Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Insightful and Accessible, But Image Uploads Need Improvement"
4/5
What do you like best about Market Logic?

I really appreciate Searchable, as it serves as an insight hub for our business. All of my colleagues are able to access reports and competitor insights easily. What I find especially useful is Deepsights, which helps me quickly find the answers I need. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

Uploading media and images to Searchable can be quite a hassle and often leads to frustration. On some pages or forums within our Searchable sites, images are required for tiles. I frequently have to take screenshots and manually resize these images to ensure they fit properly; otherwise, they end up looking distorted or blurry. Review collected by and hosted on G2.com.

KB
Katy B.
Marketing Manager
Enterprise (> 1000 emp.)
"Dyson Marketing Manager, Beauty"
3.5/5
What do you like best about Market Logic?

Useful source of information for my work at Dyson.

Easy to navigate and to find reports.

Easy to share documents across the wider business. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

Search feature isn't always accurate so sometimes can take time to find the information/reports that you need. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
AA
Verified User in Apparel & Fashion
Enterprise (> 1000 emp.)
"Enterprise Market Logic User"
4/5
What do you like best about Market Logic?

What I value most about Market Logic is the simplified way that we can showcase completed work from across our portfolio and make it readily accessible to our cross-functional teams and stakeholders. Rather than depending on outdated links, archived folders and individuals to send the content, we can direct our teammates to one centralized repository of work that is easy to navigate, customizable and always current. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

The only thing I dislike about Market Logic is that I want more of it! I wish that the AI capabilities were available to all users versus having to add that on as an additional capability with additional costs. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
AF
Verified User in Food & Beverages
Mid-Market (51-1000 emp.)
"Evolution in sharing insights within company"
4/5
What do you like best about Market Logic?

Platform tackles the pain point that most of the companies are facing (centralizing primary /secondary research data) while adding AI layer that makes searching / use of data much easier. Integration and SSO went really smoothly from MLS side. From the relatively short experience with platform, it delivers quite accurate results and various stakeholders within the company have been quite satisfied and impressed. Really appreciate support team, helping with ideas, in case of issues coming up with suggestions, and suggesting walk-arounds in case requests go beyond capability of platform. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

We'd welcome more flexibility & support in customization of platform (e.g. having more tiles on homepage leading to microsites, more flexibly to align with CI of company, not asking "how can I help you?" as a prompt etc) - so it feel more like "suited solution" rather than a generic tool. In general, users are comparing it with other larger scale LLM models, so missing some features they're used to have from Chat GPT or Copilot such as chat functionality to refine the outcomes (but that's work in progress as I understood). Lastly, source selection for AI summary is not always the most optimal (could imagine better suggestions to get even more accurate outcomes). Review collected by and hosted on G2.com.

NW
Niamh W.
Project Manager
Enterprise (> 1000 emp.)
"Absolutely Love Searchable!"
4.5/5
What do you like best about Market Logic?

I appreciate the layout of Searchable because it makes it simple to locate the information I need, and sharing that information with others is also straightforward. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

When I try to upload images for articles and reports, I find it quite awkward to crop them because the software does not make the cropping process easy. Review collected by and hosted on G2.com.

Verified User in Telecommunications
AT
Verified User in Telecommunications
Enterprise (> 1000 emp.)
"Centralizes Content and Boosts Efficiency with Growing AI Features"
4.5/5
What do you like best about Market Logic?

Brings content together for the whole company. It makes it a lot easier to find information and see what we already have before we start doing analyses we have already done in the past.

Also the AI capabilities are nice and they keep developing them.

Next to that, we frequently have contact with Market Logic and they follow up quickly if we have any questions. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

The search function is not always as we would like to have it, but they are improving. Review collected by and hosted on G2.com.

Verified User in Transportation/Trucking/Railroad
AT
Verified User in Transportation/Trucking/Railroad
Enterprise (> 1000 emp.)
"Excellent support and professional competence"
5/5
What do you like best about Market Logic?

What I like best is the team: all the employees are very nice, professional, and helpful. Questions are answered quickly and the collaboration is reliable. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

There is little negative; if at all, it would be to offer the conversations in German as well. Technically in English is sometimes a bit difficult :) Review collected by and hosted on G2.com.

Xavier V.
XV
Xavier V.
Global Insights & Analytics Director
Enterprise (> 1000 emp.)
"A great knowledge management tool that evolves with its customers"
4.5/5
What do you like best about Market Logic?

Aside from being a great knowledge management solution, MLS has done tremendous work to evolve their tech to remain relevant. I appreciate that their keep their customers at the heart of their product innovation and improvement cycles.

They make a lot of efforts to engage with us as insights people to understand how to implement, but also how we use it, how we socialize it, how we encourage our stakeholders to become active users too.

They are providing timely responses whenver I reach out with an issue and I appreciate having an ongoing relationship with the team, who get to know me and my key challenges. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

Maybe not unique to Market Logic, but it is still hard to get people to go in a KM tool on a regular basis. We'd love it to be a democratized tool, but it is still, often, a heavy lift for insights people to do the searching for others. Review collected by and hosted on G2.com.

Response from Market Logic Team of Market Logic

Hi Xavier,

Thank you for your thoughtful review. We appreciate your recognition of our continuous innovation and commitment to our customers. Looking forward to continuing our collaboration!

Best,

Market Logic Team

See how Market Logic improved
TS
Trudi s.
Insight Executive.
Mid-Market (51-1000 emp.)
"Invaluable asset to our organisation."
4/5
What do you like best about Market Logic?

Our Insight Management System has truly transformed our approach to data and enabled us to streamline our insights across departments, enabling faster and more informed decisions, which has significantly improved our operational efficiency. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

While I would have preferred to incorporate more extensive branding into the interface, I recognise that it is not the sole priority. With a background in brand expression, I am especially attentive to the placement and visibility of brand elements. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
AC
Verified User in Consumer Goods
Enterprise (> 1000 emp.)
"An excellent SaaS product with attentive service"
5/5
What do you like best about Market Logic?

The platform has an attractive UI and is intuitive to use. Thanks to constant innovation, we have seen the implementation of many new features every year. Apart from the ease of pulling insights from the numerous rich data sources, I particularly appreciate the Knowledge Zone feature which allows users to curate content in attractive mini websites which are easy and fun to create.

MLS support is excellent and the company is always open to feedback and ideas for future enhancements. Indeed, we have witnessed many such enhancements over the years, with the DeepSights capability being particularly promising. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

I cannot pinpoint anything negative about the software or the company. The biggest challenge is driving adoption within the company; this requires a dedicated change management team with regional SPOCs and support from senior management. Review collected by and hosted on G2.com.