--- title: MailPoet Reviews meta\_title: 'MailPoet Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 35 reviews by the users' company size, role or industry to find out how MailPoet works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 35 scale: '5' date\_modified: '2026-07-17' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

# MailPoet Reviews & Product Details

MailPoet is a comprehensive email marketing plugin designed exclusively for WordPress users, enabling seamless creation, management, and delivery of email campaigns directly from the WordPress dashboard. Trusted by over 600,000 websites, MailPoet simplifies the process of engaging subscribers through newsletters, automated emails, and WooCommerce integration, all without the need for third-party services. Key Features and Functionality: - Email Newsletters: Craft and send personalized newsletters to keep subscribers informed about business updates and promotions. - Welcome Emails: Automatically greet new subscribers with customized welcome messages, fostering immediate engagement. - Latest Post Notifications: Notify subscribers about new blog posts, driving consistent traffic to your website. - Pre-designed Templates: Access over 50 mobile-friendly, customizable email templates to create professional-looking emails effortlessly. - Drag-and-Drop Editor: Utilize an intuitive editor to design emails without any coding knowledge. - WooCommerce Integration: Enhance e-commerce efforts with features like abandoned cart emails, first purchase follow-ups, and product-specific promotions. - Signup Forms: Grow your mailing list using customizable signup forms that can be placed anywhere on your site. - Segmentation: Deliver targeted content by segmenting your subscriber lists based on various criteria. - SMTP Service: Ensure high deliverability rates with MailPoet's built-in SMTP service, sending over 30 million emails monthly. - GDPR Compliance: Adhere to data privacy regulations with tools designed to help maintain compliance. Primary Value and Solutions: MailPoet addresses the challenge of managing email marketing within WordPress by offering an all-in-one solution that eliminates the need for external platforms. By integrating directly with WordPress, it streamlines the creation and delivery of email campaigns, enhances subscriber engagement through automation and personalization, and boosts e-commerce performance with WooCommerce-specific features. This cohesive approach saves time, reduces complexity, and improves the effectiveness of email marketing efforts for WordPress site owners.

* * *

Seller
[MailPoet](https://www.g2.com/sellers/mailpoet)
Discussions
[MailPoet Community](https://www.g2.com/products/mailpoet/discuss)
Solution Type

Best-of-Breed

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

\<1 month

### Return on Investment

9 months

[
View More Pricing Information
](https://www.g2.com/products/mailpoet/pricing)

## Top-Rated Alternatives

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[
View All Alternatives
](https://www.g2.com/products/mailpoet/competitors/alternatives)

## User Insights

Average based on 35 real user reviews.

Implementation Time

\<1 month

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

## MailPoet Integrations
(1)

What do users say about integrations?

Integration information sourced from real user reviews.

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

WordPress.org

](https://www.g2.com/products/wordpress-org/reviews)

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 ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment")
AE

Verified User in Entertainment

Small-Business (50 or fewer emp.)

7/8/2020

"Simply the best newsletter plugin for Wordpress!"

5/5

What do you like best about MailPoet?

We have now been using the plugin for several months. Especially the ease of setting up everything, and the growing number of options make this plugin a gem for developers. But also the fast and friendly support if there is a question or issue is a relief. Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

There is nothing we do not appreciate with MailPoet. There are still all kinds of wishes for an extension of the smart woocommerce automations, etc. but as we have noticed, we are working hard on this and listening carefully to users. Review collected by and hosted on G2.com.

Recommendations to others considering MailPoet:

Complete with everything you need to fulfill all your mail needs, plus an ever-expanding list of woocommerce integration and smart automation mail capabilities. In addition, the MailPoet sending platform is very robust and ensures a cleaner mailing list and better response from the subscribers. Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

The main advantages are that we can use everything immediately and simply. And that in combination with a much lower cost item than with comparable solutions or Mailchimp, for example Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Hilde Regine R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hilde Regine R.")
HR

Hilde Regine R.

Small-Business (50 or fewer emp.)

6/16/2020

"Mailpoet is Easy and Awesome"

5/5

What do you like best about MailPoet?

