--- title: MessageGears Platform Reviews meta\_title: 'MessageGears Platform Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 98 reviews by the users' company size, role or industry to find out how MessageGears Platform works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 98 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### MessageGears Platform Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **ease of use** of MessageGears, finding it simple to learn for all skill levels. [(5 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071257&qs=pros-and-cons#reviews) Users appreciate the **robust analytics features** of MessageGears Platform, enhancing segmentation and integration capabilities seamlessly. [(3 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2070992&qs=pros-and-cons#reviews) Users value the **enhanced security and flexibility** in data management that MessageGears offers, integrating seamlessly with existing systems. [(3 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071248&qs=pros-and-cons#reviews) Users highlight the **easy integrations** of MessageGears, enhancing their digital marketing suite seamlessly and efficiently. [(3 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2070943&qs=pros-and-cons#reviews) Users value the **seamless integration** of MessageGears with other platforms, enhancing their digital marketing capabilities effectively. [(3 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2070991&qs=pros-and-cons#reviews) Users find the **limited A/B testing features** inadequate, hindering their ability to conduct comprehensive experiments. [(4 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071212&qs=pros-and-cons#reviews) Users report **complexity in query handling** with MessageGears, requiring more SQL knowledge than anticipated. [(2 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071102&qs=pros-and-cons#reviews) Users find the **SQL requirements and lack of staging environment** more challenging than anticipated for non-developers. [(2 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071127&qs=pros-and-cons#reviews) Users note a **lack of features** such as limited A/B testing tools, affecting campaign effectiveness. [(2 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071062&qs=pros-and-cons#reviews) Users find the **limited testing capabilities** of MessageGears Platform frustrating, hindering effective campaign execution. [(2 mentions)](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071113&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of MessageGears Platform ##### 1. Ease of Use Users value the **ease of use** of MessageGears, finding it simple to learn for all skill levels. [ See 5 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071257&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Innovators" What do you like about MessageGears Platform? MessageGears allows us to provide innovative and customer-centric options to supplement our clients' digital marketing suites. It integrates well with MR Mauricio R. Small-Business (50 or fewer emp.) 4.5/5 "Swrve is an amazing tool to engage with app users in a extremely personalized way" What do you like about MessageGears Platform? The multiple segmentation options, different reports view, easy to use and execution app notifications and pushes in a tight marketing calendar, AI to ##### 2. Analytics Users appreciate the **robust analytics features** of MessageGears Platform, enhancing segmentation and integration capabilities seamlessly. [ See 3 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2070992&qs=pros-and-cons#reviews) See Related User Reviews MR Mauricio R. Small-Business (50 or fewer emp.) 4.5/5 "Swrve is an amazing tool to engage with app users in a extremely personalized way" What do you like about MessageGears Platform? The multiple segmentation options, different reports view, easy to use and execution app notifications and pushes in a tight marketing calendar, AI to ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 5.0/5 "The Email Marketing platform that got me excited again" What do you like about MessageGears Platform? I love that it keeps our customer data in our own systems and behind our firewalls. Enhanced security and privacy are huge factors for us. It also all ##### 3. Data Management Users value the **enhanced security and flexibility** in data management that MessageGears offers, integrating seamlessly with existing systems. [ See 3 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071248&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 5.0/5 "The Email Marketing platform that got me excited again" What do you like about MessageGears Platform? I love that it keeps our customer data in our own systems and behind our firewalls. Enhanced security and privacy are huge factors for us. It also all ![Alex W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex W.") AW Alex W. Mid-Market (51-1000 emp.) 4.5/5 "Incredible Customer Service" What do you like about MessageGears Platform? That it's a completely different type of ESP. I like how it layers directly on top of our data and allows us to utilize every aspect of it. Whenever w ##### 4. Easy Integrations Users highlight the **easy integrations** of MessageGears, enhancing their digital marketing suite seamlessly and efficiently. [ See 3 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2070943&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Innovators" What do you like about MessageGears Platform? MessageGears allows us to provide innovative and customer-centric options to supplement our clients' digital marketing suites. It integrates well with MR Mauricio R. Small-Business (50 or fewer emp.) 4.5/5 "Swrve is an amazing tool to engage with app users in a extremely personalized way" What do you like about MessageGears Platform? The multiple segmentation options, different reports view, easy to use and execution app notifications and pushes in a tight marketing calendar, AI to ##### 5. Integrations Users value the **seamless integration** of MessageGears with other platforms, enhancing their digital marketing capabilities effectively. [ See 3 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2070991&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Innovators" What do you like about MessageGears Platform? MessageGears allows us to provide innovative