--- title: Matador Reviews meta\_title: 'Matador Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 47 reviews by the users' company size, role or industry to find out how Matador works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 47 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Automotive url: https://www.g2.com/categories/automotive ---

# Matador Reviews & Product Details

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Welcome to the future of Marketing & Automation. Matador helps businesses create a personalized and engaging conversational experience for every customer interaction throughout the buying journey with Artificial Intelligence & Automation. Discover the benefits of automation with the added power of customization that instantly increases sales, improves productivity & provides the perfect customer experience.

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Product Website
Matador
Seller
[Matador.ai](https://www.g2.com/sellers/matador-ai)
Discussions
[Matador Community](https://www.g2.com/products/matador/discuss)
Languages Supported

English, French, Spanish

Solution Type

Best-of-Breed

Overview by
Kevin Esmezyan

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## Matador Integrations
(12)

What do users say about integrations?

Verified by Matador

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

CDK

](https://www.g2.com/products/cdk/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

CDK CRM

](https://www.g2.com/products/cdk-crm/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Dealer.com

](https://www.g2.com/products/cox-automotive-dealer-com/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

DealerSocket

](https://www.g2.com/products/dealersocket/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Dealertrack DMS

](https://www.g2.com/products/dealertrack-dms/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

eLeads

](https://www.g2.com/products/eleads/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Facebook Messenger

](https://www.g2.com/products/facebook-messenger/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Momentum CRM

](https://www.g2.com/products/momentum-crm/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

PBS Systems

](https://www.g2.com/products/pbs-systems/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Tekion

](https://www.g2.com/products/tekion/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

VinSolutions Connect CRM

](https://www.g2.com/products/vinsolutions-connect-crm/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Xtime

](https://www.g2.com/products/xtime/reviews)

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JG

Jennifer G.

Marketing Manager

Automotive

Mid-Market (51-1000 emp.)

5/13/2026

"Matador’s AI Assistant Keeps Customers Engaged After Hours"

5/5

What do you like best about Matador?

Their AI assistant that responds to messages when we aren't able to respond right away. This also helps after hours so the customer doesn't feel like they're being ignored. Review collected by and hosted on G2.com.

What do you dislike about Matador?

There isn't anything we dislike about Matador at the moment. Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

The AI assistant is responding to customers when we aren't able to right away. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Jennifer K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jennifer K.")
JK

Jennifer K.

Marketing Manager

Mid-Market (51-1000 emp.)

4/10/2026

"Easy to Use and Integrate—Matador Fits Right In"

4.5/5

What do you like best about Matador?

Easy to use and integrate into our other systems Review collected by and hosted on G2.com.

What do you dislike about Matador?

There isn't anything we don't like about Matador Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

The AI agent helps us respond to customers sooner. Especially after hours. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Ken L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ken L.")
KL

Ken L.

Marketing, CRM and Data Manager

Mid-Market (51-1000 emp.)

12/29/2023

"Wow. What an impressive system"

5/5

What do you like best about Matador?

Michael and Serge, I want to thank you for the incredible hard work you both poured into setting up and launching our new AI system. We are all overjoyed to share that yesterday's launch surpassed our wildest expectations, and the feedback from our customers has been nothing short of fantastic! Two save-a-deals were converted to sales yesterday, along with tons of great data from our customer's interactions with the tool.

Thank you for your unwavering dedication, lightning-fast responsiveness, and for delivering a top-notch solution Review collected by and hosted on G2.com.

What do you dislike about Matador?

Nothing. Supprt is great. Product is great. The team at Matador is responsive and helpful Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

Lead handling, FTC and California compliant SMS, showroom visit follow up and post sale follow up Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

KP

Kolbe P.

Mid-Market (51-1000 emp.)

12/29/2023

"It is a beautiful process that actually works"

5/5

What do you like best about Matador?

Everything is very useful and my favorite one that I loved about medator is making the videos, you can cut, fast forward it, slow motion, and it it created more engagement with my clients Review collected by and hosted on G2.com.

What do you dislike about Matador?

The A.I isn't there yet like talking wise but medator is always updating every month so that problem will be solved soon Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

More engagement and sales, Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Dru P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dru P.")
DP

Dru P.

Marketing Manager

Mid-Market (51-1000 emp.)

3/28/2022

"Best Platform Ever!"

5/5

What do you like best about Matador?

Matador has a placement on our site that makes sure that our customers can get the best experience for whatever their needs may be. It has a great widget that enables us to communicate with our customers via SMS to make sure that contact is done quickly. I like that the platform is incredibly user-friendly and quickly links up to contacts in our CRM. Review collected by and hosted on G2.com.

What do you dislike about Matador?

There's nothing much that I can say I dislike about Matador. The platform is frequently updated to bring on new features that are great for growing our Matador use. Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

With matador, we have realized that texting our customers to assist with their needs is invaluable. Most customers would prefer to be texted versus a phone call. We have been able to increase our rate of contact with our customers with Matador. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Kassy P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kassy P.")
KP

Kassy P.

saleperson

Small-Business (50 or fewer emp.)

3/29/2022

"i really enjoy using this app to connect with clients."

4.5/5

What do you like best about Matador?

Most client are more comfortable texting than calling, i like the fact that i can text with my clients without necessary having to give them my personnal phone number Review collected by and hosted on G2.com.

