--- title: Meta Audience Network Reviews meta_title: 'Meta Audience Network Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 164 reviews by the users' company size, role or industry to find out how Meta Audience Network works for a business like yours. aggregate_rating: rating_value: 3.9 review_count: 164 scale: '5' date_modified: '2026-07-28' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # Meta Audience Network Reviews **Vendor:** Meta Platforms, Inc **Category:** [App Monetization Platforms](https://www.g2.com/categories/app-monetization-platforms) **Average Rating:** 3.9/5.0 **Total Reviews:** 164 ## About Meta Audience Network Facebook's Audience Network allows you to monetize your iOS and Android apps, as well as mobile websites with targeted ads. ## Meta Audience Network Reviews ### 1. Great for expanding your targeting to retail customers throughout their purchase journey **Rating:** 3.5/5.0 stars **Reviewed by:** Hayden F. | Senior Account Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 18, 2023 **What do you like best about Meta Audience Network?** The variety of placements to appear in and use that same data to use or retarget in other networks. Useful for full-funnel strategies **What do you dislike about Meta Audience Network?** Some audience networks bring down overall results of ad performance due to users not engaging as much here. **What problems is Meta Audience Network solving and how is that benefiting you?** Using AI learning and new audience-capturing techniques to make targeting across these audience networks more streamline and drive better results ### 2. Facebook **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Banking | Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Meta Audience Network?** I feel that facebook audience is the best way to get your product out there for everyone to see. You have the largest audience to reach with everyone that is on facebook. **What do you dislike about Meta Audience Network?** there are too many ads that pop up and if you look at something once time , then all of a sudden there are multiple ads that pop up on your facebook account. I wish there was not as many. **What problems is Meta Audience Network solving and how is that benefiting you?** I think as long as there are not so many ads that it keeps the consumers from keeping in touch with family and friends. It has helped our company to get our interest rates our to consumers tho. ### 3. Facebook Audience Network Review **Rating:** 2.5/5.0 stars **Reviewed by:** Bijay P. | It officer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network pays little more for impression than Google Adsense. It is easy to activate, user friendly, easy loaded articles, no lags and wonderful. **What do you dislike about Meta Audience Network?** The only thing that i don't like about Facebook Audience Network is that we are sacrificing referral traffic. **What problems is Meta Audience Network solving and how is that benefiting you?** It is loading news article instantly so that we don't have to wait a long to read. ### 4. Review for Facebook Audience Network **Rating:** 4.5/5.0 stars **Reviewed by:** Deepika Y. | Digital Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** December 07, 2022 **What do you like best about Meta Audience Network?** Facebook Audience Network is an excellent feature when you create campaigns and ads through a Facebook business account. Using this, one can quickly create an audience according to their campaign and ads. Earlier, we have to make an audience, but now you can create an audience according to your choice. This feature gives you an audience that covers a broad range of the area you target for your ads. **What do you dislike about Meta Audience Network?** Initially, you will have difficulty creating an audience for your campaign or ads using this feature. But with understanding, this feature one can become friendly with this feature. You will like it after using this feature. **What problems is Meta Audience Network solving and how is that benefiting you?** Creating an audience network of your choice, if you are a beginner in creating a Facebook campaign, this feature will be beneficial for bringing massive traffic and generating ad leads. ### 5. Facebook Audience Network to monetise your Facebook assets and Analyse them. **Rating:** 5.0/5.0 stars **Reviewed by:** Rajendra S. | CIO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2022 **What do you like best about Meta Audience Network?** Audience Network is basically you can create and monetize your assets. In Particular, I'm a Publisher on Facebook Instant Articles I've driven more than 10 million plus traffic through our pages on Instant articles. This is the best way to monetize your traffic I'm telling this from the Publisher perspective but also I'm an advertiser (the Savage Humans) agency so we've used this Audience Network for our marketing as well. **What do you dislike about Meta Audience Network?