We stated using Swrve for push notifications, but now we use the in-app messages even more. Swrve's support has been very quick to respond to our requests for bug fixes or additional features. Review collected by and hosted on G2.com.

There have been a couple of bugs that got in our way, but they have always been fixed quickly -- sometimes even before we reported them. Review collected by and hosted on G2.com.

Swrve was critical in being able to contact and reach our player base quickly and effectively with in-app messaging solutions! Review collected by and hosted on G2.com.

Swrve does everything is says it does - I never hit any "wishlist items" that I had hoped would be included and weren't already. Ultimately, the price is a bit steep but if you want to avoid any work building and integrating a solution like this, it's worth it. Review collected by and hosted on G2.com.

My favorite feature of this software is the real-time customer data allowing our company to make marketing changes on the go to adapt to what our customers need.

In addition, Swrve is very robust reaching out to millions of customers within days generating a very rich data set that can be used to make further marketing changes.

This is one of the best software I used for marketing to increase customer retention. Review collected by and hosted on G2.com.

The software itself is not very user friendly and it is hard to navigate through it. Also, I have seen some issues with SDK updates but this feature appears to be improving. Review collected by and hosted on G2.com.

Swrve's audience segmenting tools are great and allow users to get very granular when targeting an audience. Review collected by and hosted on G2.com.

Swrve has a lot of quirks around the UI. For example, when inputting payload parameters in the behavior filters and you enter an invalid parameter Swrve will alert you, but it does not do this when inputting user properties in the user profile filters. I have also have some frustration around the fact that users are not able target messages around other messages unless they are already live and that you cannot target across different message types. IE - Show this in-app message only if a user has received that push notification. Review collected by and hosted on G2.com.

Swrve makes it easy to create campaigns. It provides a unique touch to customers that creates the beginning of a relationship from the beginning. With the personalization and the creator of the survey, it helps you to get involved with customers much more easily and see more detailed statistics of mobile use. Review collected by and hosted on G2.com.

The only thing that bothers me is that it often requires a lot of monitoring that was not expected and this is somewhat cumbersome and takes time. Review collected by and hosted on G2.com.

Managing our campaigns and monitoring our A/B tests through the web dashboard is really easy and we struggle way less with setting up campaigns than with other tools we've tested. Review collected by and hosted on G2.com.

The technical integration can be a bit tricky and SDK updates can be a struggle at times, especially with compatibility issues with other SDKs we're using. Review collected by and hosted on G2.com.

The ability to edit in-app messages visually and great targeting capabilities. The integration with SMS and emails. Review collected by and hosted on G2.com.

Reports are not as good as they should be. Language segmentation is still improvable, but they are working on it. Price is high. Review collected by and hosted on G2.com.

Easy to learn UI. Segment builder is useful. Review collected by and hosted on G2.com.

Only 1 a/b test per resource. API is lackluster. Can't upload segments. Review collected by and hosted on G2.com.

The customer support; the capability to use for notifications, email, and A/B testing Review collected by and hosted on G2.com.

Design limitations; inability/complexity to integrate with Roku Review collected by and hosted on G2.com.

I like the ease of use and connecting to the tool and once connected the capability of testing emails on all devices and all versions. Review collected by and hosted on G2.com.

If you have complicated segmentation it is a bit limited but other than that there are more pros than cons! Review collected by and hosted on G2.com.