Verified User in Publishing
UP
Verified User in Publishing
Mid-Market (51-1000 emp.)
"Lytics Review"
3/5
What do you like best about Lytics?

Ability to target segments and pull extremely targeted users via these segments. Review collected by and hosted on G2.com.

What do you dislike about Lytics?

Lack of personalization features ie via interactive images. Review collected by and hosted on G2.com.

Grant P.
GP
Grant P.
Marketing Director
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Still figuring it out"
3/5
What do you like best about Lytics?

So many built in integrations and customisations Review collected by and hosted on G2.com.

What do you dislike about Lytics?

Technical implementation has been challenging Review collected by and hosted on G2.com.

Verified User in Publishing
AP
Verified User in Publishing
Mid-Market (51-1000 emp.)
"Massively powerful tool with a great team behind it"
3.5/5
What do you like best about Lytics?

Dealing with the lytics team has been great they offer help every step of the way. Review collected by and hosted on G2.com.

What do you dislike about Lytics?

With such a powerful tool it can be difficult sometimes to know where to start. The software helps with this by providing some easy to use tools like popups etc. But some more guidance or tutorials would help. Review collected by and hosted on G2.com.

SD
Sean D.
Mid-Market (51-1000 emp.)
"lytics has helped me make my company money"
5/5
What do you like best about Lytics?

Personalization capabilities, I can target different segments with different messages Review collected by and hosted on G2.com.

What do you dislike about Lytics?

can't customize enough, a lot of my pop up ads are too basic Review collected by and hosted on G2.com.

Verified User in Entertainment
AE
Verified User in Entertainment
Mid-Market (51-1000 emp.)
"Good for basic usage"
2.5/5
What do you like best about Lytics?

the pop ups that come out of the screen when going to the website Review collected by and hosted on G2.com.

What do you dislike about Lytics?

not a ton of advanced or customized features Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Implementation problems; plenty of promise"
3.5/5
What do you like best about Lytics?

Simple UI, machine-learning algos very interesting. Review collected by and hosted on G2.com.

What do you dislike about Lytics?

Really slow and difficult to get the tool implemented. No real a/b testing capabilities. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Good Segmentation Engine"
3.5/5
What do you like best about Lytics?

Lytics user profile has complex attributes in the user profile Review collected by and hosted on G2.com.

What do you dislike about Lytics?

The product has performance issues at scale Review collected by and hosted on G2.com.

Verified User in Publishing
AP
Verified User in Publishing
Small-Business (50 or fewer emp.)
"Can be frustrating to use "
3.5/5
What do you like best about Lytics?

The targeting could be great, if undertood Review collected by and hosted on G2.com.

What do you dislike about Lytics?

Modal design changes are not easy, with practically everything needing to use custom css. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Engineer"
3/5
What do you like best about Lytics?

Can handle event volume and has a good Segmentation engine with complex data types Review collected by and hosted on G2.com.

What do you dislike about Lytics?

Lots of outages in the system, false triggers for enrollments Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Implemented Lytics to enable A/B testing"
2.5/5
What do you like best about Lytics?

The cool can be added through a limited amount of code or through a tag manager Review collected by and hosted on G2.com.

What do you dislike about Lytics?

It's not as seamless as building the same features within a platform Review collected by and hosted on G2.com.