** Mostly I disliked in the Audience Network is Updates that don't fit in weather publisher and advertiser sense. They release updates too soon as we've to get along with every update and understand them. For example, The instant article is shifted to Creator studio now but it doesn't have all the features they have back then. It's so difficult to integrate Facebook Instant Article to WordPress and track data. **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience Network is solving problems for the entire community of publishers, advertisers, and developers. For me, it is a great alternative to Website Traffic before IA now it's easy to get traffic from our Facebook assets and there are many reasons behind this: 1 st reason is Facebook gives heavy reach to its platform 2nd it is very user-friendly. On Advertising purposes it's very easy to generate leads and drive customers to the Business. ### 6. Facebook Audience made a difference in my ads **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** April 27, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network made a huge difference in my ads! It was able to make my ads more effective by placing them in the best areas. It's very easy to use and required no additional work on my part! **What do you dislike about Meta Audience Network?** There isn't anything that I dislike about Facebook Audience Network. I think the only thing would be to continue to broaden the services to help improve the program. **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience Network is helping with program recruitment. I receive many responses since I have started using this. It also takes less if my time to recruit since this is getting the message out there. ### 7. Easy beginner user **Rating:** 4.0/5.0 stars **Reviewed by:** Ahmed B. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2023 **What do you like best about Meta Audience Network?** An easy tool that goes directly with your campaign. No additional settings are required. **What do you dislike about Meta Audience Network?** Most of the time you don't control where your ads are displayed only if you set a target placement manually. **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience Network helps display ads in a variety of apps and platforms with little settings ### 8. huge reach **Rating:** 4.5/5.0 stars **Reviewed by:** Teja S. | Personal Branding Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2023 **What do you like best about Meta Audience Network?** Facebook uses its extensive user data to provide highly targeted advertising to audiences, ensuring that your ads reach the right people. **What do you dislike about Meta Audience Network?** Many users utilize ad blockers, which can limit the reach of your ads. **What problems is Meta Audience Network solving and how is that benefiting you?** access to over 1 billion users across multiple platforms, including mobile apps and websites. ### 9. My Detailed Review on Facebook Network after begin a marketer for 5 Years **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 02, 2023 **What do you like best about Meta Audience Network?** Facebook audience is Available with the most data cap in todays current options **What do you dislike about Meta Audience Network?** They have recently reducing the audience targetting, to be specific with the interest targeting segment **What problems is Meta Audience Network solving and how is that benefiting you?** Monetization for our and revenve streams that it enables our products ### 10. Best advertising option to reach right people **Rating:** 5.0/5.0 stars **Reviewed by:** Mayank D. | Sr. Digital Marketing Strategist , Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2023 **What do you like best about Meta Audience Network?** It help a to me create similar look a like audience to reach them easily. **What do you dislike about Meta Audience Network?** Overall not issues however some improvement needed in advertising UI **What problems is Meta Audience Network solving and how is that benefiting you?** It help me to reach right people in easy way. ### 11. Facebook Audience Network Allows You To Extend Your Reach **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** December 13, 2022 **What do you like best about Meta Audience Network?** The Facebook Audience Network is great at extending your advertising reach through mobile apps even off of Facebook. This reach allows you to extend your budget to reach your ideal audience while they're using apps on their phone, not simply scrolling through Facebook or Instagram. **What do you dislike about Meta Audience Network?** There is a noticeable difference in quality between ad performance on the platform vs. through the Facebook Audience Network. While the reach is vast, you do not always see the best results after you receive the impression. **What problems is Meta Audience Network solving and how is that benefiting you?** It is allowing our agency to reach users that we otherwise may not be able to reach with our advertising. It streamlines the audience targeting process and gives us a network to message. ### 12. A good solution but needs improvements **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** May 25, 2023 **What do you like best about Meta Audience Network?