Our methods stem from our founding partners’ backgrounds in design, psychology, and media ethics from Stanford University and business administration, data analytics, and consumer behavior from the University of Southern California. Our standards are high, and we work hard to exceed them. We’re inspired by opportunities to shift categories, disrupt ways of thinking, and activate brands with purpose. We're always investing in ways to help our team sharpen their skills, master their field, and follow their interests. As a data-driven team, we’re big numbers people. But we also know that outliers have stories to tell, that customers are quirky, and that rules don’t always apply. From our clients' target customers to our own in-house team, our approach and culture has always been human-centric. Everything we build is based on genuine connection and maximizing what people love—from their favorite products to how they do their best work.