--- title: Innovid Reviews meta\_title: 'Innovid Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 375 reviews by the users' company size, role or industry to find out how Innovid works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 375 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

# Innovid Reviews & Product Details

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Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more.

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Product Website
Innovid
Seller
[Mediaocean](https://www.g2.com/sellers/mediaocean)
Discussions
[Innovid Community](https://www.g2.com/products/mediaocean-innovid/discuss)
Solution Type

All-in-One

Overview by
Kirsten Maurer

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

[
View More Pricing Information
](https://www.g2.com/products/mediaocean-innovid/pricing)

## Innovid Integrations
(1)

What do users say about integrations?

Verified by Innovid

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

The Trade Desk

](https://www.g2.com/products/the-trade-desk/reviews)

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JS

Joachim S.

Mid-Market (51-1000 emp.)

2/24/2023

"Great overview, support and workflow"

4.5/5

What do you like best about Innovid?

Easy to use, fast and great support that is always very quick. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Can't think of anything :) It has been aproved Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Far more faster way of trafficking creatives than the use of separete systems Review collected by and hosted on G2.com.

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2/6/2024
Current UserValidated ReviewerIncentivizedSource: In-app

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Enterprise (\> 1000 emp.)

2/2/2024

"Easy to use!"

4/5

What do you like best about Innovid?

I love the ease of pulling reports and scheduling ads to turn on and off weekly! Review collected by and hosted on G2.com.

What do you dislike about Innovid?

There are some times where it move slower than others and we have had issues of maximum capacity of content before. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

I am able to pull all of my platforms into one report by using Flashtalking, which is very beneficial when fill out our internal reports and documents Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail")
UR

Verified User in Retail

Enterprise (\> 1000 emp.)

2/9/2024

"Pretty good!"

3.5/5

What do you like best about Innovid?

I like the ease of uploading audiences to other social platforms via the audience hub. I love being able to download cross channel reporting. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

The Smart Group scheduling takes a while to load. There are features available on the main social platforms that are not as easy to use on Mediaocean, such as campaign building and duplicating week over week. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

They allow us to schedule ads on platforms that don't offer that ability. We are able to pull reports across multiple channels and accounts at the same time. We can push over custom audiences to multiple platforms. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

HS

Harjeet S.

Senior Digital Designer

Gambling & Casinos

Mid-Market (51-1000 emp.)

6/15/2022

"A comprehensive DCO platform"

4.5/5

What do you like best about Innovid?

Flashtalking has a lot of great features we have utilised since we started working with them. We use them to serve our HTML Display ads and the Creative manager is a comprehensive platform to manage these as we work across a number of different markets and campaigns. With our in-house Dev team we are able to build our own banners in our own style and then integrate them with Flashtalking so they are compatible and can be trafficked to the live destination. We have also developed templates with the help of Flashtalking's Dev teams, that allow us to have dynamic elements within the banners to easily swap out messaging, offers, images etc. and create a large number of banners from one template, this is hugely beneficial to us as a company and improving our effiiciencies.

Flashtalking also offer courses to gain certification on their platform through Flashtalking Campus which is a great initiative to advance your skills to use the platform and also show to your employer or future employers that you have a good level of understanding and experience using the software. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Although the Video builder is a great feature sometimes it can be clunky and have some bugs that appear. The Flashtalking team are great at fixing these but they can slow down production when using the Builder. Review collected by and hosted on G2.com.

Recommendations to others considering Innovid:

Think big with what you can do with Flashtalking, there are so many possibilities to make the best use of the platform. IT can solve many problems and also make work a lot easier. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Flashtalking has helped create a link between our production methods and the trafficking of banners when they go live, the Decision Tree is a great feature which allows us to manage the many different creative versions we have and target them to specific user groups. The creative manager has provided a great way for us to manage and store our banners, you can search through the libraries to find the campaign you want and easily see what is currently contained within that. Review collected by and hosted on G2.com.

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5/10/2023
Current UserValidated ReviewerIncentivizedSource: G2 invite

AN

Verified User in Graphic Design

Mid-Market (51-1000 emp.)

2/6/2024

"Its simple and easy to use"

4.5/5

What do you like best about Innovid?

How adaptable it is to every size of concept you make Review collected by and hosted on G2.com.

What do you dislike about Innovid?