** The ease and usability of creating audiences to unlock new audiences helps a lot in my day-to-day. **What do you dislike about Meta Audience Network?** For very specific segmentations, such as in the case of doctors, the segmentation becomes very generic and ends up reaching people who are not part of the audience I want to target. **What problems is Meta Audience Network solving and how is that benefiting you?** Find new audiences for us to use in the acquisition campaigns I manage, as well as help us in building tests for new approaches to creative formats. ### 13. It does the job **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2023 **What do you like best about Meta Audience Network?** I like how easy it is to target ads and how specific you can get. The metrics and stats are easy to access. There is quite the wide reach at an affordable price **What do you dislike about Meta Audience Network?** I think it overpromises, the estimated reach at the time of purchase of the ads are usually expotentially higher than the actual result of the reach. **What problems is Meta Audience Network solving and how is that benefiting you?** To get the product to more audience and target specific population ### 14. Best choice for social advertising **Rating:** 4.5/5.0 stars **Reviewed by:** VRavi K. | Enterprise (> 1000 emp.) **Reviewed Date:** May 23, 2023 **What do you like best about Meta Audience Network?** There is a plenty of audience segments available with more number of users. **What do you dislike about Meta Audience Network?** The quality of the audience is not assured. **What problems is Meta Audience Network solving and how is that benefiting you?** It makes easy for targeting audience and reach will be more. ### 15. Awesome **Rating:** 4.0/5.0 stars **Reviewed by:** Miguelangelo H. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2023 **What do you like best about Meta Audience Network?** everything it really helps me with my work flow **What do you dislike about Meta Audience Network?** I would like to for cross-integration for more apps **What problems is Meta Audience Network solving and how is that benefiting you?** it helps a lot with my monetization of my audience and it really helps my workflow ### 16. Great way to reach target demographics **Rating:** 4.0/5.0 stars **Reviewed by:** Barry H. | VP of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 15, 2023 **What do you like best about Meta Audience Network?** Some really interesting targetting options, and ability to use different Meta properties **What do you dislike about Meta Audience Network?** Reporting can be a little questionable, sometimes click-through data is wildly different from reality **What problems is Meta Audience Network solving and how is that benefiting you?** Enabled me to reach core audience for products and services. ### 17. Facebook Audience Network Review **Rating:** 3.0/5.0 stars **Reviewed by:** Josh C. | Director of Growth Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Meta Audience Network?** It is incredibly easy to get into the audience network and expand your reach. **What do you dislike about Meta Audience Network?** The quality of traffic isnt the greatest and we often received poor quality leads **What problems is Meta Audience Network solving and how is that benefiting you?** Expanding reach of users and reaching new users in particular is really easy ### 18. One of the best wat to Extend Facebook Audience **Rating:** 3.5/5.0 stars **Reviewed by:** Mitesh R. | Digital Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** December 13, 2022 **What do you like best about Meta Audience Network?** Instead of outsourcing it or attempting to manage different advertising platforms, it is simple to control expenses and schedule your online advertising by having all the facts and KPIs on one platform. **What do you dislike about Meta Audience Network?** I dislike no such thing about it, but I wish there were even more precise targeting accessible, which is something I despise. I'm confident that, over time, it will reach our desired state. **What problems is Meta Audience Network solving and how is that benefiting you?** I deal with a range of clients, some of whom have many locations and some of whom just have one. Targeting this population has been quite successful in raising exposure and raising sales/service awareness for these clients. ### 19. Not the best placement to send your ads to unless you just want traffic **Rating:** 2.5/5.0 stars **Reviewed by:** Claire H. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** Great for placing your ads on other websites to get traffic and clicks. **What do you dislike about Meta Audience Network?** Not great for conversions from your ad campaigns **What problems is Meta Audience Network solving and how is that benefiting you?** Traffic from ads ### 20. Best place for digital promotion **Rating:** 4.5/5.0 stars **Reviewed by:** Dibyendu P. | Relationship Manager, Enterprise (> 1000 emp.) **Reviewed Date:** December 14, 2022 **What do you like best about Meta Audience Network?