Jason R.
JR
Jason R.
Sr. Product/Market Manager - Advanced Analytics & Sales Strategy
Hospital & Health Care
Enterprise (> 1000 emp.)
"Teradata is the leading capability for anything data related. "
5/5
What do you like best about Mapp Marketing Cloud?

Fast performance. I can run/execute queries for 'big data' and transform results on the cuff. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Nothing. Teradata is my number once choice from exploration to mining insights on my customers. Review collected by and hosted on G2.com.

Erica P.
EP
Erica P.
Advertising Coordinator
Marketing and Advertising
Enterprise (> 1000 emp.)
"Extremely difficult learning curve. We have difficulty using it for even the simplest tasks."
0/5
What do you like best about Mapp Marketing Cloud?

Once everyone is on board, it can be used as a maintenance system - to see overall what projects ar happening and how our team is being utlized. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Hard to learn, hard to get people engaged with the system. Originally our team spent tons of time setting up the most minute details to have everything in the plan. And once, one thing was missed, or stopped, the project never finished in the program. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
CI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Easy and Smooth"
4/5
What do you like best about Mapp Marketing Cloud?

Aprimo makes it easy to obtain the data you collect to make decision and is easy to make sales decisions Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

I wish the product had some more features Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Enterprise (> 1000 emp.)
"Good Product but can be much better"
3/5
What do you like best about Mapp Marketing Cloud?

Its good if it is used as OOB. Not gr8 when its customized a lot. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Hard to learn, Need training to get people engaged with the system.

Online Forms/Landing Forms submission are taking longer time then expected time. We are still not live with Microsites functionality. Review collected by and hosted on G2.com.

HN
Hemanth N.
Business Analyst
Information Technology and Services
Enterprise (> 1000 emp.)
"A Friendly tool"
3.5/5
What do you like best about Mapp Marketing Cloud?

Crystal reports like structure which will help you to understand the structure of fields in one go. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Too much of clusters in one single object Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Great Quality Tool!"
5/5
What do you like best about Mapp Marketing Cloud?

I absolutely love that i can use it from my iphone and without SQL. Automation of marketing planning and spending is great! Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

There are some things that i would prefer done differently out of my own preference, but no big deal. I prefer this far better then Act-On or HubSpot Review collected by and hosted on G2.com.

GD
Greg D.
Director Cross Regional and Partnership Marketing
Marketing and Advertising
Enterprise (> 1000 emp.)
"An OK product"
2.5/5
What do you like best about Mapp Marketing Cloud?

I like that we can market without using SQL or Teradata programing Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Too cumbersome to setup campaigns. Creating complex campaigns using data splits are very time consuming Review collected by and hosted on G2.com.

SC
Susie C.
Senior Sales Ops Analyst
Automotive
Enterprise (> 1000 emp.)
"Not user friendly!"
1.5/5
What do you like best about Mapp Marketing Cloud?

It gets the leads routed correctly. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Lots of maintenance and not user friendly! Too many steps before you can get there (I used this tool about 3-4 years ago), Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
CI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Must have deep pockets for this MA platform."
2.5/5
What do you like best about Mapp Marketing Cloud?

The capabilities this platform allows when its fully integrated into CRM. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

The big price tag. Seems like its designed for more of the B2C space, and less for the B2B space. Review collected by and hosted on G2.com.