# Lunas Reviews **Vendor:** Lunas Consulting **Category:** [Outsourced Sales Companies](https://www.g2.com/categories/outsourced-sales-providers) **Average Rating:** 5.0/5.0 **Total Reviews:** 23 ## About Lunas At Lunas, we’re driven by our mission to help startups and small and medium-sized businesses (SMBs) grow. We offer comprehensive full-funnel sales and marketing solutions to help you attain predictable, recurring revenue through sales consulting, team training, and outbound marketing. Because we believe that education is just as important as execution, we take a different approach to sales as a service than the typical outsourced sales agency. That’s why we not only generate B2B leads for our clients but also share our proven sales processes so we can set you up for long-term success. ## Lunas Pros & Cons **What users like:** - Users value Lunas' **tailored approach** , which enhances messaging and provides customized, practical solutions for their specific needs. (5 reviews) - Users highly value the **customization** offered by Lunas, enhancing outreach and training to meet specific needs effectively. (4 reviews) - Users value the **hands-on support** of Lunas, appreciating their responsiveness and commitment to collaborative market expansion. (4 reviews) - Users value Lunas for their **patient approach and detailed buyer personas** , which greatly improved messaging and project outcomes. (3 reviews) - Users appreciate the **transparent and collaborative partnership** Lunas offers, fostering innovation and strong support for growth. (3 reviews) - Users value Lunas' **strategic innovation** , appreciating their tailored solutions and commitment to enhancing business growth. (3 reviews) - Users value the **clear communication** from Lunas, appreciating its honesty and actionable recommendations. (2 reviews) - Users admire the **ease of use** in Lunas, highlighting seamless integration of marketing elements and enhanced user experience. (2 reviews) - Engagement (2 reviews) - Expertise (2 reviews) ## Lunas Reviews ### 1. Consistent Leads, Seamless Sales Process **Rating:** 5.0/5.0 stars **Reviewed by:** Christopher S. **Reviewed Date:** January 09, 2026 **What do you like best about Lunas?** I really value how Lunas acts like an extension of our team by handling the heavy lifting on research, targeting, and messaging. The structured, repeatable process they’ve created ensures we get a steady flow of qualified meetings each week without constant oversight. Lunas's approach has made our sales planning and forecasting much easier and more predictable. Their combination of data-driven targeting and humanized outreach feels like a natural part of our team, allowing us to focus on running demos and closing deals. The optimization Lunas provided to our CRM, email automation, and lead sequencing tools has made our workflow much more efficient. The consistency in qualified meetings and the freeing up of our sales team's time are aspects that have been really impactful for us. **What do you dislike about Lunas?** Honestly, we haven’t encountered anything we dislike about working with Lunas. Their service has been smooth, reliable, and effective from start to finish. **What problems is Lunas solving and how is that benefiting you?** Lunas provides a consistent flow of qualified meetings, aiding pipeline planning. They handle research, targeting, and messaging, enabling our sales team to focus on deals. Their structured program made our outreach predictable and efficient, improving result measurement and reducing manual tasks. ### 2. Best Lead Generation Campaign Strategy **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew C. | Executive Director at Pinnacle Investment Management Group Limited, Investment Management, Mid-Market (51-1000 emp.) **Reviewed Date:** October 28, 2025 **What do you like best about Lunas?** Their team isn’t just friendly, they’re deeply invested in understanding our goals and adjusting fast when priorities shift. Every time we’ve needed to refine our target audience or experiment with new segments, they’ve been right there, proactive and collaborative. **What do you dislike about Lunas?** There really are no downsides. We have had a great experience and they are vey transparent. **What problems is Lunas solving and how is that benefiting you?** Their work has truly transformed our sales efforts. The consulting insights they provided helped us rethink our strategy, and the lead generation campaigns they launched are already driving real, measurable results in our pipeline. Thanks to their support, we’re now seeing steady momentum and a clear path toward sustained growth. ### 3. Personalized Outreach at Speed, with Genuinely Human Copy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** March 08, 2026 **What do you like best about Lunas?** They know how to keep outreach personal without slowing the process. The copy feels genuine, not like a recycled template **What do you dislike about Lunas?** NONE, I have no reason to dislike lunas because they work perfectly and accurately even with time. **Recommendations to others considering Lunas:** If your e mail feels ignored, Lunas can help you stand out **What problems is Lunas solving and how is that benefiting you?** Lunas helped us move from simple email blasts to a multi channel outreach strategy, now we are getting more replies and booking more demos each week ### 4. Lunas revived our sales team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 28, 2024 **What do you like best about Lunas?