# Best Email Marketing Software

## How Many Email Marketing Software Products Does G2 Track?

**Total Products under this Category:** 522

### Category Stats (Aug 2026)

- **Average Rating:** 4.39/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Groundhogg (+1.78%) - Among all products in this category, Groundhogg recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Email Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 62,900+ Authentic Reviews
- 522+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Email Marketing Software
 ![G2 Grid® for Email Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/email-marketing/grids.png?focus%5B%5D=933&focus%5B%5D=673&focus%5B%5D=3435&focus%5B%5D=166877&focus%5B%5D=91817&focus%5B%5D=1759&focus%5B%5D=120851&focus%5B%5D=2621)

Highlighted products: Constant Contact, Intuit Mailchimp Email Marketing, Brevo Marketing Platform, Instantly, lemlist, Dotdigital, Flodesk, and GetResponse.

Underlying data: [Grid® JSON](https://www.g2.com/categories/email-marketing/grids.json?focus%5B%5D=constant-contact&focus%5B%5D=intuit-mailchimp-email-marketing&focus%5B%5D=brevo-marketing-platform&focus%5B%5D=instantly&focus%5B%5D=lemlist&focus%5B%5D=dotdigital&focus%5B%5D=flodesk&focus%5B%5D=getresponse)

**Sponsored**

### Emma

Emma is a powerful email marketing platform designed to help organizations automate and personalize campaigns while maintaining brand consistency across teams, locations, and departments. Built with an intuitive interface, Emma enables marketers, especially in higher education, nonprofits, franchises, and growing businesses, to create high-impact engagement with minimal effort. Seamlessly integrating with existing tech stacks, Emma ensures every campaign stays consistent, compliant, and on-brand through robust controls, flexible user permissions, and reliable integrations. Backed by over 20 years of combined expertise, the Emma team supports customers at every stage with on-demand training, guided tutorials, and strategic insights—empowering teams to streamline workflows, maximize value, and drive stronger results.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=39&secure%5Bchosen_at%5D=2026-08-03T22%3A47%3A23Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=3181&secure%5Bresource_id%5D=39&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Femail-marketing%3Fopen_modal_url%3D%252Fproducts%252Fmailscale%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Femail-marketing%2526source%253Dcategory&secure%5Btoken%5D=da644aeabb5cba84a7fcfa0d50c4852b0391cffb0b59cc851737ba59f8de2edd&secure%5Burl%5D=https%3A%2F%2Fmyemma.com%2Femail-marketing-features&secure%5Burl_type%5D=paid_promos)

### [Constant Contact](https://www.g2.com/products/constant-contact/reviews)

We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results. - Grow your audience Build your list fast with landing pages, social media lead ads, and more. - Deepen customer relationships Connect with people where they are—via text, email, or social—all from one platform, to drive more engagement and results for your business. - Simplify your social media Create and manage social posts and ads to generate awareness, drive leads and promote growth. - Sync with the apps you're already using Connect with digital tools you're already using to grow your business and sell more online, faster. Learn more at www.constantcontact.com

**Average Rating:** 4.1/5.0

**Total Reviews:** 7,231

#### How Do G2 Users Rate Constant Contact?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 8.6/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 8.9/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 8.3/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Constant Contact?

- **Seller:** [Constant Contact](https://www.g2.com/sellers/constant-contact-5aaee82b-8325-4eeb-b7b7-15fada778076)
- **Company Website:** www.constantcontact.com
- **Year Founded:** 1995
- **HQ Location:** Waltham, US
- **Twitter:** @ConstantContact  
67,137 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a8b1f70774b20876cbd6f2e58e03d1e39c91352c8e3e3b2c4795aca37ecef11c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconstant-contact%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,147 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Owner
- **Top Industries:** Non-Profit Organization Management, Marketing and Advertising
- **Company Size:** 70% Small, 23% Medium

#### What Do G2 Reviewers Say About Constant Contact?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Constant Contact's **ease of use** exceptional, facilitating effortless campaign creation and management for small businesses.
- Users appreciate the **easy creation of campaigns** with Constant Contact, enhancing engagement and efficiency for small businesses.
- Users value the **user-friendly email builder** of Constant Contact, making campaign creation and management effortless.
- Users appreciate how **simple** it is to create consistent newsletters and engaging social media posts for their audience.
- Users find Constant Contact **incredibly helpful** for managing email campaigns efficiently and training new team members easily.

##### Cons

- Users find **missing features** in Constant Contact, such as inadequate search and limited design options, disappointing.
- Users find the **limited customization options** restrictive, impacting their ability to create personalized campaigns effectively.
- Users find the **limited features** of Constant Contact may not justify its pricing for their specific needs.
- Users express frustration over **limited templates** , wishing for more design options and customization in Constant Contact.
- Users find the **layout issues** in Constant Contact frustrating, leading to confusion in navigation and tool access.

#### What Are Recent G2 Reviews of Constant Contact?

**["Easy, Professional Email Campaigns with Great Templates and Analytics"](https://www.g2.com/survey_responses/constant-contact-review-13141870)**

**Rating:** 4.5/5.0 stars

_— Ravindra N._

[Read full review](https://www.g2.com/survey_responses/constant-contact-review-13141870)

**["Flexible Email Templates and Insightful Reporting in Constant Contact"](https://www.g2.com/survey_responses/constant-contact-review-12837182)**

**Rating:** 4.5/5.0 stars

_— Olga Z._

[Read full review](https://www.g2.com/survey_responses/constant-contact-review-12837182)

#### What Are G2 Users Discussing About Constant Contact?

- [How are small businesses using Constant Contact to enhance their email marketing campaigns effectively?](https://www.g2.com/discussions/how-are-small-businesses-using-constant-contact-to-enhance-their-email-marketing-campaigns-effectively) - 3 comments
- [What is Constant Contact used for?](https://www.g2.com/discussions/constant-contact-what-is-constant-contact-used-for) - 4 comments, 1 upvote
- [Does Constant Contact have a CRM?](https://www.g2.com/discussions/does-constant-contact-have-a-crm) - 2 comments
- [How do I stop Constant Contact emails?](https://www.g2.com/discussions/how-do-i-stop-constant-contact-emails) - 2 comments
- [What is constant contact used for?](https://www.g2.com/discussions/what-is-constant-contact-used-for) - 1 comment

### [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)

Intuit Mailchimp - Email Marketing is a dedicated solution designed to help growing businesses connect with their audience and create impactful email campaigns with ease. Trusted by over 11 million businesses globally, Mailchimp provides tools specifically tailored to meet the needs of companies aiming to drive customer engagement, nurture leads, and foster long-term loyalty through email marketing. This platform is particularly beneficial for small to mid-sized businesses that require an effective means of communication with their customers. Mailchimp's email marketing features empower users to build meaningful relationships while achieving measurable results. Whether launching a new product, sharing company updates, or delivering tailored messaging to specific segments of their audience, Mailchimp simplifies the process, allowing businesses to focus on their core activities. Mailchimp Transactional (formerly Mandrill) is an API-first messaging platform built for reliable delivery at scale. Through a single API, businesses can send critical transactional email and SMS alerts — such as order confirmations, password resets, and shipping notifications — with a 99% average delivery rate and 99.99% uptime. With a median delivery speed of less than one second and infrastructure to support up to 157 billion emails per month, Mailchimp Transactional is built to handle volume from startup to enterprise. Developers benefit from comprehensive SDK repositories, quickstarts, ready-made code examples, and clear error-handling patterns, while marketers can manage transactional email templates with an intuitive in-app editor — no engineering rework required. Key features of Mailchimp include customizable email campaigns that utilize beautiful, pre-designed templates alongside an intuitive drag-and-drop editor. This functionality enables users to craft professional emails that resonate with their brand's voice. Additionally, advanced segmentation and personalization capabilities allow businesses to reach the right audience with targeted messages based on behavior, demographics, or purchase history. This level of personalization enhances engagement and improves the overall effectiveness of campaigns. Mailchimp also offers powerful analytics, providing users with detailed reports and insights to track open rates, click-throughs, and other campaign success metrics. This data-driven approach helps businesses refine their strategies and make informed decisions. Furthermore, seamless integrations with over 300 tools, including CRMs and eCommerce platforms, create a cohesive workflow that enhances operational efficiency. Time-saving automations enable users to set up automated email series, ensuring consistent engagement with new subscribers and re-engagement with existing customers through personalized follow-ups. Overall, Intuit Mailchimp - Email Marketing is designed for users who seek intuitive tools without the complexity often associated with larger marketing platforms. By combining powerful email marketing with enterprise-grade transactional messaging infrastructure, Mailchimp helps businesses unify their email strategy — from campaigns to critical notifications — into a single platform that drives growth and operational efficiency.

**Average Rating:** 4.3/5.0

**Total Reviews:** 12,673

#### How Do G2 Users Rate Intuit Mailchimp Email Marketing?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 9.0/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 8.7/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Intuit Mailchimp Email Marketing?

- **Seller:** [Intuit Mailchimp](https://www.g2.com/sellers/intuit-mailchimp)
- **Company Website:** mailchimp.com
- **Year Founded:** 2001
- **HQ Location:** Atlanta, GA
- **Twitter:** @MailChimp  
238,536 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5b25de3f1b84f928c861197ff8886c90018b3276952ab217a2034aa3a48554f0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F969871%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,519 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Marketing Manager
- **Top Industries:** Marketing and Advertising, Non-Profit Organization Management
- **Company Size:** 72% Small, 22% Medium

#### What Do G2 Reviewers Say About Intuit Mailchimp Email Marketing?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **ease of use** in Mailchimp essential for creating effective and visually appealing email campaigns.
- Users appreciate the **user-friendly interface** of Intuit Mailchimp Email Marketing, making it ideal for starting email campaigns.
- Users appreciate the **user-friendly interface** and **powerful analytics** of Intuit Mailchimp Email Marketing for effective campaigns.
- Users love the **easy creation** process with Mailchimp, simplifying email marketing with intuitive templates and tools.
- Users love the **great templates** in Intuit Mailchimp, facilitating professional and customized email designs for their brands.

##### Cons

- Users find Mailchimp **expensive** as costs rise significantly with growing contact lists and advanced features require higher plans.
- Users find Mailchimp's **limited features** hinder experimentation and advanced testing capabilities, impacting effective marketing strategies.
- Users find the **learning curve challenging** , especially for advanced features and complex segmentation setups in Mailchimp.
- Users find **missing advanced features** and expensive pricing limits growth and customization opportunities on Intuit Mailchimp.
- Users find the **limited customization** in Mailchimp restrictive, hindering advanced testing and complex segmentation capabilities.

