Material is a leading integrated marketing services company that leverages deep human understanding, analytics, and design thinking to help brands deliver material outcomes and experiences for their customers and the communities they serve. As Material’s offerings have expanded to include a range of marketing services from brand strategy, to brand marketing, to product design, to loyalty & CRM, the company remains true to its insights and analytics DNA. Material’s innovative behavioral science practices help B2C and B2B businesses understand the effects of psychological, emotional, cultural, and social factors on consumer decision making. And by applying state-of-the-art modeling and analytic techniques, its data science team uncovers new insights that help brands solve problems that they never knew existed.
While Material maintains a physical presence in 11 cities across the U.S., U.K., and the Netherlands, it continues to collect and deliver insights in markets all across the globe.