MySalesDNA is a Commercial Performance Platform developed by CPM Group, a Vienna-based management consultancy specialized in Sales Excellence for industrial companies. Built on decades of hands-on leadership experience in global organizations, MySalesDNA is designed for mid-sized and large B2B companies that want to move beyond spreadsheets and gut feeling toward structured, data-driven commercial decisions. The platform combines key modules such as Pipeline Management, Pricing & Margin Optimization, CRM, Budgeting, and Market Transparency into one integrated system. It creates full visibility across the commercial engine—from opportunity funnel to pricing execution—while embedding best-practice sales processes directly into daily workflows. MySalesDNA connects data, people, and processes, turning fragmented information into actionable management insights. The primary value lies in making commercial performance measurable and steerable. MySalesDNA identifies margin leakages, increases sales effectiveness, and enables value-based pricing at scale. Companies typically achieve a clear EBIT impact within months by improving transparency, decision quality, and execution discipline—without adding complexity to the organization. Languages Supported