now to functional role and industry levels or certain geographic areas. This team is very easy to work with and I couldn't be happier! **What do you dislike about NetLine Corporation?** I haven't had any problems with NetLine. **Recommendations to others considering NetLine Corporation:** If you're looking to work with a quick, accurate and responsive team to develop high quality net new leads for your organization then look no further than Netline! **What problems is NetLine Corporation solving and how is that benefiting you?** We are solving issues with the high-quality leads we receive each week. Netline has put my company in front of the right audiences. ### 47. Netline is a good tool to use, but some aspects of the program could be better. **Rating:** 3.5/5.0 stars **Reviewed by:** Angela D. | Mid-Market (51-1000 emp.) **Reviewed Date:** July 16, 2020 **What do you like best about NetLine Corporation?** I like that Netline is able to specifically filter out unqualified leads from my marketing programs. The website is fairly easy to use as well. I like that the Netline program is intuitive and simplifies targeted marketing. There is also an option to weed out companies you do not want to target, which is very helpful in some situations. I also use the account based marketing feature to target specific companies that my clients would like to target their ads towards. **What do you dislike about NetLine Corporation?** I wish the fulfillment on these programs was more seamless, I have some issues getting the leads to clients. I would like for there to be more opportunities to use the lead fulfillment feature with different programs. **Recommendations to others considering NetLine Corporation:** I would use Netline for your targeted marketing endeavors. It's very easy to use and works effectively. **What problems is NetLine Corporation solving and how is that benefiting you?** I am getting a better, more targeted reach of potential customers using Netline. The benefit to the filters makes it easy for the information to get in front of the right people. **Official Response from Marissa Wolfgang:** > Hi Angela, thank you for sharing your experience with us! We want to make sure you’re aware of how to easily integrate the NetLine Portal with your CRM, MAP or Webinar Platform for real-time fulfillment. Please reach out to us via email to share your specific fulfillment issues so we can more properly triage. We pride ourselves on making this an easy and efficient process and want to address your specific needs. ### 48. Quality Leads, Quality Customer Service **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** June 23, 2020 **What do you like best about NetLine Corporation?** One of the most helpful things about Netline is the ease of setting up a campaign. Campaign setup is segmented into 10 succinct sections so that it never feels overwhelming or confusing to complete. Even after setup, if you need to make a change, the process is smooth and easy and changes are approved quickly to get you back up and running again. The campaign is flexible depending on your evolving needs once leads start to come in. **What do you dislike about NetLine Corporation?** I haven't had many problems with Netline. I had one issue where a lead came through where the company claimed to be in the manufacturing industry, when they were actually a nonprofit--a category I had excluded in the filter selection. Customer Service was very quick to respond and address the issue, making my client happy! The team here is always available and eager to assist. **What problems is NetLine Corporation solving and how is that benefiting you?** For my clients that are looking to get high quality leads quickly, Netline is a great solution. Netline is always effective at giving them additional exposure to complement additional marketing campaigns we're running. ### 49. B2B lead gen **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.) **Reviewed Date:** March 05, 2021 **What do you like best about NetLine Corporation?** Quality leads. Good support. Easy to use. **What do you dislike about NetLine Corporation?** Lack of direct integration with Pipedrive **What problems is NetLine Corporation solving and how is that benefiting you?** We have received a steady flow of leads. ### 50. Great service **Rating:** 5.0/5.0 stars **Reviewed by:** Gina M. | Mid-Market (51-1000 emp.) **Reviewed Date:** July 17, 2020 **What do you like best about NetLine Corporation?** NetLine lets us target by industry and very easily see the performance of our campaigns in terms of real leads, both of which are helpful in seeing the overall ROI of our campaigns. **What do you dislike about NetLine Corporation?