# Top 10 Agentforce Marketing (formerly Salesforce Marketing Cloud) Alternatives & Competitors **Average Rating:** 4.0/5 **Total Number of Reviews:** 4,627 Research alternative solutions to Agentforce Marketing (formerly Salesforce Marketing Cloud) on G2, with real user reviews on competing tools. AI Marketing Agents Software is a widely used technology, and many people are seeking productive, secure software solutions with goal-based campaign planning, end-to-end campaign execution, and behavioral triggering. Other important factors to consider when researching alternatives to Agentforce Marketing (formerly Salesforce Marketing Cloud) include user experience and customer data. The best overall Agentforce Marketing (formerly Salesforce Marketing Cloud) alternative is Bloomreach. Other similar apps like Agentforce Marketing (formerly Salesforce Marketing Cloud) are Dotdigital, SAP Engagement Cloud (formerly SAP Emarsys), Braze, and HubSpot Marketing Hub. Agentforce Marketing (formerly Salesforce Marketing Cloud) alternatives can be found in [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents) but may also be in [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) or [Push Notification Software](https://www.g2.com/categories/push-notification). ## Best Paid & Free Alternatives to Agentforce Marketing (formerly Salesforce Marketing Cloud) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - [Dotdigital](https://www.g2.com/products/dotdigital/reviews) - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) - [Braze](https://www.g2.com/products/braze/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - [Insider One](https://www.g2.com/products/insider-one/reviews) - [GetResponse](https://www.g2.com/products/getresponse/reviews) - [Sailthru by Marigold](https://www.g2.com/products/sailthru-by-marigold/reviews) ## Top 10 Alternatives to Agentforce Marketing (formerly Salesforce Marketing Cloud) Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Agentforce Marketing (formerly Salesforce Marketing Cloud) stacks up to the competition, check reviews from current & previous users in industries like Computer Software, Financial Services, and Retail, and find the best product for your business. ### 1. [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) By Bloomreach **Average Rating:** 4.6/5 **Total Reviews:** 769 Bloomreach personalizes the e-commerce experience by unifying real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience continuously reflects a changing customer as they shop. With the scale of AI, this creates endless new paths to purchase. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), Bloomreach is: - Better at support - Easier to do business with - More usable Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [AI Marketing Agents](https://www.g2.com/categories/ai-marketing-agents), [Mobile Marketing](https://www.g2.com/categories/mobile-marketing), [A/B Testing](https://www.g2.com/categories/a-b-testing-tools), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Push Notification](https://www.g2.com/categories/push-notification) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Bloomreach](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-bloomreach-bloomreach) **Compare Bloomreach with other alternatives:** - [Bloomreach vs Dotdigital](https://www.g2.com/compare/bloomreach-bloomreach-vs-dotdigital) - [Bloomreach vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/bloomreach-bloomreach-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Bloomreach vs Braze](https://www.g2.com/compare/bloomreach-bloomreach-vs-braze) - [Bloomreach vs HubSpot Marketing Hub](https://www.g2.com/compare/bloomreach-bloomreach-vs-hubspot-marketing-hub) - [Bloomreach vs Klaviyo](https://www.g2.com/compare/bloomreach-bloomreach-vs-klaviyo) - [Bloomreach vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-bloomreach-bloomreach) - [Bloomreach vs Insider One](https://www.g2.com/compare/bloomreach-bloomreach-vs-insider-one) - [Bloomreach vs GetResponse](https://www.g2.com/compare/bloomreach-bloomreach-vs-getresponse) - [Bloomreach vs Sailthru by Marigold](https://www.g2.com/compare/bloomreach-bloomreach-vs-sailthru-by-marigold) ### 2. [Dotdigital](https://www.g2.com/products/dotdigital/reviews) By Dotdigital **Average Rating:** 4.4/5 **Total Reviews:** 1,219 Customer data platform and cross-channel marketing automation for SMEs, retailers, and big brands. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), Dotdigital is: - Better at support - More usable - Easier to set up Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [Mobile Marketing](https://www.g2.com/categories/mobile-marketing), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Push Notification](https://www.g2.com/categories/push-notification), [Customer Journey Analytics](https://www.g2.com/categories/customer-journey-analytics), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Dotdigital](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-dotdigital) **Compare Dotdigital with other alternatives:** - [Dotdigital vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-dotdigital) - [Dotdigital vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/dotdigital-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Dotdigital vs Braze](https://www.g2.com/compare/braze-vs-dotdigital) - [Dotdigital vs HubSpot Marketing Hub](https://www.g2.com/compare/dotdigital-vs-hubspot-marketing-hub) - [Dotdigital vs Klaviyo](https://www.g2.com/compare/dotdigital-vs-klaviyo) - [Dotdigital vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-dotdigital) - [Dotdigital vs Insider One](https://www.g2.com/compare/dotdigital-vs-insider-one) - [Dotdigital vs GetResponse](https://www.g2.com/compare/dotdigital-vs-getresponse) - [Dotdigital vs Sailthru by Marigold](https://www.g2.com/compare/dotdigital-vs-sailthru-by-marigold) ### 3. [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) By SAP **Average Rating:** 4.2/5 **Total Reviews:** 633 SAP Engagement Cloud (formerly SAP Emarsys) empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from leading brands across your industry — our platform enables you to accelerate time to value, deliver superior 1:1 experiences and produce measurable results ... fast. Join more than 2,500 companies who trust Emarsys to deliver the predictable, profitable outcomes that their businesses demand and the highly personalized omnichannel experiences that their customers deserve. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), SAP Engagement Cloud (formerly SAP Emarsys) is: - Better at support - More usable - Easier to do business with Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [AI Marketing Agents](https://www.g2.com/categories/ai-marketing-agents), [Mobile Marketing](https://www.g2.com/categories/mobile-marketing), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Push Notification](https://www.g2.com/categories/push-notification), [Customer Journey Analytics](https://www.g2.com/categories/customer-journey-analytics) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sap-engagement-cloud-formerly-sap-emarsys) **Compare SAP Engagement Cloud (formerly SAP Emarsys) with other alternatives:** - [SAP Engagement Cloud (formerly SAP Emarsys) vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Braze](https://www.g2.com/compare/braze-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Insider One](https://www.g2.com/compare/insider-one-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs GetResponse](https://www.g2.com/compare/getresponse-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Sailthru by Marigold](https://www.g2.com/compare/sap-engagement-cloud-formerly-sap-emarsys-vs-sailthru-by-marigold) ### 4. [Braze](https://www.g2.com/products/braze/reviews) By Braze **Average Rating:** 4.5/5 **Total Reviews:** 1,685 Create powerful customer engagement with ease, at any scale Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), Braze is: - Easier to do business with - Better at support - More usable Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [AI Marketing Agents](https://www.g2.com/categories/ai-marketing-agents), [Mobile Marketing](https://www.g2.com/categories/mobile-marketing), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Push Notification](https://www.g2.com/categories/push-notification), [Customer Journey Analytics](https://www.g2.com/categories/customer-journey-analytics) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Braze](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-braze) **Compare Braze with other alternatives:** - [Braze vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-braze) - [Braze vs Dotdigital](https://www.g2.com/compare/braze-vs-dotdigital) - [Braze vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/braze-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Braze vs HubSpot Marketing Hub](https://www.g2.com/compare/braze-vs-hubspot-marketing-hub) - [Braze vs Klaviyo](https://www.g2.com/compare/braze-vs-klaviyo) - [Braze vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-braze) - [Braze vs Insider One](https://www.g2.com/compare/braze-vs-insider-one) - [Braze vs GetResponse](https://www.g2.com/compare/braze-vs-getresponse) - [Braze vs Sailthru by Marigold](https://www.g2.com/compare/braze-vs-sailthru-by-marigold) ### 5. [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) By HubSpot **Average Rating:** 4.4/5 **Total Reviews:** 14,835 Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use CRM platform. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), HubSpot Marketing Hub is: - Better at support - More usable - Easier to set up Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [AI Marketing Agents](https://www.g2.com/categories/ai-marketing-agents), [Attribution](https://www.g2.com/categories/attribution), [Conversational Marketing](https://www.g2.com/categories/conversational-marketing), [Customer Journey Analytics](https://www.g2.com/categories/customer-journey-analytics), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs HubSpot Marketing Hub](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-hubspot-marketing-hub) **Compare HubSpot Marketing Hub with other alternatives:** - [HubSpot Marketing Hub vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/hubspot-marketing-hub-vs-sap-engagement-cloud-formerly-sap-emarsys) - [HubSpot Marketing Hub vs Braze](https://www.g2.com/compare/braze-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Klaviyo](https://www.g2.com/compare/hubspot-marketing-hub-vs-klaviyo) - [HubSpot Marketing Hub vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Insider One](https://www.g2.com/compare/hubspot-marketing-hub-vs-insider-one) - [HubSpot Marketing Hub vs GetResponse](https://www.g2.com/compare/getresponse-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Sailthru by Marigold](https://www.g2.com/compare/hubspot-marketing-hub-vs-sailthru-by-marigold) ### 6. [Klaviyo](https://www.g2.com/products/klaviyo/reviews) By Klaviyo **Average Rating:** 4.6/5 **Total Reviews:** 1,355 Klaviyo, a unified customer platform for email, SMS, and more, gives your online brand direct ownership of your consumer data and interactions. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), Klaviyo is: - Easier to set up - Easier to admin - More usable Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [AI Marketing Agents](https://www.g2.com/categories/ai-marketing-agents), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Conversational Marketing](https://www.g2.com/categories/conversational-marketing), [Customer Journey Analytics](https://www.g2.com/categories/customer-journey-analytics), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Klaviyo](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-klaviyo) **Compare Klaviyo with other alternatives:** - [Klaviyo vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-klaviyo) - [Klaviyo vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-klaviyo) - [Klaviyo vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/klaviyo-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Klaviyo vs Braze](https://www.g2.com/compare/braze-vs-klaviyo) - [Klaviyo vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-klaviyo) - [Klaviyo vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-klaviyo) - [Klaviyo vs Insider One](https://www.g2.com/compare/insider-one-vs-klaviyo) - [Klaviyo vs GetResponse](https://www.g2.com/compare/getresponse-vs-klaviyo) - [Klaviyo vs Sailthru by Marigold](https://www.g2.com/compare/klaviyo-vs-sailthru-by-marigold) ### 7. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) By ActiveCampaign **Average Rating:** 4.4/5 **Total Reviews:** 14,702 ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can create deeper automations than the competition, faster. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), ActiveCampaign is: - Better at support - Easier to set up - Easier to do business with Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [AI Marketing Agents](https://www.g2.com/categories/ai-marketing-agents), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Attribution](https://www.g2.com/categories/attribution), [Conversational Marketing](https://www.g2.com/categories/conversational-marketing), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) **Compare ActiveCampaign with other alternatives:** - [ActiveCampaign vs Bloomreach](https://www.g2.com/compare/activecampaign-vs-bloomreach-bloomreach) - [ActiveCampaign vs Dotdigital](https://www.g2.com/compare/activecampaign-vs-dotdigital) - [ActiveCampaign vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/activecampaign-vs-sap-engagement-cloud-formerly-sap-emarsys) - [ActiveCampaign vs Braze](https://www.g2.com/compare/activecampaign-vs-braze) - [ActiveCampaign vs HubSpot Marketing Hub](https://www.g2.com/compare/activecampaign-vs-hubspot-marketing-hub) - [ActiveCampaign vs Klaviyo](https://www.g2.com/compare/activecampaign-vs-klaviyo) - [ActiveCampaign vs Insider One](https://www.g2.com/compare/activecampaign-vs-insider-one) - [ActiveCampaign vs GetResponse](https://www.g2.com/compare/activecampaign-vs-getresponse) - [ActiveCampaign vs Sailthru by Marigold](https://www.g2.com/compare/activecampaign-vs-sailthru-by-marigold) ### 8. [Insider One](https://www.g2.com/products/insider-one/reviews) By Insider One **Average Rating:** 4.8/5 **Total Reviews:** 1,411 Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers, helping teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), Insider One is: - Better at support - More usable - Easier to set up Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [Mobile Marketing](https://www.g2.com/categories/mobile-marketing), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Customer Journey Analytics](https://www.g2.com/categories/customer-journey-analytics), [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization](https://www.g2.com/categories/personalization) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Insider One](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-insider-one) **Compare Insider One with other alternatives:** - [Insider One vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-insider-one) - [Insider One vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-insider-one) - [Insider One vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/insider-one-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Insider One vs Braze](https://www.g2.com/compare/braze-vs-insider-one) - [Insider One vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-insider-one) - [Insider One vs Klaviyo](https://www.g2.com/compare/insider-one-vs-klaviyo) - [Insider One vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-insider-one) - [Insider One vs GetResponse](https://www.g2.com/compare/getresponse-vs-insider-one) - [Insider One vs Sailthru by Marigold](https://www.g2.com/compare/insider-one-vs-sailthru-by-marigold) ### 9. [GetResponse](https://www.g2.com/products/getresponse/reviews) By GetResponse **Average Rating:** 4.3/5 **Total Reviews:** 1,132 GetResponse is the email, automation, and AI platform that helps you grow your business across the channels you own - like email, SMS, landing pages, and popups. From solo founders to scaling ecommerce brands, we make it easier to launch campaigns, drive revenue, and keep customers coming back – all in one affordable, scalable platform. No send limits. No rented reach. Just owned growth that scales Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), GetResponse