What I like best about Navattic is how easy it makes building interactive product demos without needing developer resources. We can give prospects a realistic feel for the product before they even book a live demo, which saves us a ton of time in the sales process and keeps our demos more consistent. Review collected by and hosted on G2.com.

The one thing I'd improve is the process of creating and sharing demo links – it could be a bit more streamlined and intuitive. Otherwise, we've had a great experience overall. Review collected by and hosted on G2.com.

We've been using this product for almost 3 years now and it has never had any issues. This is such a powerful tool, and I love seeing inbound demos converting from the interacctive demo itself because I know they're already familiar with how the product works and ready to talk to our sales team.

We built our first demo in only a few hourse, and it was a breeze. There is still a lot more use cases we are wanting to implement this product into.

Also, customer support has always been VERY responsive to any and all questions.

Update:

Still an amazing product. The Navattic team continues to build amazing functionality and features. The best thing they have launched recently is their MCP feature. This has unlocked a ton of reporting and functionality using Claude and Hubspot that I'm very excited to dive into. Review collected by and hosted on G2.com.

There is definitely a LOT you can do with this tool. Take some time to look into the help articles to find out the best way to build your demo. Review collected by and hosted on G2.com.

I love the HTML identification for creating dummy descriptions across all web captures. It saves us a ton of time. The whole dummifying process is a pain point for all of us when we’re building demos, so having this in place makes things much easier. Overall, Navattic’s intelligence has been awesome. Review collected by and hosted on G2.com.

There’s a bit of a learning curve to figure out how to do some simple things, like highlighting in the web capture and understanding where I can place a shape (right now, only the dot is available). Exporting to video is also difficult, which is frustrating given the strong need for marketing videos. Review collected by and hosted on G2.com.

I've been using Navattic for a few years now, and it's become a game-changer for our PMM team — and our top-performing channel in terms of conversion rates. Lately we've been expanding our use cases: using Navattic for GIFs to highlight small but meaningful releases on social; for conferences, to put together product walkthroughs and email comms; and to showcase our latest innovations. Using the product is a breeze (and dare I say... fun?!). The new MCP integration has also been incredible for analyzing data and performance metrics, and their support team is top-notch. Can't imagine doing what I do without Navattic. Review collected by and hosted on G2.com.

Nothing specific comes to mind. I’ve run into a bug here or there, like with any software, but it’s usually addressed and fixed promptly. Review collected by and hosted on G2.com.

Starting off with ease of use — the Navattic team constantly pushes updates that make my life easier. I rarely have to open the documentation to understand how the product works. It's intuitive and simple, yet packed with features. The 2025 addition of sandbox demos has been an absolute game changer, opening up even more possibilities for how we engage prospects.

Next, I want to highlight all the different ways I use Navattic to support our business — from sales enablement to internal education, conferences, and even POCs. I use it every single day, and at this point my work essentially runs on Navattic.

Finally, an honorable mention to the incredible support team. They respond immediately whenever I have even a minor issue. A huge shoutout to Alex on support, and to Kayla, our CSM, who has been fantastic to work with — always patient, always helpful, no matter how many questions I throw her way. Review collected by and hosted on G2.com.

Guys, the Salesforce and Marketo integrations are not my favorite. Apart from that, I really don't actually dislike anything.

Making a perfect product is impossible, and you guys are doing an amazing job. Review collected by and hosted on G2.com.

The interface is clean, intuitive, and genuinely a pleasure to navigate and everything feels like it's exactly where you'd expect it to be. Getting up and running takes almost no effort at all; you can go from first login to fully set up in just a few minutes, without needing a manual or a support ticket. Overall, it's a smooth, user-friendly experience from start to finish. Review collected by and hosted on G2.com.

Honestly, the Playbooks tab had a lot going for it at first glance. It really caught my attention and seemed like it was going to be one of the standout features. But once I actually got into it and started using it hands-on, it didn't quite live up to that initial impression. It's one of those cases where the concept was more compelling than the execution ended up being in practice. Review collected by and hosted on G2.com.

Navattic has improved in leaps and bounds over the last few months, and each iteration I'm loving all the more. Navattic being able to highlight and edit individual elements on a screen makes a technical writer's job way easier. User love Navattics too, they test really well. Being able to show users, not just describe in written steps, really is technical writing best practice, and a godsend for complex UIs. We use it for new user's onboarding processes as well, as we find it's by far the best way to teach new users. We're also obsessed with the AI features that are new in Navattic, such as being able to upload a style guide and get the instructions written in that tone of voice/style Review collected by and hosted on G2.com.

Absolutely none. We love Navattic. I would always recommend technical writers use Navattic for their multimedia needs Review collected by and hosted on G2.com.

What stands out most is how much control it puts in marketing's hands. We use it to build interactive demo experiences for our website, and the no-code editor means I can create, edit, and publish demos without ever looping in engineering. That alone has cut our turnaround time from weeks to days when we need to update a demo for a new feature or campaign. The interactions feel smooth and realistic to prospects, not like a clunky screen recording, which has made it a genuinely effective tool for letting visitors self-serve and explore the product before ever talking to sales. Review collected by and hosted on G2.com.

Honestly, there isn't much to point to. If I had to nitpick, I'd say there are occasional small styling constraints where I want more granular design control, but it's never been a real blocker. Overall the platform has done exactly what we needed it to do without major friction. Review collected by and hosted on G2.com.

Navattic makes it incredibly easy to create interactive demos for our platform features. I love so many things about Navattic, but the best one would definitely be the ability to replace a single step by simply recapturing the affected screen. Gone are the days when we had to redo videos from start to finish every time our platform got an update or UI refresh. Just go back to the demo file on Navattic, recapture the affected screen, and publish - easy with no lags and long render times. We use these interactive demos in our help centre, and we have a lot of demos that we regularly maintain as well. So being able to quickly and easily update them enables us to serve our clients in the best way possible, while also saving us time. Review collected by and hosted on G2.com.

I don't really dislike anything about Navattic because it has improved our demo creation process a lot. But if we're going to nitpick, it can be difficult to find older demos when there are a lot of items in one folder. Review collected by and hosted on G2.com.

I like how quickly I can build and update product tours, which helps us keep demos aligned with new releases Review collected by and hosted on G2.com.

While Navattic is easy to use, I'd like to see more advanced customization options for branding and interactivity. Managing large demos can become time-consuming, and deeper analytics, such as more granular user behavior and conversion insights, would be valuable Review collected by and hosted on G2.com.