** Can run campaigns across publishers and Facebook audiance. People like to see our advertisement. We can gain high quality audience & higher conversation. **What do you dislike about Meta Audience Network?** People may not be present every where you can put your ads. People are also present in some apps where we can't put our ads through this. **What problems is Meta Audience Network solving and how is that benefiting you?** We can put our ads accross facebook audience beyond facebook itself. I like it because we can target those who don't use facebook too much but use another apps like gaming etc. We can get huge amount of conversion through this process. ### 21. Benefits of reaching a bigger audience who are using all kinds of different apps **Rating:** 3.5/5.0 stars **Reviewed by:** Manish . | Performance Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** December 13, 2022 **What do you like best about Meta Audience Network?** Ads will reached people who don't even have a Facebook account, so you will attract a whole new crowd of people who are inaccessible to you via regular newsfeed ads **What do you dislike about Meta Audience Network?** The quality of the publisher sites could be low in it's content and lack of google indexing. This attracts fraudulent activities like bot click and impressions. Also doesn't show offline conversions **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook audience networks enable you to show ads on premium publisher's via mobile apps and websites. You can use the same creative to reach audience across a variety of publisher's ### 22. Really nice **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** May 18, 2023 **What do you like best about Meta Audience Network?** Easy to see wich type of audience is god for us **What do you dislike about Meta Audience Network?** Not that much honestly! The UI is really poor and old.. but the rest is pretty much #1 **What problems is Meta Audience Network solving and how is that benefiting you?** Not that much of a problem but It helps me to find the perfect niche for my company of clothing ### 23. Why I am Recommending Facebook Audience Network **Rating:** 4.5/5.0 stars **Reviewed by:** Nandan D. | Government Employee, Small-Business (50 or fewer emp.) **Reviewed Date:** December 08, 2022 **What do you like best about Meta Audience Network?** Facebook Audience Network is powerful network with largest size to advertise a brand . Also appropriate for brand awareness , lead generation and personal branding **What do you dislike about Meta Audience Network?** Sometimes people with IDs become part lead. But percentage of such leads is very low. So this problem can be neglected. But IDs which are fake must be deleted for better experience. **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience network is solving to problem to find appropriate leads for different businesses. Search Engine Marketers are helping businesses to get bull eye leads using facebook audience network ### 24. It was very helpful to figure out my target client utilizing FAN **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Architecture & Planning | Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2023 **What do you like best about Meta Audience Network?** There are very clear reports and demographics when defining your audience **What do you dislike about Meta Audience Network?** It's not easy to navigate how to actively reach or advertise to your key market **What problems is Meta Audience Network solving and how is that benefiting you?** It's solving the problem of defining and targeting my market reach and gap. ### 25. Good for growth **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Meta Audience Network?** I personally liked being able to see who my target audience was and how to reach them best. **What do you dislike about Meta Audience Network?** I would love more detail more indepth breakdown. **What problems is Meta Audience Network solving and how is that benefiting you?** Knowing who your target audience is can be challenging, this solved that issue and has helped me to reach more clients who are interested in my service. ### 26. Easy way to monitor reach and ad effectivness **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** June 06, 2023 **What do you like best about Meta Audience Network?** The UI is extremely intuitive and user-friendly. MO **What do you dislike about Meta Audience Network?** Does not integrate well outside of the meta/ facebook universe. **What problems is Meta Audience Network solving and how is that benefiting you?** Monetizing and making money off of our ads and managing them in one spot ### 27. Facebook is a good platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Civil Engineering | Small-Business (50 or fewer emp.) **Reviewed Date:** May 23, 2023 **What do you like best about Meta Audience Network?** Facebook is accessible to almost everyone so its a good platform **What do you dislike about Meta Audience Network?** You have to filter legit audience/ customers **What problems is Meta Audience Network solving and how is that benefiting you?