Di L.
DL
Di L.
Mentor
Mid-Market (51-1000 emp.)
"Effortless Retargeting and Revenue Boost"
5/5
What do you like best about Minty Business?

I like that SafeOpt is very easy to use. Their platform offers great visibility for reports, so I can easily see how well different KPIs are performing, whether it's clicks, open rates, or conversion rates. Additionally, it provides us with extra net revenue that we wouldn't have otherwise. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

Link-based coupon codes, instead of a promo code that just gets copied and entered into the cart, are not available for self-service in the latest platform update. Since our coupons are link-based, it's more difficult for us to make changes or set up new campaigns. We usually have to get them to help us because there isn't a tool within the platform portal for us to do it ourselves. Review collected by and hosted on G2.com.

DO
Dan O.
Affiliate Program Manager
Small-Business (50 or fewer emp.)
"Easy Setup, Seamless Integration, and a Big Sales Boost with MINTY Recover"
5/5
What do you like best about Minty Business?

MINTY Recover is a great product for increasing sales across the board! The process to get started is easy for clients to get done and the MINTY staff is awesome to work with. The daily sales average has already increased by 2k after the first month in operation. Integration was a breeze also. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

I have no complaints of issues with MINTY. Review collected by and hosted on G2.com.

YINGHAN W.
YW
YINGHAN W.
Small-Business (50 or fewer emp.)
"Simple, Effective Traffic Booster"
5/5
What do you like best about Minty Business?

I like Minty Business because it brings a lot of good clients to our online shop. It's very simple to use and very effective in helping us get a lot of orders. Setting it up was super easy, making the whole process smooth. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

the commission is a little too high Review collected by and hosted on G2.com.

Krik D. A.
KA
Krik D. A.
CEO
Small-Business (50 or fewer emp.)
"Affiliate Agency Partnership with SafeOpt"
5/5
What do you like best about Minty Business?

My company has been partnered with SafeOpt for nearly five years, and during this period, our collaboration has become highly successful. The SafeOpt team is composed of friendly, capable, and professional individuals, and it has been a pleasure to work with them throughout the years. Our clients appreciate that we can effectively manage this marketing and sales channel on their behalf. I truly wish all my business relationships were as seamless and productive as the one we have with SafeOpt. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

Nothing in particular I dislike, I just wish we could get more volume at times but we understand the limitations of soft touch opt-ins. Review collected by and hosted on G2.com.

Samuel G.
SG
Samuel G.
Digital Marketing Manager
Small-Business (50 or fewer emp.)
"Great tool for re-marketing, genuinely nice folks to work with"
4/5
What do you like best about Minty Business?

SafeOpt has made it easy for me to re-target traffic to our website, and the have consistently driven results. the customer service team is always very helpful, fast, and make my life easier by taking tasks off my plate. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

My only criticism is the lack of email customizability. it would be nice to be able to better tweak the creative elements in the emails that are going out to my potential customers. Review collected by and hosted on G2.com.

Archie  T.
AT
Archie T.
Affiliate Networks Manager
Mid-Market (51-1000 emp.)
"Fast ROI, Seamless Setup, and Exceptional Support"
5/5
What do you like best about Minty Business?

SafeOpt started generating incremental revenue for us almost immediately after implementation — the ROI was visible within days. The setup process was quick and painless, with minimal technical overhead, making it easy to launch campaigns without disrupting existing workflows. Their customer support team is outstanding — responsive, knowledgeable, and proactive in helping us maximize results. Overall, it’s a plug-and-play solution that delivers. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

There’s currently limited functionality for A/B testing within the platform, which would be useful for optimizing campaigns. That said, I know SafeOpt is actively working on expanding this capability. Review collected by and hosted on G2.com.

Michael C.
MC
Michael C.
Account Manager
Mid-Market (51-1000 emp.)
"Knowledgeable and Responsive Support Makes SafeOpt Onboarding Hassle-Free"
5/5
What do you like best about Minty Business?

There are a few things I love about SafeOpt. Their representatives are very knowledgeable about the program and not only that, they're very responsive to any inquiries I may have. Onboarding with Safeopt is super seamless and hassle free. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

Maybe a bit more in learning about what other technologies Safeopt has to offer outside of their retargeting. Love the product but would love a deck to explain to my clients what you guys do and how you guys do it. Review collected by and hosted on G2.com.

Rebecca N.
RN
Rebecca N.
VP of Partnerships and Client Services
Small-Business (50 or fewer emp.)
"Easy to Use, Customizable, and Outstanding Customer Service"
5/5
What do you like best about Minty Business?

As an agency, Safeopt is one of our top retargeting partners. Campaigns are easy to implement and manage, and customizable based on brand goal. We see a good amount of incremental revenue being driven, which is always top pf mind for clients. The Safeopt integration and sales teams are also great to work with, super responsive and accommodate client needs. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

Sometimes emails can come across as slightly spammy if a brand does not integrate a suppression list. Thankfully they are able to suppress current customers/subscribers so this is a non-issue when the tool is being used! Review collected by and hosted on G2.com.

Jonathan R.
JR
Jonathan R.
Director of Partnerships
Mid-Market (51-1000 emp.)
"Boosts Sales and Conversions Seamlessly"
5/5
What do you like best about Minty Business?

I like SafeOpt because it is seamless. It’s not something that many people offer, and so it's a great additional tool that enhances our current marketing efforts to a wider audience. Their customer service is great, with a team that is very available and answers in a timely manner. SafeOpt has been a great partner for multiple of my brands for many years. The setup was also extremely easy, super easy. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

There is nothing i dislike about the product Review collected by and hosted on G2.com.

Brett F.
BF
Brett F.
Owner
Mid-Market (51-1000 emp.)
"Great way to add additional sales to your products!"
5/5
What do you like best about Minty Business?

SafeOpt has been a great find! They email people that came to our website and left without purchasing and are able to get orders out of it. Great at retargeting high-intent visitors that haven't left any data for us. Through their opted-in email network, we’re able to reconnect with users we’d otherwise miss. Setup was easy, and the dashboard offers easy to understand performance insights.

The most significant benefit is the additional revenue it drives. SafeOpt helps us recover lost sales with minimal effort on our part and fits smoothly into our existing email strategy without causing any disruptions. Plus we are paying on a performance model so its great to get into a cost per action that you need.

We have had a few strategy calls and its been very useful. Review collected by and hosted on G2.com.

What do you dislike about Minty Business?

Paying the monthly fee adds risk on our end. I'd rather it be 100% commission based. We back it into a total CPA but that can vary based on the number of orders. Review collected by and hosted on G2.com.