t r.
TR
t r.
software engineer
Mid-Market (51-1000 emp.)
"Navattic Makes Interactive Product Demos Easy and Engaging"
5/5
What do you like best about Navattic?

What I like best about Navattic is how easy it is to create engaging, interactive product demos without requiring technical expertise. It helps showcase product value quickly, improves the buyer experience, and saves time for both sales and marketing teams. The intuitive interface and smooth sharing experience make it a valuable tool for communicating product capabilities effectively. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

Overall, I’ve had a good experience with Navattic. If I had to point out one area for improvement, it would be having more advanced customization options for interactive demos and additional AI-powered automation to reduce manual editing. Even so, it’s easy to use and delivers strong value for creating engaging product experiences. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

Navattic solves the challenge of demonstrating a product in a way that's interactive, scalable, and accessible without relying on live demos. It enables prospects to explore the product at their own pace, helping them understand its value more quickly. For me, this saves time, improves engagement, shortens the sales cycle, and makes it easier to communicate product capabilities effectively to potential customers. Review collected by and hosted on G2.com.

Vigneshwar R.
VR
Vigneshwar R.
Associate servicenow Developer
Enterprise (> 1000 emp.)
"A Game-Changer for B2B Growth: High-Fidelity Interactive Demos in Minutes"
5/5
What do you like best about Navattic?

Navattic is a game-changer for B2B product growth. It eliminates the traditional sales friction by letting prospects experience the product instantly on their own terms. By removing technical dependencies on engineering, marketing and sales teams can build high-fidelity, interactive demos in minutes. The result is higher engagement, more qualified leads, and significantly faster sales cycles. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

While some might wish it captured native iOS or Android mobile apps, Navattic’s exclusive focus on web-based SaaS is a massive advantage. By not diluting its engineering efforts across every possible platform, it delivers a best-in-class, flawless HTML and CSS capture specifically for web apps. It does one thing, and it does it exceptionally well. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

Navattic is solving the challenge of helping prospects understand a product without requiring a live demo or lengthy sales process. By providing interactive, self-guided product demos, it allows potential customers to explore key features at their own pace, leading to better engagement, faster qualification, and a shorter sales cycle.

For me, the biggest benefit is efficiency and clarity. Instead of relying only on documentation or waiting for scheduled demos, I can quickly understand how a product works through a hands-on experience. It makes learning easier, improves decision-making, and helps teams communicate product value more effectively. Review collected by and hosted on G2.com.

Rebecca W.
RW
Rebecca W.
SDR Team Leader
Mid-Market (51-1000 emp.)
"Easy, No-Code Interactive Demos That Save Our Sales Team Time"
4.5/5
What do you like best about Navattic?

What I like best about Navattic is how easy it makes building interactive product demos without needing developer resources. We can give prospects a realistic feel for the product before they even book a live demo, which saves us a ton of time in the sales process and keeps our demos more consistent. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

The one thing I'd improve is the process of creating and sharing demo links – it could be a bit more streamlined and intuitive. Otherwise, we've had a great experience overall. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

Navattic lets us show our product to prospects without needing a live rep on every call, which speeds up our sales cycle and frees up our team's time. It also gives us a consistent, polished demo experience regardless of who's presenting, so prospects get the same quality impression whether they're talking to sales, moving through a self-serve funnel, or following up after a call. Review collected by and hosted on G2.com.

Peyton W.
PW
Peyton W.
Head of Marketing
Mid-Market (51-1000 emp.)
"A simple and customizable solution for interactive demos. Incredible Customer support 10/10 love it."
5/5
What do you like best about Navattic?

We've been using this product for almost 3 years now and it has never had any issues. This is such a powerful tool, and I love seeing inbound demos converting from the interacctive demo itself because I know they're already familiar with how the product works and ready to talk to our sales team.

We built our first demo in only a few hourse, and it was a breeze. There is still a lot more use cases we are wanting to implement this product into.

Also, customer support has always been VERY responsive to any and all questions.

Update:

Still an amazing product. The Navattic team continues to build amazing functionality and features. The best thing they have launched recently is their MCP feature. This has unlocked a ton of reporting and functionality using Claude and Hubspot that I'm very excited to dive into. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

There is definitely a LOT you can do with this tool. Take some time to look into the help articles to find out the best way to build your demo. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

This helps website visitors to get into our product and see the functionality. They are much more qualified when talking to our sales team. This also helps us to identify accounts that are deeper into the buying cycle so that we can prioritize our outreach to them and reach out at relevant timing. Review collected by and hosted on G2.com.

Response from Meredith Gershenson of Navattic
Edit edit

Peyton, nearly three years in and still loving it - that genuinely makes our day!

So glad Navattic has been a consistent, reliable part of your workflow and that inbound demos are converting with prospects who already know the product inside and out.

You mentioned there's a learning curve for getting the most out of all the features - our help docs at https://docs.navattic.com/ are always a great place to dig in and discover new use cases.

Thank you for the continued support!

