
Managing global campaigns requires managing an in-house team mash-up from Reddit and about a dozen external agencies. Monitask penetrates through the mist. I use it with my team leads to record time against core efforts, such as ‘rPlace Live Event Sponsorship Strategy’ or ‘Q1 Brand Safety Roadmap.’ At agencies, we need it for any fixed-scope project. The automated screenshots and activity logs can be seen in the client dashboard we provide that helps to make the weekly check-ins subjective review. I can tell whether an agency's creative team is entering Figma or sinking in Slack threads. Through this visibility, those partners have transformed into realistic partners rather than just cost centers. Review collected by and hosted on G2.com.
The data set is excellent, but it takes much manual work to create a story arc for execs. When I am discussing a campaign’s return on investment with our CMO, I splice Monitask effort data with platform analytics and a brand lift study in a deck. There is no automated slide deck feature or story builder that will retrieve the key time investment metrics alongside performance results. Every time, I take a screenshot of the charts and write the context myself. Review collected by and hosted on G2.com.