--- title: Multiply Reviews meta\_title: 'Multiply Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 29 reviews by the users' company size, role or industry to find out how Multiply works for a business like yours. aggregate\_rating: rating\_value: 4.9 review\_count: 29 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Retail url: https://www.g2.com/categories/retail --- # Multiply Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Multiply but has limited features. Are you part of the Multiply team? [Upgrade your plan](https://my.g2.com/multiply/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Multiply is an omnichannel repricing platform that helps marketplace sellers automate pricing decisions, stay competitive, increase revenue, and protect profit margins across multiple sales channels. Designed for ecommerce businesses selling on marketplaces, comparison shopping engines, and online stores, Multiply continuously monitors market conditions and competitor activity to automatically adjust prices according to the pricing strategies and business objectives defined by each seller. Unlike traditional repricing tools that focus solely on matching competitor prices, Multiply helps businesses make profitable pricing decisions. The platform takes into account factors such as competitor pricing, Buy Box dynamics, marketplace fees, shipping costs, operational costs, margin requirements, and product performance to ensure prices remain both competitive and profitable. Whether your goal is increasing Buy Box visibility, maximizing profitability, improving sales volume, maintaining premium positioning, or scaling marketplace operations, Multiply gives you the flexibility to build pricing strategies aligned with your business objectives. ## Built for marketplace growth Managing pricing across multiple marketplaces can quickly become complex and time-consuming. Multiply centralizes pricing management in a single platform, enabling businesses to automate pricing updates across all connected channels while maintaining complete control over their strategy. Marketplace sellers use Multiply to: \* Increase Buy Box ownership \* Protect profit margins \* Improve pricing competitiveness \* React faster to market changes \* Reduce manual pricing work \* Scale large product catalogs efficiently \* Optimize revenue and profitability \* Monitor competitor activity across channels By automating routine pricing decisions, sellers can focus more time on growing their business while ensuring their pricing remains aligned with changing market conditions. ## Smart repricing that goes beyond competitor matching Many repricers are designed to lower prices as soon as competitors change theirs. Multiply takes a more strategic approach. The platform allows sellers to define sophisticated pricing strategies that consider both competitiveness and profitability. Pricing rules can be customized according to business priorities, allowing merchants to maintain control while benefiting from automation. Multiply's repricing engine continuously evaluates market data and competitor activity to identify the best pricing opportunities while respecting the rules and limits defined by the seller. This helps businesses avoid unnecessary price reductions while maximizing their chances of winning sales and increasing revenue. ## Buy Box optimization For marketplace sellers, winning the Buy Box is one of the most effective ways to increase visibility and sales. Multiply helps sellers improve Buy Box performance by automatically adjusting prices according to marketplace conditions, competitor behavior, and profitability targets. Rather than simply seeking the lowest possible price, Multiply is designed to identify opportunities to secure the Buy Box while maintaining healthy margins whenever possible. This balanced approach helps sellers increase sales volume without creating a race to the bottom. ## Competitor monitoring and pricing intelligence Understanding the market is essential for effective pricing. Multiply provides visibility into competitor activity, pricing movements, and market trends so sellers can make better pricing decisions. Businesses can monitor competitors, analyze pricing performance, identify opportunities, and react quickly to market changes without manually reviewing thousands of products. This combination of pricing intelligence and automation enables merchants to remain competitive in fast-moving marketplace environments. ## Flexible pricing strategies Every business has different objectives and constraints. Multiply allows sellers to create customized pricing strategies based on: \* Minimum and maximum prices \* Profit margin targets \* Marketplace fees and commissions \* Shipping costs \* Competitor positioning \* Inventory levels \* Product performance \* Business priorities Pricing strategies can be adapted for different marketplaces, product categories, brands, or commercial objectives. This flexibility ensures pricing decisions remain aligned with broader business goals rather than relying on a one-size-fits-all approach. ## Built for scale Whether managing hundreds, thousands, or millions of products, Multiply is designed to support growing marketplace operations. The platform helps businesses automate pricing at scale while maintaining consistency, control, and profitability across large product catalogs and multiple sales channels. By reducing manual intervention and improving pricing efficiency, Multiply enables sellers to focus on growth while maintaining a competitive market position. ## Dedicated support and expertise Successful repricing requires more than software alone. Multiply combines technology with dedicated customer support and marketplace expertise to help businesses achieve