#### What Are Recent G2 Reviews of Intuit Mailchimp Email Marketing?

**["Easy-to-Use Email Campaigns with Clean Templates and Helpful Performance Tracking"](https://www.g2.com/survey_responses/intuit-mailchimp-email-marketing-review-12901603)**

**Rating:** 4.5/5.0 stars

_— Danielle P._

[Read full review](https://www.g2.com/survey_responses/intuit-mailchimp-email-marketing-review-12901603)

**["Mailchimp is an excellent choice for email communication"](https://www.g2.com/survey_responses/intuit-mailchimp-email-marketing-review-8233584)**

**Rating:** 4.0/5.0 stars

_— Amy C._

[Read full review](https://www.g2.com/survey_responses/intuit-mailchimp-email-marketing-review-8233584)

#### What Are G2 Users Discussing About Intuit Mailchimp Email Marketing?

- [What strategies are marketers finding most effective when using Intuit Mailchimp for targeted email campaigns?](https://www.g2.com/discussions/what-strategies-are-marketers-finding-most-effective-when-using-intuit-mailchimp-for-targeted-email-campaigns) - 2 comments, 1 upvote
- [What is Mailchimp Transactional Email (formerly Mandrill) used for?](https://www.g2.com/discussions/what-is-mailchimp-transactional-email-formerly-mandrill-used-for) - 3 comments, 1 upvote
- [What is the best alternative to Mailchimp?](https://www.g2.com/discussions/intuit-mailchimp-what-is-the-best-alternative-to-mailchimp) - 9 comments, 1 upvote
- [What are the benefits of Mailchimp?](https://www.g2.com/discussions/what-are-the-benefits-of-mailchimp) - 2 comments, 1 upvote
- [Does Mailchimp store data?](https://www.g2.com/discussions/does-mailchimp-store-data) - 3 comments, 1 upvote

### [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews)

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitable for companies of all sizes. Build lasting customer relationships with Brevo's flexible toolkit. Products range from marketing to sales, chat, and transactional emails. Choose what you need — and only pay for what you use. Here are just some of the things you can do with Brevo: - Run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads - Trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs - Automate marketing activities to deliver the right message at the right time, and efficiently manage your audience - Reduce the number of marketing and sales apps — and get a full view of customer interactions with tools that talk to each other - Engage customers in real-time and reply to FAQs 24/7 with live chat and chatbot - Track leads, automate tasks, and schedule meetings with the Brevo Sales Platform - Connect your e-commerce store to track web sales and use the Retention analysis to improve your marketing strategy. - Talk to customers anytime, anywhere with Brevo’s cloud-based phone system Learn more and start for free at https://www.brevo.com/products/marketing-platform/ Get a custom quote: https://www.brevo.com/plus/contact/

**Average Rating:** 4.5/5.0

**Total Reviews:** 2,474

#### How Do G2 Users Rate Brevo Marketing Platform?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 9.0/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 8.9/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Brevo Marketing Platform?

- **Seller:** [Brevo](https://www.g2.com/sellers/brevo)
- **Company Website:** www.brevo.com
- **Year Founded:** 2012
- **HQ Location:** Paris
- **Twitter:** @brevo\_official  
16,032 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bb1865e18004827ab2ea39c9799da0a35d0ec34e5b444058766b28b4d23a58f0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrevo%2F&secure%5Burl_type%5D=linkedin_company_website)  
898 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Founder
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 84% Small, 13% Medium

#### What Do G2 Reviewers Say About Brevo Marketing Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Brevo Marketing Platform's **ease of use** beneficial, praising its clean design and user-friendly interface.
- Users value the **easy scheduling and automation features** of Brevo, enhancing their email marketing efficiency significantly.
- Users appreciate the **convenient and efficient email marketing** features of Brevo, making automation and scheduling a breeze.
- Users find the **easy setup** of Brevo Marketing Platform essential for managing effective email campaigns effortlessly.
- Users appreciate the **simplicity** of Brevo, noting its ease in creating effective marketing campaigns without complexity.

##### Cons

- Users find **missing features** in Brevo, particularly with limited template flexibility and insufficient automation options.
- Users note the **limited features** in Brevo, particularly in template customization and workflow automation capabilities.
- Users find the **limited customization** of Brevo's templates restricts their ability to execute complex marketing tasks effectively.
- Users find the **learning curve steep** , as understanding advanced features and back-end processes can be complicated.
- Users find Brevo Marketing Platform to be **expensive** , especially with escalating costs for SMS and complex pricing tiers.

#### What Are Recent G2 Reviews of Brevo Marketing Platform?

**["WooCommerce data flows into Brevo without building another integration"](https://www.g2.com/survey_responses/brevo-marketing-platform-review-13148712)**

**Rating:** 4.5/5.0 stars

_— Alamgir H._

[Read full review](https://www.g2.com/survey_responses/brevo-marketing-platform-review-13148712)

**["Email marketing and marketing automation software that offers great value for growing businesses."](https://www.g2.com/survey_responses/brevo-marketing-platform-review-7612558)**

**Rating:** 5.0/5.0 stars

_— Ana T._

[Read full review](https://www.g2.com/survey_responses/brevo-marketing-platform-review-7612558)

#### What Are G2 Users Discussing About Brevo Marketing Platform?

- [What is Sendinblue used for?](https://www.g2.com/discussions/brevo-marketing-platform-what-is-sendinblue-used-for) - 1 comment, 1 upvote
- [Is Sendinblue free?](https://www.g2.com/discussions/is-sendinblue-free) - 6 comments
- [What is Sendinblue email?](https://www.g2.com/discussions/what-is-sendinblue-email) - 1 comment
- [What is Sendinblue?](https://www.g2.com/discussions/what-is-sendinblue) - 1 comment

### [Instantly](https://www.g2.com/es/products/instantly/reviews)

Convierte instantáneamente los prospectos en clientes con Alcance Automatizado, Red de Entregabilidad, Compromiso de Ventas, Base de Datos de Prospectos B2B y CRM Potenciado por IA. Encuentra tus prospectos, crea tus campañas, conecta tus cuentas de envío y observa cómo esos prospectos se convierten en clientes, con una suscripción de tarifa plana. Fundada en 2021, Instantly es la plataforma líder de compromiso de ventas utilizada por más de 35,000 clientes, desde emprendedores individuales hasta agencias globales. Nuestro objetivo es ser la herramienta más sencilla del mercado para ganar dinero con correos electrónicos en frío.

**Average Rating:** 4.8/5.0

**Total Reviews:** 4,125

#### How Do G2 Users Rate Instantly?

- **¿Ha sido the product un buen socio para hacer negocios?:** 9.5/10 (Category avg: 8.8/10)
- **Rendimiento y fiabilidad:** 9.4/10 (Category avg: 8.7/10)
- **Envío de correos electrónicos salientes:** 9.6/10 (Category avg: 8.9/10)
- **Creación y personalización de correos electrónicos:** 9.4/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Instantly?

- **Vendedor:** [Instantly](https://www.g2.com/es/sellers/instantly)
- **Sitio web de la empresa:** instantly.ai
- **Año de fundación:** 2001
- **Ubicación de la sede:** Sheridan, US
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9261b7de97da67cdddd09b77b3180a53a5872b60d62348d7d263c5071a446b6e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finstantlyapp%2F&secure%5Burl_type%5D=linkedin_company_website)  
275 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Fundador, Director Ejecutivo
- **Top Industries:** Marketing y publicidad, Software de Computadora
- **Company Size:** 93% Small, 5% Medium

#### What Do G2 Reviewers Say About Instantly?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios aprecian la **facilidad de uso** de Instantly, con una configuración sencilla y un excelente soporte que mejora su experiencia.
- Los usuarios valoran la **fácil escalabilidad y el alcance personalizado** que Instantly proporciona, simplificando la gestión y optimización de campañas.
- Los usuarios elogian el **soporte al cliente receptivo** de Instantly que simplifica la configuración y proporciona soluciones rápidas para una experiencia sin problemas.
- Los usuarios aprecian las **capacidades para ahorrar tiempo** de Instantly, permitiendo una gestión de tareas sin esfuerzo y campañas de correo electrónico eficientes.
- Los usuarios elogian la **Fácil Configuración** de Instantly, destacando su sencilla configuración de buzón que agiliza las tareas de marketing por correo electrónico.

##### Cons

- Los usuarios encuentran que la estructura de precios es **cara** , especialmente con características esenciales bloqueadas detrás de planes de nivel superior.
- Los usuarios notan la falta de **funciones específicas de RRHH** , lo que hace que la gestión de candidatos y la elaboración de informes sean engorrosas sin herramientas adicionales.
- Los usuarios informan problemas con la **gestión de correos electrónicos** , incluyendo fallos en las campañas, correos rebotados y archivos adjuntos faltantes que causan frustración.
- Los usuarios enfrentan **problemas de correo electrónico** como fallos en campañas, desafíos de integración y frustrante gestión de funciones de la bandeja de entrada en Instantly.
- Los usuarios enfrentan una **curva de aprendizaje** desafiante con Instantly, lo que complica la configuración de campañas y la navegación en comparación con otros servicios.

#### What Are Recent G2 Reviews of Instantly?

**["Instantáneamente me mostró que el correo electrónico en frío no se trata solo de escribir mejores correos electrónicos."](https://www.g2.com/es/survey_responses/instantly-review-13109041)**

**Rating:** 5.0/5.0 stars

_— Miguel F._

[Read full review](https://www.g2.com/es/survey_responses/instantly-review-13109041)

**["Equilibrio Perfecto: Configuración Fácil y Amigable para Principiantes, y Calentamiento que Permite que las Campañas se Activen Rápidamente"](https://www.g2.com/es/survey_responses/instantly-review-12964227)**

**Rating:** 5.0/5.0 stars

_— Rahul K._

[Read full review](https://www.g2.com/es/survey_responses/instantly-review-12964227)

#### What Are G2 Users Discussing About Instantly?

- [¿Para qué se utiliza Instantly?](https://www.g2.com/es/discussions/what-is-instantly-used-for) - 9 comments, 2 upvotes

### [lemlist](https://www.g2.com/products/lemlist/reviews)

lemlist is the AI outbound platform that lets sales teams reach prospects on email, LinkedIn, calls, WhatsApp, and SMS from one place, so more of their outreach turns into booked meetings and closed deals. With lemlist, you can: - Find leads that match your ICP in a 650M+ database and enrich them with verified emails and phone numbers, no extra tools needed - Spot when prospects are ready to buy with intent signal agents that track buying signals and add leads to campaigns at the right moment - Turn scattered lead data into usable context with data enrichment agents that pull insights from LinkedIn, websites, and your CRM - Build full campaigns by chatting with lemAgent, the built-in AI agent that creates your lead list, sequence, and messages - Run automated multichannel sequences and manage every reply from one unified inbox - Keep emails out of spam with built-in deliverability tools, including lemwarm - Work from your CRM with Salesforce, HubSpot, and Pipedrive integrations, or run lemlist straight from Claude via MCP Most tools cover one part of outbound. lemlist covers the whole workflow, from finding a prospect to booking the meeting, and keeps a human in control at every step. SDRs, sales leaders, ops teams, and founders use lemlist to cut manual work and spend more of their time selling. Learn more and start your free 14-day trial at www.lemlist.com

**Average Rating:** 4.6/5.0

**Total Reviews:** 1,850

#### How Do G2 Users Rate lemlist?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 9.4/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 9.3/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 9.0/10 (Category avg: 8.7/10)

#### Who Is the Company Behind lemlist?

- **Seller:** [lemlist](https://www.g2.com/sellers/lemlist)
- **Company Website:** lemlist.com
- **Year Founded:** 2018
- **HQ Location:** Paris, Île-de-France, France
- **Twitter:** @lemlist  
2,556 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=58e64645728fb2e8fad9ba5a58c3420688932b86372225ce6718ce80678a6061&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18342604%2F&secure%5Burl_type%5D=linkedin_company_website)  
254 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Founder
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 48% Small, 7% Medium

#### What Do G2 Reviewers Say About lemlist?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of lemlist, thanks to its intuitive interface and supportive customer service.
- Users appreciate the **user-friendly integration** of lemlist, enhancing efficiency in campaign management and workflow.
- Users find Lemlist to be **incredibly helpful** for personalizing outreach at scale while maintaining a human touch.
- Users value the **automation features** of lemlist, enhancing engagement while saving time and streamlining workflows.
- Users love the **LinkedIn integration** of Lemlist, enhancing outreach with personalized automation for authentic engagement.