and customer-centric options to supplement our clients' digital marketing suites. It integrates well with MR Mauricio R. Small-Business (50 or fewer emp.) 4.5/5 "Swrve is an amazing tool to engage with app users in a extremely personalized way" What do you like about MessageGears Platform? The multiple segmentation options, different reports view, easy to use and execution app notifications and pushes in a tight marketing calendar, AI to ### 5 Cons or Disadvantages of MessageGears Platform ##### 1. Limited Features Users find the **limited A/B testing features** inadequate, hindering their ability to conduct comprehensive experiments. [ See 4 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071212&qs=pros-and-cons#reviews) See Related User Reviews MR Mauricio R. Small-Business (50 or fewer emp.) 4.5/5 "Swrve is an amazing tool to engage with app users in a extremely personalized way" What do you dislike about MessageGears Platform? Hard to say, I guess the lack of email capabilities when we started, but now with MessagesGears their platform is much more robust. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Overall, pleased with MessageGears" What do you dislike about MessageGears Platform? The A/B testing tools feel lacking. We're unable to set up an MVT for triggered campaigns and push notifications ##### 2. Complexity Users report **complexity in query handling** with MessageGears, requiring more SQL knowledge than anticipated. [ See 2 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071102&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Innovators" What do you dislike about MessageGears Platform? We have run into some timeout issues related to running complex queries. ![Alex W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex W.") AW Alex W. Mid-Market (51-1000 emp.) 4.5/5 "Incredible Customer Service" What do you dislike about MessageGears Platform? There's a little more SQL involved than I initially expected, I was sold on more of the drag and drop and "for the marketer not developer" type stuff. ##### 3. Development Challenges Users find the **SQL requirements and lack of staging environment** more challenging than anticipated for non-developers. [ See 2 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071127&qs=pros-and-cons#reviews) See Related User Reviews ![Alex W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex W.") AW Alex W. Mid-Market (51-1000 emp.) 4.5/5 "Incredible Customer Service" What do you dislike about MessageGears Platform? There's a little more SQL involved than I initially expected, I was sold on more of the drag and drop and "for the marketer not developer" type stuff. ![Andrea G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrea G.") AG Andrea G. Mid-Market (51-1000 emp.) 4.0/5 "Best in class for advanced segmentation" What do you dislike about MessageGears Platform? There is no testing or staging environment. ##### 4. Lack of Features Users note a **lack of features** such as limited A/B testing tools, affecting campaign effectiveness. [ See 2 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071062&qs=pros-and-cons#reviews) See Related User Reviews MR Mauricio R. Small-Business (50 or fewer emp.) 4.5/5 "Swrve is an amazing tool to engage with app users in a extremely personalized way" What do you dislike about MessageGears Platform? Hard to say, I guess the lack of email capabilities when we started, but now with MessagesGears their platform is much more robust. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Overall, pleased with MessageGears" What do you dislike about MessageGears Platform? The A/B testing tools feel lacking. We're unable to set up an MVT for triggered campaigns and push notifications ##### 5. Limited Testing Users find the **limited testing capabilities** of MessageGears Platform frustrating, hindering effective campaign execution. [ See 2 mentions ](https://www.g2.com/products/messagegears-platform/reviews?filters%5Bsentiment_snippet%5D=2071113&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Overall, pleased with MessageGears" What do you dislike about MessageGears Platform? The A/B testing tools feel lacking. We're unable to set up an MVT for triggered campaigns and push notifications ![Andrea G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrea G.") AG Andrea G. Mid-Market (51-1000 emp.) 4.0/5 "Best in class for advanced segmentation" What do you dislike about MessageGears Platform? There is no testing or staging environment. ## Top-Rated Alternatives [ ![Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Agentforce Marketing (formerly Salesforce Marketing Cloud)") Agentforce Marketing (formerly Salesforce Marketing Cloud) 4/5(4,629) ](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) [ ![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg "Braze") Braze 4.5/5(1,689) ](https://www.g2.com/products/braze/reviews) [ ![Iterable](https://images.g2crowd.com/uploads/product/hd_favicon/1bf77060f8ae9c8d49864d81c92f41d9/iterable.svg "Iterable") Iterable 4.4/5(825) ](https://www.g2.com/products/iterable/reviews) [ View All Alternatives ](https://www.g2.com/products/messagegears-platform/competitors/alternatives) ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 7/12/2016 "Great Product Overall" 4.5/5 What do you like best about MessageGears Platform? For my job, it's very useful to be able to see exactly what HTML customers sent, what errors were generated, the SPAM score, and email statistics in real time. Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? Recently, message gears got rid of their access to daily transactional emails. Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? We are providing technical support for emails sent through Microsoft Dynamics CRM. It is very helpful for us to be able to see what customers are sending in real-time. Review collected by and hosted on G2.com. Show More Response from Will Devlin of MessageGears Platform [Editedit](https://www.g2.com/survey_responses/messagegears-platform-review-152163/official_response/edit) Hey there! Just a heads up, we'll be reintroducing the transactional view on the upcoming release. We appreciate your feedback and your business! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 7/12/2016 "Message Gears is great! They just need to add back the transactional messages in the daily summary" 3.5/5 What do you like best about MessageGears Platform? I love the navigation. it's easy to use and very intuitive. Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? It has really negatively affected our efficiency when using it since they removed the transactional information in the daily summary.. Review collected by and hosted on G2.com. Recommendations to others considering MessageGears Platform: Give us back the transactional information in the daily summary. Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? I troubleshoot issues with email marketing and message gears made it a lot easier until they removed the transactional messages from the daily summary Review collected by and hosted on G2.com. Show More Response from Will Devlin of MessageGears Platform [Editedit](https://www.g2.com/survey_responses/messagegears-platform-review-152164/official_response/edit) Hey there! Just a heads up, we'll be reintroducing the transactional view on the upcoming release. We appreciate your feedback and your business! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller SD Sean D. Technical Specialist Information Technology and Services Mid-Market (51-1000 emp.) 7/12/2016 "I use it every day!" 4/5 What do you like best about MessageGears Platform? Ease of use & flexability easy to use super flexable Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? No real dislikes at present I do not have any dislikes at present Review collected by and hosted on G2.com. Recommendations to others considering MessageGears Platform: GO for it! Solid product! Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? We use it for message tracking & troubleshooting in my department, mostly. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software Mid-Market (51-1000 emp.) 7/18/2016 "MesseageGears rovides a great interface for looking into bulk email send" 5/5 What do you like best about MessageGears Platform? How you can drill into a particular day and see a delivery or bounce report Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? Wish you could go back further in time then alowed Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? We are helping customer better understand the results of Bulk Email Marketing Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 7/12/2016 "Not bad" 5/5 What do you like best about MessageGears Platform? The ability to download email reports for the diferent types of situations Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? They recently removed some functionality that we use everyday Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? Gives us insight into customer issues Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![John C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "John C.") JC John C. CEO Internet Small-Business (50 or fewer emp.) 7/18/2016 "daily e-mail distribution" 5/5 What do you like best about MessageGears Platform? ease of use, ease of implementation. reporting Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? I doi not dislike anything about this service Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? daily e-mail distribution Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software Mid-Market (51-1000 emp.) 7/12/2016 "It works great!" 3.5/5 What do you like best about MessageGears Platform? I like how easy it is to navigate! Super smooth Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? It sometimes slow when pulling up Accounts Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? We are a Marketing Automation company - bulk email senders Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 7/17/2016 "Message Gears" 1.5/5 What do you like best about MessageGears Platform? Easy to use interface, daily summaries are a great way to troubleshoot email issues. Review collected by and hosted on G2.com. What do you dislike about MessageGears Platform? New update removes transaction emails from daily summaries. Review collected by and hosted on G2.com. What problems is MessageGears Platform solving and how is that benefiting you? Email Sending. Review collected by and hosted on G2.com. Show More Response from Will Devlin of MessageGears Platform [Editedit](https://www.g2.com/survey_responses/messagegears-platform-review-152156/official_response/edit) Hey there! Just a heads up, we'll be reintroducing the transactional view on the upcoming release. We appreciate your feedback and your business! Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ##### Categories on G2 [Marketing Automation](https://www.g2.com/categories/marketing-automation)[Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping)[Personalization](https://www.g2.com/categories/personalization) [Marketing Automation](https://www.g2.com/categories/marketing-automation)[Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping)[Personalization](https://www.g2.com/categories/personalization)[Mobile Marketing](https://www.g2.com/categories/mobile-marketing)[Transactional Email](https://www.g2.com/categories/transactional-email)[Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp)[Personalization Engines](https://www.g2.com/categories/personalization-engines)[Reverse ETL](https://www.g2.com/categories/reverse-etl) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What tools help streamline the document review process in mergers and acquisitions?](https://www.g2.com/discussions/what-tools-help-streamline-the-document-review-process-in-mergers-and-acquisitions)[Best HR software options for startups](https://www.g2.com/discussions/best-hr-software-options-for-startups)[DualEntry vs Blackbaud Tuition Management: which education finance software helps higher education departments reduce fragmented processes across billing, HR, and student records?](https://www.g2.com/discussions/dualentry-vs-blackbaud-tuition-management-which-education-finance-software-helps-higher-education-departments-reduce-fragmented-processes-across-billing-hr-and-student-records) [What's the best service for automated demos for apps](https://www.g2.com/discussions/what-s-the-best-service-for-automated-demos-for-apps)[Top tools for managing hot desking and workspace reservations](https://www.g2.com/discussions/what-are-the-top-tools-for-managing-hot-desking-and-workspace-reservations)[Pros and Cons Details](https://www.g2.com/products/messagegears-platform/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)