Implementation instructions are very clear and FAQs/help are thorough if you have any issues. Very useful in showing clients money saved and the autopopulated block list of IPs is great too. Review collected by and hosted on G2.com.

Interface can be confusing at times and I would like some more in-depth reporting capabilities e.g. on campaign level. Review collected by and hosted on G2.com.

Lunio is great and being able to utlise spend and find solutions to prevent fraudlant and bot traffic. The tool has become part of our daily opitmisations due to its ease of use. Review collected by and hosted on G2.com.

Nothing to dislike! The tool is really great! Review collected by and hosted on G2.com.

Lunio is very easy to set up across platforms, the platform is very intuitive and the team are very helpful when we have questions. Review collected by and hosted on G2.com.

There aren't really any downsides to using the platform Review collected by and hosted on G2.com.

Lunio adds that extra layer of trust to the data, giving me and clients confidence we're not spending budget on non-humans so at least the people we do spend on are capable of converting.

Having that extra 10-15% of budget available is valuable as ad platforms get more expensive. Review collected by and hosted on G2.com.

It's difficult to say what I don't like as it's really easy to use and let run in the background meaning I probably don't use it as much as other tools which are a bit more hands on.

For the most part it's easy to implement for slightly technical minded people but if you're not then it's worth seeking support to make sure you don't break any tracking. Review collected by and hosted on G2.com.

Lunio has taken our account to a whole new level with cost savings to IP address exclusions. their suuport is personable and always there with questions! Review collected by and hosted on G2.com.

support of other ad platforms, however I am excited to see what the future brings Review collected by and hosted on G2.com.

Ease of use and clear instructions on implementation Review collected by and hosted on G2.com.

More info on the reasons why things are blocked. The ability to compare date ranges against previous periods. Review collected by and hosted on G2.com.

It is very easy to implement, test and report on. Review collected by and hosted on G2.com.

The new dashboard is not as user friendly and has a couple of bugs Review collected by and hosted on G2.com.

The saving and reallocaiton reports in Lunio make justifiying the purchase a breeze. There's no doubt that we've seen a strong ROI in the last 12 months, and being able to reallocate previously fraudlulent costs in to successful campaigns.

Our sales team have seen a notable decrease in 'fake' leads over the last 12 months too.

The interface is incredibly user friendly. Review collected by and hosted on G2.com.

The support from the team at Lunio isn't great. They're not the most pro-active, but are quick to help/respond when needed.

It would be handy to have more touchpoints, just to understand new releases etc. Review collected by and hosted on G2.com.

The interface is easy to use and the added PMax support is of great importance especially given how little insight we have on the campaign type through Google Ads. Additionally, ensuring that bots and malicious IP addresses are blocked has provided our clients with a better picture of our performance. The Lunio Support team has also been very helpful, lending a hand with the PMax script integration. Review collected by and hosted on G2.com.

There is nothing to particularly dislike about Lunio. I have already recommended it to friends in other industries who have the problem of competitors intentionally driving up their costs. Review collected by and hosted on G2.com.

- Simple to navigate through and use.

- Nothing complicated. Review collected by and hosted on G2.com.

Sometimes it takes time to load the platform. Review collected by and hosted on G2.com.