##### Cons

- Users find the **missing features** in lemlist limiting, hindering adjustments and usability during campaigns.
- Users find lemlist **too expensive** , especially with additional credit costs that can escalate during campaigns.
- Users find the **learning curve for setup and integrations challenging** , especially when managing multiple inboxes and advanced features.
- Users find the **interface complex** for managing multiple campaigns, especially when scaling and adjusting post-launch.
- Users find the **email management process costly and cumbersome** , citing a steep learning curve and bugs in functionality.

#### What Are Recent G2 Reviews of lemlist?

**["Ease of use, fun and effiency... I love it"](https://www.g2.com/survey_responses/lemlist-review-11977691)**

**Rating:** 5.0/5.0 stars

_— Julien S._

[Read full review](https://www.g2.com/survey_responses/lemlist-review-11977691)

**["Loyal User, Will Continue to be loyal!"](https://www.g2.com/survey_responses/lemlist-review-11730822)**

**Rating:** 5.0/5.0 stars

_— Omar S._

[Read full review](https://www.g2.com/survey_responses/lemlist-review-11730822)

#### What Are G2 Users Discussing About lemlist?

- [What is lemlist used for?](https://www.g2.com/discussions/what-is-lemlist-used-for) - 2 comments

### [Dotdigital](https://www.g2.com/pt/products/dotdigital/reviews)

Dotdigital é uma plataforma global de engajamento de clientes, automação de marketing e dados que ajuda você e suas equipes de marketing a criar experiências conectadas e personalizadas em todos os canais. Você pode reunir todos os seus dados de clientes, entender seu público e automatizar jornadas que geram resultados reais. O que você pode fazer com Dotdigital - Construa e automatize campanhas por e-mail, SMS, web, WhatsApp, social e mais - Use IA para prever intenções, personalizar mensagens e melhorar o desempenho - Crie uma visão única do cliente conectando Shopify, Magento, seu CRM e mais - Alcance públicos B2B, B2C e sem fins lucrativos com jornadas que se adaptam aos seus objetivos Por que os profissionais de marketing escolhem Dotdigital - Fácil de usar para profissionais de marketing do dia a dia - Escala com seus dados, canais e equipes - Ajuda você a entregar experiências de cliente oportunas e relevantes - Comprovado para aumentar o engajamento, conversões e lealdade Um pouco mais sobre Dotdigital: - Fomos fundados em 1999 e anteriormente éramos conhecidos como Dotmailer - Mais de 4.000 marcas em todo o mundo usam Dotdigital para crescer relacionamentos com clientes - Nossa sede está localizada em London Bridge, Reino Unido - Mais de 450 funcionários ajudando clientes globalmente, incluindo no Reino Unido, EUA, Europa e JAPAC - Temos orgulho de ser a primeira plataforma de automação de marketing neutra em carbono do mundo - Possuímos certificações ISO14001, ISO 27701 e ISO27001 Saiba mais em dotdigital.com.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,205

#### How Do G2 Users Rate Dotdigital?

- **the product tem sido um bom parceiro comercial?:** 8.6/10 (Category avg: 8.8/10)
- **Desempenho e Confiabilidade:** 8.1/10 (Category avg: 8.7/10)
- **Enviando e-mails enviados:** 9.1/10 (Category avg: 8.9/10)
- **Criando e personalizando e-mails:** 8.8/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Dotdigital?

- **Vendedor:** [Dotdigital](https://www.g2.com/pt/sellers/dotdigital)
- **Website da Empresa:** www.dotdigital.com
- **Ano de Fundação:** 1999
- **Localização da Sede:** London Bridge, London
- **Twitter:** @dotdigital  
15,898 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ca510bb0dc0d083c7a2003a9c90fd2456bb499a672890697706f3a93064dcbfe&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1131881&secure%5Burl_type%5D=linkedin_company_website)  
472 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Gerente de Marketing, Executivo de Marketing
- **Top Industries:** Varejo, Marketing e Publicidade
- **Company Size:** 46% Medium, 40% Small

#### What Do G2 Reviewers Say About Dotdigital?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários acham a **facilidade de uso** do Dotdigital excepcional, simplificando a criação de campanhas e o gerenciamento de banco de dados para todas as equipes.
- Os usuários elogiam o **suporte ao cliente excepcional** da Dotdigital, destacando sua capacidade de resposta e utilidade na resolução rápida de problemas.
- Os usuários valorizam os **recursos abrangentes** do Dotdigital, aprimorando suas estratégias de marketing e segmentação de público de forma eficaz.
- Os usuários valorizam a **interface amigável e o excelente suporte** da Dotdigital, melhorando significativamente sua experiência de marketing por e-mail.
- Os usuários acham o processo de **configuração fácil** do Dotdigital tranquilo, auxiliado por um excelente onboarding e assistência ao cliente de apoio.

##### Cons

- Os usuários observam várias **funcionalidades ausentes** no Dotdigital, incluindo copiar e colar seções e opções avançadas de segmentação.
- Os usuários acham a **curva de aprendizado íngreme** devido às complexidades iniciais na configuração e navegação de recursos.
- Os usuários acham que os **recursos limitados** do Dotdigital são insuficientes para jornadas de e-mail avançadas e relatórios, prejudicando a funcionalidade ideal.
- Os usuários observam **limitações na geração de relatórios e integração** , achando as opções de integração e modelos inicialmente avassaladoras e insuficientes.
- Os usuários acham que o Dotdigital tem **opções limitadas** para segmentação avançada e carece de flexibilidade para esforços de e-mail em maior escala.

#### What Are Recent G2 Reviews of Dotdigital?

**["Ferramentas de Segmentação Poderosas para Mensagens Direcionadas"](https://www.g2.com/pt/survey_responses/dotdigital-review-13182128)**

**Rating:** 5.0/5.0 stars

_— Michael W._

[Read full review](https://www.g2.com/pt/survey_responses/dotdigital-review-13182128)

**["Dotdigital: Automação de Marketing Intuitiva e Escalável com Suporte Excepcional"](https://www.g2.com/pt/survey_responses/dotdigital-review-13090251)**

**Rating:** 5.0/5.0 stars

_— Mike H._

[Read full review](https://www.g2.com/pt/survey_responses/dotdigital-review-13090251)

#### What Are G2 Users Discussing About Dotdigital?

- [Para que é usado o Dotdigital?](https://www.g2.com/pt/discussions/what-is-dotdigital-used-for) - 1 comment
- [What is engagement cloud in Magento 2?](https://www.g2.com/pt/discussions/what-is-engagement-cloud-in-magento-2)
- [How do I use Dotmailer?](https://www.g2.com/pt/discussions/how-do-i-use-dotmailer)
- [Quanto custa o Dotmailer?](https://www.g2.com/pt/discussions/how-much-does-dotmailer-cost) - 1 comment
- [O que é a nuvem de engajamento?](https://www.g2.com/pt/discussions/what-is-engagement-cloud) - 1 comment

### [Flodesk](https://www.g2.com/fr/products/flodesk/reviews)

Flodesk est la meilleure plateforme de marketing par e-mail pour les petites entreprises. Conçu pour les propriétaires de petites entreprises, les solopreneurs, les créateurs et les coachs, Flodesk combine un design d'e-mail magnifique et axé sur la marque avec une automatisation marketing de qualité professionnelle — le tout dans une interface suffisamment intuitive pour être utilisée sans intégration, formation ou équipe de design. Fondée en 2019, Flodesk est une entreprise autofinancée qui sert plus de 100 000 entreprises dans le monde, avec plus de 36 millions de dollars de revenus récurrents annuels et aucun financement extérieur. Flodesk est rentable depuis sa deuxième semaine après son lancement. Ce qui distingue Flodesk des autres plateformes de marketing par e-mail : - La technologie de mise en page brevetée de Flodesk est le seul système de design d'e-mail qui rend les polices personnalisées et les mises en page axées sur la marque de manière cohérente sur tous les principaux clients de messagerie et appareils — y compris Gmail, Apple Mail, Outlook et mobile. Téléchargez vos propres polices, stockez votre palette de marque complète et envoyez des e-mails qui ressemblent exactement à ce qui a été conçu, à chaque fois. - Flodesk offre environ 99 % de délivrabilité des e-mails à l'échelle de la plateforme — soit près de 10 points de pourcentage au-dessus de la moyenne de l'industrie des ESP — et des taux d'ouverture moyens de 36 à 47 %, comparé à une référence de l'industrie d'environ 21 %. Les Workflows de Flodesk incluent une automatisation marketing multi-déclencheurs, des réactions instantanées en temps réel, une segmentation avancée de l'audience avec une logique de filtre et/ou, des chemins divisés avec réintégration naturelle, et des déclencheurs e-commerce basés sur le comportement pour Shopify et Flodesk Checkout. Ce sont des capacités d'automatisation de niveau entreprise dans une interface que tout propriétaire d'entreprise peut naviguer sans développeur. - Les formulaires Flodesk : y compris les formulaires de type "tournez la roue", les formulaires vidéo, les formulaires avec compte à rebours, les pages de destination pleine page et les pages de lien en bio — convertissent à plus de 2 fois la moyenne de l'industrie. - Flodesk Checkout vous permet de vendre des produits, services, abonnements et biens numériques sans frais de plateforme, avec le support de l'achat immédiat et paiement différé (Klarna, Affirm, Afterpay), Apple Pay, Google Pay, des ventes incitatives en un clic, la récupération de panier abandonné et la collecte automatique de la taxe de vente. - Chaque plan payant inclut des envois d'e-mails illimités, sans frais par e-mail et sans barrières de fonctionnalités. Les prix commencent à 25 $/mois. Un plan gratuit est disponible pour la création de listes, et un essai gratuit de 14 jours ne nécessite pas de carte de crédit. Flodesk est la plateforme de marketing par e-mail où votre marque est primordiale — pas une réflexion après coup. Pour les petites entreprises où la boîte de réception est un avantage concurrentiel, Flodesk est conçu pour vous aider à vous présenter magnifiquement, à automatiser intelligemment et à croître de manière durable.

**Average Rating:** 4.8/5.0

**Total Reviews:** 301

#### How Do G2 Users Rate Flodesk?

- **the product a-t-il été un bon partenaire commercial?:** 9.4/10 (Category avg: 8.8/10)
- **Envoi d’e-mails sortants:** 10.0/10 (Category avg: 8.9/10)
- **Création et personnalisation d’e-mails:** 9.6/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Flodesk?

