--- title: Mouseflow Reviews meta\_title: 'Mouseflow Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 690 reviews by the users' company size, role or industry to find out how Mouseflow works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 690 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- # Mouseflow Reviews & Product Details Visit Website Mouseflow: Affordable Behavioral Analytics for UX Friction & CRO Mouseflow is the intuitive and affordable behavioral analytics platform that cuts the fluff to reveal the truth behind user behavior. We empower businesses with data-driven behavioral analytics, helping brands like eCommerce, SaaS, and enterprise brands understand why visitors are struggling, turning complex data into actionable insights that drive revenue and growth. Since essential tools like heatmaps and friction detection come out-of-the-box, you don't need an engineering degree to get quick value. How Mouseflow Helps You Optimize Faster: We’re here to toughen up your website – and your bottom line. • Automated UX Friction Detection Detect and fix conversion killers automatically with +7 friction events and our Friction Score—focus on changes that truly matter. • Affordable User Journey Mapping Analyze effortlessly how users move from, to, and between any page. Stop struggling to track user paths; we help you give them a shortcut to checkout. • Session Replays that Listen Watch user journeys unfold with session replays to see the truth behind clicks and turn data into powerful solutions. • Heatmaps Built for Scale Get 7 types of heatmaps, generated automatically for every page. This visibility is provided right out-of-the-box. • Conversion Funnels, Forms, & Analytics Pinpoint exact drop-off points using funnels and form analytics to increase conversions. • Real-Time Feedback Campaigns Understand visitor intent by asking the right questions at the right time. • Advanced Filtering, Segmentation, and Customization Advanced filtering and segmentation is available in every plan, supporting your experimentation roadmaps with the precision you need. Mouseflow is trusted by 210,000+ teams to analyze millions of visitor sessions, unlocking the fastest path to growth. We believe in making analytics approachable and fun, packed with “aha” moments. Are you ready to reveal the truth behind your user experience? * * * Product Website Mouseflow Seller [Mouseflow](https://www.g2.com/sellers/mouseflow) Discussions [Mouseflow Community](https://www.g2.com/products/mouseflow/discuss) Languages Supported Danish, German, English, French, Norwegian, Spanish, Swedish Solution Type All-in-One Show More ## Pricing Pricing provided by Mouseflow. ### Free Forever Free 500 Sessions Per Month [ View More Pricing Information ](https://www.g2.com/products/mouseflow/pricing) ## Mouseflow Integrations (6) What do users say about integrations? Verified by Mouseflow [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google Analytics ](https://www.g2.com/products/google-analytics/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") HubSpot Marketing Hub ](https://www.g2.com/products/hubspot-marketing-hub/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Shopify Plus ](https://www.g2.com/products/shopify-plus/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Unbounce Landing Pages ](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") VWO Testing ](https://www.g2.com/products/wingify-vwo-testing/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Woodpecker.co ](https://www.g2.com/products/woodpecker-co-woodpecker-co/reviews) Show More ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Enterprise (\> 1000 emp.) 11/7/2023 "Good Tool to view user experience on your website" 4/5 What do you like best about Mouseflow? There hasn't been any new features that have been relevant for our needs that we use on a regular basis. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? I would like to see a way that you can see insight trends over a period of time to help with impacts of changes made to the website user experience. It would be nice if you could download aggregate data as well. Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? It helps us understand how our users are navigating our website. Where they are clicking on pages as well as how far the scroll (if at all). Having this information helps us develop our pages and features to be more user friendly or to address a potential issue of friction when navigating our website. Review collected by and hosted on G2.com. Show More Response from Lindsay Taylor of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-8835861/official_response/edit) Hi There 👋 Thank you for sharing your experience with the G2 community! It's awesome to hear that Mouseflow has been a huge help in analyzing user behavior on your website. Knowing where your customers navigate to, and spotting those tricky friction points, is certainly a game changer. 💪 Having a "recommendations" section to help distill & aggregate takeaways from your recording data is a GREAT idea. We'd be happy to pass this along to our Product team as we continue making improvements to the platform. If there's anything else you notice or need, we're all ears. You can always reach our team at support@mouseflow.com. Thanks again! ✨ 1/8/2026 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller TH Theis H. E-commerce Lead Mid-Market (51-1000 emp.) 10/31/2025 "Great for User Insights, But Needs UX and Bug Fixes" 4/5 What do you like best about Mouseflow? Easy qualitative user insights and recordings Review collected by and hosted on G2.com. What do you dislike about Mouseflow? Some corners of the platform feels untouched, small errors, missing sorting. interative heatmaps that doesn't load. mostly bug and ux fixes that should have been cought by QA Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? Helps let's us cath issues on our site, from our users so we can fix them quikly. Helps us optimize our ecommerce by understadning user journey. Helps us demystifying and reduce guess-work based optimizations Review collected by and hosted on G2.com. Show More Response from Dorothea Gam of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-11889543/official_response/edit) Thank you for your valuable input. We continuously prioritize addressing the UX and bug issues to deliver a more reliable and user-friendly platform. More info on the changes are too be found here: https://help.mouseflow.com/en/articles/10073631-release-notes Current UserValidated ReviewerSource: Organic ![Amit .