the best possible results. Our team works closely with customers to develop pricing strategies, optimize performance, and ensure they get the maximum value from the platform. ## Key Features \* Omnichannel repricing across multiple marketplaces and sales channels \* Automated pricing updates based on custom business rules \* Buy Box optimization strategies \* Competitor monitoring and pricing intelligence \* Margin-aware repricing and profitability protection \* Customizable pricing strategies \* Marketplace fee and cost consideration \* Detailed performance analytics and reporting \* Large catalog management \* Dedicated customer support and strategic guidance Multiply helps marketplace sellers automate pricing decisions, improve competitiveness, protect margins, and grow revenue through smarter, more profitable repricing. * * * Seller [Multiply Software](https://www.g2.com/sellers/multiply-software) Discussions [Multiply Community](https://www.g2.com/products/multiply/discuss) Languages Supported German, English, French, Italian, Polish Solution Type Best-of-Breed Overview by Céline Hasboun Show More ## Pricing Pricing provided by Multiply. ### Launch Starting at €159.00 Per Month ### Scale Starting at €699.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/multiply/pricing) ## Top-Rated Alternatives [ ![Webgility](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Webgility") Webgility 4.6/5(381) ](https://www.g2.com/products/webgility/reviews) [ ![Feedonomics](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Feedonomics") Feedonomics 4.4/5(376) ](https://www.g2.com/products/feedonomics/reviews) [ ![A2X](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "A2X") A2X 4.9/5(318) ](https://www.g2.com/products/a2x/reviews) [ View All Alternatives ](https://www.g2.com/products/multiply/competitors/alternatives) ## User Insights Average based on 29 real user reviews. Typical contract price $0k - $0k [Sign in to view](/login) Per Month [Log in to unlock pricing and user insights](/login) ![Dario T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dario T.") DT Dario T. Marketplace Specialist Small-Business (50 or fewer emp.) 4/7/2026 "Dynamic repricer that optimizes margins and BuyBox" 4/5 What do you like best about Multiply? What I appreciate the most is the dynamic repricer, which helps me optimize margins and improve BuyBox management. Additionally, the tool is very useful for increasing revenue and simplifying pricing activities. Review collected by and hosted on G2.com. What do you dislike about Multiply? At the moment, I have not encountered any particular negative aspects. The experience is overall very positive. Review collected by and hosted on G2.com. What problems is Multiply solving and how is that benefiting you? Excellent tool to increase revenue and control over the BuyBox Review collected by and hosted on G2.com. Show More Validated ReviewerSource: OrganicAI Translated ![Achim W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Achim W.") AW Achim W. Small-Business (50 or fewer emp.) 12/15/2025 "Easy operation, but slow with complex tasks" 4/5 What do you like best about Multiply? I like the simple handling of Multiply. Review collected by and hosted on G2.com. What do you dislike about Multiply? The software becomes slow with more complex tasks. Review collected by and hosted on G2.com. What problems is Multiply solving and how is that benefiting you? I use Multiply for repricing on multiple platforms to achieve an optimal price. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ## Pricing Options Pricing provided by Multiply. ### Launch Starting at €159.00 Per Month ### Scale Starting at €699.00 Per Month ### Grow Starting at €349.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/multiply/pricing) ##### ##### Multiply Features Platform Basics Performance [ View More Features ](https://www.g2.com/products/multiply/features) ##### Categories on G2 [Online Marketplace Optimization Tools](https://www.g2.com/categories/online-marketplace-optimization-tools)[Retail Pricing](https://www.g2.com/categories/retail-pricing) ##### Explore More [Mindbody vs WellnessLiving vs ABC Glofox for independent gyms and fitness studios: which gym management platform do health and fitness teams find easiest to adopt with minimal implementation risk?](https://www.g2.com/discussions/mindbody-vs-wellnessliving-vs-abc-glofox-for-independent-gyms-and-fitness-studios-which-gym-management-platform-do-health-and-fitness-teams-find-easiest-to-adopt-with-minimal-implementation-risk)[What sales gamification platform integrates cleanly with Salesforce and Slack so contests and leaderboards live inside the tools reps already use every day?](https://www.g2.com/discussions/what-sales-gamification-platform-integrates-cleanly-with-salesforce-and-slack-so-contests-and-leaderboards-live-inside-the-tools-reps-already-use-every-day)[Top Employer of Record software for small app development companies](https://www.g2.com/discussions/top-employer-of-record-software-for-small-app-development-companies) [What content curation tools are most trusted by content operations managers in media and education based on user reviews?](https://www.g2.com/discussions/what-content-curation-tools-are-most-trusted-by-content-operations-managers-in-media-and-education-based-on-user-reviews)[Which WYSIWYG editor is best for product managers and web developers who need code access and workflow optimisation without switching tools?](https://www.g2.com/discussions/which-wysiwyg-editor-is-best-for-product-managers-and-web-developers-who-need-code-access-and-workflow-optimisation-without-switching-tools)[Pros and Cons Details](https://www.g2.com/products/multiply/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)