---
title: Magento 2 Google Analytics 4 (GA4) With GTM Reviews
meta_title: 'Magento 2 Google Analytics 4 (GA4) With GTM Reviews 2026: Details, Pricing,
  & Features | G2'
meta_description: Filter 12 reviews by the users' company size, role or industry to
  find out how Magento 2 Google Analytics 4 (GA4) With GTM works for a business like
  yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 12
  scale: '5'
date_modified: '2026-07-12'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---

# Magento 2 Google Analytics 4 (GA4) With GTM Reviews
**Vendor:** MageDelight Solutions Pvt. Ltd  
**Category:** [E-Commerce Tools ](https://www.g2.com/categories/e-commerce-tools)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 12
## About Magento 2 Google Analytics 4 (GA4) With GTM
MageDelight&#39;s Magento 2 Google Analytics 4 (GA4) integration with Google Tag Manager (GTM) empowers online retailers to harness the advanced analytics capabilities of GA4, enabling in-depth tracking of user interactions, enhanced e-commerce reporting, and precise data-driven insights for optimizing their online stores. The integration is designed to streamline implementation through GTM, allowing businesses to make informed decisions, track conversions, and gain a deeper understanding of user behavior to enhance their e-commerce performance. With the combined power of GA4 and GTM, online businesses can refine their strategies and improve their customer experience based on data-driven intelligence.




## Magento 2 Google Analytics 4 (GA4) With GTM Reviews
  ### 1. Easy to use but need to improve on customer support.

**Rating:** 4.5/5.0 stars

**Reviewed by:** dhananjay k. | SEO &amp; Paid Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 18, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

Event based automatic tracking helps to user’s action such as clicks, form submissions, product views, add to cart, and other user journey is the website. Easy integration of GA4 with Magento 2 through GTM helps in monitoring shoppers behavior, product performance and sales data for onl;ine shopp[ong websites. It also provides user centric and real time data.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

It is costly have less custoer support. It is tech dependant more.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

Mainly it helped us to track your ecommerce events properly for shopping journey analysis.

  ### 2. Not user-friendly

**Rating:** 1.0/5.0 stars

**Reviewed by:** Vira R. | Ecommerce Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 27, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

Not much. Not user friendly. Missing key features.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

The integration of Google Analytics GA4 with Magento 2 can be a challenging experience. Its user interface is not the most intuitive, making it difficult for new users to navigate and set up efficiently. Moreover, GA4 seems to lack several key features that were available in its predecessor, leaving users wanting more from their analytics tool. Particularly frustrating is the change in how bounce rate is calculated, which can lead to confusion and misinterpretation of visitor engagement. Additionally, the fact that it sometimes fails to track sessions accurately can be a significant drawback for ecommerce owners relying on precise data to make informed decisions.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

It's supposed to have enhanced tracking capabilities but my reporting quality has suffered greatly since our migration to GA4.

  ### 3. Good for managing tags

**Rating:** 4.5/5.0 stars

**Reviewed by:** Swapnil Anil K. | Software Test Engineer, Information Technology and Services, Enterprise (> 1000 emp.)

**Reviewed Date:** June 17, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

This is good to use. and to implement on the website is easy. I use sometimes. Easy to use and integrate. And get feedback is easy.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

Some times it is complicated to use and intergrate.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

Tracking the clicks and tags is making easy.

  ### 4. User friendly & Reliable Tacking Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fenil G. | Lead Software Test Engineer., Enterprise (> 1000 emp.)

**Reviewed Date:** June 17, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

GA4 is a user-friendly platform with a good amount of advanced & custom features that are really helpful for tracking, report generation. It's also free and open source.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

Sometimes it take 3-4 days to get accurate data.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

With the help of GA4, it is convenient to track different pixels which are fired during page load events. It also helps to generate custom reports based on advanced inputs. These reports help businesses to make the right decisions to improve & optimize campaigns

  ### 5. Too Easy to keep track and very useful

**Rating:** 4.5/5.0 stars

**Reviewed by:** Purvi B. | Quality Analyst, Enterprise (> 1000 emp.)

**Reviewed Date:** June 17, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

It gives all the data about clicks, submission of forms, scrolls, and measures the conversions, and easy to find the tags and can be used for multiple sites, Can easily use a single tag on the entire page. Very easy to implement the code.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

The customer support is not that great, also not all the tags are avialbale.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

We can easily get the event for every tags and it easier the tracking process too.

