# Top 10 Ad Server Alternatives & Competitors Based on G2 reviews, Ad Server is often evaluated alongside top-rated alternatives that vary by use case, pricing, and features. In most cases, users compare alternatives based on reliability and ease of use. The best overall alternative to Ad Server is [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews), rated ~4.2 stars on G2 from 232+ reviewers. It is frequently praised for reliability and ease of use. Other well-known alternatives to Ad Server are: - [33Across](https://www.g2.com/products/33across/reviews) – known for innovation and reliability (G2 star rating ~4.3) - [Sharethrough](https://www.g2.com/products/sharethrough/reviews) – highly rated for scalability and ease of use (G2 star rating ~4.5) - [WideOrbit](https://www.g2.com/products/wideorbit/reviews) – offers automation and options (G2 star rating ~4.1) - [Opti Digital](https://www.g2.com/products/opti-digital/reviews) – best suited for teams that need features and ease of use (G2 star rating ~4.5) Browse top options below. Based on G2 review data, Ad Server is most commonly used in industries like [Supply Side Platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp), [Publisher Ad Server Software](https://www.g2.com/categories/publisher-ad-server), [App Monetization Platforms](https://www.g2.com/categories/app-monetization-platforms). Compare user ratings by vertical to find the best fit. ## Best Paid & Free Alternatives to Ad Server - Google Ad Manager - 33Across - Sharethrough - WideOrbit - Opti Digital - PayTunes - Automatad - MonetizeMore ## Top 10 Alternatives to Ad Server Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Ad Server stacks up to the competition and find the best product for your business. [![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source) Sponsored G2 Advertising Get 2x conversion than Google Ads with G2 Advertising! G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments. [ Learn More ](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/68bafabb95e6c3c7366db8d1e3014929/google-ad-manager.jpg "Product Avatar Image") ](https://www.g2.com/products/google-ad-manager/reviews) [ Google Ad Manager ](https://www.g2.com/products/google-ad-manager/reviews) By [Google](https://www.g2.com/sellers/google) [ 4.2/5(236) ](https://www.g2.com/products/google-ad-manager/reviews#reviews) Product Description Google Ad Manager is an integrated ad-technology platform that enables agencies and advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/7e21b9f74f6ecbd4a319326133f68114/33across.jpg "Product Avatar Image") ](https://www.g2.com/products/33across/reviews) [ 33Across ](https://www.g2.com/products/33across/reviews) By [33Across](https://www.g2.com/sellers/33across) [ 4.3/5(128) ](https://www.g2.com/products/33across/reviews#reviews) Product Description 33Across makes the programmatic advertising ecosystem work without cookies, across supply-side platforms, demand-side platforms, publishers, data companies, agencies, and everything in between. Leading global advertisers, platforms, and publishers rely on 33Across to move past cookies and reach consumers in a simple, fair, and transparent manner. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/ca0cf873d14c4fef0b1c3582c05d9ca2/sharethrough.png "Product Avatar Image") ](https://www.g2.com/products/sharethrough/reviews) [ Sharethrough ](https://www.g2.com/products/sharethrough/reviews) By [Sharethrough](https://www.g2.com/sellers/sharethrough) [ 4.5/5(88) ](https://www.g2.com/products/sharethrough/reviews#reviews) Product Description Sharethrough is a software company that powers in-feed advertising for brands and publishers. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source) Sponsored G2 Advertising Get 2x conversion than Google Ads with G2 Advertising! G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments. [ Learn More ](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/8749eca51637664d9da44fd449f1d8c1/wideorbit.jpg "Product Avatar Image") ](https://www.g2.com/products/wideorbit/reviews) [ WideOrbit ](https://www.g2.com/products/wideorbit/reviews) By [Lumine Group](https://www.g2.com/sellers/lumine-group) [ 4.1/5(50) ](https://www.g2.com/products/wideorbit/reviews#reviews) Product Description WideOrbit provides a solution that helps to manage the business of advertising operations - from proposal to order management and scheduling to billing accounts receivable and aging. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/ee87caf40afc0c79c3337018bc5a5cfa/opti-digital.png "Product Avatar Image") ](https://www.g2.com/products/opti-digital/reviews) [ Opti Digital ](https://www.g2.com/products/opti-digital/reviews) By [Opti Digital](https://www.g2.com/sellers/opti-digital) [ 4.5/5(40) ](https://www.g2.com/products/opti-digital/reviews#reviews) Product Description Opti Digital develops proprietary digital advertising technologies for media publishers and sales houses to efficiently optimize their revenues. Discover fast and light solutions, based on robust Artificial Intelligence for a profitable and sustainable publishing industry. Sharing values of performance, innovation and transparency, our team cares about each partner’s performance and user experience and offers actionable insights and custom consultancy services to grow side by side. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/7d6ee8617d74971d1e370d031062c0d7/paytunes.png "Product Avatar Image") ](https://www.g2.com/products/paytunes/reviews) [ PayTunes ](https://www.g2.com/products/paytunes/reviews) By [paytunes.in](https://www.g2.com/sellers/paytunes-in) [ 4.1/5(35) ](https://www.g2.com/products/paytunes/reviews#reviews) Product Description Mobile advertisement platform. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/c2bc81b7b525aaabb20cc7bcdb3aafde/automatad.jpg "Product Avatar Image") ](https://www.g2.com/products/automatad/reviews) [ Automatad ](https://www.g2.com/products/automatad/reviews) By [Automatad](https://www.g2.com/sellers/automatad) [ 4.5/5(30) ](https://www.g2.com/products/automatad/reviews#reviews) Product Description Automatad is a digital media products co, that provides a suite of programmatic monetization solutions that drives efficiency and superior monetization at scale. Using our platform digital publishers can create, monetize and optimize for the best ad experience. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/5822e42814270e75317a7fb7ef8fad6a/monetizemore.png "Product Avatar Image") ](https://www.g2.com/products/monetizemore/reviews) [ MonetizeMore ](https://www.g2.com/products/monetizemore/reviews) By [MonetizeMore](https://www.g2.com/sellers/monetizemore-08bef1ec-111c-4485-91be-aaafb8e28417) [ 4.9/5(27) ](https://www.g2.com/products/monetizemore/reviews#reviews) Product Description MonetizeMore is an industry leader in website monetization that combines state of the art monetization technology with a team of dynamic, creative thinkers. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/a91e88b8b297ef9edcf2664b8e75c548/ex-co.jpg "Product Avatar Image") ](https://www.g2.com/products/ex-co/reviews) [ EX.CO ](https://www.g2.com/products/ex-co/reviews) By [EX.CO](https://www.g2.com/sellers/ex-co) [ 4.3/5(25) ](https://www.g2.com/products/ex-co/reviews#reviews) Product Description EX.CO delivers smarter video monetization for digital media leaders through a full online video platform and an AI-driven yield engine. Our technology powers more than 500 billion predictions daily—optimizing demand selection, floor pricing, and auction dynamics to drive the highest possible revenue. From CTV programmatic optimization and lightweight video players to Hybrid Banner formats, EX.CO provides a complete, transparent, and performance-driven approach to video growth. Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/8ad819af336b76b0f64ffd1111bcadb3/adpushup.png "Product Avatar Image") ](https://www.g2.com/products/adpushup/reviews) [ Adpushup ](https://www.g2.com/products/adpushup/reviews) By [AdPushup](https://www.g2.com/sellers/adpushup) [ 4.4/5(24) ](https://www.g2.com/products/adpushup/reviews#reviews) Product Description AdPushup is an ad optimization solution to optimize ad layouts and stack setup forhigher CTR, viewability and improved visitor experience Categories in common with Ad Server: [ Supply Side Platform (SSP) ](/categories/supply-side-platform-ssp) ### Explore Articles [ Which lease administration software integrates with accounting systems? ](https://www.g2.com/discussions/which-lease-administration-software-integrates-with-accounting-systems) [ Is AxisCare worth it as a home care agency management platform for agencies that need to prevent billing errors and insurance claim denials, or does WellSky cover the same compliance ground for larger networks? ](https://www.g2.com/discussions/is-axiscare-worth-it-as-a-home-care-agency-management-platform-for-agencies-that-need-to-prevent-billing-errors-and-insurance-claim-denials-or-does-wellsky-cover-the-same-compliance-ground-for-larger-networks) [ Which PLM platforms make it fast to find specific product data and pull up historical design versions without a slow search or digging through folder structures? ](https://www.g2.com/discussions/which-plm-platforms-make-it-fast-to-find-specific-product-data-and-pull-up-historical-design-versions-without-a-slow-search-or-digging-through-folder-structures%20) [ Which productivity bot platforms are worth using for a customer success team that wants to automate check-in sequences and task reminders inside their existing CS tools? ](https://www.g2.com/discussions/which-productivity-bot-platforms-are-worth-using-for-a-customer-success-team-that-wants-to-automate-check-in-sequences-and-task-reminders-inside-their-existing-cs-tools) [ What insurance agency management platforms work best for life and health brokers managing growing client bases? ](https://www.g2.com/discussions/what-insurance-agency-management-platforms-work-best-for-life-and-health-brokers-managing-growing-client-bases) [ Which provider data management platforms are most reliable based on reviews from healthcare IT teams? ](https://www.g2.com/discussions/which-provider-data-management-platforms-are-most-reliable-based-on-reviews-from-healthcare-it-teams) ### Spotlight Categories [ Experience Management Software ](https://www.g2.com/categories/experience-management) [ Restaurant POS Systems ](https://www.g2.com/categories/restaurant-pos) [ Robotic Process Automation (RPA) Software ](https://www.g2.com/categories/robotic-process-automation-rpa)