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amit .") A Amit . Marketing Manager Mid-Market (51-1000 emp.) 7/31/2025 "Functionality" 4/5 What do you like best about Mouseflow? Its very easy to use and easy to integrate with the wen\bsite. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? Its very difficult to Check the funnel in the lead generation form on our website. We have cross checked the end user % in our backend and in mouseflow website integration and its never the same and huge difference with the actial numbers. Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? Basically through mouseflw we want to see how and when our users are going of the website by checking session recordings and heatmap. According t oit we have changed our UI and UX and added some extra features so that the bounce rate went low as compare dto before. Review collected by and hosted on G2.com. Show More Response from Dorothea Gam of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-11460104/official_response/edit) Thank you for sharing your experience with Mouseflow. We're pleased to hear that our session recordings and heatmap have helped you improve your website's UI, UX, and reduce bounce rate. We apologize for the challenges you've faced with checking the funnel in the lead generation form, and we're working to enhance this aspect of our platform for a better user experience. Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Small-Business (50 or fewer emp.) 11/13/2025 "Insightful Heatmaps and Session Replays Elevate the Experience" 4/5 What do you like best about Mouseflow? The heatmaps, session replays and the fact that I can see where my visitors click Review collected by and hosted on G2.com. What do you dislike about Mouseflow? the amount of messages I get via the helpdesk widget Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? With the heatmaps I can understand where my visitors click and where there is friction. I can optimise the website easily with this features Review collected by and hosted on G2.com. Show More Response from Dorothea Gam of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-11951992/official_response/edit) We're glad to hear that you find our heatmaps and session replays valuable for understanding your visitors' behavior and optimizing your website. We apologize for any inconvenience caused by the messages via the helpdesk widget and will work to improve the frequency and relevance of these messages. Current UserValidated ReviewerSource: Organic ![Marketing R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marketing R.") MR Marketing R. Marketing Manager Small-Business (50 or fewer emp.) 2/21/2025 "Powerful Tool for User Behavior Insights" 3.5/5 What do you like best about Mouseflow? Mouseflow provides valuable session recordings and heatmaps that help visualize user behavior in real-time. Its funnel analysis and form analytics are incredibly useful for identifying friction points and optimizing conversions. The platform is easy to use and integrates well with other tools. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? While Mouseflow is powerful, the dashboard can feel overwhelming at first, and some filters lack customization options. Additionally, the session recording storage limits could be more flexible for higher traffic websites. Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? Understanding customer behaviour and gaps Review collected by and hosted on G2.com. Show More Response from Kate Sygrove of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-10871199/official_response/edit) Hi👋 Thank you for your positive review highlighting how Mouseflow is helping you identify friction on your site and at the same time optimize conversions. We are also very pleased to hear that you find the platform easy to use and get great benefit from both the funnel and form analytics.🤩 We understand your feedback in regards to the dashboard and I have forwarded your comments to our product team. The dashboards within Mouseflow are a focus for us right now, and you can get a feel for where we are going in the new Friction Insights dashboard that was launched earlier this year. The storage limits are directly related to the plan type, with higher plans set at 12 months. We would be very interested to hear what type of flexibility you would be interested in? I encourage you to reach out to our Support team: support@mouseflow.com to start a dialogue so we can better understand the requirements. 😊 Thank you again for choosing Mouseflow! Cheers, Kate Current UserValidated ReviewerSource: Organic JH Jesper H. Webmaster Mid-Market (51-1000 emp.) 10/28/2024 "Nice tool" 3.5/5 What do you like best about Mouseflow? The interface is very clear and easy to use, there are many options and clear videos explaining step by step what is possible. Used Hotjar in the past and here the service and da support was a lot less. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? Setting up the funnels, we work with categories from which you can click through to multiple pages, I would like to see a complete overview of the pages that are clicked through, including any percentages Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? Mouseflow allows us to find bottlenecks on the website and therefore allows us to improve the UX of our website and better design customer flows. Making it faster and easier for customers to make a purchase Review collected by and hosted on G2.com. Show More Response from Kate Sygrove of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-8508553/official_response/edit) Hi there - thanks for sharing your experience with the G2 community!