** Easier to reach out to other people anywhere and anytime ### 28. A good tool if you use it for the right purpose **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Luxury Goods & Jewelry | Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2023 **What do you like best about Meta Audience Network?** Useful way to increase reach and generate interest to a new audience. **What do you dislike about Meta Audience Network?** Some issues with ROI and ensuring that spend is placed in the right place. **What problems is Meta Audience Network solving and how is that benefiting you?** Allowing monetisation revenue streams. ### 29. Facts About Facebook audiences **Rating:** 4.0/5.0 stars **Reviewed by:** Madhukar R. | Digital Marketing Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** December 22, 2022 **What do you like best about Meta Audience Network?** Facebook Custom lookalikes and page engagers **What do you dislike about Meta Audience Network?** I feel like all are important audiences. **What problems is Meta Audience Network solving and how is that benefiting you?** Helps more specific or relevant audiences compared with any other ads running channels ### 30. Super useful for best targeting purposes **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 11, 2023 **What do you like best about Meta Audience Network?** Having specific segments for public in campaigns **What do you dislike about Meta Audience Network?** audience are quite restricted right now because of iOs **What problems is Meta Audience Network solving and how is that benefiting you?** To identify the target for campaigns avoiding to have super broad targeted campaigns ### 31. Serving up ads to the right audience at the right time **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Logistics and Supply Chain | Mid-Market (51-1000 emp.) **Reviewed Date:** May 16, 2023 **What do you like best about Meta Audience Network?** A big help with automizing ad formats for maximizing spend for the right audience **What do you dislike about Meta Audience Network?** Consistent limitations with IOS attribution **What problems is Meta Audience Network solving and how is that benefiting you?** Hyper-local targeting at the zip code level ### 32. It is a huge platform of facebook users where advertisement can be shown beyond facebook itself **Rating:** 4.5/5.0 stars **Reviewed by:** Sucharita Thanadar M. | Paid Media, Mid-Market (51-1000 emp.) **Reviewed Date:** December 14, 2022 **What do you like best about Meta Audience Network?** Advertisement shown that is usefully and it is a great platform for publishers to earn a huge amount of conversion. **What do you dislike about Meta Audience Network?** Some people may not know about this platform and so advertisers can missed out those people who are missing here. **What problems is Meta Audience Network solving and how is that benefiting you?** This is a platform where people love to see ads and it if beneficial for both consumers and advertisers. ### 33. FFacebok add network is best because your ads will reach people who dont have a facebook account. **Rating:** 3.5/5.0 stars **Reviewed by:** Somendu P. | Digital Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** December 06, 2022 **What do you like best about Meta Audience Network?** Because your ads will reach people who dont have a facebook account. **What do you dislike about Meta Audience Network?** Currently no ddislke points at the moment. **What problems is Meta Audience Network solving and how is that benefiting you?** FFcebook aaudienc is a good place to show ads. My ads get more views here. So there have a great chance to get sells from facebook audience network. I get 40% more benefit then other platform. ### 34. Facebook Audience network **Rating:** 2.5/5.0 stars **Reviewed by:** Joheb A. | SEO Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 04, 2022 **What do you like best about Meta Audience Network?** The Facebook audience network allows you to choose or create the audience as per your choice; They have a wide range of cteriare. **What do you dislike about Meta Audience Network?** The process is creating the Audience is a little bit complicated and lengthy. It could be easier. **What problems is Meta Audience Network solving and how is that benefiting you?** It allows as to create a very targeted audience for the specific campaign. ### 35. High impressions, low clicks **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.) **Reviewed Date:** January 06, 2023 **What do you like best about Meta Audience Network?** The Facebook audience network does several things well: increase your reach and low CPMs. **What do you dislike about Meta Audience Network?** Although your ads are exposed to more users, it doesn't necessarily increase sessions on your site incrementality. For the users that it does drives conversion is very low. **What problems is Meta Audience Network solving and how is that benefiting you?