** While our issue wasn’t rare in other sales teams, our company situation is quite unique that no generic solution was working before. What we really liked with Lunas is how they tailored their approach to our specific company challenges, strengths and weaknesses, they did not give us generic solutions to our low engagement issue. They were very responsive with our questions and challenges we faced along the way, they’re also very hands-on with out entire team. It's refreshing to work with consultants who are truly invested in our success. **What do you dislike about Lunas?** There is nothing to dislike about Lunas. **Recommendations to others considering Lunas:** If no generic solutions is working for your unique business, no matter how “common” your issue may seem in the surface, Lunas willr really dive deep into your company practice to address and help you! **What problems is Lunas solving and how is that benefiting you?** Our sales team has issues with low engagement and flat revenue. Lunas helped us identify our weaknesses and they created tailored strategies for us designed to leverage our strengths and fill in the gaps. Since working with them, we've seen more quality leads and renewed revenue growth! Hope this momentum continues ### 5. Your premier partner for boosting sales **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** December 09, 2024 **What do you like best about Lunas?** What really impresses us about Lunas is their great team and fantastic support throughout the whole process. Their onboarding was in-depth, results have been great, and it's been a really transparent partnership. It has exceeded my expectations. In fact, it is proving to be a real game-changer. It is very genuine in feeling like a partner to our success rather than just another service provider. **What do you dislike about Lunas?** Thus far, there is nothing to dislike. They are fantastic and very easy with whom to work. **Recommendations to others considering Lunas:** I highly recommend their services! **What problems is Lunas solving and how is that benefiting you?** Lunas has taken up a range of lead generation and sales development challenges for our business. They've identified and targeted our ideal customer profiles with exceptional precision, ensuring a steady flow of high-quality leads. Their SDRs skillfully nurture and qualify these leads, keeping our sales team consistently engaged with strong prospects. Better conversion rates, shorter sales cycles, and significant revenue growth have been the outcomes. Beyond the numbers, Lunas' professional and transparent approach has built a high level of trust and collaboration that has positively impacted our business growth. ### 6. SaaS Industry Sales Growth Acceleration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 28, 2024 **What do you like best about Lunas?** Their deep understanding of the SaaS industry's unique challenges is remarkable. Lunas provided specific strategies for different customer segments, from SMBs to enterprise clients. Their expertise in implementing product-led growth alongside traditional sales approaches has given us a competitive edge in the market. **What do you dislike about Lunas?** It is fact that when you experience Lunas service, you won't have any reason to dislike them. **Recommendations to others considering Lunas:** For SaaS companies looking to scale their sales operations, Lunas offers invaluable industry-specific expertise. Their understanding of both product-led and sales-led growth strategies makes them particularly effective in the software space. They're especially strong at helping companies balance automated and high-touch sales approaches. **What problems is Lunas solving and how is that benefiting you?** As a growing SaaS company, we struggled with scaling our B2B sales efforts efficiently. Lunas implemented specialized SaaS-focused sales strategies, helping us optimize our product-led growth approach while strengthening our outbound sales. They've helped us reduce our sales cycle length and increase our average contract value significantly. ### 7. Exceptional B2B Sales Partner Fueling Our Market Expansion **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Lunas?** They are great team to work with: very transparent, where they share all the material they're developing for us, and always up for trying something new. They're always looking for ways to make things better and more innovative, so we feel they're a partner in our growth. **What do you dislike about Lunas?** Honestly, nothing; everything has gone really smooth, and the team was very responsive and attentive. **Recommendations to others considering Lunas:** Before, we had no structured process for outbound sales. They helped us put one in place, testing it and refining it continuously, which has become a real game-changer to scale and enter new markets. **What problems is Lunas solving and how is that benefiting you?** Lunas helped us build a solid sales process and playbook from the ground up. They guided our SDRs in booking appointments and follow-up, supported lead generation, and helped shape our go-to-market strategy. They also set up a very detailed reporting system to track our progress. ### 8. Solid Improvement in Lead Generation **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2024 **What do you like best about Lunas?