👋 We’re glad to know that you find the Mouseflow platform easy to use. We value and appreciate our support team very much at Mouseflow and we are especially pleased to find that your experience interacting with them has been positive and you find benefit from the digital resources we create. We’d be happy to help address any specific challenges you are experiencing with Funnels. We have made some changes recently and are right now reviewing the feature- so your input would be greatly appreciated. You are welcome to reach out to support directly: support@mouseflow.com Thank you again for taking the time to share - your feedback is important to us. Cheers Kate Current UserValidated ReviewerSource: Organic AL Anthony L. Marketing Manager Mid-Market (51-1000 emp.) 7/21/2024 "Good recording of User Traffic" 3.5/5 What do you like best about Mouseflow? The best thing is it offers a heatmap which shows where the users click and move their mouse. For example I can see our site visitors like to click the arrow on our support banner. For those important parts where it gets less attention, we would immediately find out, and thus improve it. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? It offers only 15,000 sessions for a payment of $128 a month, so we used all the sessions in less than 10 days... The most valuable function to us are the heatmaps. We don't need Mouseflow to record every single user session every day, which could require more webspace on the servers I guess? We definitely are not going to check all 15,000 sessions. We only expect it to offer heatmaps which can summarize the patterns of user on our site. Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? There's function called form funnels and I find that quite useful, so we know where the users dropped out. Review collected by and hosted on G2.com. Show More Response from Kae Schrattenholzer of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-9910173/official_response/edit) Thanks for sharing your feedback! We love to hear that you’re finding value in seeing where your visitors are clicking and making improvements based on that. 🤩 We totally get your concern about the session limit. To help with that, you might want to check out our Recording Rate setting. This feature lets you control percentage of visitors are recorded, so you don’t have to capture every single visit. It’s a great way to conserve sessions while still getting the insights you need, especially from those heatmaps. 💡 If you need help setting this up or have any other questions, feel free to reach out—we’re here to help! [See how Mouseflow improved](https://help.mouseflow.com/en/articles/4277755-how-to-set-a-recording-rate-to-capture-a-sample-of-your-traffic) Current UserValidated ReviewerSource: Organic SH shari h. Senior Director, ecommerce + marketing Small-Business (50 or fewer emp.) 2/24/2025 "Great insights to UX behavior" 4/5 What do you like best about Mouseflow? REasonably priced, easy to use and gain insights. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? I seem to run out of user credits before monthend and can't afford to purchase more. Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? We had no visibility into how users were navigating around our site. Mouseflow helps uncover the customer journey. Review collected by and hosted on G2.com. Show More Response from Kate Sygrove of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-10880092/official_response/edit) Hey there! 🌟 Thank you so much for the review, and we are happy to hear that you are finding Mouseflow easy to use and that you have now got the ability to understand how your users are navigating around your site. Empowering our Mouseflow users with this knowledge is at the core of what we do 🚀 Regarding running out of sessions before the month end, we understand how this can feel, and I would encourage you to reach out to our support team: support@mouseflow.com so they can review your current plan and see if there's anything we can do to create a better setup for you. Thank you for choosing Mouseflow and for sharing your experience with us! /Kate Current UserValidated ReviewerSource: Organic ![Verified User in Design](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Design") UD Verified User in Design Enterprise (\> 1000 emp.) 8/29/2024 "Helpful tool for UX" 3.5/5 What do you like best about Mouseflow? The session Replay function helps me to find obsticles user stumble over that never come up during testing with power users. The implementation from a user perspective is easy and the tutorials helpful for first time users. I use mouseflow daily, when I am researching a specific problem. For smaller tools/pages it might be enough to look at mouseflow once a week or once a month. The customer support can be really helpful, when struggling with technical stuff. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? For our tools, the heatmaps are not realy an advantage. Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? I do not have easy access to testers as our apps are really specific and not easy to understand. With the Session Replay, I can review real usage of our tools and identify problems based on real evidance and not on individual empathy hypothesis. The session recordings can be focused really good to only track specific pages, so I don't need to see a lot of steps that do not concern me. I can filter the recordings to find groups of users that are important for my research e.g. users that exited on a specific step etc. That helps me to focus on the users that "gave up" and lets me find the hard struggles in our tools. Review collected by and hosted on G2.com. Show More Response from Kae Schrattenholzer of Mouseflow [Editedit](https://www.g2.com/survey_responses/mouseflow-review-10067244/official_response/edit) Thank you for sharing your experience! We're glad to hear that Session Replay has been valuable for identifying issues that regular testing might miss and that our tutorials have been helpful. It's great to know that Mouseflow is helping you focus on the most relevant user interactions to solve specific problems. If you ever need assistance, our support team is here to help - thanks for using Mouseflow! Current UserValidated ReviewerSource: Organic ![Leona C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Leona C.") LC Leona C. Manager of Product Documentation Mid-Market (51-1000 emp.) 9/27/2024 "Mouseflow helps me experience a moment in our user's shoes" 4/5 What do you like best about Mouseflow? Mouseflow is really helpful when trying to build a picture of customer needs and frustrations. My top 3 benefits: \* I really love how easy it is to add site surveys and how quickly we can change the surveys to pivot with our different learnings. \* The heatmaps provide so much insight into how we can make improvements to our site. \* Their support is amazing! Super helpful and responsive. Review collected by and hosted on G2.com. What do you dislike about Mouseflow? We always hit our credit limit too fast! Review collected by and hosted on G2.com. What problems is Mouseflow solving and how is that benefiting you? Mouseflow helps me experience our site through a user's eyes so we can really understand their pain points. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ## Questions about Mouseflow? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Mouseflow ](https://www.g2.com/products/mouseflow/discussions/new) GU Guest User • Last activity about 2 years ago What is Mouseflow used for? 1 Upvote 2 [ Join the conversation ](https://www.g2.com/discussions/what-is-mouseflow-used-for) ![George F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "George F.") GF George Faerber • Last activity over 3 years ago Refund Policy 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/mouseflow-refund-policy) [ View all Discussions ](https://www.g2.com/products/mouseflow/discuss) ## Pricing Options Pricing provided by Mouseflow. ### Free Forever Free 500 Sessions Per Month ### Essential €25.00 5000 Sessions Per Month ### Advanced €109.00 25000 Sessions Per Month [ View More Pricing Information ](https://www.g2.com/products/mouseflow/pricing) Mouseflow Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3409641711f770a43598e0ef6d37e6e1/hotjar-by-contentsquare.png "Product Avatar Image") Hotjar by Contentsquare 4.3/5(345) [ Compare Now ](https://www.g2.com/compare/hotjar-by-contentsquare-vs-mouseflow) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_7c9a73590d298181d8d2df5c933c8f93/fullstory.png "Product Avatar Image") Fullstory 4.5/5(1,052) [ Compare Now ](https://www.g2.com/compare/fullstory-vs-mouseflow) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d79ad57379226a32a31f51d8b510e84b/smartlook.png "Product Avatar Image") Smartlook 4.6/5(874) [ Compare Now ](https://www.g2.com/compare/mouseflow-vs-smartlook) ##### ##### Mouseflow Features Metrics Entry and Exit Pages Reporting Heat Maps Session Replays Monitoring Analysis Conversion Opportunities Side-By-Side Analysis Mobile Device Analysis User Behavior Click Tracking Mouse Movement Frustration Tracking [ View More Features ](https://www.g2.com/products/mouseflow/features) ## Top-Rated Alternatives [ ![Glassbox](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Glassbox") Glassbox 4.9/5(809) ](https://www.g2.com/products/glassbox/reviews) [ ![Fullstory](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Fullstory") Fullstory 4.5/5(1,052) ](https://www.g2.com/products/fullstory/reviews) [ ![Contentsquare](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Contentsquare") Contentsquare 4.6/5(640) ](https://www.g2.com/products/contentsquare/reviews) [ View All Alternatives ](https://www.g2.com/products/mouseflow/competitors/alternatives) ##### Categories on G2 [Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping)[Digital Analytics](https://www.g2.com/categories/digital-analytics) [Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping)[Digital Analytics](https://www.g2.com/categories/digital-analytics)[Enterprise Feedback Management](https://www.g2.com/categories/enterprise-feedback-management)[Product Analytics](https://www.g2.com/categories/product-analytics)[Session Replay](https://www.g2.com/categories/session-replay)[E-Commerce Analytics](https://www.g2.com/categories/e-commerce-analytics)[Heatmap Tools](https://www.g2.com/categories/heatmap-tools) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What insurance rating software has the best AMS and agency management system integration?](https://www.g2.com/discussions/what-insurance-rating-software-has-the-best-ams-and-agency-management-system-integration)[What's the best digital communications governance software for a mid-size company that's all on Microsoft 365 and Teams?](https://www.g2.com/discussions/what-s-the-best-digital-communications-governance-software-for-a-mid-size-company-that-s-all-on-microsoft-365-and-teams)[What idea management tools have the best integrations with Jira and Slack so product teams can move ideas into the development pipeline without manual handoffs?](https://www.g2.com/discussions/what-idea-management-tools-have-the-best-integrations-with-jira-and-slack-so-product-teams-can-move-ideas-into-the-development-pipeline-without-manual-handoffs) [Best document creation tools for legal and compliance teams](https://www.g2.com/discussions/what-is-the-best-document-creation-tools-for-legal-and-compliance-teams)[Most reliable auto dialer software](https://www.g2.com/discussions/most-reliable-auto-dialer-software)[Pros and Cons Details](https://www.g2.com/products/mouseflow/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)