- **Vendeur:** [Flodesk](https://www.g2.com/fr/sellers/flodesk)
- **Année de fondation:** 2018
- **Emplacement du siège social:** San Francisco, California
- **Twitter:** @flodeskinc  
2,958 abonnés Twitter
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=28fadf59644b4ac756b5c4f85eeb4832317bd5b93afe9c46222255b7b6628603&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fflodesk%2F&secure%5Burl_type%5D=linkedin_company_website)  
88 employés sur LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Fondateur, Propriétaire
- **Top Industries:** Santé, bien-être et fitness, Formation et coaching professionnels
- **Company Size:** 98% Small, 0% Medium

#### What Do G2 Reviewers Say About Flodesk?

_AI-generated summary from verified user reviews_

##### Pros

- Les utilisateurs adorent la **facilité d'utilisation** de Flodesk, ce qui rend simple la création de contenu magnifique sans effort.
- Les utilisateurs adorent les **modèles beaux et diversifiés** de Flodesk, qui améliorent la conception de leurs e-mails et la représentation de leur marque.
- Les utilisateurs adorent le système **de marketing par e-mail fluide et facile à utiliser** de Flodesk, qui améliore l'engagement grâce à de magnifiques designs.
- Les utilisateurs adorent l' **interface intuitive** de Flodesk, la trouvant belle et facile à utiliser pour la gestion d'entreprise.
- Les utilisateurs admirent Flodesk pour son **interface belle et intuitive** , rendant la gestion des e-mails facile pour leurs entreprises.

##### Cons

- Les utilisateurs désirent des **fonctionnalités manquantes** comme les tests A/B et une meilleure gestion des images pour une expérience Flodesk plus robuste.
- Les utilisateurs souhaitent plus d' **options de modèles** dans Flodesk pour une plus grande flexibilité de conception et une variété de polices.
- Les utilisateurs expriment leur frustration face aux **fonctionnalités limitées de gestion des e-mails** , notamment l'absence de vue en liste et d'options de planification via API.
- Les utilisateurs trouvent les **limitations de personnalisation** de Flodesk frustrantes, notamment en ce qui concerne les mises en page des modèles et le placement des images.
- Les utilisateurs trouvent le **manque d'intégrations** frustrant, limitant la connectivité transparente avec d'autres outils comme les CRM et les services.

#### What Are Recent G2 Reviews of Flodesk?

**["Simplicité qui s'adapte : Modèles de marque et intégrations fluides de Canva et Instagram"](https://www.g2.com/fr/survey_responses/flodesk-review-13065097)**

**Rating:** 5.0/5.0 stars

_— Abdelrahman A._

[Read full review](https://www.g2.com/fr/survey_responses/flodesk-review-13065097)

**["Marketing par e-mail simplifié et magnifique qui fonctionne tout simplement"](https://www.g2.com/fr/survey_responses/flodesk-review-12921450)**

**Rating:** 5.0/5.0 stars

_— Valerie W._

[Read full review](https://www.g2.com/fr/survey_responses/flodesk-review-12921450)

#### What Are G2 Users Discussing About Flodesk?

- [Does Flodesk have landing pages?](https://www.g2.com/fr/discussions/does-flodesk-have-landing-pages)
- [Does Flodesk have email automation?](https://www.g2.com/fr/discussions/does-flodesk-have-email-automation)
- [MailChimp ou Flodesk, lequel est meilleur ?](https://www.g2.com/fr/discussions/is-mailchimp-or-flodesk-better) - 1 comment
- [What can Flodesk do?](https://www.g2.com/fr/discussions/what-can-flodesk-do)

### [GetResponse](https://www.g2.com/pt/products/getresponse/reviews)

GetResponse é uma plataforma de automação de ciclo de vida para empresas que desejam gerar uma receita mais consistente e repetível ao longo de toda a jornada do cliente. Ajudamos você a mover os clientes desde o primeiro contato até a primeira compra, compra repetida e reativação - usando e-mail, SMS, notificações push e automação de ciclo de vida em cada estágio da jornada do cliente. Com entregabilidade integrada, gatilhos comportamentais e integrações profundas, você pode lançar mais rápido, reduzir o trabalho manual e transformar seu ciclo de vida em um sistema de receita previsível. Sem ferramentas desconectadas. Sem caos de campanhas. Apenas um sistema projetado para mover os clientes adiante.

**Average Rating:** 4.3/5.0

**Total Reviews:** 1,116

#### How Do G2 Users Rate GetResponse?

- **the product tem sido um bom parceiro comercial?:** 8.6/10 (Category avg: 8.8/10)
- **Desempenho e Confiabilidade:** 8.6/10 (Category avg: 8.7/10)
- **Enviando e-mails enviados:** 8.9/10 (Category avg: 8.9/10)
- **Criando e personalizando e-mails:** 8.6/10 (Category avg: 8.7/10)

#### Who Is the Company Behind GetResponse?

- **Vendedor:** [GetResponse](https://www.g2.com/pt/sellers/getresponse)
- **Website da Empresa:** www.getresponse.com
- **Ano de Fundação:** 1998
- **Localização da Sede:** Poland
- **Twitter:** @getresponse  
54,233 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ca282ce652e15889064d7dff682cfd43eb0fd7793d7e88e1d18733d535d610c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1063383%2F&secure%5Burl_type%5D=linkedin_company_website)  
432 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Proprietário, CEO
- **Top Industries:** Marketing e Publicidade, Saúde, Bem-estar e Fitness
- **Company Size:** 78% Small, 17% Medium

#### What Do G2 Reviewers Say About GetResponse?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários adoram a **interface amigável** do GetResponse, tornando tarefas complexas simples com design intuitivo e suporte.
- Os usuários elogiam o **atendimento ao cliente rápido e amigável** do GetResponse, melhorando sua experiência e satisfação geral.
- Os usuários valorizam a **interface amigável** e as ferramentas abrangentes do GetResponse, melhorando sua experiência de marketing por e-mail.
- Os usuários apreciam a **interface amigável** do GetResponse, permitindo a criação rápida e precisa de e-mails com análises poderosas.
- Os usuários destacam a **interface amigável** do GetResponse, tornando a criação de e-mails rápida e eficiente com recursos de arrastar e soltar.

##### Cons

- Os usuários enfrentam uma **curva de aprendizado acentuada** com o GetResponse, particularmente ao dominar automações e integrações.
- Os usuários acham o **preço do GetResponse caro** em comparação com outras opções de marketing por e-mail e buscam soluções mais econômicas.
- Os usuários mencionam a necessidade de um **recurso de design ausente** para melhorar a criação rápida de materiais de marketing dentro do GetResponse.
- Os usuários observam **recursos limitados** no GetResponse, desejando mais ferramentas de design integradas e opções de teste robustas.
- Os usuários acham que os **problemas de preços** do GetResponse são altos em comparação com os concorrentes, especialmente para recursos adicionais de automação.

#### What Are Recent G2 Reviews of GetResponse?

**["Um ótimo equilíbrio entre automação, facilidade de uso e integrações"](https://www.g2.com/pt/survey_responses/getresponse-review-13064281)**

**Rating:** 5.0/5.0 stars

_— Miguel F._

[Read full review](https://www.g2.com/pt/survey_responses/getresponse-review-13064281)

**["Bom valor pelo dinheiro, mas precisa de melhorias na etiquetagem"](https://www.g2.com/pt/survey_responses/getresponse-review-12738658)**

**Rating:** 4.0/5.0 stars

_— Christopher H._

[Read full review](https://www.g2.com/pt/survey_responses/getresponse-review-12738658)

#### What Are G2 Users Discussing About GetResponse?

- [Para que serve o GetResponse?](https://www.g2.com/pt/discussions/getresponse-what-is-getresponse-used-for) - 2 comments, 1 upvote
- [Obter resposta é bom?](https://www.g2.com/pt/discussions/is-get-response-good) - 3 comments, 1 upvote
- [Quanto custa o GetResponse?](https://www.g2.com/pt/discussions/how-much-does-getresponse-cost) - 3 comments
- [Para que serve o GetResponse?](https://www.g2.com/pt/discussions/what-is-getresponse-used-for) - 5 comments

### [Pipedrive](https://www.g2.com/products/pipedrive/reviews)

Pipedrive is an easy-to-use sales CRM (customer relationship management) tool that empowers teams of all sizes to close more deals. With its customizable sales pipelines, real-time insights and powerful AI features, it’s no wonder 100,000 companies worldwide use Pipedrive for smarter, faster sales.

**Average Rating:** 4.3/5.0

**Total Reviews:** 3,055

#### How Do G2 Users Rate Pipedrive?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 8.5/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 8.3/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 8.2/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Pipedrive?

- **Seller:** [Pipedrive](https://www.g2.com/sellers/pipedrive)
- **Company Website:** www.pipedrive.com
- **Year Founded:** 2010
- **HQ Location:** New York
- **Twitter:** @pipedrive  
14,355 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=593f28c37b331c98d518c81ecb518081b4eb6dcf79869bad97f35f51a7d3bcef&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1876917%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,051 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Sales Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 70% Small, 23% Medium

#### What Do G2 Reviewers Say About Pipedrive?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** in Pipedrive, enjoying an intuitive interface and straightforward navigation.
- Users appreciate the **intuitive interface** of Pipedrive, allowing easy customization and seamless interaction without a tech background.
- Users appreciate the **ease of use** of Pipedrive, making daily operations and setup straightforward and user-friendly.
- Users commend Pipedrive for its **helpful features** that enhance client management and organization, making tasks easier.
- Users value the **seamless integrations** of Pipedrive, enhancing campaign attribution and boosting overall organizational efficiency.

##### Cons

- Users find the **missing features** and high costs of add-ons limiting for solo practices and small businesses.
- Users find **limited features** in Pipedrive, particularly in reporting and automation, hindering advanced functionality.
- Users find the **steep learning curve** challenging, requiring more training and time to master Pipedrive's features.
- Users face **integration issues** with Pipedrive, particularly with Google Calendar, complicating meeting details accessibility.
- Users find the **subscription costs excessive** , making it challenging for smaller practices to justify the expense.