I'am very used to adobe products so its hard to adjust to the difference in their alignment, snap to grid, and other similar tools Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

How it simplifies the changes in size of display banners, clicktag placements and animation. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

AN

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

2/5/2024

"Great"

4/5

What do you like best about Innovid?

mostly automated and easy to use. all in one tool Review collected by and hosted on G2.com.

What do you dislike about Innovid?

too many options to the same thing. not possible to edit once its QA approved and few other bugs Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

all in one tool Review collected by and hosted on G2.com.

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2/25/2024
Current UserValidated ReviewerSource: In-app

AN

Verified User in Gambling & Casinos

Enterprise (\> 1000 emp.)

2/9/2024

"amazing tool, and amazing service"

5/5

What do you like best about Innovid?

the support is fantastic, special shout out to Diarmuid and Sean with all the support given throughout the partnership Review collected by and hosted on G2.com.

What do you dislike about Innovid?

noting comes to mind. The tool is very good and account managerment is great Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

is our primary adserver which is great Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

 ![Verified User in Design](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Design")
UD

Verified User in Design

Mid-Market (51-1000 emp.)

2/12/2024

"Digital designer"

0/5

What do you like best about Innovid?

Maybe the way of curated the creative library by campaign Review collected by and hosted on G2.com.

What do you dislike about Innovid?

The creative studio is not efficient when produce large amount of banners. Even simple copy and paste function can work better. I'm not able to paste in place by hitting shortcut key, sometimes it's even not working and I have to refresh the webpage again and again. This significantly slow down the speed of produce banners. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Visually animate the display banners and video Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

AN

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

2/6/2024

"best crew in cologne"

4/5

What do you like best about Innovid?

flexible, fast reaction, good support from traffic and technical side Review collected by and hosted on G2.com.

What do you dislike about Innovid?

the new interface has some issues, and it would be great to make it better Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Deliver the Asstes with Video (RichMedia) (redirect) to publisher Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

 ![Haley R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Haley R.")
HR

Haley R.

Director, Social | AT&T Business

Enterprise (\> 1000 emp.)

2/7/2024

"4C MediaOcean is a great partner for all Activations"

5/5

What do you like best about Innovid?

reporting and simple QA across team members Review collected by and hosted on G2.com.

What do you dislike about Innovid?

it is glitchy at times unfortunately but our reps help troubleshoot quickly Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Reporting is a huge pain across multiple partners and Flashtalking solves that Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

## Questions about Innovid? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Innovid
](https://www.g2.com/products/mediaocean-innovid/discussions/new)

 ![Juhi S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Juhi S.")
JS

Juhi Singh Mathur
•
Last activity about 5 years ago

What is the best way to deal with multiple credits we receive from partners. How can we reconcile them together and not one by one?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-the-best-way-to-deal-with-multiple-credits-we-receive-from-partners-how-can-we-reconcile-them-together-and-not-one-by-one)

GU

Guest User

What is Flashtalking by Mediaocean used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-flashtalking-by-mediaocean-used-for)

[
View all Discussions
](https://www.g2.com/products/mediaocean-innovid/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

10 months

### Average Discount

10%

[
View More Pricing Information
](https://www.g2.com/products/mediaocean-innovid/pricing)

Innovid Comparisons

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The Trade Desk

4.4/5(184)

[
Compare Now
](https://www.g2.com/compare/mediaocean-innovid-vs-the-trade-desk)

##### 
##### Innovid Features

Campaign Management

Campaign Dashboard

Campaign Optimization

Reach

Targeting

Targeting

Retargeting

Geo-Targeting

Platform

API / Integrations

Custom Reports

User, Role, and Access Management

[
View More Features
](https://www.g2.com/products/mediaocean-innovid/features)

## Top-Rated Alternatives

[

 ![Celtra](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Celtra")

Celtra

4.4/5(409)

](https://www.g2.com/products/celtra/reviews)

[

 ![Google Marketing Platform](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Google Marketing Platform")

Google Marketing Platform

4.1/5(300)

](https://www.g2.com/products/google-marketing-platform/reviews)

[

 ![Smartly](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Smartly")

Smartly

4.4/5(475)

](https://www.g2.com/products/smartly/reviews)

[
View All Alternatives
](https://www.g2.com/products/mediaocean-innovid/competitors/alternatives)

##### Categories on G2

[Social Media Advertising](https://www.g2.com/categories/social-media-advertising)[Display Advertising](https://www.g2.com/categories/display-advertising)[Cross-Channel Advertising](https://www.g2.com/categories/cross-channel-advertising)

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