silvia beatriz l.
SL
silvia beatriz l.
"Intuitive and Exceptional Support"
5/5
What do you like best about mLabs?

I really like mLabs for being an intuitive tool that facilitates the promotion of my work and allows me to schedule posts quickly. The intuitiveness of the tool is something that makes me not even curious to look for other options. Additionally, I appreciate the quality support, which is always helpful and deserves a 10 out of 10. mLabs provides ease and efficiency in scheduling posts, helping me expand to new social networks and reach a larger audience. The affordable price is another important factor that I value greatly. The features offered are very cool, which makes mLabs fantastic for my daily work. In the past, I really liked the email marketing tool from mLabs, which I used a lot and consider it would be of great help if it were available again. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

It's a shame that mLabs has discontinued the email marketing tool, which I used a lot and found excellent. It would be very beneficial if they brought this tool back. Review collected by and hosted on G2.com.

Felipe Dias 3.
F3
Felipe Dias 3.
"Boosted Our Productivity with Ease"
5/5
What do you like best about mLabs?

I greatly appreciate the ease of use of mLabs, especially regarding its intuitive interface and straightforward setup, which made starting to use the software a pleasant and frustration-free experience. The scheduling of posts is an exceptional feature, as it helps automate tasks for my 30 clients, saving a lot of time and reducing the bureaucratic and repetitive workload that would normally occur when using Business Manager. Additionally, mLabs offers efficient access for my employees, allowing them to make individualized posts for each client, increasing the productivity and efficiency of our marketing team. I also value the superior technological resources of mLabs, which were a decisive factor in my choice of the service. The ability to easily purchase more accesses as new clients arrive demonstrates the software's adaptability and support for the growing demands of my business. Furthermore, I am inclined to recommend mLabs to others, evidenced by my high level of satisfaction, as I rate my likelihood of recommendation as a 10 out of 10. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

Maybe I would improve the workflow aspect a bit, where there is a sequence of automation for the entire team. I still don't use this tool with all the resources it could have. Review collected by and hosted on G2.com.

Júlio P.
JP
Júlio P.
Small-Business (50 or fewer emp.)
"Where agency chaos meets structure (and peace)"
5/5
What do you like best about mLabs?

What we like most about mLabs is how it centralizes everything we need for managing our clients’ brands, from planning to analytics, in one clean, intuitive platform. It saves us time and gives us full control over multiple accounts, which is essential for an agency. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

There isn’t much we dislike about mLabs. Overall, it’s a great platform. The only downside is the occasional instability, which I know is normal for tools that integrate with multiple social media APIs, but it’s still something that impacts our workflow. Also, some API limitations, like not being able to schedule interactive stories (polls, questions, etc.), can be frustrating sometimes, though we understand why those restrictions exist. Review collected by and hosted on G2.com.

Thaina B.
TB
Thaina B.
Co-founder and Brand Strategist at b.content Agency
Small-Business (50 or fewer emp.)
"MLabs Platform Review"
5/5
What do you like best about mLabs?

Overall, MLabs is a functional and intuitive tool for social media management, with good usability and efficient customer support. The interface is simple and makes it easy to schedule and monitor posts. The analytics dashboard is also useful for performance tracking.

Some areas for improvement include increasing stability in integrations with Instagram (especially for carousels and Reels) and offering more customization options in automated reports.

In general, the experience is positive, and the platform delivers what it promises, a solid solution for agencies and social media professionals. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

Sometimes the connection with Instagram can be unstable, for example, when scheduling carousels or Reels, the posts may fail or disconnect unexpectedly Review collected by and hosted on G2.com.

Nathalia M.
NM
Nathalia M.
CMO
Small-Business (50 or fewer emp.)
"Why I’ve Stuck with mLabs Since 2016"
5/5
What do you like best about mLabs?

My experience with mLabs has always been excellent!

I’ve been using the platform since 2016, and I’ve seen how much it has evolved — both in its features and in the quality of what it delivers. The support and relationship with the team have always been great, and it’s clear that every update is made with real care and attention.

I use mLabs every single day, and it truly makes my work easier. The cost-benefit is amazing, and what I love most is being able to view and manage multiple channels in one place — like Instagram, Facebook, YouTube, TikTok, Threads, and even Google My Business. This makes a huge difference in the daily routine of an agency, because it saves time, keeps everything organized, and allows you to schedule content easily and confidently.

Without a doubt, mLabs is an essential partner for anyone who wants to combine practicality, efficiency, and strategy in their day-to-day work. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

I don’t really have any complaints! Everything works great for me, and whenever I’ve had questions, the support team has been super helpful. Review collected by and hosted on G2.com.