#### What Are Recent G2 Reviews of Pipedrive?

**["A great visual and customizable CRM with Room for Label Improvements"](https://www.g2.com/survey_responses/pipedrive-review-13019176)**

**Rating:** 4.0/5.0 stars

_— Pasi R._

[Read full review](https://www.g2.com/survey_responses/pipedrive-review-13019176)

**["Simple, Cost-Effective CRM with an Easy-to-Use Visual Pipeline"](https://www.g2.com/survey_responses/pipedrive-review-13043351)**

**Rating:** 5.0/5.0 stars

_— Mark (Max) D._

[Read full review](https://www.g2.com/survey_responses/pipedrive-review-13043351)

#### What Are G2 Users Discussing About Pipedrive?

- [What features of Pipedrive are most beneficial for new sales professionals to track and optimize their sales pipeline?](https://www.g2.com/discussions/what-features-of-pipedrive-are-most-beneficial-for-new-sales-professionals-to-track-and-optimize-their-sales-pipeline) - 2 comments
- [What is Pipedrive used for?](https://www.g2.com/discussions/pipedrive-what-is-pipedrive-used-for) - 2 comments
- [Is Pipedrive free?](https://www.g2.com/discussions/is-pipedrive-free) - 2 comments
- [What is Pipedrive software?](https://www.g2.com/discussions/what-is-pipedrive-software) - 2 comments
- [What is Pipedrive used for?](https://www.g2.com/discussions/what-is-pipedrive-used-for) - 2 comments

### [GMass](https://www.g2.com/products/gmass/reviews)

GMass is an email marketing and automation tool that integrates directly with Gmail, transforming it into a powerful platform for sending personalized mass emails and managing campaigns. Designed for marketers, sales teams, and small businesses, GMass simplifies the process of reaching large audiences without leaving the familiar Gmail interface. Key Features and Functionality: - Mail Merge with Google Sheets: Seamlessly connect to Google Sheets to personalize emails using any column from your spreadsheet, eliminating the need for CSV files. - Automated Follow-Up Sequences: Set up automated follow-up emails that continue until a recipient responds, enhancing engagement and response rates. - Email Verification and Testing: Verify email addresses, test links, and identify potential spam triggers before sending, ensuring higher deliverability. - Breaking Gmail’s Sending Limits: Utilize GMass's technology to surpass Gmail's daily sending limits by connecting multiple accounts or using an SMTP relay. - Advanced Tracking and Reporting: Monitor opens, clicks, replies, and bounces in real-time within Gmail, providing valuable insights into campaign performance. - Personalization and Automation: Use dynamic fields to insert personalized details such as names and job titles, and automate campaigns based on recipient behavior. Primary Value and User Solutions: GMass addresses the challenges of conducting effective email marketing campaigns by offering a user-friendly solution within Gmail. It enables users to send personalized mass emails, automate follow-ups, and track campaign performance without the need for external platforms. By integrating with Google Sheets, GMass simplifies contact management and personalization. Its features help users overcome Gmail's sending limitations, improve email deliverability, and enhance engagement rates, making it an invaluable tool for businesses and individuals aiming to optimize their email outreach efforts.

**Average Rating:** 4.7/5.0

**Total Reviews:** 1,290

#### How Do G2 Users Rate GMass?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 9.4/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 9.2/10 (Category avg: 8.7/10)

#### Who Is the Company Behind GMass?

- **Seller:** [GMass](https://www.g2.com/sellers/gmass)
- **Year Founded:** 2014
- **HQ Location:** Chicago, IL
- **Twitter:** @GMassForGmail  
2,052 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c69f9d7fd0f890954cf2a8b55af751cb92bbc414ddf314ff3c25d5a7b7edcb22&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F24974672%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 84% Small, 11% Medium

#### What Do G2 Reviewers Say About GMass?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **simplicity and ease of use** of GMass, making email campaigns easy to manage and track.
- Users find the **email tracking** feature of GMass indispensable for managing and automating mass email campaigns effectively.
- Users appreciate the **transformative impact** of GMass on email marketing, enhancing outreach and driving high conversion rates.
- Users value the **automation features** of GMass, which streamline email marketing and save significant time.
- Users value the **time-saving integration** of GMass with Gmail, streamlining their email workflows significantly.

##### Cons

- Users express frustration with **inbox clutter** , wishing for auto-archiving features and greater flexibility in email sending limits.
- Users feel GMass is **expensive** , limiting its accessibility for their entire team and raising concerns about deliverability.
- Users find the **steep learning curve** of GMass challenging, especially amidst busy schedules and complex features.
- Users report **email spamming issues** from GMass, cluttering inboxes and causing Gmail account blocks with bulk sends.
- Users desire the addition of **missing features** like follow-up options and enhanced dashboard visuals for better experience.

#### What Are Recent G2 Reviews of GMass?

**["GMass: The Best Mail Merge Tool for Gmail"](https://www.g2.com/survey_responses/gmass-review-12885865)**

**Rating:** 5.0/5.0 stars

_— Matt M._

[Read full review](https://www.g2.com/survey_responses/gmass-review-12885865)

**["The right mail merge tool for a sole Researcher"](https://www.g2.com/survey_responses/gmass-review-12858798)**

**Rating:** 5.0/5.0 stars

_— René B._

[Read full review](https://www.g2.com/survey_responses/gmass-review-12858798)

#### What Are G2 Users Discussing About GMass?

- [What is GMass used for?](https://www.g2.com/discussions/what-is-gmass-used-for)
- [Is GMass a Google product?](https://www.g2.com/discussions/is-gmass-a-google-product) - 3 comments
- [How do you use GMass?](https://www.g2.com/discussions/how-do-you-use-gmass) - 1 comment
- [How do I send a mass email with GMass?](https://www.g2.com/discussions/how-do-i-send-a-mass-email-with-gmass)

### [Moosend](https://www.g2.com/pt/products/moosend/reviews)

Moosend é uma plataforma de automação de marketing e email marketing acessível e intuitiva, adequada tanto para iniciantes quanto para profissionais experientes. Graças à sua implementação em 1 dia, mais de 130 modelos de email, receitas de automação e AI Writer, os usuários podem configurar suas campanhas imediatamente. E podem ficar tranquilos, pois os emails chegarão à caixa de entrada, já que Moosend tem uma taxa de entregabilidade de 98%. Eles também podem usar recursos avançados como Descoberta de Audiência para obter segmentos inteligentes com base no comportamento do cliente, emails transacionais para enviar atualizações importantes no momento certo e relatórios personalizados para acompanhar os números de que precisam. Os usuários podem escolher um plano de preços que funcione para eles. Ou, criar um plano personalizado com complementos de sua escolha. Independentemente do plano, eles podem entrar em contato com a equipe de suporte por email ou chat e obter conselhos sobre como otimizar suas campanhas. Finalmente, Moosend está em conformidade com o GDPR e ISO-27001 e segue todos os padrões de segurança mais recentes para garantir que os dados dos clientes permaneçam seguros. Experimente os recursos principais do Moosend gratuitamente: https://moosend.com/register/ Obtenha uma Cotação Personalizada: https://moosend.com/contact-us/sales/

**Average Rating:** 4.6/5.0

**Total Reviews:** 721

#### How Do G2 Users Rate Moosend?

- **the product tem sido um bom parceiro comercial?:** 9.2/10 (Category avg: 8.8/10)
- **Desempenho e Confiabilidade:** 9.2/10 (Category avg: 8.7/10)
- **Enviando e-mails enviados:** 9.2/10 (Category avg: 8.9/10)
- **Criando e personalizando e-mails:** 9.1/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Moosend?

- **Vendedor:** [Constant Contact](https://www.g2.com/pt/sellers/constant-contact-5aaee82b-8325-4eeb-b7b7-15fada778076)
- **Website da Empresa:** www.constantcontact.com
- **Ano de Fundação:** 1995
- **Localização da Sede:** Waltham, US
- **Twitter:** @ConstantContact  
67,137 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a8b1f70774b20876cbd6f2e58e03d1e39c91352c8e3e3b2c4795aca37ecef11c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconstant-contact%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,147 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Proprietário
- **Top Industries:** Marketing e Publicidade, Tecnologia da Informação e Serviços
- **Company Size:** 82% Small, 14% Medium

#### What Do G2 Reviewers Say About Moosend?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários adoram a **facilidade de uso** do Moosend, tornando o marketing por e-mail direto e acessível para iniciantes.
- Os usuários adoram a **facilidade de criação de campanhas** no Moosend, permitindo ótimos resultados sem habilidades de design ou complexidade.
- Os usuários apreciam o **suporte ao cliente sólido e imediato** da Moosend, melhorando sua experiência e curva de aprendizado.
- Os usuários apreciam os **modelos de e-mail fáceis de usar** do Moosend, permitindo a criação fácil de campanhas profissionais com esforço mínimo.
- Os usuários adoram a **interface amigável** do Moosend, tornando o gerenciamento de newsletters tranquilo e agradável.

##### Cons

- Os usuários encontram **modelos limitados** no Moosend, desejando mais variedade e estética moderna para aprimorar seus designs.
- Os usuários observam uma **falta de recursos** no Moosend, particularmente em opções de personalização e gerenciamento de imagens.
- Os usuários experimentam **suporte ao cliente ruim** , particularmente com respostas de e-mail pouco úteis que podem ser condescendentes com novos usuários.
- Os usuários acham a **curva de aprendizado íngreme** para o Moosend, exigindo tempo para utilizar totalmente seus recursos avançados.
- Os usuários observam os **recursos limitados** no Moosend, especialmente em relação a modelos e funcionalidades avançadas em comparação com os concorrentes.

#### What Are Recent G2 Reviews of Moosend?

**["Moosend torna as automações de e-mail rápidas, visuais e sem estresse para quem não é programador."](https://www.g2.com/pt/survey_responses/moosend-review-12656353)**

**Rating:** 4.5/5.0 stars

_— Nikki M._

[Read full review](https://www.g2.com/pt/survey_responses/moosend-review-12656353)

**["Simplicidade e Poder se Encontram no Moosend"](https://www.g2.com/pt/survey_responses/moosend-review-12703536)**

**Rating:** 5.0/5.0 stars

_— Fouad B._

[Read full review](https://www.g2.com/pt/survey_responses/moosend-review-12703536)

#### What Are G2 Users Discussing About Moosend?

- [Para que serve o Moosend?](https://www.g2.com/pt/discussions/what-is-moosend-used-for) - 4 comments
- [Como você usa o Moosend?](https://www.g2.com/pt/discussions/how-do-you-use-moosend) - 2 comments
- [Como funciona o Moosend?](https://www.g2.com/pt/discussions/how-does-moosend-work) - 1 comment
- [O que é Moosend?](https://www.g2.com/pt/discussions/what-is-moosend) - 2 comments

### [Sender.net](https://www.g2.com/pt/products/sender-net/reviews)

O Sender ajuda você a se conectar com as pessoas—de forma fácil e eficaz. O marketing por e-mail não precisa ser complicado ou caro. Com o Sender, você tem tudo o que precisa para manter contato, expandir seu público e compartilhar o que importa—sem as dores de cabeça tecnológicas habituais. Aqui está o que o torna ótimo: Fácil de usar Sem configurações complicadas. Apenas uma interface limpa e simples que ajuda você a criar e enviar e-mails bonitos em minutos. Automação poderosa Configure uma vez e deixe o Sender lidar com os acompanhamentos, lembretes e boas-vindas—para que você possa se concentrar em outras coisas. Crie newsletters com aparência profissional em minutos Pare de perder horas projetando e-mails do zero. Com os modelos prontos do Sender e o construtor intuitivo de arrastar e soltar, você pode criar newsletters impressionantes sem esforço. Expanda seu público Crie formulários de inscrição, colete assinantes e mantenha sua lista saudável. Fique por dentro com relatórios Veja quem está abrindo, clicando e interagindo com seus e-mails—para que você saiba o que está funcionando e o que não está. Envie mais por menos Com um dos planos gratuitos mais generosos disponíveis, você pode enviar até 15.000 e-mails/mês para 2.500 pessoas—sem gastar um centavo. Feito para todos Seja você um iniciante ou já tenha uma lista crescente, o Sender oferece as ferramentas para você evoluir—sem precisar ser um profissional de marketing.