Easy to install and set up the form, mails and newsletters. Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

I wish there were more templates to choose between. Other than that I have no complaints yet. Review collected by and hosted on G2.com.

Recommendations to others considering MailPoet:

Mailpoet is perfect for building an email list and sending Newsletters. I have not had any problems. It was easy to set up. My advice for starters is to follow the setup guide and check that everything works by signing up to the form. Send an email to yourself and a newsletter. This way you will know if it worksproperly. Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

Mailpoet let me easily build an email list and the sendingservice is great. I love the newsletters. It is easy to make a newsletter and to send mail. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

JR

Jean-Daniel R.

Small-Business (50 or fewer emp.)

6/23/2020

"High reactivity !"

5/5

What do you like best about MailPoet?

Each time I need an answer for an issue, the MAILPOET staff contact me back !

Following the advices, no matter resist !

Very useful in a business relation Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

I will have to think about it, but nothing for today ! Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

sending Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![CFC I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "CFC I.")
CI

CFC I.

Mid-Market (51-1000 emp.)

5/8/2020

"The best one for e-mail communications"

4.5/5

What do you like best about MailPoet?

The free account gives a lot of services to send beautiful e-mail campaigns. It's easy to use and very effective. It gives you a lot of functionalities Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

I'd like to keep older e-mailing campaigns without keep MailPoet 2 installed. Both must be compatibles to share or preserve older campaigs. I'd like to have more posibilities and formats to design the emails. Review collected by and hosted on G2.com.

Recommendations to others considering MailPoet:

This is the right election Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

Design e-mails to keep more friendly and good looking communications inside the organizations and with our clients. Also we can see who are reading us.

It allows us to be closer to our audiences. Review collected by and hosted on G2.com.

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5/12/2020
Validated ReviewerSource: Organic

FL

Filippo L.

Webmaster

Small-Business (50 or fewer emp.)

11/7/2019

"The most famous plugin for handling newsletters"

3.5/5

What do you like best about MailPoet?

MailPoet may be suitable for people who prefer to do everything within WordPress. Thanks to this plugin it is possible to create and send newsletters without leaving the WordPress administration interface.

With MailPoet you can send (and schedule!) both normal newsletters and email sequences as well as automatic notification messages whenever a new post is published.

Using drag drop you can easily create your newsletters with text, images as well as choosing text fonts, colors and themes.

You can also implement Facebook buttons (share, like), Tweeter and many other social buttons. Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

You have to pay attention to some small things:

the first is that if you don't have a mail service suitable for mass mailing, your domain could be blacklisted and all your newsletters could end up in spam. Hence I strongly suggest you to avoid using your website mailserver for this purpose.

Using mailpoet could also further load your WordPress site with additional features. This can also mean possible conflicts with other plugins.

Furthermore, in the event of problems on the server that hosts your site, in addition to not being able to use the site, you will not be able to use even the newsletter service. Review collected by and hosted on G2.com.

Recommendations to others considering MailPoet:

using a specific mail server for bulk mailing is strongly recommended Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

With mailpoet you will have everything in your hands, or you will have a summary list, complete with a chart, the status of the newsletter, ie openings, views, clicks.

In this way you will always be aware, not only of the planned and sent newsletters, but also of the penetration and effectiveness that it has had on your subscribers. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

6/23/2020

"Totally Affordable and VERY stringent mail activation protocols - to avoid spams"

5/5

What do you like best about MailPoet?

Excellent Customer Service

And very secure platform for business owners - VERY DETAILED ACTIVATION - can be a hassle but I understand the GOAL. Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

the subscribe forms are a bit sparse in designs and looks

I will try again and see if i missed the other designs Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

Building my subscribers Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

AG

Andrew G.

Creative Director

Small-Business (50 or fewer emp.)

11/13/2019

"A good service with a strong word of Caution before use"

2/5

What do you like best about MailPoet?

Direct integration into Wordpress, User interface is solid, Pre-made forms are handy, building blocks are average in features. Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

Support is slow to respond in 24 hours after a problem arises, forms are limited in layout creativity, despite being linked to Wordpress internally product display options for featured products and the like are limited. Review collected by and hosted on G2.com.

