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ModelChoice

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ModelChoice is a decision analysis add-in for Microsoft Excel. Build decision trees directly on the worksheet and the optimal strategy updates continuously as you type, with backward induction handled automatically. Sixteen analytical reports go beyond expected value: risk profiles, one-way and two-way sensitivity analysis, robustness scoring, reverse goal-seek, policy trees, strategy tables, and the expected value of perfect and imperfect information. Multi-criteria decision analysis with AHP weight elicitation and four utility functions handle preferences that money alone cannot express, while ModelRisk integration adds full Monte Carlo simulation for continuous uncertainty. Existing PrecisionTree models migrate in one click, and an automation API covers Python, .NET and VBA.

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