**Average Rating:** 4.7/5.0

**Total Reviews:** 263

#### How Do G2 Users Rate Sender.net?

- **the product tem sido um bom parceiro comercial?:** 9.2/10 (Category avg: 8.8/10)
- **Desempenho e Confiabilidade:** 9.1/10 (Category avg: 8.7/10)
- **Enviando e-mails enviados:** 9.4/10 (Category avg: 8.9/10)
- **Criando e personalizando e-mails:** 9.2/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Sender.net?

- **Vendedor:** [Sender.net](https://www.g2.com/pt/sellers/sender-net)
- **Website da Empresa:** www.sender.net
- **Ano de Fundação:** 2012
- **Localização da Sede:** Vilnius, LT
- **Twitter:** @SenderNet  
276 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=89a26e08be576ddf3698be884f5a49c7dcbe48815717d73b3058bc6644e8c347&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10851885%2F&secure%5Burl_type%5D=linkedin_company_website)  
29 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Diretor
- **Top Industries:** Imóveis, Software de Computador
- **Company Size:** 68% Small, 32% Medium

#### What Do G2 Reviewers Say About Sender.net?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários consideram a **facilidade de uso** do Sender.net inestimável, com configurações rápidas e automação confiável que aumentam a eficiência das campanhas.
- Os usuários estão impressionados com o **incrível suporte ao cliente** oferecido pela Sender.net, tornando o processo de integração tranquilo.
- Os usuários valorizam os **recursos de automação** do Sender.net, garantindo operações de campanha suaves e entrega confiável.
- Os usuários apreciam a **interface simples** do Sender.net, tornando a criação de campanhas de email fácil e eficiente.
- Os usuários elogiam o Sender.net por seu **excelente suporte ao cliente** , destacando a capacidade de resposta e o cuidado genuíno da equipe.

##### Cons

- Os usuários observam uma **seleção limitada de modelos** no Sender.net, embora as opções de personalização aumentem a flexibilidade do design de e-mails.
- Os usuários acham as **limitações do modelo** restritivas, embora as opções de personalização ajudem a criar designs de e-mail únicos.
- Os usuários consideram a **seleção limitada de modelos** uma desvantagem, mas personalizam facilmente para designs únicos e profissionais.
- Os usuários desejam mais **modelos pré-fabricados** , pois as opções atuais são limitadas em comparação com outros serviços.
- Os usuários observam a necessidade de opções de **personalização limitada** no Sender.net, desejando mais flexibilidade avançada de design.

#### What Are Recent G2 Reviews of Sender.net?

**["Plataforma de Marketing por Email Fácil de Usar com Ótimo Custo-Benefício"](https://www.g2.com/pt/survey_responses/sender-net-review-13193329)**

**Rating:** 5.0/5.0 stars

_— Chris D._

[Read full review](https://www.g2.com/pt/survey_responses/sender-net-review-13193329)

**["Plano Gratuito Generoso com Limites Maiores de E-mail e Assinantes"](https://www.g2.com/pt/survey_responses/sender-net-review-12955339)**

**Rating:** 4.5/5.0 stars

_— Michael ._

[Read full review](https://www.g2.com/pt/survey_responses/sender-net-review-12955339)

#### What Are G2 Users Discussing About Sender.net?

- [Para que é usado o Sender.net?](https://www.g2.com/pt/discussions/what-is-sender-net-used-for)

### [Zoho Campaigns](https://www.g2.com/pt/products/zoho-campaigns/reviews)

Zoho Campaigns é um software de marketing por e-mail líder que ajuda empresas a criar e gerenciar campanhas de e-mail, automatizar tarefas de marketing repetitivas e obter insights em tempo real sobre o desempenho das campanhas. Disponível como uma aplicação baseada na web e móvel, o Zoho Campaigns integra-se com outras aplicações no seu ecossistema de software existente, alinhando-se perfeitamente com o seu fluxo de trabalho. Tenha a certeza de que, ao usar o Zoho Campaigns, você pode se comunicar com seus clientes sem preocupações, pois nossa plataforma garante total conformidade com as leis e regulamentos de marketing por e-mail. Com nosso recurso robusto, suporte ao cliente dedicado e preços competitivos, capacitamos milhares de empresas em todo o mundo a conectar, engajar e expandir seu público. Junte-se às fileiras de nossos usuários satisfeitos, incluindo a própria Zoho, e aproveite o poder do Zoho Campaigns para suas necessidades de marketing por e-mail.

**Average Rating:** 4.3/5.0

**Total Reviews:** 964

#### How Do G2 Users Rate Zoho Campaigns?

- **the product tem sido um bom parceiro comercial?:** 8.6/10 (Category avg: 8.8/10)
- **Desempenho e Confiabilidade:** 8.8/10 (Category avg: 8.7/10)
- **Enviando e-mails enviados:** 8.7/10 (Category avg: 8.9/10)
- **Criando e personalizando e-mails:** 8.5/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Zoho Campaigns?

- **Vendedor:** [Zoho](https://www.g2.com/pt/sellers/zoho-b00ca9d5-bca8-41b5-a8ad-275480841704)
- **Ano de Fundação:** 1996
- **Localização da Sede:** Austin, TX
- **Twitter:** @Zoho  
137,880 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c8e45ddb296c32c6c5597ef9ba945c94562c57624f7bd1dcf1a9e9931f71578&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F38373%2F&secure%5Burl_type%5D=linkedin_company_website)  
30,766 funcionários no LinkedIn®
- **Telefone:** +1 (888) 900-9646 

#### Who Uses This Product?

- **Who Uses This:** CEO, Fundador
- **Top Industries:** Tecnologia da Informação e Serviços, Marketing e Publicidade
- **Company Size:** 79% Small, 18% Medium

#### What Do G2 Reviewers Say About Zoho Campaigns?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários apreciam a **facilidade de uso** do Zoho Campaigns, destacando sua interface simples e lançamentos rápidos de campanhas.
- Os usuários apreciam as **capacidades de automação** do Zoho Campaigns, simplificando o marketing por e-mail com eficiência e facilidade.
- Os usuários apreciam a **facilidade de uso** do Zoho Campaigns, desfrutando de recursos como o editor de arrastar e soltar e a automação de e-mails.
- Os usuários apreciam os **fluxos de trabalho de automação** no Zoho Campaigns, simplificando o gerenciamento de e-mails e aprimorando a eficiência de segmentação sem esforço.
- Os usuários apreciam a **integração perfeita com o CRM** do Zoho Campaigns, simplificando o gerenciamento de contatos e aumentando a eficácia das campanhas.

##### Cons

- Os usuários acham que os **recursos limitados** do Zoho Campaigns dificultam a capacidade de criar campanhas de email marketing avançadas.
- Os usuários enfrentam **limitações de modelos** no Zoho Campaigns, dificultando o design personalizado avançado e a construção de campanhas complexas.
- Os usuários acham a **curva de aprendizado íngreme** , pois dominar os recursos de automação e segmentação pode ser demorado.
- Os usuários observam que o Zoho Campaigns está carente de **recursos ausentes** , prejudicando as capacidades avançadas de automação de marketing e relatórios.
- Os usuários acham a **interface desatualizada** , tornando a configuração e a navegação desafiadoras, o que afeta a experiência geral do usuário.

#### What Are Recent G2 Reviews of Zoho Campaigns?

**["Email Marketing Tudo-em-Um da Zoho com Recursos Sólidos e Integrações Zoho Sem Costura"](https://www.g2.com/pt/survey_responses/zoho-campaigns-review-12807890)**

**Rating:** 4.0/5.0 stars

_— Manish C._

[Read full review](https://www.g2.com/pt/survey_responses/zoho-campaigns-review-12807890)

**["Marketing por E-mail Acessível e Organizado com Automação e Relatórios Poderosos"](https://www.g2.com/pt/survey_responses/zoho-campaigns-review-13035553)**

**Rating:** 4.0/5.0 stars

_— Kiran C._

[Read full review](https://www.g2.com/pt/survey_responses/zoho-campaigns-review-13035553)

#### What Are G2 Users Discussing About Zoho Campaigns?

- [Para que é usado o Zoho Campaigns?](https://www.g2.com/pt/discussions/zoho-campaigns-what-is-zoho-campaigns-used-for) - 1 comment
- [O Zoho Campaigns é gratuito?](https://www.g2.com/pt/discussions/is-zoho-campaigns-free) - 2 comments
- [Quais são os recursos do Zoho?](https://www.g2.com/pt/discussions/zoho-campaigns-what-are-the-features-of-zoho) - 1 comment
- [Para que é usado o Zoho Campaigns?](https://www.g2.com/pt/discussions/what-is-zoho-campaigns-used-for) - 2 comments
- [O que é o Zoho Campaigns?](https://www.g2.com/pt/discussions/what-is-zoho-campaigns) - 1 comment

### [Levitate](https://www.g2.com/products/levitate/reviews)

Levitate is a specialized marketing tool designed to assist small businesses in nurturing and maintaining authentic relationships with their clients. Founded in 2017 by Jesse Lipson, the creator of ShareFile, Levitate focuses on simplifying the process of client engagement, allowing businesses to prioritize relationship-building over administrative tasks. This platform is particularly beneficial for small business owners who often juggle multiple responsibilities and seek effective ways to connect with their clientele. The target audience for Levitate includes small business owners, entrepreneurs, and professionals who understand the value of personalized communication but may lack the time or resources to implement it effectively. Levitate addresses this need by providing a suite of features that streamline client interactions. Users can send personalized emails at scale, ensuring that each client feels valued and recognized. The platform also facilitates social media presence, and communication through text messages, enabling businesses to reach clients in a way that is convenient and immediate. Key features of Levitate include the ability to send surveys, schedule meetings, and remember important details about contacts, which can enhance the quality of interactions. For instance, by recalling key facts such as birthdays or past conversations, users can tailor their communications to resonate more deeply with clients. This personalized approach not only fosters stronger relationships but also helps businesses achieve their goals more effectively. Additionally, Levitate offers the support of a dedicated success specialist/marketing coach, providing users with guidance and strategies to maximize their outreach efforts without the need to pay for third-party consultants or other marketing professionals. Levitate also offers custom-built websites, written and designed for each business, rather than relying on templates. Create and post blogs with AI-assistance. Facebook or Google Local Service Ads are also optional add-ons. Levitate stands out in the crowded marketing tool landscape by emphasizing relationship management rather than traditional marketing tactics. Its user-friendly interface and comprehensive features enable small businesses to engage with clients in a meaningful way, ultimately leading to increased loyalty and retention. By integrating various communication methods and offering personalized support, Levitate empowers small businesses to thrive in a competitive environment while focusing on what they do best: building lasting relationships with their clients.

**Average Rating:** 4.7/5.0

**Total Reviews:** 121

#### How Do G2 Users Rate Levitate?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 9.1/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 9.1/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 9.1/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Levitate?

