---
title: Mode Reviews
meta_title: 'Mode Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 330 reviews by the users' company size, role or industry
  to find out how Mode works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 330
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Analytics Tools & Software
  url: https://www.g2.com/categories/analytics-tools-software
---

# Mode Reviews
**Vendor:** Mode Analytics, Inc.  
**Category:** [Analytics Platforms](https://www.g2.com/categories/analytics-platforms)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 330
## About Mode
Mode is the first BI platform to embrace the way modern data teams work, which enables data leaders to drive more efficient, higher impact analysis and increased data maturity through true self-service. As the unified intelligence layer, Mode maximizes modern data stack ROI and turns data into a competitive advantage for leading businesses across all sectors and stages.



## Mode Pros & Cons
**What users like:**

- Users appreciate the **balance between analytics and self-service exploration** , enhancing visibility and usability across the organization. (1 reviews)
- Users value the **customization options** in Mode, enhancing usability for diverse roles and improving feature tracking. (1 reviews)
- Users find Mode&#39;s **ease of implementation** enhanced by SSO, facilitating organization-wide access and feature tracking. (1 reviews)
- Users appreciate the **ease of use** in Mode, benefiting from its clear interface and seamless implementation. (1 reviews)
- Users value the **efficiency** of Mode, benefiting from its clear visibility and useful scheduling options for data tracking. (1 reviews)
- Flexibility (1 reviews)
- Implementation Ease (1 reviews)
- Intuitive (1 reviews)
- Options (1 reviews)
- Scalability (1 reviews)

**What users dislike:**

- Users find **complex setup** challenging, especially for less technical individuals needing considerable administrator support for integration. (1 reviews)
- Users find **complex usage** challenging, particularly for those less technical, needing significant admin support for integration. (1 reviews)
- Users find **on-boarding less technical users** challenging, as it requires significant admin support for data integration. (1 reviews)
- Users find **difficult learning** for less technical users, requiring significant admin support for effective onboarding. (1 reviews)
- Users find **initial difficulty** onboarding less technical users, requiring admin support for source authentication despite easy integration. (1 reviews)
- Learning Curve (1 reviews)
- Learning Difficulty (1 reviews)
- Poor Customer Support (1 reviews)

## Mode Reviews
  ### 1. Mode is very helpful!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nina N. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 23, 2023

**What do you like best about Mode?**

Mode is a great analytics platform for collaborating and building data structures.

**What do you dislike about Mode?**

There's nothing I don't like about Mode for now.

**What problems is Mode solving and how is that benefiting you?**

Mode helps me track and export raw data reports very easily

  ### 2. Mode is cool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ben S. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 24, 2023

**What do you like best about Mode?**

Mode is pretty good and helpful. I use it in conjunction with Tableau

**What do you dislike about Mode?**

Certain things don't feel as powerful as Tableau

**What problems is Mode solving and how is that benefiting you?**

Helping me understand how our customers are using our products

  ### 3. Best software to Analyze data

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andryos M. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 23, 2023

**What do you like best about Mode?**

The facility of the plataform, easy to access and easy to use

**What do you dislike about Mode?**

I miss more filters and the ability to relate data just like in powerBI

**What problems is Mode solving and how is that benefiting you?**

Data visibility

  ### 4. Easy to create reports for people who is not DS (without experience)

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yongqing P. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 22, 2023

**What do you like best about Mode?**

No DSL is needed to create multiple useful reports or graphs

**What do you dislike about Mode?**

Formatting of charts is not straightforward to use.

**What problems is Mode solving and how is that benefiting you?**

Showing migrating data for service during the migration

  ### 5. Mode Can Be Helpful

**Rating:** 3.5/5.0 stars

**Reviewed by:** Dianna C. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 21, 2023

**What do you like best about Mode?**

Provides relevant information about customer on the cloud.

**What do you dislike about Mode?**

Reports can be slow or not come up at all.

**What problems is Mode solving and how is that benefiting you?**

Gives insight to a customer's cloud environment

  ### 6. Mode - the ideal repository of your data.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Yash B. | Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 02, 2022

**What do you like best about Mode?**

The Mode's ability to adjust with the SQL, run query and load data set faster helps it in becoming a perfect Data Repository software.

**What do you dislike about Mode?**

There are very frequent bugs, sometime even the Queries get broken. It requires frequent maintainence of reports.

**What problems is Mode solving and how is that benefiting you?**

Data Repository. 
Querying Data. 
Data visualization and download.

  ### 7. flexible and robust!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 17, 2022

**What do you like best about Mode?**

Mode's best quality is its flexibility. A simple querying interface is linked to a sophisticated but easy to use visualisation toolkit that is enhanced by r and python notebooks that are well suited for the most complex analysis. Further, it is a very reliable tool, which extremely rarely fails or creaks regardless the complexity of the overlayed code

**What do you dislike about Mode?**

I think that the notebook library should be enhanced ever further. But all the most used packages are there so not a big deal.