** The audience network is benefitting advertisers by solving the issue of having to manage multiple platforms and ad formats to reach the internet. ### 36. Best tool for audience data and segment related information **Rating:** 5.0/5.0 stars **Reviewed by:** Deepak Kumar J. | Social Media Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** September 16, 2022 **What do you like best about Meta Audience Network?** The best part of facebook audience network is that it gives us a detailed overview of our audience that is coming on our page, coming on our webpages and gives us a option create different segments upon different goals. **What do you dislike about Meta Audience Network?** There was nothing to be disliked, as a Social Media Manager, I love it **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience Network is making advance targeting options easier, this is the best part of it. By its help I made a lot of business for more clients and employers. ### 37. It Works. **Rating:** 4.5/5.0 stars **Reviewed by:** Nitin T. | Partnerships Head, Small-Business (50 or fewer emp.) **Reviewed Date:** January 05, 2022 **What do you like best about Meta Audience Network?** It takes time initially to go around the platform; however, once you get the hang of it, it is easy to create ads and track and use. And it delivers which is the best part about FAN. **What do you dislike about Meta Audience Network?** I wouldn't say I liked the long learning curve of Audience Network. Setting up a business account with Facebook was very difficult. Maybe they can make it a bit easier to set up things. You need to assign assets, assign users, set up payment, etc. is not very easy and takes a while to get around. **What problems is Meta Audience Network solving and how is that benefiting you?** I have been using Facebook Audience Network to run ads for my e-commerce venture. Being the largest social media platform, Facebook has access to many audiences in every segment. You can dice and slice the audience, save it for future use and create a lookalike audience to a set of audience that works for your campaigns. It helps me run my ad campaigns effectively on Facebook and Instagram. The app really helps manage things in real-time and on the move. Also the fact that it has standard integration procedure for most platforms like Shopify, etc. ### 38. Poor performance on audience network **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 02, 2022 **What do you like best about Meta Audience Network?** Audience network helps in increasing user touch point beyond Facebook owned platforms. It helps in increasing ad reach **What do you dislike about Meta Audience Network?** Despite good reach, Facebook audience network often leads to compromise on brand safety by delivering ad in controversial context **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook audience network is only a reach builder, but it's effective use requires a lot more manual intervention. ### 39. It's simple to use, but slightly limited. **Rating:** 4.0/5.0 stars **Reviewed by:** Lindsay W. | Marketing Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** January 13, 2022 **What do you like best about Meta Audience Network?** It's nice that I can utilize more interactive mobile technology - it's more engaging for the consumer, and therefore converts well. But, I will add, that you need a lot of very good creative in order to make it worth using at all, and it MUST be optimized for mobile. **What do you dislike about Meta Audience Network?** I feel like a lot of people click because it's pretty and nice, but it gets a lot of clicks and not conversions when that's the case. It spends money without converting at quite as high of a ROAS as other, more traditional in-feed advertising. **What problems is Meta Audience Network solving and how is that benefiting you?** Audience targeting and reaching people in-app. At the end of the day, it's all about mobile platforms, not desktop feeds, so it's vital to engage those customers. I have found a slight uptick in ecomm, but with lead gen clients it's not as lucrative. ### 40. It will work some time. Based on you business nature. **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** December 07, 2022 **What do you like best about Meta Audience Network?** Like in market audience but also recommend look a like audience based on website visitors. **What do you dislike about Meta Audience Network?** We will do branding for our business very easily. But we can't generated good quality lead. **What problems is Meta Audience Network solving and how is that benefiting you?** We can overview our target audience and get traffic in cheaper rate. ### 41. Not bad, not great **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.) **Reviewed Date:** December 13, 2022 **What do you like best about Meta Audience Network?** Simple ux design and layout makes it intuitive to use **What do you dislike about Meta Audience Network?** Confusing terminology and no definitions of what different things mean **What problems is Meta Audience Network solving and how is that benefiting you?** Simple solution for advertising to the right customers ### 42. Facebook audience network review **Rating:** 3.5/5.0 stars **Reviewed by:** Ravi M. | Sr. Marketing executive, Mid-Market (51-1000 emp.) **Reviewed Date:** June 20, 2022 **What do you like best about Meta Audience Network?