Easy to use. FAST. Create create and make changes to metrics without waiting for data to load- which is super helpful. Review collected by and hosted on G2.com.

Not clear what best practices are for needs specific to our business. Usually need to consult a technical rep for guidance. Not mobile friendly. Can I please set a "default" project? Review collected by and hosted on G2.com.

Mixpanel makes it extremely easy for non-technical product teams to access clickstream data and build things they care about to measure UX flows. Review collected by and hosted on G2.com.

Right now, I cannot merge projects together which can be frustrating Review collected by and hosted on G2.com.

The live view of events in real-time. We almost instantly receive the actions that user did in the live-view and that's really great. Review collected by and hosted on G2.com.

Not very intuitive UI in some cases. Meaning in some cases it's hard to find what you're looking for specifically. Also maybe improve a little bit the filtering options, so that it's easier to combine multiple filters into one. Review collected by and hosted on G2.com.

With this platform, you can monitor events from your application or product almost in real time as users interact with it. The reporting features are robust, and the data visualization tools are highly effective. Pretty easy to use. One of the standout benefits is the ability to create funnels, enabling you to track user engagement and other important metrics as people use your application. Additionally, you can manage multiple servers there and attach properties to events, which helps you analyze how events with specific properties perform throughout the entire flow. Also I had faced a problem with some events not showing up the customer support helped me and resolved my issue quickly after I mailed them. I sometimes use it more than twice a week. Review collected by and hosted on G2.com.

For someone new to Mixpanel, it can be a bit complicated to use at first. The platform offers a wide range of features, which may feel overwhelming. I also think there should be more support documents and materials available to help users learn more quickly. Additionally, it can be quite expensive. Review collected by and hosted on G2.com.

New AI features, push events easily to mixpanel Review collected by and hosted on G2.com.

Ideally the user profile even with the custom roles is still lacking of flexibility Review collected by and hosted on G2.com.

Being able to understand exactly how clients interact with our product. There is so much relevant context in the details and being able to answer specific questions related to usage is critical to unblocking certain change management pieces Review collected by and hosted on G2.com.

It can be complicated if you don't know what you're looking for, there is lots to navigate Review collected by and hosted on G2.com.

I use Mixpanel to understand how our users interact with our product, which helps me set goals for improvements and track changes. I like using the 'Insights' feature a lot because it's the most convenient tool for investigating our data and creating queries. I know our events well, so 'Insights' makes it easy for me to understand our data. Review collected by and hosted on G2.com.

Sometimes the data I see in funnels doesn't match the data in Insights, even with properties set up well. It's hard to create an alert for data I don't have, and faking the event isn't possible. I used to use cohorts a lot but it's hard to find that screen now. I'd like better Intercom integration. The current integration isn't good enough, and I can't sync specific cohorts. Review collected by and hosted on G2.com.

I like the UI for building reports on the fly and the ability to integrate tons of tools. Usually, building the right reports helps us through A/B testing, and understanding user behavior based on certain segments, even comparisons, are great tools when debating our products with different stakeholders. The ability to export cohorts to marketing tools has greatly improved our product-marketing efforts, as well as event dumping into our data warehouse to correlate product growth with other business KPIs. The initial setup of Mixpanel was super easy, which is one of the key aspects I appreciate. Review collected by and hosted on G2.com.

Might be me, but the User Flows took me a while to figure it out, and in some products it is still difficult to set up and get value for it, despite on paper being a super powerful feature. Another key aspect I think can be improved is Board management, especially on deleted or guest accounts. They're overall difficult to manage and audit when changes to the lexicon happen. We usually rely on emojis in the title and other 'hacks' to ensure a board is up-to-date and worth reading. Lexicon events remaps, although dangerous, might be a powerful feature for data admins. The feature that helps us understand metric deviations is hidden when it should be a core feature for any insight report or board. Review collected by and hosted on G2.com.

Mixpanel is an excellent tool for tracking user behavior on our frontend applications. I appreciate its user-friendly interface, which makes it easy to create custom and intuitive dashboards.

Another advantage is its support for custom data in addition to the standard event data it collects (such as date, browser, and location). This flexibility is a significant benefit, as it allows us to tailor the data we track and incorporate it into our dashboards as needed. Review collected by and hosted on G2.com.

It would a great additional beneficial to have a more comprehensive selection of templates available for graphics. Additionally, incorporating AI to help reconcile various events and tag them according to specific areas of the product would be a valuable improvement. Review collected by and hosted on G2.com.

I like how the Mixpanel interface is very easy to navigate, even for those who aren't particularly tech or data-centered. It's very reliable and helps me digest information clearly so I can make quick and informed decisions. This ease of use is imperative for our business as it means I don't have to dive through complex data, making the interface incredibly useful. Review collected by and hosted on G2.com.

I would actually say if there's a way for Mixpanel to start distilling its own analytics through more AI, it'd be great. If I can do less thinking and more doing, it'd be awesome. Review collected by and hosted on G2.com.