**What problems is Mode solving and how is that benefiting you?**

It shortens the time required to answe a complex QA/data analysis question. It is a quickly scalable tool that enhances productivity.

  ### 8. super-powerful reporting platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Filippo S. | Multilingual Support Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** September 25, 2022

**What do you like best about Mode?**

Ease to export reports. Ease to generate visuals.

**What do you dislike about Mode?**

Sometimes applying filters to narrow down data is not intuitive

**What problems is Mode solving and how is that benefiting you?**

Managing and creating reports, accessing data for quick review

  ### 9. Money hungry, will nickel and dime you

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 31, 2022

**What do you like best about Mode?**

querying in tool is easy enough, supports your DB syntax

**What do you dislike about Mode?**

What used to be a community-based start-up has turned into a deceptive, money-hungry corporation, that is willing to alienate long-standing customers by sneaking in terms to their contracts. Be weary.

**What problems is Mode solving and how is that benefiting you?**

bi visualization

  ### 10. amazing customer service; less than amazing bi tool

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** August 12, 2022

**What do you like best about Mode?**

- the customer service is amazing and much better than at other bi companies (like tableau); they are very helpful, responsive, and gracious 
- it's a great tool to just run SQL queries

**What do you dislike about Mode?**

- inability for non data stakeholders to download csv's from a report with filters applied (need to build parameters that change the underlying sql query); this severely limits the self service capacities of mode
- there are also a lot of basic visualization capacities that are not available as compared to a tool like tableau

**What problems is Mode solving and how is that benefiting you?**

- surfacing data to business stakeholders
- getting more visibility into business performance

  ### 11. Gives one great insights into data but a bit complicated to set up

**Rating:** 3.5/5.0 stars

**Reviewed by:** Taly M. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Mode?**

I like that it helps me assess data and create reports

**What do you dislike about Mode?**

it's a bit complicated to set up - I wish I could set things up more easily on my own

**What problems is Mode solving and how is that benefiting you?**

access to data / reports

  ### 12. Powerful and convenient analytics platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Will T. | Senior Project Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2021

**What do you like best about Mode?**

Mode allows for easy report-building and presentation of data. The SQL environment is easy-to-use and the chart-building & calculated fields tools stack well on top of the underlying query and make the data more accessible to people with less background in SQL.

**What do you dislike about Mode?**

The platform can sometimes run a little slowly, and occasionally, there are unpredictable errors. Stability improvements and more insightful error messaging would be useful.

**What problems is Mode solving and how is that benefiting you?**

I have used Mode to create 'dashboard' reports that teammates can use to get updates on various goals and initiatives. My team uses Mode to share company data in an accessible way easily.

  ### 13. Depends what you're using it for and if you need custom reports - Worth a trial.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Human Resources | Enterprise (> 1000 emp.)

**Reviewed Date:** April 14, 2022

**What do you like best about Mode?**

It can do a whole slew of things if you know how to use it properly. It can be incredibly useful for comparing and contrasting sets of data and for longterm tracking of stats, etc.

**What do you dislike about Mode?**

Can be difficult to set up new reports if you don't have a deep background in SQL, as there isn't much guidance within the software to assist in building out custom reports.

**What problems is Mode solving and how is that benefiting you?**

I'm not currently using this within my role, but I have seen this used in leadership roles to review productivity and KPI metrics of a team over time and that can be made very clear and easy to understand using Mode.

  ### 14. Mode is *the* reporting tool built for analysts

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephen C. | Senior Data Scientist, Enterprise (> 1000 emp.)

**Reviewed Date:** July 26, 2021

**What do you like best about Mode?**

Mode was built for the people use use it--data explorers and analyzers. It's easy to quickly move from wide open exploration to discovering insights to presenting them. The site moves (relatively) fast and encourages rapid-fire question and answer type analysis, instead of expecting humans to plan everything before writing a query. When you're ready for presentation, the quick visualization options accomplish ~99% of what you typically need without bloated options. For everything else, you can use R or Python notebooks. 

Support is a true differentiator. I have never had better support in any industry. Problems are solved with empathy, quickly. Also, the Mode product team has worked closely with our data team, from the time when Trello was only 100 people.

**What do you dislike about Mode?**

Notebooks seem to need to be refreshed pretty often, and maybe it's just me, but they seem a bit slow (on the order of an extra second or two for operations). My company has had longstanding problems with the database schema displaying correctly and therefore we don't have table previews or code completion, which is a big deal.

**What problems is Mode solving and how is that benefiting you?**

Mode lets us spend time thinking about questions and answers, instead of wrestling with software. It's fast and intuitive to use, and it's my favorite BI software for daily use.

  ### 15. They're trying and cheaper than other tools.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Dani S. | Product Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** November 02, 2021

**What do you like best about Mode?**

Very fast viz on queries. Integrated report building (albeit super buggy), saves all workbooks. Connects nicely with snowflake. Affordable (it seems) per license.