  ### 6. Good to use and implement & Reliable tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Mayur Dattatray P. | Software Test Engineer, Information Technology and Services, Enterprise (> 1000 emp.)

**Reviewed Date:** June 13, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

GA4 is very user-friendly and easy to implement and integrate with the website.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

Sometimes it takes more time to provide accurate data and Customer Support needs to improve.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

These event-based tracking tools help to improve how users interact with the website and how to target or re-target the user via campaigning. Easy to implement and easy to track perfect customer data to gain more and more leads.

  ### 7. Amazing experience of web tracking on magento2 website using GA4 using GTM

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bhagyashri G. | candere, Retail, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2023

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

Our website is built on Magento2 plaform and integrationg GA4 on website for tracking all the event for data analysis an actionable insights was a easy as data analyst and for entire data team and marketing team I use GA4 data for all my dashboard. GTM is free and open sourcehence easier for company to handle

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

It takes 2 days for GA4 to get the right data and and descrepency is always there for last two days. GTM and GA4 are free so we dont get customer support in that version moving to GA4 from universal analytics was difficult

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

As we have integrate GTM on our magento 2 website , we dont have to use all the API for diffrent tools.  GTM make it super simple to send data to all the tools

  ### 8. Best tool for tracking

**Rating:** 4.0/5.0 stars

**Reviewed by:** saumil s. | Senior Software Test Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** June 17, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

Helps in tracking users
Easy to use and open source

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

This tool is costly and some time it takes more time to launch

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

Helps in tracking the user and getting more conversion

  ### 9. One stop Solution for e-com

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mihir M. | Growth Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 19, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

GA4 and GTM has made it easy and implement the business metrics.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

It gives T-3 days accurate data to track

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

It is helping us to track the business funnels with multiple cuts.

  ### 10. It is user friendly and easy to access.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Keval M. | Growth Specialist, Retail, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 12, 2024

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

GA4 has several advanced features and universal tracking. We can enhance event tracking. Magento 2 is well integrated with the GA4 to provide e-commerce tracking.

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

Implementing and configuring GA4 and GTM for the new user is difficult. This platform has usage limits.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

This solves e-commerce challenges by giving insights, event tracking, flexibility

  ### 11. Best Analytics Platform on cloud

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gaurav  M. | Data engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 10, 2023

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

Magento 2 Google Analytics 4 (GA4) With GTM is the best and most affordable product that is available on the cloud and provide lots of feature. We usually use it to track our daily inventories, set up monitors on the threshold, and do a lot of real-time analytics using their platform

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

Customer support is not proactive. Sometimes it takes weeks to resolve any query. Apart from that, they really need to work on  troubleshoot documentation.

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

We heavily use Magento 2 Google Analytics 4 (GA4) With GTM for all real-time and batch analytics for our product and the reports are sent to the product and finance team to take business-critical decisions on the fly, for example, tracking coupons, and payment gateway usage. It also helps to instantly switch the traffic to parallel stack in case of high traffic or surge on the platform. Also this tool help us on tracking miscellaneous activities on the platform

  ### 12. GA4 - Best customer data platform for analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kiran K. | Marketing Software Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 03, 2023

**What do you like best about Magento 2 Google Analytics 4 (GA4) With GTM?**

GA4 tracks a variety of events and impressions like front-end events, back-end events, and nudges and provides a lot of features that enable users to track user behavior  in real-time and take actions accordingly

**What do you dislike about Magento 2 Google Analytics 4 (GA4) With GTM?**

The UI of GA4 with magnetos seems to be old. It is not a blocker and but sometimes it  is not user friendly

**What problems is Magento 2 Google Analytics 4 (GA4) With GTM solving and how is that benefiting you?**

Real time analytics and creating funnel(open and close funnel) are the top 2 features we use daily and increase our sale by learning user activities on our platform



- [View Magento 2 Google Analytics 4 (GA4) With GTM pricing details and edition comparison](https://www.g2.com/products/magento-2-google-analytics-4-ga4-with-gtm/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-17+20%3A40%3A05+-0500&secure%5Bsession_id%5D=11bbd11c-e7b4-4acf-81aa-bc52c617c138&secure%5Btoken%5D=326ad27e3f4bb8b5cef3e7d48d96e47a6c811f642957f00aeb31e2fc9297dd43&format=llm_user)

## Magento 2 Google Analytics 4 (GA4) With GTM Features
**Agentic AI - E-Commerce Tools**
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

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