What do you dislike about Matador?

A lot of client think that they can call us with matador, which is not the case, the phone logo should not be there. Sometimes, even if I already read the message and clicked on mark as read, i'll get notification saying that I didnt see the message. Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

there's a lot of benefits for this app, with this app I was able to reach out easily to a few clients, and book appointments with them. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Noubar T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Noubar T.")
NT

Noubar T.

Product Marketing Manager

Enterprise (\> 1000 emp.)

12/16/2021

"Very versatile, high-performance sms chatbot"

5/5

What do you like best about Matador?

To begin with, the user interface is pretty straightforward, using their SMS widget gives a great conversion boost because people feel like they can connect to a human immediately, and are able to communicate with our business from the comfort of their phones. Matador has allowed us to generate at least 500 5-star google reviews which puts us at the top rank in Google Maps. It's a feature that I could not find anywhere else. In addition that Matador.ai is only software so far that allows our business development team to contact a lead in less than 5 minutes, very consistently and help us minimize the leak of leads.

Overall great software, I would recommend it to any auto dealership Review collected by and hosted on G2.com.

What do you dislike about Matador?

Like any new innovative platform, new features are added every week and training our BDR team to use them can be a bit overwhelming, especially with larger organizations. I would also be happier if it had more integrations with third-party software, nonetheless, it does have integrations with major channels such as Facebook leads which is the source for much of our leads. Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

Connect by SMS immediately with our new leads, great automations for repetitive inquiries. Allows us to generate a large number of ewviews.. Great sure interface and actually allows us to generate leads from the chatbot widget directly. Review collected by and hosted on G2.com.

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6/16/2022
Current UserValidated ReviewerSource: Organic

 ![Verified User in Automotive](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Automotive")
AA

Verified User in Automotive

Small-Business (50 or fewer emp.)

3/28/2022

"Excellent tool for our staff"

5/5

What do you like best about Matador?

Matador is very user-friendly and easy for staff to use. I have had tools that seemed good, but our staff never used it. Matador is plug and play and our entire staff used it right away without any issues. The Matador customer support team helped us get setup and is always available for any questions or needs. Review collected by and hosted on G2.com.

What do you dislike about Matador?

There are no dislikes for this tool. Our staff never had an issue and continues to use it at any time. If there are any questions, the Matador team always helps out right away. Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

Our staff needs to communicate with our customers. As people would rather text over talk on the phone or submit an email lead for contact, this tool makes it extremely easy for people to contact us right away. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Marco A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marco A.")
MA

Marco A.

Marketing Digital Acquisition Manager

Mid-Market (51-1000 emp.)

3/29/2022

"Excellent tool for Lead generation and SMS automation"

5/5

What do you like best about Matador?

Is an easy way to stay in touch with prospects and convert them into new leads. Also, the platform is easy to integrate with our CRM which gives us the chance to reimpact by SMS leads that did not finalize the purchase process. Review collected by and hosted on G2.com.

What do you dislike about Matador?

I did not have really issues so far and the Matador team is easy to contact if I have any questions about the platform. Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

Improve the user experience and generate leads in an easy way. Also, recaptures lost leads and drive them to the process of purchase again. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

JS

Jeffrey S.

Internet BDC Director

Mid-Market (51-1000 emp.)

6/20/2022

"Love the product!"

5/5

What do you like best about Matador?

Automations make everything for my team so much easier! Review collected by and hosted on G2.com.

What do you dislike about Matador?

None that I can find at this time! Any issues that I have had have been fixed right away! Review collected by and hosted on G2.com.

What problems is Matador solving and how is that benefiting you?

Creating meaningful conversations with our guests. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

## Questions about Matador? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Matador
](https://www.g2.com/products/matador/discussions/new)

GU

Guest User

What is Matador used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-matador-used-for)

[
View all Discussions
](https://www.g2.com/products/matador/discuss)

##### Pricing

Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more.

[
View More Pricing Information
](https://www.g2.com/products/matador/pricing)

Matador Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_89731116024b6de6f2666da73acf814e/cdk-crm.jpeg "Product Avatar Image")

CDK CRM

4.4/5(77)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_8adaf9cae4d6226e062076492066232e/podium.png "Product Avatar Image")

Podium

4.5/5(2,109)

[
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Impel

3.8/5(16)

[
Compare Now
](https://www.g2.com/compare/impel-vs-matador)

##### 
##### Matador Features

Platform Basics

Performance

Platform Data

Dashboard

Alerts and Notifications

Platform Additional Functionality

Mobility

Messaging

Platform Content

Automation

[
View More Features
](https://www.g2.com/products/matador/features)

## Top-Rated Alternatives

[

 ![Podium](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Podium")

Podium

4.5/5(2,109)

](https://www.g2.com/products/podium/reviews)

[

 ![CDK CRM](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "CDK CRM")

CDK CRM

4.4/5(77)

](https://www.g2.com/products/cdk-crm/reviews)

[

 ![Impel](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Impel")

Impel

3.8/5(16)

](https://www.g2.com/products/impel/reviews)

[
View All Alternatives
](https://www.g2.com/products/matador/competitors/alternatives)

##### Categories on G2

[Automotive Marketing](https://www.g2.com/categories/automotive-marketing)

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