**What do you dislike about Mode?**

They really need to fix their buggy reporting, need to be able to change titles with parameters, we should at LEAST be able to pick what color we want to assign to each data point, should implement easier ways to achieve visualizations without having to include python in the workbook.

**What problems is Mode solving and how is that benefiting you?**

Big Data investigations and visualization, reporting, practical data science applications, scheduled runs to avoid DAGs for table refreshes. easy to link out if your audience has a license.

  ### 16. Simple, easy and convenient

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kofi Obo W. | Technical Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 16, 2021

**What do you like best about Mode?**

I love how it organizes all our SQL data tables into easy-to-view data we can draw insights on.
It is also flexible in giving us a way to view our data how we want,
It is quite easy to use as well.

**What do you dislike about Mode?**

I did not like that it does not give me a real-time refresh ability for the data we are fetching from our SQL data tables and I have to run my SQL script every time I needed to see the up-to-date data.
I also did not like the fact that Mode is not optimized for mobile web view, this makes it use mostly desktop computer limited for me.

**What problems is Mode solving and how is that benefiting you?**

We are using Mode to monitor ongoing financial transactions written to our SQL data tables in real-time.
Mode provides perhaps one of the really nice and standardized ways we are able to view transaction data from our users' activity as a fintech.
Otherwise, we would have to view it from raw SQL data which can be quite "ugly".

  ### 17. Excellent analysis and BI platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeff A. | Head of Insights, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 30, 2021

**What do you like best about Mode?**

Mode is very powerful and robust.  From supporting Python/R notebooks, custom CSS, multiple visualization types and advanced querying, users can create powerful reports and analyses.  It's also great that users can explore or investigate any report and understand how the metrics are being computed and what business logic is being applied.

**What do you dislike about Mode?**

I'd like the ability to customize line colors/styles on an individual chart-by-chart basis (vs defaulting to template palettes)

**What problems is Mode solving and how is that benefiting you?**

We use Mode to conduct analysis and share the results with cross-functional partners.  Going from query to analysis to chart to report/dashboard is a powerful progression that turns raw data into meaning.

  ### 18. Application Engineer's Perspective on Mode

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rishabh S. | Engineering Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 12, 2020

**What do you like best about Mode?**

Easy to ramp up on coming from Hive/Hadoop CLI background, having Tables and UDFs being discoverable has been a delight. And being able to quickly share reports and queries with other members on the team.

**What do you dislike about Mode?**

Not good documentation on how to create temp tables/virtual tables.

**What problems is Mode solving and how is that benefiting you?**

Debugging, post mortems, and feature adoption.

  ### 19. Solid, no frills data query and visualization tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Sean M. | Head of Accounts, Finance, and Customer Success, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 02, 2022

**What do you like best about Mode?**

Ease of creating dashes and reports for sales pipeline views

**What do you dislike about Mode?**

Data visuals are lacking and compiling dashboards is not straightforward

**Recommendations to others considering Mode:**

For the price, it's a solid data analytics and visualization tool.

**What problems is Mode solving and how is that benefiting you?**

Visualizing sales pipeline and metrics

  ### 20. Mode Best Platform for Querying and Report Generation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 03, 2021

**What do you like best about Mode?**

The Mode platform is suitable for qerying data from many sources. It is easy to export the results and maintain multiple queries in reports. It can help us build insights as well.

**What do you dislike about Mode?**

There is not much too dislike about mode. Mode platform sometimes is not easy for new user to find the right tables. It is a little difficult to navigate in the UI until we are familiar with it.

**What problems is Mode solving and how is that benefiting you?**

We use mode as a querying platform for tables from multiple sources. It is easy to download the results. It helps us create sharable reports. The reports are highly customizable.

  ### 21. Pretty useful inside for our Product department

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Mode?**

You could create Queries from custom Events.
The new UI from the latest update is much clear and user-friendly. The UI could still improve to make a much more user-friendly product.

**What do you dislike about Mode?**

Is not dislike are improvements.

- The loading time to check and get the data. The performance could be faster.

- Also, the Starred data on the main Dashboard should be ordered by the First one. I can not sort by "interest" that would be getting the Starred reports at the top. I have to always scroll to look for them, rarely I go to Starred section on the menu because I am also interested in other reports.

- We are using Mode as a team, ideally would be nice to check first the team data and then personal data, currently on your left panel menu, the personal data is at the top.

**What problems is Mode solving and how is that benefiting you?**

Identify our user activity and target audience.
Help us to be more data-driven company

  ### 22. Excellent tool for optimizing and analyzing data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Margaret H. | Data Research Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2021

**What do you like best about Mode?**

It is a platform that allows me to quickly transform all our data to improve processes, you can also save reports for later review, you can also make all kinds of reports that can be programmed, it allows excellent options for graphic representation, the user interface it is elegant and easy to use, it also contains functions that facilitate consultation.