is: - Better at support - Easier to set up - More usable Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [Mobile Marketing](https://www.g2.com/categories/mobile-marketing), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Push Notification](https://www.g2.com/categories/push-notification), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs GetResponse](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-getresponse) **Compare GetResponse with other alternatives:** - [GetResponse vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-getresponse) - [GetResponse vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-getresponse) - [GetResponse vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/getresponse-vs-sap-engagement-cloud-formerly-sap-emarsys) - [GetResponse vs Braze](https://www.g2.com/compare/braze-vs-getresponse) - [GetResponse vs HubSpot Marketing Hub](https://www.g2.com/compare/getresponse-vs-hubspot-marketing-hub) - [GetResponse vs Klaviyo](https://www.g2.com/compare/getresponse-vs-klaviyo) - [GetResponse vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-getresponse) - [GetResponse vs Insider One](https://www.g2.com/compare/getresponse-vs-insider-one) - [GetResponse vs Sailthru by Marigold](https://www.g2.com/compare/getresponse-vs-sailthru-by-marigold) ### 10. [Sailthru by Marigold](https://www.g2.com/products/sailthru-by-marigold/reviews) By Zeta Global **Average Rating:** 4.2/5 **Total Reviews:** 155 With advanced AI and machine learning capabilities and a dedicated customer success team to match, Sailthru by Marigold is purpose-built for relationship marketing. Leverage cross-channel personalization across the entire customer lifecycle to meet each customer in the right channel, at the right time, with the right message. Sailthru by Marigold is the marketing solution designed for rapid activation across media, publishing and retail businesses. Seller Description: Marigold is a global martech leader focused on delivering relationship marketing solutions that are helping over 40,000 brands and organizations worldwide to find their customers, get to know them, and ultimately turn them into superfans. The company offers industry-tailored martech, email and loyalty solutions — Marigold Grow, Marigold Engage, and Marigold Loyalty — that support the entire customer lifecycle and make it easy for brands to create long-term relationships, build loyalty and grow their businesses. Reviewers say compared to Agentforce Marketing (formerly Salesforce Marketing Cloud), Sailthru by Marigold is: - Better at support - Easier to admin - Easier to set up Categories in common with Agentforce Marketing (formerly Salesforce Marketing Cloud): [Mobile Marketing](https://www.g2.com/categories/mobile-marketing), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Push Notification](https://www.g2.com/categories/push-notification), [Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders) **Compare:** [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Sailthru by Marigold](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sailthru-by-marigold) **Compare Sailthru by Marigold with other alternatives:** - [Sailthru by Marigold vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-sailthru-by-marigold) - [Sailthru by Marigold vs Dotdigital](https://www.g2.com/compare/dotdigital-vs-sailthru-by-marigold) - [Sailthru by Marigold vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/sap-engagement-cloud-formerly-sap-emarsys-vs-sailthru-by-marigold) - [Sailthru by Marigold vs Braze](https://www.g2.com/compare/braze-vs-sailthru-by-marigold) - [Sailthru by Marigold vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-sailthru-by-marigold) - [Sailthru by Marigold vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-sailthru-by-marigold) - [Sailthru by Marigold vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-sailthru-by-marigold) - [Sailthru by Marigold vs Insider One](https://www.g2.com/compare/insider-one-vs-sailthru-by-marigold) - [Sailthru by Marigold vs GetResponse](https://www.g2.com/compare/getresponse-vs-sailthru-by-marigold) --- ## Agentforce Marketing (formerly Salesforce Marketing Cloud) Alternatives FAQs ### Which AI Marketing Agents tools do reviewers recommend instead of Agentforce Marketing...? Reviewers recommend AI Marketing Agents tools such as [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) for its powerful AI-driven personalization and unified customer data platform; [Dotdigital](https://www.g2.com/products/dotdigital/reviews) for its intuitive drag-and-drop automation and strong GDPR compliance; [SAP Engagement Cloud](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) for its comprehensive omnichannel automation and AI-driven insights; [Braze](https://www.g2.com/products/braze/reviews) for its flexible, user-friendly canvas journey builder and AI-assisted campaign creation; [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) for its all-in-one CRM integration and ease of use; [Klaviyo](https://www.g2.com/products/klaviyo/reviews) for its advanced segmentation and ecommerce integrations; [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) for its powerful automation workflows and GDPR compliance; [Insider One](https://www.g2.com/products/insider-one/reviews) for its unified platform and AI-driven personalization; and [GetResponse](https://www.g2.com/products/getresponse/reviews) for its all-in-one marketing automation and webinar features. These tools are favored for their superior ease