Wade B.
WB
Wade B.
Senior Director of Advertising Operations
Mid-Market (51-1000 emp.)
"Director of Advertising Operations"
4.5/5
What do you like best about Nativo?

It's an easy way to access and manage all our native inventory. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

I've never been satisfied with their avails check. It's lacking compared to other adservers. Review collected by and hosted on G2.com.

Verified User in Consumer Services
UC
Verified User in Consumer Services
Small-Business (50 or fewer emp.)
"Campaigns made easy"
4/5
What do you like best about Nativo?

Nativo has made running Native Advertising campaigns very easy, especially on the reporting side. With Nativo you can easily track how your campaigns are doing and obtain appropriate information on each campaign with just a few clicks. The data it provides is also pretty extensive compared to other programs and there's an automated system that helps you organize what you want to track in the future. It does take a while to set up some back end items but once you do, everything will run very simple and make it easy on the long run. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

The interface of the website is a little confusing and takes a little while to get used to. Sometimes it isn't easy to find what you're looking for. You really need to familiarize yourself with everything as I believe we are not using it to its full potential with the way some things are laid out. Some items are most likely doable on the nativo system but they're not being used because it is difficult to figure out how to have it set up. Something that many do not seem to like is that all campaigns tracked by Nativo will be blocked if you have an ad blocker and nothing will load. Review collected by and hosted on G2.com.

Divyanshu M.
DM
Divyanshu M.
Manager
Mid-Market (51-1000 emp.)
"Nativo Review"
4.5/5
What do you like best about Nativo?

Nativo provides better performance by delivering higher CTR's and helps in lowering the CPAs. It is easy to use and one can quickly launch their native campaigns here. You can also provide real-time reports to the advertisers by linking Nativo to Google Data studio. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

Nothing specific as of now, I've used this for native advertising campaigns and so far it is pretty effective in delivering the engagement for all the campaigns. I was also able to compare the performance of all the marketing campaigns at one place in Google Data studio since Nativo also supports it. Review collected by and hosted on G2.com.

SHAMS MD RAGIB  S.
SS
SHAMS MD RAGIB S.
Accountant
Mid-Market (51-1000 emp.)
"Best Platform for business monetization and more"
5/5
What do you like best about Nativo?

In this software, there are better quality services such as ad monetization and product campaigns to attract and satisfy customer needs. It is better than others. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

Sometimes some features are missing, otherwise it works properly and I like it and use it for easy communication. Other products are also competitive like this one. Review collected by and hosted on G2.com.

Verified User in Publishing
UP
Verified User in Publishing
Mid-Market (51-1000 emp.)
"Solid Product for Publishers Who Do Native Content "
4/5
What do you like best about Nativo?

It breaks down information like estimated revenue, average daily revenue and impressions served so our team can quickly reference these numbers, as needed. Also, the interface is extremely clean, easy to read and user-friendly. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

There is nothing I dislike at this time. Review collected by and hosted on G2.com.

SS
Samantha S.
Data Scientist
Small-Business (50 or fewer emp.)
"Premium Native Advertising Platform"
4/5
What do you like best about Nativo?

Nativo has premium publisher-direct inventory at a relatively low-cost entry point. The platform helps advertisers make meaningful and seamless experiences with the end-user through custom landing pages and dynamic creative formats. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

You have to rely on reports directly from Nativo for a holistic performance analysis. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Reaching users with native advertising"
5/5
What do you like best about Nativo?

The user experience of having someone click an ad yet not leave the site was the main selling point. Allowing the users to visit a micro site within the domain they intended to visit made the ads feel less intrusive and drove higher CTR's. In addition, they offer many different types of metrics such as how long someone interacted with the ad, which was great insights for optimizations and cool new metrics to show a client. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

Setting up a campaign could take a bit longer than usual. Not because of Nativo's customer service (which is great), but the set up requires a bit more info than usual which typically took the client longer than usual to provide. Review collected by and hosted on G2.com.

Verified User in Broadcast Media
AB
Verified User in Broadcast Media
Mid-Market (51-1000 emp.)
"Nativo has been a good platform to serve native pieces. "
3/5
What do you like best about Nativo?

I like the ease of setting up a campaign. The program isn't complicated to use. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

I don't like that you can't use different fonts and colors. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Nativo Review "
4/5
What do you like best about Nativo?

Nativo has been a great digital performer in the Native space. Campaigns have performed very well and customer service provides great insights and access to a dashboard. Overall I would say they are one of the better performers that I've tested in the Native space. Review collected by and hosted on G2.com.

What do you dislike about Nativo?

Some metrics we cannot track with 3rd party ad servers which requires us to rely on reports directly from Nativo. Although this is very common with Native vendors, it can make reporting more complicated. Also trafficking assets directly with native vendors can be more of a lengthy process as they don't accept creative to live within 3rd party tags. Another issue that has come up is mobile tracking with Native vendors, but that overall is an issue with display advertising as a whole. Review collected by and hosted on G2.com.

Matthew C.
MC
Matthew C.
Media Director
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Great first impression"
3.5/5
What do you like best about Nativo?

their simple, streamlined process makes campaign launches a breeze Review collected by and hosted on G2.com.

What do you dislike about Nativo?

Nothing to dislike just yet, our first test campaign launches next week. Review collected by and hosted on G2.com.