**What do you dislike about Mode?**

No, I still have no problem with this platform, it has been very helpful in many very important aspects, I have nothing bad to say about this software.

**What problems is Mode solving and how is that benefiting you?**

It is a good tool for my daily work, it provides us with analysis of how customers are interfering with our products, it allows users to provide information, it also allows us to process and report data from half a dozen different sources, it provides live reports with all the Necessary information that can be shared, also saves a significant amount of time, helps me to immediately follow up on any topic.

  ### 23. Great visualization and breakdown of our data

**Rating:** 5.0/5.0 stars

**Reviewed by:** James E. | BDR, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 17, 2021

**What do you like best about Mode?**

The easy to read clear visuals provide a great way to take a deep dive in the data without getting lost in the numbers

**What do you dislike about Mode?**

Some of the reports take a long while to process and run

**What problems is Mode solving and how is that benefiting you?**

Visualization of data. Sometimes the numbers can seem a little daunting. Having a tool that can show you exactly where you are now, and/or a period over time is amazing! Being able to see the changes visually offer a different time scale is valuable and exciting for a company!

  ### 24. Just spend the extra $$ on a better tool. You'll pay for this one in time and frustration

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Sports | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 05, 2021

**What do you like best about Mode?**

SQL for building visualizations is good, but is a double-edged sword.

**What do you dislike about Mode?**

Visualizations are very inflexible and limited in functionality. Support is atrocious, slow, and usually pointless. UI is unintuitive. No semantic layer. Hard to maintain DRY code.  You'll run into roadblocks left and right with this product. Maybe as a Product analytics team that needs to bust out  very quick analyses frequently this could be useful. But otherwise avoid this product at all costs

**Recommendations to others considering Mode:**

Seek better tools

**What problems is Mode solving and how is that benefiting you?**

We needed a viz tool. It's beeter than Data Studio in GCP.

  ### 25. Great product, love the built-in visualizations. Makes building dashboards easy.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** June 10, 2021

**What do you like best about Mode?**

Being able to quickly move from data to visualization. The support team is also very responsive.

**What do you dislike about Mode?**

I would love it if the search function was a little bit more powerful - I often have to try a few different keywords to find what I am looking for. I also wish the Pivot Table feature wasn't so limited with rows and that scatter plots didn't force aggregations and allowed you to plot every point individually. Finally, I would really like to have a permanent "scrap" report where I could just fiddle around with temporary queries and quick items I need to pull for someone - not everything needs to have a robust dashboard. Maybe it is just me but I have so many "Untitled Reports" that clutter my recent list.

**What problems is Mode solving and how is that benefiting you?**

Making consistent reporting easier to do and accessible to anyone who has the report, I can build something for others to review on their own time which saves a lot of questions and is much more efficient.

  ### 26. Must have for data teams

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 29, 2021

**What do you like best about Mode?**

How simple the UI is, for someone who doesn't have a ton of experience with data visualization tools, Mode is amazing.

**What do you dislike about Mode?**

Nothing I really don't dislike as of yet.

**What problems is Mode solving and how is that benefiting you?**

Making informed decisions based on the data from SDRs.

  ### 27. Great tool for SQL and Python users

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2021

**What do you like best about Mode?**

SQL Python Charts Natively supported makes it easy to use

**What do you dislike about Mode?**

Nothing its a great product. Maybe it could load faster

**Recommendations to others considering Mode:**

Pricing is a bit expensive but it is worth it

**What problems is Mode solving and how is that benefiting you?**

Self Service BI

  ### 28. An analyst-first BI/dashboarding solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Enterprise (> 1000 emp.)

**Reviewed Date:** June 02, 2021

**What do you like best about Mode?**

+ Integrated notebooks
+ Can use HTML/javascript to build custom dashboards
+ Dashboards don't fall into the mistake of "hiding" code, which makes for easier metric discovery
+ They allow for version control via github

**What do you dislike about Mode?**

- At times in the past, performance has suffered / some of the redesigns seem to have made the product a bit slower/buggier
- The python notebooks are under powered.

**What problems is Mode solving and how is that benefiting you?**

We use it to:
+ Build regular executive reporting for stakeholders (tableau with less caching)
+ Perform all SQL based ad hoc analysis
+ Perform some analysis in Python (depending on package availability).

  ### 29. I love Mode it's the best tool to help you analyze the work.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** September 02, 2021

**What do you like best about Mode?**

It's a wonderful tool to analyze the market

**What do you dislike about Mode?**

I will try to make it 100 % accurate and provide more details

**Recommendations to others considering Mode:**

Highly recommend this wonderful tool

**What problems is Mode solving and how is that benefiting you?**

I do use it daily to have conversations with my prospects and leads and it's 100 % effective

  ### 30. Excellent tool for data driven technical people

**Rating:** 4.5/5.0 stars

**Reviewed by:** BUBBLE D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 12, 2020

**What do you like best about Mode?**

There are a few things that make me really enjoy my experience with Mode being a Data Analyst.

