--- title: MediaMath by Infillion Reviews meta_title: 'MediaMath by Infillion Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 126 reviews by the users' company size, role or industry to find out how MediaMath by Infillion works for a business like yours. aggregate_rating: rating_value: 3.9 review_count: 126 scale: '5' date_modified: '2026-08-07' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # MediaMath by Infillion Reviews **Vendor:** Infillion **Category:** [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising) **Average Rating:** 3.9/5.0 **Total Reviews:** 126 ## About MediaMath by Infillion MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introducing the first DSP with the company's founding in 2007, MediaMath was acquired by Infillion in 2023, an advertising technology company that owns and markets premium advertising products, to provide advertisers with an end-to-end solution including attention-guaranteed video and unique first-party data for future-proofed programmatic and creative solutions. MediaMath's programmatic platform offers a customizable tech stack with a modular, API-first approach for flexibility and customization, future-proofed identity solutions to expand addressability, curated inventory optimized towards specific KPIs for powerful results, and transparency into performance for improved efficiency.  ## MediaMath by Infillion Pros & Cons **What users like:** - Users value the **unique campaign categories** offered by MediaMath and appreciate the responsive customer support. (1 reviews) - Users appreciate the **transparency and control over spending** offered by MediaMath, enhancing their advertising management experience. (1 reviews) - Users appreciate the **transparency and control over spending** that MediaMath by Infillion offers for effective budget management. (1 reviews) - Users value the **unique campaign category options** and exceptional customer support offered by MediaMath. (1 reviews) - Users value the **diverse campaign options** offered by MediaMath, along with exceptional customer support. (1 reviews) - Users value the **great customer support** of MediaMath by Infillion, enhancing their campaign management experience. (1 reviews) - Users value the **unique campaign categories** offered by MediaMath, along with its exceptional customer support. (1 reviews) - Low Costs (1 reviews) - Transparency (1 reviews) - Value (1 reviews) **What users dislike:** - Users find the **complexity** of MediaMath challenging due to its outdated UI and awkward navigation. (1 reviews) - Users find the **complex setup** of MediaMath cumbersome and time-consuming, impacting their initial experience with the product. (1 reviews) - Users find the **complex user interface** challenging, with outdated design, nested menus, and slow reporting updates. (1 reviews) - Users find the **dashboard issues** frustrating, including outdated UI, complex navigation, and slow report updates. (1 reviews) - Users find the **difficult navigation** due to outdated UI and nested menus frustrating and time-consuming. (1 reviews) - Difficult Setup (1 reviews) - Users note some **glitches and limited inventory supply** , but believe these are temporary obstacles in MediaMath. (1 reviews) - Users note the **limited features** of MediaMath, suggesting improvements are needed to enhance the overall experience. (1 reviews) - Navigation Issues (1 reviews) - Not Intuitive (1 reviews) ## MediaMath by Infillion Reviews ### 1. Experience with Mediamath T1 **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.) **Reviewed Date:** October 01, 2019 **What do you like best about MediaMath by Infillion?** The most interesting features on my opinion are those about insights and data, including qubole features **What do you dislike about MediaMath by Infillion?** Poor possibilities of targeting. According to the geo your campaign may not serve even if you put no restrictive tageting on it **What problems is MediaMath by Infillion solving and how is that benefiting you?** Deliver programmatic campaigns Activating Data Running insights Troubleshooting ### 2. Optimization capabilities are not up to par with competitors **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Internet | Enterprise (> 1000 emp.) **Reviewed Date:** July 02, 2018 **What do you like best about MediaMath by Infillion?** interface is detailed and has many visualization capabilities to slice data **What do you dislike about MediaMath by Infillion?** optimization capabilities like bulk changes and audience targeting and forecasting tool accuracy are below average compared to tradedesk and doubleclick **Recommendations to others considering MediaMath by Infillion:** account team does heavy lifting to address pain points that are not solved by self service platform. that is not a scalable solution so pushing product to meet advancements that competitors have is important **What problems is MediaMath by Infillion solving and how is that benefiting you?