Nathália E.
NE
Nathália E.
Sócia Fundadora
Small-Business (50 or fewer emp.)
"mLabs makes day-to-day social scheduling genuinely easy"
5/5
What do you like best about mLabs?

mLabs makes day-to-day social scheduling genuinely easy. The visual calendar lets me plan, edit, duplicate, boost, and submit posts for approval in one place, which streamlines collaboration with designers and clients. The built-in workflow/approval feature is especially helpful for keeping feedback organized without endless email threads. I also appreciate the breadth of supported formats—being able to schedule Instagram feed, Stories, and Reels from the same interface—and the analytics package that pulls unified reports (including paid metrics) across channels like Meta and Google, so I can make decisions with real data. On top of that, pricing is very competitive for the feature set. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

Nothing deal-breaking, but I’d love to see (1) even more native integrations beyond the main social/ad platforms to reduce manual work, (2) a bit more flexibility in customizing report layouts/branding, and (3) finer-grained permission levels for larger teams. Occasionally, API changes on social networks can cause temporary scheduling hiccups (that’s an industry-wide issue), but mLabs typically recovers quickly. Review collected by and hosted on G2.com.

João H.
JH
João H.
Small-Business (50 or fewer emp.)
"Powerful, Intuitive, and Always Improving"
5/5
What do you like best about mLabs?

What I like most about mLabs is how simple and powerful it is at the same time. It saves me hours of work every week, helps me organize all my clients’ social media in one place, and makes scheduling and analytics feel effortless.

But beyond the tool itself, what really stands out is the team behind it, always improving, always listening, and always adding value. You can feel that mLabs was built by people who truly understand social media professionals. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

There’s honestly not much to dislike about mLabs. Sometimes I wish new features and integrations arrived even faster, because the tool keeps getting better and makes me want more.

But that also shows how great it already is, when you only “complain” because you want more of something good, it means the platform is doing an amazing job. Review collected by and hosted on G2.com.

Reply! C.
RC
Reply! C.
"Facilitated Our Scheduling and Metrics Analysis"
5/5
What do you like best about mLabs?

I have been using mLabs for over 4 years and I greatly appreciate the content scheduling features for various platforms and the generation of reports for my clients and competitors. This is extremely valuable to me as it facilitates the management and planning of the content I need to publish, in addition to providing useful insights through metric reports. The transition to mLabs was very easy due to its simple initial setup process. I learned about mLabs through a recommendation and, although I considered other options, I preferred mLabs for its effectiveness. For me, one of the great advantages of mLabs is the detailed competitor reports, which contribute to my marketing strategy. Precisely for these reasons, I am very satisfied with mLabs to the point of giving it a recommendation score of 10. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

I would like to improve the way the structure of reports is done in mLabs. Review collected by and hosted on G2.com.

Cuca N.
CN
Cuca N.
"Effortless Social Media Management with mLabs"
5/5
What do you like best about mLabs?

I have been using mLabs for two years to manage my social media profiles, and I find its easy and smooth setup particularly valuable. The resources like articles and videos combined with a user-friendly interface made the initial setup process trouble-free. I appreciate mLabs for allowing me to efficiently post, monitor, and gain insights into my social media activities, as well as plan my calendar seamlessly. These functionalities have positively impacted my work as I can perform my tasks quickly and without scheduling issues. The scheduling and calendar features are extremely beneficial for day-to-day management, and mLabs Analytics provides me with insightful data to enhance my marketing strategy. These features make my daily operations smoother and more strategic. Additionally, integrating with platforms like Instagram, Facebook, TikTok, and Google Analytics enhances my capabilities, making mLabs an indispensable tool in my professional toolkit. I'm convinced of its value to the extent that I would consider purchasing it again mainly for its scheduling posts and reporting features. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

I would love to have a social listening tool integrated. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Verified User in Apparel & Fashion
Small-Business (50 or fewer emp.)
"All-in-One Social Media Management with Insightful Reporting"
5/5
What do you like best about mLabs?

What I like the most about mLabs is being able to manage everything in one place: Instagram, LinkedIn, TikTok, Facebook… all right there, without having to jump from tab to tab. Plus, I can schedule all my posts in advance, which helps me stay consistent and gives me more time to focus on strategy. And the best part: I get complete, easy to understand reports that show the real performance of my posts and help me adjust what’s needed to achieve better results. Review collected by and hosted on G2.com.

What do you dislike about mLabs?

There's nothing I dont like about the plataform Review collected by and hosted on G2.com.