1. The ability to write python scripts from data queried using SQL is excellent.  I can do more in depth analyses using packages like pandas or numpy and have tables or graphs in the report builder.

2. I really enjoy the interface of the report builder in Mode.  It makes storytelling w/ data easy and visually appealing to my audience.

3.  The free version (which I'm currently using) is an excellent starting point for data needs.  While some key features are missing, I could definitely see myself upgrading to the paid version once the company I am working for grows.

**What do you dislike about Mode?**

1. Since Mode is a SQL first platform, non-technical users will have a hard time using the platform.

2.  I'm not so adept w/ HTML so I find it frustrating at times to have to edit HTML to change how my reports look.

**What problems is Mode solving and how is that benefiting you?**

Once connected to a data source, I'm able to create high level dashboards that can be viewed and utilized by many people in the organization.  Really at the end of the day it's a great tool to perform analysis and share your results

  ### 31. Mode reports make life so simple and are easy to access!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sahana H. | Associate TSE, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 21, 2021

**What do you like best about Mode?**

The easy UI interface of MODE report along with the search options that enables quick navigation to all i's users. I love the interface and it's been very handy.

**What do you dislike about Mode?**

MODE has always pushed itself to be it's best version everytime and there is nothing much I dislike about it.

**What problems is Mode solving and how is that benefiting you?**

I use MODE for a number of purposes especially for verifying reports.It has been very easy to use this interface.

  ### 32. Make data more accessible

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jim H. | Enterprise (> 1000 emp.)

**Reviewed Date:** October 22, 2020

**What do you like best about Mode?**

Mode allows us to set up recurring reports via email or Slack for our executives, and template-ized reports for our marketing and product teams.  Our analysts can combine Python and SQL to create pretty and semi-interactive dashboards.
The Mode team also has example queries that stretch and challenges our analysts to use more complex visualizations and SQL.
The Python Notebooks are very accessible and offer three versions of Python, and have the basic modules, while also allow us to install any external module.
In general, we found the team to be very responsive to any and all issues.

**What do you dislike about Mode?**

Some of the out of the box visualizations are lacking, which force us to use Python and the pandas html module.

**Recommendations to others considering Mode:**

Our team has found Mode to be useful for users with some knowledge of SQL, and for a stakeholder that needs a static report.  If your team understands SQL or Python/R you can make powerful reports.

**What problems is Mode solving and how is that benefiting you?**

We are running more complex queries for our Google Analytics traffic using log data.  We are building daily reports and distributing via email or Slack.  Recently we automated an entire report for marketing, that reduced the time from two hours to 45 seconds, and it was more accurate.

  ### 33. Mode is very useful and can help us analysis our test data.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Simin G. | MTS2, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 05, 2021

**What do you like best about Mode?**

The mode has many process data functions.

**What do you dislike about Mode?**

It will be better if the mode has some SQL examples.

**What problems is Mode solving and how is that benefiting you?**

Analysis a lot of test data.

  ### 34. This tool alows us to track all the data to improve our productivity.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 23, 2021

**What do you like best about Mode?**

Simple ................................................

**What do you dislike about Mode?**

After reporting processed the Mode System generate several Excel sheet. Sometimes it is time consuming to find the correct excel sheet to work on.

**What problems is Mode solving and how is that benefiting you?**

Increase of our productivity and data Stats retrieved from our Database

  ### 35. Mode makes data sharing more convenient, and is much faster now!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph V. | Quantum Systems Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 15, 2019

**What do you like best about Mode?**

Mode replaced a very annoying and error-prone step of our workflow in removing the need to pass around continually changing jupyter notebooks in which many people were interested. The SQL editor also made it very intuitive to learn SQL much more proficiently than I had known it before.

**What do you dislike about Mode?**

When I reviewed Mode last year, I wrote that speed of notebook updating and execution was a big downside. Since then though, all of that has gotten MUCH faster. So much so that I can't really think of any big complaints this time around. One improvement that would be nice would be the ability to set custom cadences for scheduled dashboard reports. We have a few use cases where we'd love to be able to report to slack every 4 or 6 hours for example, but the closest available option now is to do so on an hourly basis.

**Recommendations to others considering Mode:**

Even small-scale, specific use-case notebooks can be helpful to implement in Mode - you don't need a gorgeous dashboard to enable people at your company to gather data who might otherwise not know how to format a query themselves.


**What problems is Mode solving and how is that benefiting you?**

The biggest use-case for us has been calculating, analyzing, and communicating conglomerative metrics that draw upon data from varied areas of the company. Mode's SQL interface and ease of access once a dashboard has been built has really enabled this sort of thing. 

  ### 36. Multiple Useful Reports

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mona N. | Senior Cloud Customer Success Manager, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 07, 2021

**What do you like best about Mode?**

Several reports covering all aspects I need regarding most of my accounts

**What do you dislike about Mode?**

Sometimes, reports are inaccurate and unreliable (as they pull data from different sources)

**What problems is Mode solving and how is that benefiting you?**

Centralized data collection issue

  ### 37. Great product, great team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kevin D. | Product Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 15, 2020

**What do you like best about Mode?**

It's incredibly easy to get up and running.