** mobile display in app inventory advertising ### 3. Gets the job done **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 04, 2017 **What do you like best about MediaMath by Infillion?** Gets the job done - able to import segments **What do you dislike about MediaMath by Infillion?** Archaic UI - long lag time for onboarding **What problems is MediaMath by Infillion solving and how is that benefiting you?** Display Ads for marketing ## MediaMath by Infillion Discussions - [What is MediaMath TerminalOne Marketing OS™ used for?](https://www.g2.com/discussions/what-is-mediamath-terminalone-marketing-os-used-for) - [How many employees does MediaMath have?](https://www.g2.com/discussions/how-many-employees-does-mediamath-have) - [Is MediaMath a DSP?](https://www.g2.com/discussions/is-mediamath-a-dsp) - [What is MediaMath?](https://www.g2.com/discussions/what-is-mediamath) - [View MediaMath by Infillion pricing details and edition comparison](https://www.g2.com/products/mediamath-by-infillion/reviews?filters%5Bnps_score%5D%5B%5D=2§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+13%3A18%3A59+-0500&secure%5Bsession_id%5D=c26316ff-4cd2-476c-9bdd-1b3b3f07229e&secure%5Btoken%5D=76673755dc2432e2bfe397d1aaa112e2ea7c945d1803624048ce881f45f2a366&format=llm_user) ## MediaMath by Infillion Features **Channel Functionality** - Display Functionality **Data Integration** - 1st-Party Data Integration - 2nd-Party Data Integration - 3rd-Party Data Integration - Offline Data Integration - Mobile Data Integration - Collaboration Tools - Real-Time Data - Ad Network Integration **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Demand Side Platforms** - Cross Channel Capabilities **Agentic AI - Demand Side Platform (DSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Data Management Platform (DMP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Data Analysis & Optimization** - Audience Segmentation - Recommendations - Standard Dashboards - Custom Reports - Campaign Segmentation **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Task Planning - Project Planning **Agentic AI - Social Media Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Platform** - Data Permissions - User, Role, and Access Management - Enterprise Scalability - Internationalization - Advertising Management - Performance Management - Campaign Management - Data Storage Management - Customer Experience Management **Additional Functionality** - Contact Database - AI Copilot - Data Migration - Engagement Tracking - Data Visualization - Audience Targeting - Data Capture and Transfer - Competitive Analysis - Generative AI - Reporting/Analytics - Data Synchronization - CRM - Content Library - Data Mapping - Customer Journey Mapping - API - SMS Marketing - Data Recovery - Drip Campaigns - Customer Database - Email Marketing - Data Profiling - Multi-Channel Marketing - Real-Time Analytics - Click Tracking - Behavior Tracking - Real-Time Reporting - Data Transformation - Multi-Campaign - A/B Testing - Campaign Analytics - Data Verification - Data Extraction - Behavioral Analytics - Multiple Data Sources - Reporting & Statistics - ROI Tracking - Predictive Analytics **Mobile Functionality** - Mobile Functionality **Agentic AI - Mobile Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities - Activity Dashboard - Retargeting Ads **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting - Audience Targeting **Mobile** - Mobile Tracking - In-App Ads - Mobile Rich Media Capabilities **Demand Side Platforms** - Machine Learning Optimization - Estimate and Projections - Cross-Device Capabilities - AI/Machine Learning **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications - Budget Management - Display Ad Management - Campaign Management - Ad Inventory Management - Alerts/Notifications - Document Management - File Management - Workflow Management - Email Management - Display Ad Management - Calendar Management - Task Management - Campaign Management - Deadline Management - Client Management - Project Management **Additional Functionality** - Multi-Channel Marketing - Customer Segmentation - Generative AI - AI Copilot - For Advertising Agencies - Bidding Strategies - ROI Tracking **Additional Functionality** - Campaign Analytics - Generative AI - Dynamic Content - Performance Metrics - Data Visualization - Project Time Tracking - Real-Time Updates - Data Import/Export - Real-Time Data - Cross Channel Attribution - Prioritization - Heatmaps - Customizable Branding - Customizable Templates - Drag & Drop - Monitoring - Access Controls/Permissions - Search/Filter - Personalization - Real-Time Reporting - A/B Testing - Reminders - Reporting & Statistics - Activity Tracking - Collaboration Tools - Tagging - AI Copilot - Behavior Analytics - Task Progress Tracking - Commenting/Notes - Task Scheduling - Projections ## Top MediaMath by Infillion Alternatives - 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