** I appreciate Lunas' practical approach. They took the time to understand our business and target market before proposing solutions. Their strategies feel well-suited to our specific needs rather than generic advice. **What do you dislike about Lunas?** There is no any area to dislike Lunas, they delivered beyound my expectation. **Recommendations to others considering Lunas:** I'd recommend Lunas to businesses looking to enhance their lead generation. They provide useful insights and actionable strategies. Like any consulting engagement, you'll need to be involved in the process, but we found the collaboration productive. **What problems is Lunas solving and how is that benefiting you?** We were struggling with lead generation before working with Lunas. They helped us improve our methods for finding and engaging potential clients. As a result, we're now getting more relevant leads, which has positively impacted our sales. ### 9. Elevating Our Content Marketing Strategy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2024 **What do you like best about Lunas?** Lunas excels at integrating various marketing elements. They effectively connected our content strategy with social media efforts, amplifying our message. Their website development work also stood out, significantly enhancing user experience. **What do you dislike about Lunas?** We did not have any dislike about Lunas, they are exceptional **Recommendations to others considering Lunas:** For businesses seeking to improve content creation and overall marketing strategy, Lunas is a strong contender. They provide actionable ideas that align well with business objectives. **What problems is Lunas solving and how is that benefiting you?** Our content marketing lacked impact. Lunas reinvigorated our approach with compelling blog posts and visuals, while enhancing our email marketing. The result has been increased audience engagement and improved conversion rates. ### 10. Transformative Sales Team Development **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 20, 2024 **What do you like best about Lunas?** Their approach to sales training stands out. Instead of just theoretical concepts, they provided hands-on training with real-world applications. The team at Lunas took time to understand our specific industry challenges and customized their training accordingly. **What do you dislike about Lunas?** We did not dislike anything about Lunas. **Recommendations to others considering Lunas:** For companies looking to elevate their sales team's performance, Lunas delivers exceptional value. They don't just train; they transform how your team approaches sales. **What problems is Lunas solving and how is that benefiting you?** Our sales team was underperforming and lacked a structured approach. Lunas stepped in with comprehensive sales training and consulting that revolutionized our process. ### 11. Well Trained SDRs For a Great Value **Rating:** 5.0/5.0 stars **Reviewed by:** JT A. | SDR Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 27, 2024 **What do you like best about Lunas?** The leadership group, and the SDRs that are assigned to us are amazing people who are proactive to help us succeed. **What do you dislike about Lunas?** There really are no downsides. We have had a great experience. **Recommendations to others considering Lunas:** Lunas can deploy people very quickly and efficiently and at a great cost. **What problems is Lunas solving and how is that benefiting you?** Lunas can deploy SDRs onto projects and lists we don't have the internal resources to call internally. They bring experienced SDRs who are pre-prepped to jump in to a job. ### 12. The best sales partner you can find **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** May 11, 2023 **What do you like best about Lunas?** What I like the most about Lunas is their amazing team, who provide exceptional support throughout the entire process. Their comprehensive onboarding, incredible results, and super transparent partnership truly exceeded my expectations. Lunas has been a game-changer, and their genuine commitment to our success made them feel like a true partner, rather than just another service provider. **What do you dislike about Lunas?** Nothing so far. They have been great and easy to work with. **Recommendations to others considering Lunas:** I absolutely recommend their services! **What problems is Lunas solving and how is that benefiting you?** Lunas is solving a variety of lead generation and sales development challenges for my business. They have expertly identified and targeted our ideal customer profiles, resulting in a steady flow of high-quality leads. Their skilled sales development representatives (SDRs) efficiently nurture and qualify these leads, ensuring that our sales team is consistently engaged with promising prospects. This has led to an increase in our conversion rates, accelerated sales cycle, and ultimately, a significant boost in revenue. The benefits of partnering with Lunas extend beyond just the numbers, as their professionalism and transparent approach have fostered a strong sense of trust and collaboration that has positively impacted our overall business growth. ### 13. Amazing Partner for Sales Consulting and Lead Genration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2023 **What do you like best about Lunas?