of use, automation capabilities, and support compared to Agentforce Marketing. ### What are the best alternatives to Agentforce Marketing...? According to G2 data, the best alternatives to Agentforce Marketing include [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) (4.6/5 stars, 764 reviews), [Dotdigital](https://www.g2.com/products/dotdigital/reviews) (4.4/5 stars, 1205 reviews), [SAP Engagement Cloud](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) (4.2/5 stars, 625 reviews), [Braze](https://www.g2.com/products/braze/reviews) (4.5/5 stars, 1683 reviews), [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) (4.4/5 stars, 14768 reviews), [Klaviyo](https://www.g2.com/products/klaviyo/reviews) (4.6/5 stars, 1354 reviews), [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) (4.4/5 stars, 14695 reviews), [Insider One](https://www.g2.com/products/insider-one/reviews) (4.8/5 stars, 1360 reviews), [GetResponse](https://www.g2.com/products/getresponse/reviews) (4.3/5 stars, 1120 reviews), and [Sailthru by Marigold](https://www.g2.com/products/sailthru-by-marigold/reviews) (4.2/5 stars, 155 reviews). These alternatives consistently outperform Agentforce Marketing in ease of administration, support quality, usability, and setup simplicity. ### What features do alternatives offer that Agentforce Marketing... does not? Agentforce Marketing has been noted for a steep learning curve, complexity, and some limitations in reporting, journey editing, and integration flexibility. Alternatives offer more intuitive user interfaces, easier administration, and better support, which address these issues. ### How does Agentforce Marketing... compare to Bloomreach? According to G2 data, [Agentforce Marketing](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) holds an average rating of 4.0/5 from 4,541 reviews, while [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) boasts a higher average rating of 4.6/5 from 764 reviews. Bloomreach leads across all rated dimensions with a margin of 0.5 to 0.7 points, including Better at Meeting Requirements (8.9 vs 8.2), More Usable (8.3 vs 7.6), Easier to Set Up (7.8 vs 7.3), Easier to Administer (8.4 vs 7.8), Better at Support (9.2 vs 7.7), and Easier to Do Business With (9.1 vs 8.0). User sentiment highlights that Agentforce Marketing is praised for Ease of Use (341 mentions), Automation (197), Integrations (183), and Personalization (152), but also criticized for a steep Learning Curve (218 mentions), Complexity (140), and Expensive pricing (138). Bloomreach users commend its Ease of Use (211 mentions), Features (182), Customer Support (147), and Intuitive Interface (116), while noting a Learning Curve (145 mentions) and some Complexity (74). Both platforms offer robust marketing automation and personalization capabilities, but Bloomreach is favored for superior usability, support, and overall satisfaction, making it a stronger choice for organizations seeking an intuitive, well-supported platform with advanced AI-driven personalization and unified customer data management. ### Why do users choose Bloomreach over Agentforce Marketing...? Users choose [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) over Agentforce Marketing primarily due to its higher usability and superior customer support, as reflected in its 9.2 vs 7.7 Better at Support score and 8.3 vs 7.6 More Usable score. Bloomreach's platform offers a more intuitive interface and easier administration (8.4 vs 7.8), enabling marketing teams to deploy and manage campaigns with less technical overhead. Additionally, Bloomreach's AI-driven personalization and unified customer data platform provide advanced capabilities that empower users to deliver highly relevant, real-time customer experiences with less manual effort. Its comprehensive analytics and omnichannel campaign execution are also key factors driving preference. The platform's ease of setup (7.8 vs 7.3) and smoother business interactions (9.1 vs 8.0) further contribute to its appeal, especially for teams seeking faster time-to-value and more responsive support. Users report Bloomreach's customer support as prompt and knowledgeable, enhancing onboarding and ongoing success. These factors combine to make Bloomreach the preferred choice for organizations prioritizing usability, support, and advanced personalization features according to G2 data. ## Explore Articles - [What's the best loyalty software for retail stores](https://www.g2.com/discussions/what-s-the-best-loyalty-software-for-retail-stores) - [Top virtual data room provider with strong security features](https://www.g2.com/discussions/top-virtual-data-room-provider-with-strong-security-features) - [Best tools for runtime container security monitoring](https://www.g2.com/discussions/best-tools-for-runtime-container-security-monitoring) - [Which MFA platform supports the widest range of authentication factors?](https://www.g2.com/discussions/which-mfa-platform-supports-the-widest-range-of-authentication-factors) - [What is the best platform for tracking website performance metrics?](https://www.g2.com/discussions/what-is-the-best-platform-for-tracking-website-performance-metrics) - [Best app for board meeting organization](https://www.g2.com/discussions/best-app-for-board-meeting-organization) ## Spotlight Categories - [Employer of Record (EOR) Software](https://www.g2.com/categories/employer-of-record-eor) - [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp) - [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)