** The only thing we'd love is if we could change the billing type after a campaign has been created - no complaints overwise! **Recommendations to others considering NetLine Corporation:** Carefully review all campaigns before submitting! **What problems is NetLine Corporation solving and how is that benefiting you?** We love being bae to gauge the amount of interest our topics and resources have in the market and the data we've collected lets us do just that. ## NetLine Corporation Discussions - [Has anyone used Netline to generate leads outside of North America? If so, how did those leads perform?](https://www.g2.com/discussions/has-anyone-used-netline-to-generate-leads-outside-of-north-america-if-so-how-did-those-leads-perform) - 1 comment - [View NetLine Corporation pricing details and edition comparison](https://www.g2.com/products/netline-corporation/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-08-09+06%3A16%3A43+-0500&secure%5Bsession_id%5D=2aa50233-76ea-495c-b08c-3d3c90a7c4b5&secure%5Btoken%5D=cae68340b0b5620cd9a963ff530970def8263aa51c5ecb331d4da6f393f2d23b&format=llm_user) ## NetLine Corporation Integrations - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [Marketo-Based Systems for Growth-Driven Marketing & Sales Teams](https://www.g2.com/products/marketo-based-systems-for-growth-driven-marketing-sales-teams/reviews) - [MSIGHTS](https://www.g2.com/products/msights/reviews) - [Revenue Hub](https://www.g2.com/products/revenue-hub/reviews) ## NetLine Corporation Features **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Data Availability** - Contact Data Availability - Account Data Availability - Offline Data - Real-Time Data - Intent Data **Lead Monitoring** - Features - Performance - Identification - Lead Capture **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Platform Additional Functionality** - Third-Party Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts - Real-time Intent **Data Capture** - Mobile - Websites - Social Media - Data **Analytics** - Export/Import - Reporting **Additional Functionality** - Event Triggered Actions - Lead Generation - Lead Notifications - Generative AI - Lead Capture - Reporting/Analytics - API - Customer Journey Mapping - Real-Time Reporting - Lead Qualification - Multi-Channel Attribution - Customer Segmentation - Database Support - Summary Reports - Prioritization - Pipeline Management - Customizable Reports - Conversion Rate Optimization - Customer Database - Search/Filter - Activity Tracking - Trend Analysis - Lead Management - Performance Metrics - Content Marketing - Reporting & Statistics - B2B Lead Generation - Real-Time Updates - AI Copilot - Web Traffic Reporting - Data Import/Export - Customer Activity Tracking - Behavior Tracking - Competitive Analysis - Predictive Analytics - Contact Database - Sales Management - Activity Dashboard - Built-In Database - Real-Time Notifications - CRM - Contact Management - Real-Time Analytics - Data Visualization - Lead Nurturing - Sales Trend Analysis - Pipeline Reports - Customer Profiles **Customization** - Web Forms - Personalization - Templates - Integration - Social Media Integration - Customizable Templates **Additional Functionality** - Lead Segmentation - Conversion Tracking - Activity Dashboard - A/B Testing - AI Copilot - Pipeline Management - Drag & Drop - Reporting & Statistics - Multi-Campaign - Prospecting Tools - Customizable Fields - Lead Distribution - Event Triggered Actions - Engagement Tracking - Generative AI - Chat/Messaging - CRM - Email Marketing - Template Management - Lead Nurturing - Customizable Branding - Contact Management - Contact Database - Email Management - Real-Time Notifications - Customer Segmentation - Surveys & Feedback - Campaign Management - Activity Tracking - Alerts/Notifications - Data Extraction - Lead Notifications - Reporting/Analytics - Dashboard - Business Card/Badge Scanning - Lead Generation - Customer Database - Autoresponders - Lead Qualification - API - Forms Management - Visitor Tracking - Lead Management - Campaign Analytics - Search/Filter - Campaign Planning - Lead Scoring - Email Tracking - Drip Campaigns - Campaign Segmentation - Lead Verification/Validation - Source Tracking - Calendar Management - Reminders - Interaction Tracking - Opportunity Management - Sales Reports - Document Storage - Sales Trend Analysis - Monitoring - For Sales Teams/Organizations - Sales Forecasting - Workflow Management - Task Management ## Top NetLine Corporation Alternatives - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 4.4/5.0 (1,941 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,873 reviews) - [DemandScience](https://www.g2.com/products/demandscience-demandscience/reviews) - 4.4/5.0 (740 reviews)