The best part is that it gives you massive reach, powerful targeting options and access to a vast audience. This functionality helps me a lot as an advertiser to access an enormous audience and connect to them. Review collected by and hosted on G2.com.

There is not several lists from me that I don't like about it, but yes, sometimes it doesn't give you all the possible reach you are targeting for. However, I am more than impressed with its features like Low cost per click, remarketing opportunites and scam free. Review collected by and hosted on G2.com.

Things are integrated well with other Facebook advertising tools and it's easy to expand advertising from Facebook and Instagram to the Facebook Audience Network without a lot of extra work, other than some additional options to set up. It's still managed in one central place and makes reporting easier. Review collected by and hosted on G2.com.

The Facebook Audience Network is limited in scope in terms of targeting and the websites you can reach prospective customers through. There are a number of much more widespread and diverse advertising networks out there, that offer better targeting options for advertisers. Review collected by and hosted on G2.com.

The capability of Facebook to run campaigns across its publisher netwok enviroment and overall reaching to a wide range of relevant audience and delivering the campign at its best is the most i love about Facebook Audience Netwok. Review collected by and hosted on G2.com.

However every camapign i have run through the FB Audience Network has delivered to its desired results. Thus there is nothing such till now that i dislike abut facebook audience network. Review collected by and hosted on G2.com.

Facebook audience network allows us to target people on apps that are often highly engaged on the app they are using such as gaming.It is a great way to increase your visibility and get more conversions. Review collected by and hosted on G2.com.

Sometimes it can be less effective than the other targeting options which are native to the Meta platforms. It is less known what result you can get. Review collected by and hosted on G2.com.

We may target specific demographic subsets with our marketing messages depending on their demographic characteristics, interests, and habits, among other factors. I also appreciate that the application optimizes itself, making it possible to achieve better results and a higher ROI with less effort on our part. Also, the analytics dashboard that Facebook Audience Network provides is comprehensive and easy to use so that we can monitor the efficacy of our ads in near real-time. Review collected by and hosted on G2.com.

Despite the product's popularity, not all companies will benefit from it. In some sectors, digital advertising on mobile apps and external websites may not perform as well as elsewhere. Although the tool has a broad user base, it may not be ideal for organizations trying to reach a niche or segmented audience. The tool's configuration, especially the extensive configuration of bidding options and parameters, can be challenging for first-time users. Review collected by and hosted on G2.com.

I liked the part where it was easy to run an advertisement. Even with a low budget, I could get a good result. But that is not the case anymore! They suspend ad accounts without telling people the actual cause of it. Review collected by and hosted on G2.com.

Customer support, they don't give you a reason why your ad account is permanently suspended, their help articles everything about it sucks. I moved to google ads now and hope to never use meta ads again. Review collected by and hosted on G2.com.

Facebook audience network support is currently the best and upto the market standards, I was very happy that meta is now making its support easiest as possible. Recently I got many issues while adding the app to the bundle in the audience manager.

Then, I immediately raised a Ticket for the same, and someone from the team contacted me and told, me to verify the developer account ownership by sending them the bill for the same. After that process got easy, and in 12 hours the issue was resolved.

And I was told in every conversation that if I have any other problem regarding the same, feel free to contact in any business working hours.

But i need to say the Ecpm the Meta Audience provide is the best in the market, comparing to Admob and Unity Ads, etc. Review collected by and hosted on G2.com.

Sometimes, on Finance, related apps monetization seems to be a little bit screwed, as ecpm on the app goes 1000 dollars to 5000 dollars, which leads to app id being blocked automatically. This somewhere frustrated me a lot, while a worked on Finance App, Like Banking and crypto.

There is still room for Machine Learning Algos to be made more accurate so that app bundles do not automatically get blocked when the clicks on the ads are made Artificially or ecpm goes 1000 dollars to 5000 dollars . Review collected by and hosted on G2.com.

Facebook Audience Network makes it way easier to hone in digital advertising to reach the right audience members for each of my clients. It targets behavior and general demographics while optimizing along the way. Review collected by and hosted on G2.com.

It's not as narrowed in as it could be, but still provides enough information to optimize performance throughout the life of a digital advertising campaign. The audience network itself is fairly useful. Review collected by and hosted on G2.com.

I love being able to segment my audience and find the perfect target audience for my marketing activity. Review collected by and hosted on G2.com.

It is very clunky to use and definitely not very user friendly. It's taken me a long time to work my way around all the various aspects. Review collected by and hosted on G2.com.

Right now, it's nice to know there are Audience Network with partners who display ads. You are also able to control which of these partners can serve our ads. Review collected by and hosted on G2.com.

Facebook Audience network does not make sales as a placement for e-commerce, which is a primary objective. It needs to be more effective in its placements. Review collected by and hosted on G2.com.