** The folks at Lunas are awesome to work with! They are super nice, friendly, and always willing to go the extra mile. We love how flexible and responsive they are, making quick adjustments to our target customer profile and segments. With their reliable, effective, and transparent approach, they are an excellent sales partner. **What do you dislike about Lunas?** Nothing comes to my mind. We truly enjoy working with them and really like their full transparency. **Recommendations to others considering Lunas:** To optimize your outcome, I highly recommend taking advantage of their offering to define your ICP workshop and create supporting materials. **What problems is Lunas solving and how is that benefiting you?** Their service has been a game-changer for us. They have provided valuable sales consulting and the lead generation campaigns we've implemented are already making a significant impact on our pipeline. As a result, we are now on a promising path of growth. ### 14. 10X our meeting bookings **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Civil Engineering | Small-Business (50 or fewer emp.) **Reviewed Date:** August 08, 2023 **What do you like best about Lunas?** Apart from the amazing results, the reporting, communication and constant optimisation of campaigns. **What do you dislike about Lunas?** There were no downsides for us. Highly recommend. **Recommendations to others considering Lunas:** Do it. The Lunas team have been a huge help to our business. **What problems is Lunas solving and how is that benefiting you?** We had a great conversion rate from discovery session calls. The sales bottleneck was just getting meeting booking volume given we are quite a niche software product. ### 15. A trusted sales partner **Rating:** 5.0/5.0 stars **Reviewed by:** Zach G. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 21, 2022 **What do you like best about Lunas?** Lunas delivers a seamless set of capabilities to help us schedule demos. They have been incredibly responsive to our needs and keep an open dialogue as we learn together. They encourage testing of new tactics and messaging, and measure the success. They are both interested in creating a consistent sales mechanism and in bringing creativity to the process to improve. Finally, I really like the high quality weekly reporting that they provide. **What do you dislike about Lunas?** Lunas faces the same challenges that all B2B sales organizations see: there are significant headwinds in terms of gaining attention from prospective customers. They have a lot of expertise in email outreach, but this is an increasingly difficult channel. I appreciate that Lunas is interested in exploring new tactics to try to break through with our audience. **Recommendations to others considering Lunas:** Finding a good fit is critical. As a smaller company, I would encourage you to talk to Lunas. **What problems is Lunas solving and how is that benefiting you?** We needed to expand our sales capabilities to reach more potential customers and get more demos for our product. Without an outbound sales team, we decided to look for companies to outsource. We wanted to find an organization that would put in the effort to understand our solution and our organization to feel like it was an extension of our team. ### 16. Lunas is an awesome company made up of fantastic employees. **Rating:** 5.0/5.0 stars **Reviewed by:** Hannah T. | Account Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** November 29, 2022 **What do you like best about Lunas?** Working with Kristine, Kendra, and Aisa because they are extremely comuncative and personable. They were also able to pick up a brand new industry with very little direction needed! **What do you dislike about Lunas?** Nothing that I can think of! I guess time will tell. **Recommendations to others considering Lunas:** Do it! They are extremely pleasant to work with. **What problems is Lunas solving and how is that benefiting you?** Their excellent communication and ability to adapt/learn has made my job so much easier! The process they use is very detailed and efficient! It has helped us increase our meeting bookings by a crazy amount. ### 17. Trusted partner **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** January 21, 2023 **What do you like best about Lunas?** Fantastic team that's willing to go the distance to help clients with operations, IT, and sales needs. **What do you dislike about Lunas?** I don't think I've any. Quite satisfied with the services so far! **What problems is Lunas solving and how is that benefiting you?** Lunas has been helping us with operational processes, recruiting, sales/BD, and IT. ### 18. The best sales consulting money can buy **Rating:** 5.0/5.0 stars **Reviewed by:** Sasha M. | CEO **Reviewed Date:** November 22, 2021 **What do you like best about Lunas?** I've worked with many SDRs and sales consultants, and Lunas is by far the best. Lunas delivers more than twice as many meetings per week as the best agencies. On top of this, they share their strategy, playbook and have high-quality reporting in the form of dashboards. This simply doesn't exist elsewhere in the industry. Robyn, the CEO, is incredibly professional, articulate, and helpful. Lunas supports you in building out your own team, although quite frankly, I'm not sure you would achieve the same results should you do so. **What do you dislike about Lunas?** I haven't had any bad experiences from Lunas so far. **What problems is Lunas solving and how is that benefiting you?