Maria D.
MD
Maria D.
Senior Marketing Manager
Enterprise (> 1000 emp.)
"Issues with account setup and lack of support to fix it"
2/5
What do you like best about N.Rich?

The platform is easy to use and ads are easy to built. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

- Analytics limitations: There are limitation in the analytics when it's a smaller campaigns/few cookies and it's manual work in excel to deep dive in the analytics.

- Account setup: The account setup has been wrong and there's been missing support for longer periods of time. I asked on May 7 and again June 13 if it’s possible to group the accounts per domain. First as of August 6, 3 months later, the issue seems to be fixed by the right tech support. This is too long to wait.

- Import of non HCP domains: We've had an issue with import of a domain which we're not in our campaign target (but apparently comes from previous imports) so check of data seems to be missing so that we ensure only to target healthcare professionals (HCPs). We are not allowed to promote our products to non HCPs.

- Customer support: Some support has been efficient and fast, but not always and this is not meeting our expectations and make us question if this is the right platform to use. Review collected by and hosted on G2.com.

Kristian L.
KL
Kristian L.
Senior Campaign & Project Manager
Mid-Market (51-1000 emp.)
"Simple to Use, User-First UI That Feels Built for People"
5/5
What do you like best about N.Rich?

Simple to use. The UI is a dream. I have worked in almost a dozen adservers over the years, and this feels like a system built for users, and not for the programmers. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

Kinda boring looking, and I haven't found a dark mode for it yet. Review collected by and hosted on G2.com.

MT
Matt T.
SVP, Marketing
Mid-Market (51-1000 emp.)
"Great Features and Support, Eagerly Awaiting More US Recognition"
4.5/5
What do you like best about N.Rich?

The variety of ad formats, the simplicity of the dashboard and the collaboration from the N. Rich team (sales and customer support). Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

The lack of brand equity in the US - when I tell people I'm doing ABM but not using 6sense - I get looks like, "what are you doing?" Review collected by and hosted on G2.com.

Christopher C.
CC
Christopher C.
Director, Marketing
Mid-Market (51-1000 emp.)
"A Game-Changer for ABM and Sales Alignment"
5/5
What do you like best about N.Rich?

N.Rich has completely transformed how we approach outbound marketing and sales alignment. The platform delivers rapid ROI, helping us reach the right accounts with highly targeted campaigns that drive engagement and conversions.

One of the standout aspects of N.Rich is its team—they are incredibly responsive and proactive in addressing our needs. They not only provide excellent support but also take our feedback seriously, incorporating new features into their roadmap based on real user input.

Implementation was incredibly smooth, making it easy for our team to get up and running quickly. The user experience is outstanding—intuitive, well-designed, and built for efficiency. Our team uses N.Rich daily in their tasks, and it has become an essential part of our ABM strategy.

Another major win for us was how seamlessly N.Rich integrated with HubSpot. The ease of integration ensured that our data remained clean, our workflows stayed efficient, and our teams had real-time insights to optimize campaigns and outreach efforts.

The ability to align our marketing efforts with our sales team’s activities has been a game-changer. N.Rich ensures that our outreach is strategic, data-driven, and effective, ultimately boosting pipeline growth. If you’re looking for an ABM platform that delivers results, is easy to use, and integrates seamlessly with your tech stack, N.Rich is a must-have. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

Nothing. This company is primed and ready to give the bigger competitors a run for their money. Review collected by and hosted on G2.com.

Eddie C.
EC
Eddie C.
Head of Growth Marketing
Mid-Market (51-1000 emp.)
"Great product, excellent support and csms"
5/5
What do you like best about N.Rich?

They have a great product, but the people behind it makes it all even more worth it. Bella, Ryan, Josh, Yulia and Markus work together on making sure customers are empowered and working the tool the way it's supposed. I like how easy it is to get ads running in top placements, the variety of formats you can use, and the fact that they only charge you per engagement, which makes qualifying audiences easier than ever.

The integrations with HubSpot and LinkedIn Ads are super useful as well to streamline operations. If you are using HubSpot, you'll get to send engagement data from N.Rich to HubSpot and use them to trigger takes to sales reps, which makes handover easier and more automated.

Implementing it was straightforward. It also supports cookieless configuration. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

UX can get a little confusing at times, but you'll get plenty of hand holding until you are comfortable. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
Small-Business (50 or fewer emp.)
"Ticks all the boxed"
4.5/5
What do you like best about N.Rich?

After using other ABM softwares, we found that N.Rich ticks all of the important boxes for us. We find the intent data on point and the user interface easy to use so we can set up campaigns with ease. The analytics provided give us a 360 view of our progress and activities so we can be more agile and move more efficiently in our activities. The cherry on the top is the customer success function who are always attentive and happy to help. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

We find that the software can seem a little basic and can be set up to be more customizable especially when sources data for intent. Review collected by and hosted on G2.com.

Mirko D.
MD
Mirko D.
Enterprise (> 1000 emp.)
"Great ABM reporting platform"
4/5
What do you like best about N.Rich?

Very detailed ABM and sales reports. Excellent support from the team in setting up the platform, optimizing campaigns, and training new members of the marketing team. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

Difficulty in creating asset-based reports. No information on conversions or “influenced form fills”. Review collected by and hosted on G2.com.

Verified User in Maritime
AM
Verified User in Maritime
Enterprise (> 1000 emp.)
"Powerful, yet simple ABM platform"
5/5
What do you like best about N.Rich?

When you first open up your N.Rich instance, the first thing you notice is how easy the UI is to navigate. Setting up campaigns is a matter of minutes, not hours. Thorough knowledge base and helpful customcess managers makes sure you'll be onboarded to useer suc N.Rich in no time. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

N.Rich feels like it has been built customer first, with easy-to-use mentality and focusing on the features that matter. If you are looking for all the possible bells and whistles, it might not be the product for you. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
EH
Verified User in Hospital & Health Care
Enterprise (> 1000 emp.)
"Great and proactive collaboration"
5/5
What do you like best about N.Rich?

They are always very proactive to suggest solutions and actions which can improve our business. Always provideing good quality of analytics. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

Nothing to dislike. Nothing. Nothing. Nothing Review collected by and hosted on G2.com.

TH
Teshera H.
Marketing Director
Enterprise (> 1000 emp.)
"High Impact Results"
5/5
What do you like best about N.Rich?

I appreciate the ease of use of the platform to set up and monitor campaigns. As someone still learning about digital marketing, I find the personalized service extremely helpful in understanding the metrics better. I also appreciate the responsiveness to my requests.

For example, I needed historical data that went back 2 years and the team quickly responded with exactly what I needed. Review collected by and hosted on G2.com.

What do you dislike about N.Rich?

I would like to have access to campaign data beyond one year. Review collected by and hosted on G2.com.