Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.

UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

6/1/2018

"Easy program "

4.5/5

What do you like best about Mapp Marketing Cloud?

I was able to use this without a glitch. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

I didn’t dislike anything I in fact liked it all Review collected by and hosted on G2.com.

UP

Verified User in Publishing

Small-Business (50 or fewer emp.)

5/31/2018

"Effective"

3.5/5

What do you like best about Mapp Marketing Cloud?

A streamlined tool that allows me to design and execute campaigns effectively. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

I'd appreciate more on-boarding materials Review collected by and hosted on G2.com.

UR

Verified User in Retail

Enterprise (> 1000 emp.)

5/15/2018

"Decent Program"

3.5/5

What do you like best about Mapp Marketing Cloud?

The way it is integrated throughout our entire company is nice. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

The style of it is not modern in my opinion. Review collected by and hosted on G2.com.

BT

Bich T.

Small-Business (50 or fewer emp.)

8/24/2016

"Nice Data Management"

3.5/5

What do you like best about Mapp Marketing Cloud?

One of the best thing about Teradata is the need of "Big data" management, since handle and adjust enormous of data is not easy. Teradata has well index and accurate data in real time, you can edit in bulk with a few of clicks, since they have an easy to understand workflow and user guide. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Updates sometimes come with unstable and error for some function. And, even though I said they have an understandable guideline, It still take a time to learn and apply the system.

One more thing, cost is high for small business, really need to consider about this. Review collected by and hosted on G2.com.

Recommendations to others considering Mapp Marketing Cloud:

Highly recommended for big advertising company, which is running many campaigns at a same time, and need real time data.

Not recommended for small business, since cost is high Review collected by and hosted on G2.com.

What problems is Mapp Marketing Cloud solving and how is that benefiting you?

Handle real time and many data from our running marketing campaign, and ability to track our customer status to optimize what is best for them. Review collected by and hosted on G2.com.

UI

Verified User in Insurance

Mid-Market (51-1000 emp.)

8/3/2016

"User-Friendly Workflow Tool"

4/5

What do you like best about Mapp Marketing Cloud?

I really like how simple Teradata is to use. Compared to tools I've used in the past, such as Workamajig, it's very clean and easy to navigate. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

I don't like that the "save" and "close" buttons are so close together because if you accidentally close the task before you meant to, the whole activity has to be restarted. Review collected by and hosted on G2.com.

Recommendations to others considering Mapp Marketing Cloud:

As a mid-sized company (roughly 1,000 employees), Teradata makes workflow management work with relatively few flaws. If you simply want to manage tasks among your employees in a way that each department can easily understand, this tool is for you. Review collected by and hosted on G2.com.

What problems is Mapp Marketing Cloud solving and how is that benefiting you?

We use this program as a task-management workflow tool. It keeps everything very simple, organized and easy to reach our deadlines. Review collected by and hosted on G2.com.

CM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/6/2016

"Comprehensive coverage of marketing automation process"

3.5/5

What do you like best about Mapp Marketing Cloud?

One of the things I have liked best about Teradata Integrated Marketing Management is the back-end knowledgebase behind the software. Activities are connected to Workflows, and Workflows are connected to Tasks, and everything that is performed in the application can be reported on both from the interface and the back-end. The campaign functionality is also very reliable. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Sometimes the releases come out with bugs in them that affect other areas of the application that were previously working. If more attention could be paid to code quality, it would have a good effect on customer satisfaction. Review collected by and hosted on G2.com.

Recommendations to others considering Mapp Marketing Cloud:

Make sure you have mapped out the requirements for what you currently do in marketing with what you want to do in the future before making a purchase of any marketing automation system. Teradata IMM has a complete vision but make sure you know what the functionality is and how it maps to your needs before making a purchase. Also make sure that your IT and marketing staff are ready to participate in the implementation/support of the tool and the ongoing use of it. Engagement of the company and support of the software is very important to your continued success with any marketing automation suite, including Teradata IMM. Review collected by and hosted on G2.com.

What problems is Mapp Marketing Cloud solving and how is that benefiting you?

in my consulting work I have used Integrated Marketing Management to run campaigns, handle invoices, and construct workflows. It is very good at automating repeatable processes. Previous to using Aprimo Marketing Operations (Teradata) I had to do data selection manually, and had only limited email marketing functionality. Review collected by and hosted on G2.com.

UM

Verified User in Marketing and Advertising

Enterprise (> 1000 emp.)

8/8/2016

"All in one solution"

3.5/5

What do you like best about Mapp Marketing Cloud?

Even with the bulk of functionality in this tool the learning curve is not very steep. Getting up and running can be done in a matter of weeks Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

The documentation on all the tools could use more details to help understand the novel features that can be setup Review collected by and hosted on G2.com.

UI

Verified User in Insurance

Mid-Market (51-1000 emp.)

8/17/2016

"Like Teradata "

4.5/5

What do you like best about Mapp Marketing Cloud?

Allows me track my work paperlessly! Live the ease and speed of it. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Sometimes it is rather slow to close ... Review collected by and hosted on G2.com.

II

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

10/15/2014

"IMM"

4/5

What do you like best about Mapp Marketing Cloud?

Integartion with TD

Lead management

Segmentation Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

extensibility

Integration with 3rd party apps, lack of app exchange Review collected by and hosted on G2.com.

RG

Ravindra G.

Founder; CTO

Management Consulting

Enterprise (> 1000 emp.)

5/19/2014

"Evaluation Only..."

3.5/5

What do you like best about Mapp Marketing Cloud?

Integrates a variety of seemingly unconnected information to build a good actionable intelligence. Review collected by and hosted on G2.com.

What do you dislike about Mapp Marketing Cloud?

Appears to have a large footprint and complex to implement; Probably serves large box corporations well; Review collected by and hosted on G2.com.