** Lunas has been booking us meetings, setting strategy, incorporating best practices, and general sales guidance. Like many of Luna's customers, we've been able to double our revenue since we started working together. ### 19. B2B CMO **Rating:** 5.0/5.0 stars **Reviewed by:** Scott R. | Founder + Principal, Small-Business (50 or fewer emp.) **Reviewed Date:** December 01, 2021 **Describe the project or task Lunas helped with:** Quality lead generation to help accelerate sales growth **What do you like best about Lunas?** The Lunas team is super easy to work with. They are true professionals and are passionate about helping businesses grow. They are constantly innovating and are courageous to try new ideas and learn quickly. They use data-driven insights and are a true business partner. **What do you dislike about Lunas?** There is nothing to dislike and are on a great journey to have even more impact on your business. **Recommendations to others considering Lunas:** Can't say enough good things about the Lunas Team. Passionate and extremely talented professionals. Super easy to work with and just get it. **What problems is Lunas solving and how is that benefiting you?** Lead generation through appointment setting. Through Lunas we have been able to quickly stand up the right initial SDR model to help us develop quality leads across the globe. ### 20. Excellent B2B sales partner helping us grow into new markets **Rating:** 5.0/5.0 stars **Reviewed by:** Allison H. | CEO and Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** December 06, 2021 **Describe the project or task Lunas helped with:** Establishing a sales process and playbook; SDRs booking appointments for us and following up; lead generation; go-to-market and sales strategy and reporting **What do you like best about Lunas?** Robyn and her team are really easy to work with - open book with all the materials they are developing and testing for us (a true 'partner' for our business); open to trying out new messages and approaches, always looking for improvements and innovations. **What do you dislike about Lunas?** Nothing so far! The team have been very responsive to our needs **What problems is Lunas solving and how is that benefiting you?** We didn't have a formal outbound sales method before we started working with the Lunas team - they have helped us develop that method, implement and test it along the way ### 21. Great Team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2022 **Describe the project or task Lunas helped with:** Outside b2b sales team **What do you like best about Lunas?** The Lunas team is great. They helped build our sales team from the ground up. Great communication and clear process. **What do you dislike about Lunas?** Working with Lunas is a great experience and we do not dislike anything. **What problems is Lunas solving and how is that benefiting you?** Lunas has helped us locate, qualify, and sign up clients. I highly recommend Lunas. ### 22. President & Co-Founder **Rating:** 5.0/5.0 stars **Reviewed by:** Ken M. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** December 09, 2021 **Describe the project or task Lunas helped with:** Sales campaigns, initiatives, and outreach **What do you like best about Lunas?** Fantastic dedicated support, a highly analytical and detail-oriented approach to the sales process, and an array of creative solutions to attracting new clients **What do you dislike about Lunas?** There's nothing about Lunas that I dislike - amazing team that's incredibly innovative and creative **What problems is Lunas solving and how is that benefiting you?** Discovering the ideal target/prospect, formulating a succinct and concise message and approach to the sales process ### 23. Best in class! **Rating:** 5.0/5.0 stars **Reviewed by:** Jessica N. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** November 22, 2021 **What do you like best about Lunas?** Hands down the best outsourced lead gen company. They have top of the line tools and ensure an output equivalent (or better) than an in-house team. **What do you dislike about Lunas?** Nothing. I would use Lunas again in the future. **What problems is Lunas solving and how is that benefiting you?** Outsourced lead gen, and getting more qualified meetings on the calendar. ## Lunas Discussions - [What is Lunas used for?](https://www.g2.com/discussions/what-is-lunas-used-for) - [View Lunas pricing details and edition comparison](https://www.g2.com/products/lunas/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+10%3A44%3A15+-0500&secure%5Bsession_id%5D=fdd75d01-dbac-4447-8da9-5043a37fc388&secure%5Btoken%5D=902659879716b3a7944531885934c8cc9037a51427e5da1de861a39cc15a0418&format=llm_user) ## Lunas Features **Planning** - Needs Assessment - Resource Allocation - Stayed within Budget - Statement of Work - Best Practices **Capabilities** - B2B Lead Development - Onboarding - Lead Qualifying - Qualified Meetings - Sales Account Management - Virtual Support **Expertise** - Demand Generation - CRM - Analytics Capabilities **Delivery** - Technical Expertise - Met Deadlines - Meeting Management - Project Updates - Scope Management - Roll-out **Team Quality** - Change Management Skills - Executive Presence - Vertical Expertise - Technology Partnerships ## Top Lunas Alternatives - [memoryBlue](https://www.g2.com/products/memoryblue/reviews) - 4.6/5.0 (307 reviews) - [CIENCE](https://www.g2.com/products/cience/reviews) - 3.7/5.0 (181 reviews) - [Martal Group](https://www.g2.com/products/martal-group/reviews) - 4.6/5.0 (135 reviews)