**What do you dislike about Mode?**

I wish it were easier to share data outside of Mode eg. one button to send to a Google sheet or chart.io etc

**What problems is Mode solving and how is that benefiting you?**

There are a ton of tools (Mixpanel etc) that let you answer a lot of questions about what's going on with your app etc, but inevitably, even at a small company (we're 2 people) there are going to be questions those tools can't answer. Mode connects to everything and let's me answer the questions I need.

I've used Mode at 4(?) companies now and it's one of the first things I get set up when I work on something new.

  ### 38. It's fine

**Rating:** 2.5/5.0 stars

**Reviewed by:** Justin T. | Senior Director of Postsecondary Programs, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2020

**What do you like best about Mode?**

I like the complex data analysis aspect of Mode - it really allows us to get granular with our data and inform business decisions. Similarly, in creating graphs, you can disaggregate data and provide more in depth analysis.

**What do you dislike about Mode?**

While Mode can be very insightful for data analysis, it's very cumbersome and not extremely intuitive. I have a very difficult time navigating Mode and an almost impossible time in creating new dashboards with data. Luckily I have a team that is more proficient, but without, Mode would be rendered useless for me.

**What problems is Mode solving and how is that benefiting you?**

We're able to really focus our customer outreach efforts and develop realistic goals. Because we can easily compare day over day, month over month, and year over year data, as well as focus regionally.

  ### 39. Mode is the best for data enthusiasts..

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.)

**Reviewed Date:** June 07, 2021

**What do you like best about Mode?**

The ease of access and the ability to organize the data making it easier to analyze.

**What do you dislike about Mode?**

Nothing. I think out of all analytics and data software, they do it the best.

**What problems is Mode solving and how is that benefiting you?**

Since I work in a general support role, looking at data as a whole with mode allows me to look at data within different teams.

  ### 40. Ideal for engineers and data scientists

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alexandre R. | Quantitative Researcher, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 28, 2020

**What do you like best about Mode?**

Uses SQL and python as the main modes of manipulating the data and performing analysis. These make it highly flexible and easy to learn for engineers and data scientists.

**What do you dislike about Mode?**

As SQL and python are the main tools, it is not for business users. They need to at least know the basics of SQL to create even simple charts.

**Recommendations to others considering Mode:**

Get it for your engineers and analysts, as long as the business users don't need self service.

**What problems is Mode solving and how is that benefiting you?**

Mode streamlined the creation and sharing of advanced reports. Previously , using tools like jupyter notebooks we could perform the same analysis, but it always required dealing with database connections and sharing. With mode, those steps are handled by the platform, so I can already jump into a notebook that knows the connections needed, and has tools for creating visualizations and dashboards for sharing the analysis.

  ### 41. I love writing my queries on Mode!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cláudia L. | Trust & Safety, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 02, 2020

**What do you like best about Mode?**

It is very intuitive and has different tools at hand — I'm able to write my queries and immediately create charts to better visualize that data! I also love the fact that there are tutorials available to perfect or even learn new skills.

**What do you dislike about Mode?**

Can't think of anything I dislike, honestly. Sometimes it can be a little confusing with all the different tools and resources at hand, but with time it all becomes very intuitive. Better to have many tools than none!

**Recommendations to others considering Mode:**

Even if you're just starting with Data Analysis, Mode provides awesome learning resources — I've been using Mode for less than a year, and even though I use it regularly, I still couldn't find the time to discover all its resources — It's awesome!

**What problems is Mode solving and how is that benefiting you?**

Mode helps me create SQL queries to gather insights from a Trust & Safety perspective. It also provides awesome data visualization tools. It has been incredibly beneficial for my work!

  ### 42. BrandVerge _Mode Use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 02, 2021

**What do you like best about Mode?**

I like how the reports are laid out. They are easy to understand

**What do you dislike about Mode?**

I have no complaints. I really like mode!

**What problems is Mode solving and how is that benefiting you?**

We are able to pull in reporting from multiple sources on our website and more easily digest analytics for our clients.

  ### 43. Great platform for in analysis

**Rating:** 3.5/5.0 stars

**Reviewed by:** Sandra G. | Data Research Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 25, 2020

**What do you like best about Mode?**

It is an essential tool to run your analyzes, it is also fast to send and update everything, it also allows me to have several reports that are automatically executed, I like that we can design reports in different methods, the ability to add calculations after the query helps to remove unnecessary data, you can also explore data and share data very easily, I can easily use it to execute SQL code.

**What do you dislike about Mode?**

The only thing I do not like is its price, I consider it somewhat high for my taste, it is the only thing, everything else works well and I still have no problem with the platform.

**Recommendations to others considering Mode:**

It is an essential tool, you will have no problem using it, it will be your best option, I highly recommend it.