** We haven't got the response as expected from the audience network as we are B2B online marketplace and there is no way in segmenting audience based on our targeting needs. **What do you dislike about Meta Audience Network?** No option to segment the user. There is only interest, behavioral and demographic-based targeting in Facebook. I don't know how this targeting option works on audience network. **What problems is Meta Audience Network solving and how is that benefiting you?** Nothing. Audience network never worked for us, so we always exclude it from our placement list. ### 43. Best Way to monitor App with Facebook **Rating:** 4.5/5.0 stars **Reviewed by:** Amar k. | Senior Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** March 24, 2022 **What do you like best about Meta Audience Network?** Facebook Audience Network helps us to monitor app with Facebook. Few features are given by Facebook Audience Network are awesome. - Traffic generating - Do the Branding of any product - sales using Product Catalog **What do you dislike about Meta Audience Network?** I am quite Happy with the Facebook audience network. So as of now, i don't have any dislike for Facebook Audience Network. **Recommendations to others considering Meta Audience Network:** For the Facebook Audience network I have few recommendations - Controls over advertisement should be increase **What problems is Meta Audience Network solving and how is that benefiting you?** With Facebook Audience network, I got many benefits for my product. - I got more sales using the product Catalog - I was easily able to do Branding for my product - Doing marketing becomes easy using banner ads. ### 44. I don't know other tools that perform the same **Rating:** 5.0/5.0 stars **Reviewed by:** Gianluca M. | Cyber Security Expert, Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2021 **What do you like best about Meta Audience Network?** It is a very strong tool, it allows to calculate the possible audiance giving some instructions like city, age, interests, hobbies and so on... Base of these input, it returns as output how big is your target **What do you dislike about Meta Audience Network?** There are no dislike points to notify, facebook is the leader about ads and correlated tools **Recommendations to others considering Meta Audience Network:** It is the best solution on the market if you want to let your brande be knonw from unknown peole **What problems is Meta Audience Network solving and how is that benefiting you?** I use to well identify the target audience of my page in such a way to launch campaigns able to achieve the really interested people. ### 45. Best App Monetization Tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 24, 2022 **What do you like best about Meta Audience Network?** Facebook Audience Network offers a wide range of ads formats like native ads, banner ads, video ads, and many more, which help to fulfill advertiser objectives - The positioning of brands. - Increasing reach to the target users. - Growth in traffic. - Conversion and many more... **What do you dislike about Meta Audience Network?** Facebook Audience Network is the best in all aspects of its services, but the UI/UX can be improved from a user perspective. An enhanced user interface and user experience will make it more engaging. **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience Network helps us reach our ads to target users. - Help In increase brand awareness - Tremendous growth in App Installs - Conversion and Engagement ### 46. Great and rich platform for ad network, Events, Facebook login and rich audience for app promotion **Rating:** 5.0/5.0 stars **Reviewed by:** Manish S. | Senior Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** March 23, 2022 **What do you like best about Meta Audience Network?** Ad network, Events, rich audience and Facebook login **What do you dislike about Meta Audience Network?** Nothing much to dislike but there should be some more video ads and reward video ads **Recommendations to others considering Meta Audience Network:** I will recommend for ad integration and app promotion through app link **What problems is Meta Audience Network solving and how is that benefiting you?** Full fill ads requirements, user authentication. monetization and app promotion through app link ### 47. Extend your Facebook Reach **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.) **Reviewed Date:** January 06, 2022 **What do you like best about Meta Audience Network?** It's easy to keep costs down and program your online advertising by having all the details and metrics on one platform, instead of sourcing it out or trying to manage multiple advertising platforms. **What do you dislike about Meta Audience Network?** You lose some control because you don't get to pick which sites advertisements are shown on - and so it's hard to determine the quality. (You can see the quantity.) **What problems is Meta Audience Network solving and how is that benefiting you?