- **Seller:** [Levitate](https://www.g2.com/sellers/levitate)
- **Company Website:** www.levitate.ai
- **Year Founded:** 2017
- **HQ Location:** Raleigh, North Carolina
- **Twitter:** @levitateai  
299 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7a9d22058c8eb658111c23749f0f146338291c297d04e7862291dff353f4540e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freal-magic%2F%3FviewAsMember%3Dtrue&secure%5Burl_type%5D=linkedin_company_website)  
432 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Executive Director
- **Top Industries:** Insurance, Financial Services
- **Company Size:** 93% Small, 8% Medium

#### What Do G2 Reviewers Say About Levitate?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Levitate's **amazing customer support** that enhances communication and streamlines email marketing efforts effectively.
- Users find Levitate's **ease of use** exceptional, simplifying communication and enhancing brand engagement effectively.
- Users appreciate the **helpful support team** of Levitate, enhancing user experience and satisfaction with the product.
- Users highlight Levitate's **easy-to-use email marketing** tools that significantly enhance outreach and engagement with supporters.
- Users highlight the **automation capabilities** of Levitate, praising its efficiency in task management and smooth functionality.

##### Cons

- Users find the **missing integration features** of Levitate frustrating, complicating data management and engagement tracking.
- Users face significant **integration issues** with Levitate, complicating data syncing and engagement tracking across platforms.
- Users feel there is a lack of **customization options** for tasks and automations, limiting their personalization experience.
- Users find **email management cumbersome** in Levitate, requiring too much effort and resulting in impersonal communication.
- Users struggle with **campaign issues** , facing delays in email delivery and a lack of tailored suggestions.

#### What Are Recent G2 Reviews of Levitate?

**["Invaluable CRM Partner!"](https://www.g2.com/survey_responses/levitate-review-11756135)**

**Rating:** 5.0/5.0 stars

_— April J._

[Read full review](https://www.g2.com/survey_responses/levitate-review-11756135)

**["Seamless Email-to-Newsletter Design with Powerful Multichannel Marketing"](https://www.g2.com/survey_responses/levitate-review-12769097)**

**Rating:** 5.0/5.0 stars

_— Jared V._

[Read full review](https://www.g2.com/survey_responses/levitate-review-12769097)

### [MailerLite](https://www.g2.com/products/mailerlite/reviews)

MailerLite: Advanced email marketing tools. Effortless execution.&nbsp; MailerLite is an email marketing and automation platform designed to help creators, small businesses, and ecommerce stores grow their audience and boost revenue—quickly, effortlessly and on their terms. Capture leads in style Build on-brand landing pages, websites, forms, and pop-ups that earn subscribers. Choose from over 150+ pixel perfect templates that are fully customizable with an intuitive Drag and drop builder. Or whip up landing pages, copy, and images with some AI magic. 🪄 Monetize your expertise with 0% commission&nbsp; Sell newsletters, digital products, and&nbsp;1-1 or group bookings&nbsp;without giving us a cut of your revenue. Kick the "Frankenstein" tech stack to the curb; manage your high-ticket coaching, scheduling, and payments natively in one place.&nbsp;You can even integrate your ecommerce store to track sales and turn subscribers into customers. Automate the client journey Explode engagement with multi-trigger automations and segmentation. With&nbsp;Bookings, you can automate the entire nurture process—from calendar syncing (Google/Outlook) to triggering tailored email sequences the moment a session is booked. Use&nbsp;Deliver by Timezone&nbsp;to ensure your messages land exactly when clients are most likely to open them. Data you can make decisions with&nbsp; Get full visibility with reports on clicks, opens, and revenue.&nbsp;Nerd out with A/B and multivariate testing on emails and landing pages to find winning combos and improve performance with every test. Try everything MailerLite has to offer with a 14-day free trial.&nbsp;Our award-winning support team is here to help!

**Average Rating:** 4.6/5.0

**Total Reviews:** 1,097

#### How Do G2 Users Rate MailerLite?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.8/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Sending Outbound Emails:** 9.1/10 (Category avg: 8.9/10)
- **Building and Personalizing Emails:** 9.0/10 (Category avg: 8.7/10)

#### Who Is the Company Behind MailerLite?

- **Seller:** [MailerLite](https://www.g2.com/sellers/mailerlite)
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @mailerlite  
8,748 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5519f3c4567597a1307481a5dc65a0e0bd5bffbe7286beb22c758a5df105cd73&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmailerlite-international%2F&secure%5Burl_type%5D=linkedin_company_website)  
168 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Writing and Editing
- **Company Size:** 91% Small, 7% Medium

#### What Do G2 Reviewers Say About MailerLite?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of MailerLite, making it accessible for effective marketing across various brands.
- Users love the **fast and supportive customer service** from MailerLite that helps quickly resolve their questions.
- Users appreciate the **outstanding customer support** of MailerLite, which significantly enhances their campaign-building experience.
- Users praise MailerLite for its **affordable pricing** and generous free plan, making email management accessible and efficient.
- Users enjoy the **intuitive features and ease of use** of MailerLite, making it perfect for effective marketing strategies.

##### Cons

- Users find the **learning curve steep** , struggling with navigation and usability in MailerLite's new interface.
- Users find the **automation and setup processes challenging** , which can delay their overall experience with MailerLite.
- Users note the **missing features** in MailerLite, hindering agency optimization and advanced reporting needs.
- Users express frustration with **poor customer support** , often finding it difficult to get timely assistance when needed.
- Users report **significant email issues** with MailerLite, including bugs and inadequate customer support, impacting their experience.

#### What Are Recent G2 Reviews of MailerLite?

**["MailerLite: Intuitive Email Campaigns with Powerful Automation and Great Value"](https://www.g2.com/survey_responses/mailerlite-review-13165346)**

**Rating:** 4.5/5.0 stars

_— Muhammed A._

[Read full review](https://www.g2.com/survey_responses/mailerlite-review-13165346)

**["Easy Email Marketing for Small Businesses"](https://www.g2.com/survey_responses/mailerlite-review-13181491)**

**Rating:** 4.5/5.0 stars

_— ashish d._

[Read full review](https://www.g2.com/survey_responses/mailerlite-review-13181491)

#### What Are G2 Users Discussing About MailerLite?

- [What is MailerLite used for?](https://www.g2.com/discussions/what-is-mailerlite-used-for) - 1 comment
- [What is FreshMail used for?](https://www.g2.com/discussions/what-is-freshmail-used-for)
- [How does squarespace integrate with MailerLite?](https://www.g2.com/discussions/how-does-squarespace-integrate-with-mailerlite)
- [Is MailerLite better than Mailchimp?](https://www.g2.com/discussions/is-mailerlite-better-than-mailchimp) - 2 comments
- [Is MailerLite free?](https://www.g2.com/discussions/is-mailerlite-free) - 2 comments

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- [Blogger Outreach](/categories/blogger-outreach)
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- [Customer Data Platform (CDP)](/categories/customer-data-platform-cdp)

[Browse Email Marketing Themes](/categories/email-marketing/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated April 9, 2026

Email marketing software allows businesses to build and manage email lists, segment audiences, design and send customized campaigns, and monitor subscriber engagement, helping marketing teams, growth teams, and small business owners engage prospects, nurture leads, and retain customers through personalized communication.

### Core Capabilities of Email Marketing Software

To qualify for inclusion in the Email Marketing category, a product must:

- Enable the creation and sending of emails via HTML or a WYSIWYG editor
- Provide email templates
- Allow users to preview and send test emails
- Store, track, segment, and manage email contact lists
- Offer campaign-based reporting and analytics to measure engagement and performance
- Support clear opt-in and easy opt-out options compliant with global regulations such as CAN-SPAM, GDPR, and CASL
- Focus on email as the primary channel and not be categorized as marketing automation

### Common Use Cases for Email Marketing Software

Email marketing tools are used across industries to drive direct communication with prospects and customers. Common use cases include:

- Sending targeted promotional campaigns and newsletters to segmented subscriber lists
- Triggering automated emails based on customer behavior and CRM data
- Running drip campaigns to nurture leads through the sales funnel

### How Email Marketing Software Differs from Other Tools

This category covers point solutions dedicated to email as the primary channel. While email marketing is a common feature within [marketing automation platforms](https://www.g2.com/categories/marketing-automation), those tools go beyond email by offering lead management, dynamic segmentation, landing pages, and full campaign lifecycle analytics. Some email marketing tools extend their reach with [SMS marketing](https://www.g2.com/categories/sms-marketing), [push notifications](https://www.g2.com/categories/push-notification), or [social media management](https://www.g2.com/categories/social-media-mgmt) capabilities via integrations.

### Insights from G2 on Email Marketing Software

Based on category trends on G2, drag-and-drop email builders, list segmentation, and campaign analytics stand out as the most valued features. These platforms deliver ease of use and strong deliverability rates as primary reasons for platform selection.

Top Tools at a Glance

| 

 | 

Small-business email campaigns

 | 

User Review

"Easy, Professional Email Campaigns with Great Templates and Analytics"

 |
| 

 | 

Beginner-friendly email marketing

 | 

User Review

"Mailchimp is an excellent choice for email communication"

 |
| 

 | 

Affordable automation workflows

 | 

User Review

"WooCommerce data flows into Brevo without building another integration"

 |
| 

 | 

Cold email deliverability

 | 

User Review

"Perfect Balance: Easy Beginner-Friendly Setup, and Warmup That Allows Campaigns To Go Live Fast"

 |
| 

 | 

Personalized multichannel outreach

 | 

User Review

"Loyal User, Will Continue to be loyal!"

 |
| 

 | 

Multichannel marketing automation

 | 

User Review

"Powerful Segmentation Tools for Targeted Messaging"

 |
| 

 | 

Design-led email newsletters

 | 

User Review

"Streamlined, Beautiful Email Marketing That Just Works"

 |
| 

 | 

Lifecycle email automation

 | 

User Review

"A great balance between automation, ease of use, and integrations"

 |
| 

 | 

Sales CRM email follow-up

 | 

User Review

"A great visual and customizable CRM with Room for Label Improvements"

 |

* * *

Show More

### Email Marketing Topics

- [Email marketing software buying insights at a glance](#email-marketing-software-buying-insights-at-a-glance)
- [Top 5 FAQs from software buyers](#top-5-faqs-from-software-buyers)
- [What are the top-reviewed email marketing software on G2?](#what-are-the-top-reviewed-email-marketing-software-on-g2)
- [What I Often See in Email Marketing Software](#what-i-often-see-in-email-marketing-software)
- [My Expert Takeaway on Email Marketing Software in 2026](#my-expert-takeaway-on-email-marketing-software-in-2026)
- [Email Marketing Software FAQs](#email-marketing-software-faqs)

[
### Email Marketing Topics
Expand/Collapse ](#)
- [Email marketing software buying insights at a glance](#email-marketing-software-buying-insights-at-a-glance)
- [Top 5 FAQs from software buyers](#top-5-faqs-from-software-buyers)
- [What are the top-reviewed email marketing software on G2?](#what-are-the-top-reviewed-email-marketing-software-on-g2)
- [What I Often See in Email Marketing Software](#what-i-often-see-in-email-marketing-software)
- [My Expert Takeaway on Email Marketing Software in 2026](#my-expert-takeaway-on-email-marketing-software-in-2026)
- [Email Marketing Software FAQs](#email-marketing-software-faqs)

## Learn More About Email Marketing Software

### Email marketing software buying insights at a glance

[Email marketing software](https://www.g2.com/categories/email-marketing?utm_source=chatgpt.com) helps businesses create, send, and optimize email campaigns at scale. It’s a core part of the marketing stack, used not only for newsletters but also for lifecycle messaging, promotional campaigns, and customer engagement. Modern tools combine campaign builders, audience segmentation, automation workflows, and analytics to help teams communicate with large audiences while keeping messaging targeted and relevant.