Meredith from Navattic

See how Navattic improved
Amaury S.
AS
Amaury S.
Marketing, Latin America
Mid-Market (51-1000 emp.)
"A Game-Changer for Our PMM Team! Easy, Fun, and Backed by Top-Notch Support"
5/5
What do you like best about Navattic?

I've been using Navattic for a few years now, and it's become a game-changer for our PMM team — and our top-performing channel in terms of conversion rates. Lately we've been expanding our use cases: using Navattic for GIFs to highlight small but meaningful releases on social; for conferences, to put together product walkthroughs and email comms; and to showcase our latest innovations. Using the product is a breeze (and dare I say... fun?!). The new MCP integration has also been incredible for analyzing data and performance metrics, and their support team is top-notch. Can't imagine doing what I do without Navattic. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

Nothing specific comes to mind. I’ve run into a bug here or there, like with any software, but it’s usually addressed and fixed promptly. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

Navattic helps us showcase our product innovation in a scalable, targeted way. Before Navattic, we relied on clunky walkthroughs, Loom videos with voiceovers, and other makeshift workflows that never quite hit the mark — they were time-consuming to produce, hard to update, and ultimately didn't give our audience the hands-on experience we wanted them to have. Navattic changed that. Now we can create polished, interactive product experiences that meet people where they are, whether that's a conference booth, a social post, or an email campaign. Review collected by and hosted on G2.com.

Response from Meredith Gershenson of Navattic
Edit edit

A few years in and still your top-performing channel for conversions is an incredible milestone, Amaury!

Love that the team keeps finding new use cases, from GIFs to conference walkthroughs to email campaigns, and that the MCP integration has been useful for digging into performance data.

Glad the support team keeps hitting the mark for you too.

Thank you for taking the time to leave a review,

Meredith from Navattic

Rumen Y.
RY
Rumen Y.
Digital Demo Lead
Mid-Market (51-1000 emp.)
"The Demo Automation Platform That Runs My Entire Workflow"
5/5
What do you like best about Navattic?

Starting off with ease of use — the Navattic team constantly pushes updates that make my life easier. I rarely have to open the documentation to understand how the product works. It's intuitive and simple, yet packed with features. The 2025 addition of sandbox demos has been an absolute game changer, opening up even more possibilities for how we engage prospects.

Next, I want to highlight all the different ways I use Navattic to support our business — from sales enablement to internal education, conferences, and even POCs. I use it every single day, and at this point my work essentially runs on Navattic.

Finally, an honorable mention to the incredible support team. They respond immediately whenever I have even a minor issue. A huge shoutout to Alex on support, and to Kayla, our CSM, who has been fantastic to work with — always patient, always helpful, no matter how many questions I throw her way. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

Guys, the Salesforce and Marketo integrations are not my favorite. Apart from that, I really don't actually dislike anything.

Making a perfect product is impossible, and you guys are doing an amazing job. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

We initially adopted Navattic for top-of-funnel demo automation in our sales process, but over the past year I've successfully expanded its use across the organization. We now actively use it for internal enablement — onboarding teams and keeping them up to speed on product updates — as well as partner enablement and live conference demos. For early-stage and straightforward sales conversations, Navattic guides have become our go-to for live demos too, giving reps a polished, consistent experience without needing to go deep into the product.

If it were up to me, I'd embed Navattic guides directly into our user-facing documentation as well — that's how much I trust the format to communicate product value clearly.

And then there's sandbox demos. Introduced in 2025, this feature has been a complete game-changer for us. It bridges the gap between a guided tour and a full hands-on trial. Review collected by and hosted on G2.com.

Response from Meredith Gershenson of Navattic
Edit edit

Wow thank you for this awesome review Rumen!!

So glad to hear that Navattic has become such a key part of your daily workflow.

Love that you’re using it across so many areas and that our team has been there to support you along the way.

Appreciate the note on the Salesforce integration too. The team is actively collecting feedback in that area, so this is super helpful to hear.

Let us know if you ever have feature requests or ideas for future updates - always love hearing them!

- Meredith from Navattic

Justin M.
JM
Justin M.
Solutions Engineer
Mid-Market (51-1000 emp.)
"Intuitive, Easy-to-Use UI/UX That Gets You Up and Running Fast"
5/5
What do you like best about Navattic?

The interface is clean, intuitive, and genuinely a pleasure to navigate and everything feels like it's exactly where you'd expect it to be. Getting up and running takes almost no effort at all; you can go from first login to fully set up in just a few minutes, without needing a manual or a support ticket. Overall, it's a smooth, user-friendly experience from start to finish. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

Honestly, the Playbooks tab had a lot going for it at first glance. It really caught my attention and seemed like it was going to be one of the standout features. But once I actually got into it and started using it hands-on, it didn't quite live up to that initial impression. It's one of those cases where the concept was more compelling than the execution ended up being in practice. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

I think that the Navattic team is always upping their game on the Customer Support side and it very refreshing to see. Review collected by and hosted on G2.com.