**What problems is Mode solving and how is that benefiting you?**

We use it to create and program custom reports, it also allows excellent options for graphical representation, it helped me to query different scrolling groups, it also helps shape our analysis, it has allowed us to use standard tools to answer questions faster, it also offers us the ability to manipulate data in various ways.

  ### 44. Easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2021

**What do you like best about Mode?**

The ease of viewing reports and the ability to display tons of data.

**What do you dislike about Mode?**

Sometimes too much information can be confusing.

**Recommendations to others considering Mode:**

Always reach out with questions to the MODE team, they are very helpful!

**What problems is Mode solving and how is that benefiting you?**

Provider utilization needs to even out and MODE helps figure out how to alter schedules and tasks.

  ### 45. Easy to navigate, especially for beginners.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gabriela T. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 20, 2020

**What do you like best about Mode?**

Next to the SQL table, the chart of the right hand side with a list of tables and definitions. The discover section especially, is ideal for, again, beginners to learn how to write queries and create data models, as well as learn from preexisting tables and models within their organization.

**What do you dislike about Mode?**

Honestly nothing has caught my attention to dislike something. I'm still learning the application as well.

**Recommendations to others considering Mode:**

For beginners, I would recommend playing around with exiting SQL queries by cloning and adding different variations. Pull data from existing table to see what is offered. The "Spaces" section is also a great learning source to view existing projects and a preview of what different data charts and models can look like.

**What problems is Mode solving and how is that benefiting you?**

Within my organization, I'm using mode for data analytics, as well as learning to write and execute queries. Most of my data analytics are for local purposes, but since playing around and learning from Mode, I've been exposed to an abundance of information about my organization I had access to, but I didn't know how to navigate. Through Mode, I have expanded my knowledge of the organization I work for.

  ### 46. Easy to use analytics and reporting

**Rating:** 4.5/5.0 stars

**Reviewed by:** Chapman N. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 18, 2020

**What do you like best about Mode?**

Mode's embedded R and Python notebooks are amazing. While I spend the majority of my time writing SQL, being able to use any one of popular Python libraries is a feature that I wish I had in other BI tools I've used in the past. Mode is also doing a great job at making data and analytics readily available to users throughout an organization regardless of their technical or analytics data.

**What do you dislike about Mode?**

Some out of the box visualization capabilities are a bit lacking when compared to other prominent tools in the same space. While there is always the possibility of utilizing something like Matplotlib or Seaborn to get around these gaps, more comprehensive visualizations and features like table and dimensional drill-downs would be incredibly helpful.

**What problems is Mode solving and how is that benefiting you?**

Pretty much any and all data related questions pertaining to our business. We're in the process of rolling out a more substantial self-service data model and once that is wrapped up, we're hoping that makes data more easily accessible to users in any role in our company.

  ### 47. Mode Analysis !!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nuria O. | Sales Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 27, 2020

**What do you like best about Mode?**

Since we implemented the use of this BI system, we carry out powerful exploratory analyzes, its analytical system allows them to be executed quickly and in an advanced way, and we even switch seamlessly between a cloud-based SQL editor and interactive visualizations, achieving a better concentration of all in the right studio. Mode takes an amazing approach to BI and analytics for the organization, combining simplicity with flexibility, allowing us to address a wide range of challenges, from ad hoc analysis to potential reporting.

**What do you dislike about Mode?**

Sometimes the display options are limited for experienced experts. However, for moderate users it is extremely truthful. In our organization we use a complementary tool to satisfy needs that warrant this type of resources that the software cannot reach, in such a way that it is not an inconvenience at all.

**Recommendations to others considering Mode:**

For all companies that handle searchable data sources, Mode is the effective tool to improve their workflow and potential income, allowing even quick answers to new questions. It is flexible, cloud-based so it is very lightweight, based on built-in Python & R notebooks to make it completely professional. It allows you to easily and directly share the collected data on your product, website, social networks or application.

**What problems is Mode solving and how is that benefiting you?**

We leverage all product and marketing data to correct any weaknesses we found; we improved our product and information destination performance, and now we understand turnover much better - before it happens. Having used Qlik, Tableau and even Google Sheets, I needed a platform that would allow me to transform our data to improve strategy and processes, therefore we found in Mode what we needed.

  ### 48. Robust data, sliced any way you want

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jacob R. | Help Systems Administrator, Enterprise (> 1000 emp.)

**Reviewed Date:** November 18, 2020

**What do you like best about Mode?**

I like the customizable dashboards, which can help tell a story to your stakeholers.

**What do you dislike about Mode?**

The dashboards can at times be a little cumbersome to build.

**Recommendations to others considering Mode:**

Highly recommended for anyone looking for insight into their product's behavior.

