Verified User in Logistics and Supply Chain
UL
Verified User in Logistics and Supply Chain
Mid-Market (51-1000 emp.)
"Serving up ads to the right audience at the right time"
4.5/5
What do you like best about Meta Audience Network?

A big help with automizing ad formats for maximizing spend for the right audience Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

Consistent limitations with IOS attribution Review collected by and hosted on G2.com.

Sucharita Thanadar M.
SM
Sucharita Thanadar M.
Paid Media
Mid-Market (51-1000 emp.)
"It is a huge platform of facebook users where advertisement can be shown beyond facebook itself"
4.5/5
What do you like best about Meta Audience Network?

Advertisement shown that is usefully and it is a great platform for publishers to earn a huge amount of conversion. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

Some people may not know about this platform and so advertisers can missed out those people who are missing here. Review collected by and hosted on G2.com.

SP
Somendu P.
Digital Marketing
Small-Business (50 or fewer emp.)
"FFacebok add network is best because your ads will reach people who dont have a facebook account."
3.5/5
What do you like best about Meta Audience Network?

Because your ads will reach people who dont have a facebook account. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

Currently no ddislke points at the moment. Review collected by and hosted on G2.com.

Joheb A.
JA
Joheb A.
SEO Manager
Mid-Market (51-1000 emp.)
"Facebook Audience network"
2.5/5
What do you like best about Meta Audience Network?

The Facebook audience network allows you to choose or create the audience as per your choice; They have a wide range of cteriare. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

The process is creating the Audience is a little bit complicated and lengthy. It could be easier. Review collected by and hosted on G2.com.

Verified User in Construction
AC
Verified User in Construction
Small-Business (50 or fewer emp.)
"High impressions, low clicks"
2.5/5
What do you like best about Meta Audience Network?

The Facebook audience network does several things well: increase your reach and low CPMs. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

Although your ads are exposed to more users, it doesn't necessarily increase sessions on your site incrementality. For the users that it does drives conversion is very low. Review collected by and hosted on G2.com.

Deepak Kumar J.
DJ
Deepak Kumar J.
Social Media Marketing Specialist
Small-Business (50 or fewer emp.)
"Best tool for audience data and segment related information"
5/5
What do you like best about Meta Audience Network?

The best part of facebook audience network is that it gives us a detailed overview of our audience that is coming on our page, coming on our webpages and gives us a option create different segments upon different goals. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

There was nothing to be disliked, as a Social Media Manager, I love it Review collected by and hosted on G2.com.

Nitin T.
NT
Nitin T.
Partnerships Head
Small-Business (50 or fewer emp.)
"It Works."
4.5/5
What do you like best about Meta Audience Network?

It takes time initially to go around the platform; however, once you get the hang of it, it is easy to create ads and track and use. And it delivers which is the best part about FAN. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

I wouldn't say I liked the long learning curve of Audience Network. Setting up a business account with Facebook was very difficult. Maybe they can make it a bit easier to set up things. You need to assign assets, assign users, set up payment, etc. is not very easy and takes a while to get around. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Poor performance on audience network"
1.5/5
What do you like best about Meta Audience Network?

Audience network helps in increasing user touch point beyond Facebook owned platforms. It helps in increasing ad reach Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

Despite good reach, Facebook audience network often leads to compromise on brand safety by delivering ad in controversial context Review collected by and hosted on G2.com.

Lindsay W.
LW
Lindsay W.
Marketing Consultant
Mid-Market (51-1000 emp.)
"It's simple to use, but slightly limited."
4/5
What do you like best about Meta Audience Network?

It's nice that I can utilize more interactive mobile technology - it's more engaging for the consumer, and therefore converts well. But, I will add, that you need a lot of very good creative in order to make it worth using at all, and it MUST be optimized for mobile. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

I feel like a lot of people click because it's pretty and nice, but it gets a lot of clicks and not conversions when that's the case. It spends money without converting at quite as high of a ROAS as other, more traditional in-feed advertising. Review collected by and hosted on G2.com.

Verified User in Education Management
AE
Verified User in Education Management
Small-Business (50 or fewer emp.)
"It will work some time. Based on you business nature."
2.5/5
What do you like best about Meta Audience Network?

Like in market audience but also recommend look a like audience based on website visitors. Review collected by and hosted on G2.com.

What do you dislike about Meta Audience Network?

We will do branding for our business very easily. But we can't generated good quality lead. Review collected by and hosted on G2.com.