1. [Home](https://www.g2.com/)
2. ...
3. [PR Firms](https://www.g2.com/categories/pr-firms)
4. [Modocon Discussions](https://www.g2.com/products/modocon/discuss)

[
 ![Modocon](https://images.g2crowd.com/uploads/vendor/image/2045874/large_detail_42e3efe7fbe74b340804252deddaa87e.png "Modocon")
](/products/modocon/reviews)

# Modocon Discussions

Modocon - modocon.com.br - is a Brazilian boutique Public Relations agency specialized in PR & Reputation Management, GEO - Generative Engine Optimization and Crisis Management. Our core offerings include: - Corporate Communications - AI Visibility / AI Search - Optimizing brand presence for search tools - Securing earned media and strengthening brand authority - Digital PR - SEO Modocon structured its operations into a proprietary framework called Generative Reputation, built across six connected layers where each one feeds the next: 1. Earned media. Developing and pitching angles to key business and trade media outlets to achieve unpaid, authoritative coverage. 2. Owned content. Cross-referenced press mentions, technical papers, and authoritative content that AI language models crawl and reference as trusted sources. 3. Brand and executive authority. Managing LinkedIn presence, public speaking profiles, and written contributions of CEOs and C-level executives. Authority Archiving ensures an executive's sector insights are indexed in ways that both humans and AI algorithms can identify and attribute. 4. Search engine optimization (SEO). Technical configurations and indexing methods that make the brand findable and correctly interpreted. 5. Answer and generative engine optimization (AEO and GEO). Increasing the probability of the brand being mentioned by AI search tools such as ChatGPT, Gemini, Copilot, Claude and Perplexity. 6. AI response monitoring. Tracking what AI models actually answer about the company, and iterating from measured data. Crisis Management runs across all six layers: mitigation protocols and response strategies for rapid-onset communication crises, particularly those originating on digital and social platforms.

## Be the first to start the conversation

Get answers from real professionals in the G2 community.