**What problems is Mode solving and how is that benefiting you?**

Mode provides insight into all kinds of business metrics, from intake volume to user behavior. With Mode, I can review data analytics KPIs, analyze user segments, get an overview of customer lifecycles (tracking churn & retention), project using sales forecasting, as well as other business operations. With these tools I can more accurately guide my work so I'm spending time where it's most valuable.

  ### 49. Undoubtedly one of the best BI tools in the industry

**Rating:** 5.0/5.0 stars

**Reviewed by:** Baptiste R. | Staff Data Scientist, Enterprise (> 1000 emp.)

**Reviewed Date:** June 11, 2021

**What do you like best about Mode?**

Easiness to use & setup, awesome support.

**What do you dislike about Mode?**

Python notebooks need improvements, it is sometimes unstable.

**What problems is Mode solving and how is that benefiting you?**

Analysis & data exploration, prototyping ML models, writing ETL pipelines, creating dashboard, monitor experiments in real time.

  ### 50. Easy to access and efficient usage

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in E-Learning | Enterprise (> 1000 emp.)

**Reviewed Date:** March 23, 2021

**What do you like best about Mode?**

The data the receive from Mode is easy to access, accurate and efficient. Website is user friendly and does help with the error free content.

**What do you dislike about Mode?**

I have not come across such issues with mode as of yet.

**What problems is Mode solving and how is that benefiting you?**

As mentioned before, Mode helps with getting accuracy of the data of the learners (to be specific) and saves time.

Benefits :
1. User friendly website
2. Accurate data 
3. Time saver


## Mode Discussions
  - [How do i average on charts without averaging averages](https://www.g2.com/discussions/how-do-i-average-on-charts-without-averaging-averages) - 2 comments, 1 upvote
  - [Why do companies choose Mode over Periscope Data?](https://www.g2.com/discussions/why-do-companies-choose-mode-over-periscope-data) - 1 comment, 1 upvote
  - [Why do companies choose Mode over Tableau?](https://www.g2.com/discussions/why-do-companies-choose-mode-over-tableau) - 1 comment, 1 upvote
  - [Why do companies choose Mode over Looker?](https://www.g2.com/discussions/why-do-companies-choose-mode-over-looker) - 1 comment, 1 upvote
  - [Can we make a dashboard out of mode analytics?](https://www.g2.com/discussions/27856-can-we-make-a-dashboard-out-of-mode-analytics) - 2 comments

- [View Mode pricing details and edition comparison](https://www.g2.com/products/mode-mode/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-07-21+05%3A05%3A51+-0500&secure%5Bsession_id%5D=dc3278d1-861a-4db6-a562-b4a3ac6a9e46&secure%5Btoken%5D=add0c45701dc60c61de8009957ba5734aa5021fd418a0a6891a508e017f65f83&format=llm_user)
## Mode Integrations
  - [Amazon Relational Database Service (RDS)](https://www.g2.com/products/amazon-relational-database-service-rds/reviews)

## Mode Features
**Reports**
- Reports Interface
- Steps to Answer
- Graphs and Charts
- Score Cards
- Dashboards

**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**Data Preparation**
- Connectors
- Data Governance

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access

**Data Modeling and Blending**
- Data Querying
- Data Filtering
- Data Blending

**Other**
- User Data
- Site Search Reporting
- Load Time Monitoring
- Campaign Tracking
- E-Commerce
- Promotional Messages
- Administration Alerts

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Agentic AI - Analytics Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Self Service **
- Calculated Fields
- Data Column Filtering
- Data Discovery
- Search
- Collaboration / Workflow

**Deployment & Integration - Analytics Platforms**
- No-code Dashboard Builder
- Report Scheduling and Automation
- Embedded Analytics and White-labeling
- Data Source Connectivity

**Advanced Analytics**
- Predictive Analytics
- Data Visualization
- Big Data Services

**Performance & Scalability - Analytics Platforms**
- Large data handling and Query Speed
- Concurrent User Support

**Advanced Analytics & Modeling - Analytics Platforms**
- Data Modeling and Governance
- Notebook and Script Integration
- Built-in Predictive and Statistical Models

**Agentic AI Capabilities - Analytics Platforms**
- Auto-generated Insights and Narratives
- Natural Language Queries
- Proactive KPI Monitoring and Alerts
- AI Agents for Analytical Follow-ups

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

**Personalized Intelligence - Analytics Platforms**
- Behavioral Learning for Contextual Query Refinement
- Role-based Insight Personalization
- Conversational and Prompt-based Analytics

**Building Reports**
- Data Transformation
- Data Modeling
- WYSIWYG Report Design
- Integration APIs

**Platform**
- Mobile User Support
- Customization 
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Breadth of Partner Applications

## Top Mode Alternatives
  - [Looker](https://www.g2.com/products/looker/reviews) - 4.4/5.0 (1,587 reviews)
  - [Tableau](https://www.g2.com/products/tableau/reviews) - 4.4/5.0 (3,667 reviews)
  - [Sisense](https://www.g2.com/products/sisense/reviews) - 4.2/5.0 (986 reviews)