** Helps with time management. Easy to have everything located through Facebook advertising platform. You can stretch your advertising dollars further because your not paying for additional fees ans overhead by using another software or company. No additional learning curve. Saves time and money in the long run. ### 48. Facebook Audience Network: Opt Out For Better Efficiency **Rating:** 0.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** December 01, 2021 **What do you like best about Meta Audience Network?** To be honest, there isn't a whole lot to appreciate about these ad placements, other than the ease of use (if you choose automatic placements for your ads) **What do you dislike about Meta Audience Network?** The only positive element of using the Facebook Audience Network is increased impressions and reach? **What problems is Meta Audience Network solving and how is that benefiting you?** There aren't any specific problems that are being solved with the Facebook Audience Network ### 49. Past its Prime, but Still Valuable **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** July 29, 2021 **What do you like best about Meta Audience Network?** FAN gives small advertisers access to one of the most extensive display networks on the internet. If you need your message to get to many people fast and have good visual messaging, you can meet goals. **What do you dislike about Meta Audience Network?** FAN used to be a straightforward, standalone product in the Facebook ecosystem. However, recent changes require you also to push your messaging into the FB News Feed, as well, removing some of the fine control that advertisers used to have on this platform. **What problems is Meta Audience Network solving and how is that benefiting you?** Quick reach for small and medium sized clients with a consumer friendly, lifestyle-based message. Clients see moderate increased reach over standard Facebook advertising. ### 50. Why are times different from those who think differently? **Rating:** 4.5/5.0 stars **Reviewed by:** Alber F. | Operador de Telemarketing, Small-Business (50 or fewer emp.) **Reviewed Date:** April 11, 2021 **What do you like best about Meta Audience Network?** Very easy to use, very fast and with reach all over the world. **What do you dislike about Meta Audience Network?** I am very sad with Facebook. Because you can't say anything, comment on anything, you can't have ideas or even discuss them, because the platform blocks us. I am saying things and words and thoughts for society in general without any prejudice and without demagogy of race and sexual genre and without arbitrariness with human life .... but even so when we share an idea or comment on it we are blocked. Then the platform says to prey for democracy .... democracy they agree with and not ideas .... strange not ... times are different today in the world. **Recommendations to others considering Meta Audience Network:** I recommend its use because it is very comprehensive and easy to use. **What problems is Meta Audience Network solving and how is that benefiting you?** The benefits were varied and I reserve the right not to disclose them ## Meta Audience Network Discussions - [why cant face book include and audio part](https://www.g2.com/discussions/why-cant-face-book-include-and-audio-part) - 1 comment, 1 upvote - [How earn money in a social media](https://www.g2.com/discussions/16052-how-earn-money-in-a-social-media) - 2 comments, 1 upvote - [What is Facebook Audience Network used for?](https://www.g2.com/discussions/what-is-facebook-audience-network-used-for) - 1 comment - [How does Facebook Audience Network pay?](https://www.g2.com/discussions/how-does-facebook-audience-network-pay) - 1 comment - [Should I use Facebook Audience Network?](https://www.g2.com/discussions/should-i-use-facebook-audience-network) - 2 comments - [View Meta Audience Network pricing details and edition comparison](https://www.g2.com/products/meta-audience-network/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-31+21%3A06%3A45+-0500&secure%5Bsession_id%5D=41f3be2f-ab73-4fe9-9d4a-0f24208d9863&secure%5Btoken%5D=dd9178fe0af625cf0edd2f8dc0b73d4e0a5df38aa03c258164674fc99ae0f3cb&format=llm_user) ## Meta Audience Network Integrations - [Canva](https://www.g2.com/products/canva/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) ## Meta Audience Network Features **Platform - App Monetization Platforms** - Automated Tools - Campaign Management - Audience Targeting - In-App Purchases - Reporting & Dashboards - A/B Testing - AI Algorithms - Integration APIs - Fraud Prevention - Cross-Platform Support - Payment Integration - User Data Analysis - Subscription Management - Performance Analytics - Multiple Monetization Models **Advertising - App Monetization Platforms** - Ad Exchange - Offerwall - Bidding - Ad Mediation - Ad Formats - Ad Optimization ## Top Meta Audience Network Alternatives - [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) - 4.2/5.0 (232 reviews) - [Google AdMob](https://www.g2.com/products/google-admob/reviews) - 4.3/5.0 (66 reviews) - [Unity Ads](https://www.g2.com/products/unity-ads/reviews) - 4.3/5.0 (61 reviews)