Response from Meredith Gershenson of Navattic
Edit edit

Hi Justin,

Thank you for such a kind shoutout on the UI/UX, getting up and running with almost no setup time is exactly what we're going for.

On the Playbooks tab, appreciate the honest take, and it's genuinely helpful feedback for the team to hear.

You can see how Playbooks currently work here in case it's useful: https://docs.navattic.com/integrations/playbooks

Thank you for the support,

Meredith from Navattic

See how Navattic improved
Loren M.
LM
Loren M.
CX Content Writer
Enterprise (> 1000 emp.)
"A Godsend for Technical Writing and User Onboarding"
5/5
What do you like best about Navattic?

Navattic has improved in leaps and bounds over the last few months, and each iteration I'm loving all the more. Navattic being able to highlight and edit individual elements on a screen makes a technical writer's job way easier. User love Navattics too, they test really well. Being able to show users, not just describe in written steps, really is technical writing best practice, and a godsend for complex UIs. We use it for new user's onboarding processes as well, as we find it's by far the best way to teach new users. We're also obsessed with the AI features that are new in Navattic, such as being able to upload a style guide and get the instructions written in that tone of voice/style Review collected by and hosted on G2.com.

What do you dislike about Navattic?

Absolutely none. We love Navattic. I would always recommend technical writers use Navattic for their multimedia needs Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

It saves SO much time with multimedia. We used to have to take a screenshot, manually mark it up then also manually apply custom code to it, but now Navattic not only takes care if that, but it provides a much better user experience Review collected by and hosted on G2.com.

Response from Meredith Gershenson of Navattic
Edit edit

Thrilled to hear Navattic has become a godsend for technical writing and onboarding, especially with the style-guide AI feature.

Appreciate your support Loren!

Meredith from Navattic

Nick B.
NB
Nick B.
Marketing
Mid-Market (51-1000 emp.)
"No-Code Interactive Demos That Put Marketing in Control"
5/5
What do you like best about Navattic?

What stands out most is how much control it puts in marketing's hands. We use it to build interactive demo experiences for our website, and the no-code editor means I can create, edit, and publish demos without ever looping in engineering. That alone has cut our turnaround time from weeks to days when we need to update a demo for a new feature or campaign. The interactions feel smooth and realistic to prospects, not like a clunky screen recording, which has made it a genuinely effective tool for letting visitors self-serve and explore the product before ever talking to sales. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

Honestly, there isn't much to point to. If I had to nitpick, I'd say there are occasional small styling constraints where I want more granular design control, but it's never been a real blocker. Overall the platform has done exactly what we needed it to do without major friction. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

Before Navattic, building or updating an interactive product demo for our website meant relying on engineering resources and waiting in a dev queue, which made it hard to move quickly on marketing campaigns or respond to product changes. Navattic solved that by letting marketing own the entire process end-to-end.

Now we can create and publish demo experiences ourselves, iterate quickly when messaging or features change, and give website visitors a self-serve way to explore the product without needing to book a call with sales first. It's meaningfully shortened our time-to-publish and let prospects engage with the product on their own terms earlier in their buying journey. Review collected by and hosted on G2.com.

Response from Meredith Gershenson of Navattic
Edit edit

Really glad the no-code editor has cut your turnaround time from weeks to days and given marketing that kind of control.

On the styling constraints, custom CSS across every element isn't natively exposed yet, but the Theme builder handles global design tokens like fonts and colors, and the Capture Editor covers more granular, element-level adjustments.

Thank you for the support,

Meredith from Navattic

Gabriella Adelyne A.
GA
Gabriella Adelyne A.
Digital Content Specialist
Enterprise (> 1000 emp.)
"Effortless Interactive Demos That Save Time and Boost Client Support"
5/5
What do you like best about Navattic?

Navattic makes it incredibly easy to create interactive demos for our platform features. I love so many things about Navattic, but the best one would definitely be the ability to replace a single step by simply recapturing the affected screen. Gone are the days when we had to redo videos from start to finish every time our platform got an update or UI refresh. Just go back to the demo file on Navattic, recapture the affected screen, and publish - easy with no lags and long render times. We use these interactive demos in our help centre, and we have a lot of demos that we regularly maintain as well. So being able to quickly and easily update them enables us to serve our clients in the best way possible, while also saving us time. Review collected by and hosted on G2.com.

What do you dislike about Navattic?

I don't really dislike anything about Navattic because it has improved our demo creation process a lot. But if we're going to nitpick, it can be difficult to find older demos when there are a lot of items in one folder. Review collected by and hosted on G2.com.

What problems is Navattic solving and how is that benefiting you?

Navattic drastically lessens the time we have to spend creating and maintaining our interactive demos on our help centre. We used to rely on videos, which we had to remake every time a product update was released, and that meant redoing almost everything. Now, Navattic ensures we deliver up-to-date and accurate demos embedded in our support articles, without needing to allot too much time for this responsibility. Review collected by and hosted on G2.com.