Recommendations to others considering MailPoet:

Make sure you are 100% confident before installing any mail service product. Understand the risks involved if you are banned for problems due to bounce rates (which will never be told to you) including other forms on your website that will have go be swapped out. Reach out to their customer service team to evaluate support before purchase. Look for user group support on Facebook or other sites to ensure that you have adequate help when something goes wrong. Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

I switched to MailPoet 3 after several years of using MailChimp. Not only can you create a nifty sign-up form for subscribers, you can also create newsletters to send out to your customers for new product announcements, blog/news posts and more. My experience using MailPoet in that regard was fairly solid, however the layout of the newsletter was a bit limited in options.

I used an email list cleaning company to verify my list before sending a campaign. The open and click rate were both excellent, however I apparently had an unacceptable Spam rate according to MailPoet and therein began a series of problems I encountered.

I received a computer-generated letter saying that my bounce rate was too high and I would be permanently banned from using MailPoet 3 for life. What???

No additional information, no appeal process, nothing.

So I went to a very large Facebook User's Group and posted my situation and that is when I got a real person form MailPoet to respond to my concern.

The response I got was a bit 'cavalier' -- a kind of polite "gee we're sorry, yeah, you're basically screwed but maybe I can help you out". Not any kind of sympathetic understanding for what it took to learn and integrate the product in the first place or information about why I was banned.

The worst part is that MailPoet also allows for the creation of Subscription forms, so it is unclear to me whether or not I am also 'banned' from the use of their subscription forms.

So my review as I mentioned is I think it's a good product but a word of caution before leaving Chimpmail -- if you end up getting banned you will be facing hours of work removing the subscriber forms from your site and other elements that you decided to include from MailPoet in this instance.

I have learned my lesson and will be sending out groups of emails going forward. I am glad I am a member of the user group on Facebook because that visibility got the attention of an employee who wanted to offer customer service to me as a result. I wonder if I would have gotten any reply otherwise. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Jordi M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jordi M.")
JM

Jordi M.

Enterprise (\> 1000 emp.)

6/8/2020

"My favourite mailing option in wordpress"

5/5

What do you like best about MailPoet?

I can handle everything related with mailing/newsletter inside wordpress. Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

In my opinion, the mailpoet-gravity forms integration should include at least the same options of "Add-on Gravity Forms – MailPoet 3" (a third party plugin). Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

Integrate inside wordpress our mailing system. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Cosmetics](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Cosmetics")
AC

Verified User in Cosmetics

Small-Business (50 or fewer emp.)

6/17/2020

"Simple, intuitive, and brilliant!"

5/5

What do you like best about MailPoet?

The simplicity of importing emails. Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

The only thing is that not everything is translated into French yet... Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

The management of newsletters is greatly simplified! Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: OrganicAI Translated

 ![Verified User in Hospitality](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Hospitality")
AH

Verified User in Hospitality

Small-Business (50 or fewer emp.)

6/5/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"Powerful and simple to use"

5/5

What do you like best about MailPoet?

Easy to manage and to use (the simplest mailing tool I've ever used, and still very powerful)

Good deliverability

Great customer support! Review collected by and hosted on G2.com.

What do you dislike about MailPoet?

Nothing, great tool really, we send a newsletter twice a week to 1k subscribers, without (almost) any problem. Review collected by and hosted on G2.com.

What problems is MailPoet solving and how is that benefiting you?

Anyone of our contributors can use without damage, because it's so simple and easy! Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

## Questions about MailPoet? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about MailPoet
](https://www.g2.com/products/mailpoet/discussions/new)

GU

Guest User

What is MailPoet used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-mailpoet-used-for)

GU

Guest User
•
Last activity over 4 years ago

What is MailPoet?

0 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-mailpoet)

[
View all Discussions
](https://www.g2.com/products/mailpoet/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

\<1 month

### Return on Investment

9 months

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/mailpoet/pricing)

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4.4/5(14,916)

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## Work at MailPoet?

Claim this profile to respond to reviews, update product info, and reach in-market buyers.

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