I enjoy that we are able to include attribution metrics in our reporting for campaigns, track sales and purchase intent, and I also think the mikmak clickthrough/product views are engaging for consumers. Our mikmak representatives are helpful during campaign setup and troubleshooting. Review collected by and hosted on G2.com.
The user interface of the platform could be adjusted to become easier to navigate, especially for pulling daily reports under "sources by date" for example. Review collected by and hosted on G2.com.