Organizations adopt email marketing solutions to manage recurring communication efficiently and maintain consistent engagement with customers and prospects. Most platforms provide drag-and-drop email editors, contact management, campaign scheduling, and performance tracking. Pricing models usually scale with subscriber counts or sending volume, meaning small teams can start affordably and expand capabilities as their audience grows.

Businesses typically use email marketing software to run newsletters, product announcements, and promotional campaigns quickly without relying on complex design or development resources. Many teams also use these tools to automate follow-up sequences and lifecycle email programs so leads and customers receive timely communication based on their actions or stage in the journey.&nbsp;

Another major benefit is the ability to segment contact lists, which allows marketers to send more relevant messages to different audience groups rather than broadcasting the same campaign to everyone.&nbsp;

Email marketing platforms also help teams track engagement metrics such as opens, clicks, and conversions, making it easier to evaluate campaign performance and refine messaging over time.&nbsp;

### Top 5 FAQs from software buyers

- How well do email marketing platforms scale as subscriber lists and campaign volume grow?
- What reporting and analytics capabilities do email marketing software programs provide for measuring campaign performance?
- How do email marketing solutions support automation for lifecycle campaigns and customer journeys?
- What level of customization do email marketing platforms offer for templates, workflows, and audience segmentation?
- How easily can email marketing software integrate with [e-commerce](https://www.g2.com/categories/e-commerce-platforms), [CRM](https://www.g2.com/categories/crm), and [customer data platforms](https://www.g2.com/categories/customer-data-platform-cdp)?

G2’s top-rated email marketing software, based on thousands of verified reviews, includes [Constant Contact](https://www.g2.com/products/constant-contact/reviews), [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews), [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews), [Instantly](https://www.g2.com/products/instantly/reviews), and [Systeme.io](https://www.g2.com/products/systeme-io/reviews).

### What are the top-reviewed email marketing software on G2?

[**Constant Contact**](https://www.g2.com/products/constant-contact/reviews)

- Number of Reviews: 6,711
- Satisfaction: 100
- Market Presence: 99
- G2 Score: 99

[**Brevo Marketing Platform**](https://www.g2.com/products/brevo-marketing-platform/reviews)

- Number of Reviews: 1,076
- Satisfaction: 97
- Market Presence: 86
- G2 Score: 92

[**Intuit Mailchimp Email Marketing**](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)

- Number of Reviews: 12,239
- Satisfaction: 91
- Market Presence: 88
- G2 Score: 89

[**Instantly**](https://www.g2.com/products/instantly/reviews)

- Number of Reviews: 3,256
- Satisfaction: 100
- Market Presence: 68
- G2 Score: 84

[**Systeme.io**](https://www.g2.com/products/systeme-io/reviews)

- Number of Reviews: 721
- Satisfaction: 91
- Market Presence: 68
- G2 Score: 80

**Satisfaction** reflects user-reported ratings, including ease of use, support, and feature fit. ([Source 2](https://www.g2.com/reports))

**Market Presence** scores combine review and external signals that indicate market momentum and footprint. ([Source 2](https://www.g2.com/reports))

**G2 Score** is a weighted composite of Satisfaction and Market Presence. ([Source 2](https://www.g2.com/reports))

Learn how G2 scores products. ([Source 1](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*5vlk6s*_gcl_au*MTAwMzU5MzUxLjE3NjM0MTg0NzYuNjY0NTIxMTY0LjE3NjQ2MTc0NzcuMTc2NDYxNzQ3Nw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NjYwODk1MTMkbzY3JGcxJHQxNzY2MDkyMjQyJGo1NyRsMCRoMA..))

### What I Often See in Email Marketing Software

#### Feedback Pros: What Users Consistently Appreciate

• **Drag-and-drop campaign builders simplify email creation for non-technical teams**

_“I like Intuit Mailchimp Email Marketing because it’s easy to use and helps me create professional emails using simple drag-and-drop tools and ready-made templates. The automation and audience tools save time and make it easier to send personalized messages. The reports are clear and help me see what’s working so I can improve my campaigns.”_ - [Ranjit K.](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews/intuit-mailchimp-email-marketing-review-12195737), Intuit Mailchimp Email Marketing review

• **Automation workflows handle sequences, follow-ups, and scheduled campaigns efficiently**

_“I'm a big fan of the automation tools that allow me to set up onboarding journeys, event reminders, and re-engagement sequences with minimal ongoing effort. It is a huge time-saver while still allowing me to deliver personalized experiences at scale. Beyond that, the analytics dashboard is genuinely useful, not just a vanity metrics page. It gives me clear insights into what's performing, who is engaging, and where I can optimize. Those real-time metrics help me make better decisions and prove campaign ROI to stakeholders.”_ - [Ryan P.](https://www.g2.com/products/constant-contact/reviews/constant-contact-review-12423538), Constant Contact review

• **Audience segmentation tools enable targeted messaging across subscriber groups**

_“I like the customizable templates and audience segmentation features in Square Marketing. They allow us to effectively categorize our customers into specific groups. I also appreciate that we can create and integrate coupons and use Google review integration. The integration features are better compared to what we previously used, and the initial setup was completed within a day, which was great.”_ - [Dana G.](https://www.g2.com/products/square-marketing/reviews/square-marketing-review-12271233), Square Marketing review

#### Cons: Where Many Platforms Fall Short

• **Analytics dashboards lack deeper attribution and advanced reporting capabilities**

_“I think more advanced reporting tools and exportable data would be helpful. I want more granular reporting, like mailbox-level metrics for open rates, replies, bounces, and deliverability trends across different domains. It would also be useful to have exportable reports in CSV or PDF format to share performance updates with clients or internal stakeholders.”_ - [Mike R.](https://www.g2.com/products/maildoso/reviews/maildoso-review-12467981), maildoso review

• **Template customization options can feel restrictive for complex layouts**

_“A few areas could be better: Some advanced automation features are less flexible compared to other tools. The reporting dashboard could be more intuitive and visually clear. Certain template designs look a bit outdated. Integrations with some third-party tools can also be slow or limited. Customer support can sometimes take longer to reply during busy periods.”_ - [Ethan R.](https://www.g2.com/products/getresponse/reviews/getresponse-review-12400282), GetResponse review

• **Pricing increases noticeably as subscriber lists and send volume grow**

_“Pricing can scale up quickly as your list grows, and sometimes it feels like key features are locked behind higher tiers. A few parts of the UI are not as intuitive as they should be (especially automations), and the editor can be a little limiting if you want pixel-perfect layouts. Support can also feel slow depending on the plan, so when something breaks, you end up troubleshooting more than you want.”_ - [Diego A.](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews/intuit-mailchimp-email-marketing-review-12005921), Intuit Mailchimp Email Marketing review

### My Expert Takeaway on Email Marketing Software in 2026

Email marketing remains one of the most consistent channels for customer engagement, but the value teams get from these tools depends largely on how well they operationalize campaigns. Across this category, the software averages **4.49 stars and an 8.98 likelihood to recommend,** suggesting strong overall satisfaction among buyers.

High-performing teams typically use email marketing software as a structured communication engine rather than an occasional campaign tool. They rely on segmentation, automation workflows, and performance tracking to continuously refine messaging. From what I observed, marketing and technology companies make up a large share of reviewers, reflecting how frequently these industries rely on repeatable outreach and nurture programs.

Another pattern is that smaller and mid-sized organizations benefit the most from platforms that balance capability with simplicity. Teams that prioritize intuitive editors, flexible segmentation, and clear reporting tend to see faster campaign cycles and better engagement over time. In practice, the best email marketing platforms are the ones that remove operational friction while still giving marketers enough control to experiment, personalize campaigns, and scale communication as their audience grows.

### Email Marketing Software FAQs

#### What is the best email marketing app for Shopify?

If your business runs on Shopify, the best email marketing tools are those that sync directly with your store data, such as orders, customer profiles, and abandoned carts.

Common options include:

- [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews): A widely used platform that integrates with Shopify to manage subscriber lists, run campaigns, and automate emails triggered by customer activity.
- [Constant Contact](https://www.g2.com/products/constant-contact/reviews): A beginner-friendly email marketing platform that supports e-commerce integrations and helps businesses send promotional emails, newsletters, and automated follow-ups.
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews): It connects with e-commerce systems to automate campaigns, manage customer contacts, and track engagement across email marketing programs.

#### How do I choose the best email marketing software?

When comparing email marketing tools, buyers usually evaluate how quickly teams can launch campaigns and automate outreach without adding operational complexity.

Key evaluation criteria include:

- **Campaign creation:** Drag-and-drop builders and reusable templates
- **Automation:** Capable of running lifecycle campaigns, nurture sequences, and triggered emails
- **Segmentation:** Target audiences based on behavior or engagement
- **Analytics:** Reporting on opens, clicks, and conversions
- **Integrations:** Compatibility with CRM, e-commerce, and [marketing tools](https://www.g2.com/categories/digital-marketing)

#### Why use email marketing software?

Email marketing software helps businesses manage campaigns, automate follow-ups, and track engagement from a single platform.

Teams typically use it to:

- Run newsletters and promotional campaigns consistently
- Automate welcome emails and nurture sequences
- Segment audiences for targeted messaging
- Track metrics like opens, clicks, and campaign performance

Instead of manually sending messages, marketers can schedule campaigns and automate communication across the customer lifecycle.

#### Which email marketing software integrates with CRM?

Many platforms integrate with CRM systems, enabling marketers to trigger campaigns based on customer data such as lifecycle stage, sales activity, or engagement history.

Common examples include:

- [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews): Integrates with CRM platforms such as Zoho, enabling teams to sync contacts and trigger campaigns based on engagement data.
- [Constant Contact](https://www.g2.com/products/constant-contact/reviews): Connects with CRM systems like Salesforce and HubSpot, enabling businesses to sync customer contact lists and run targeted email campaigns.
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews): Offers built-in CRM functionality alongside email marketing tools, allowing businesses to manage contacts, track customer interactions, and automate campaigns from the same platform.

#### What are some affordable email marketing software options for startups?

Startups often look for tools that offer core campaign and automation features without high entry costs.

**Budget-friendly options include:**

- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews): Combines email marketing, automation, and CRM features with flexible entry plans.
- [Moosend](https://www.g2.com/products/moosend/reviews): Known for simple campaign builders and automation workflows suited for smaller teams.
- [MailerLite](https://www.g2.com/products/mailerlite/reviews): Beginner-friendly platform with templates, landing pages, and basic automation for growing startups.

#### Sources

- [G2 Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*5ky9es*_gcl_au*MTY2NDg2MDY3Ny4xNzU1MDQxMDU4*_ga*MTMwMTMzNzE1MS4xNzQ5MjMyMzg1*_ga_MFZ5NDXZ5F*czE3NTUwOTkzMjgkbzQkZzEkdDE3NTUwOTk3NzYkajU3JGwwJGgw)
- [G2 Winter 2026 Reports](https://company.g2.com/news/g2-winter-2026-reports)

Researched By: [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Last updated on March 16, 2026