--- title: Lumar (formerly Deepcrawl) Reviews meta\_title: 'Lumar (formerly Deepcrawl) Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 101 reviews by the users' company size, role or industry to find out how Lumar (formerly Deepcrawl) works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 101 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Lumar (formerly Deepcrawl) Reviews & Product Details Visit Website Website optimization is a critical component of digital success, and Lumar (formerly Deepcrawl) is a comprehensive solution designed to assist businesses in navigating the complexities of web development and maintenance. This platform provides users with the tools necessary to gather, analyze, and act on essential data, ensuring that websites remain efficient, user-friendly, and compliant with industry standards. By addressing various aspects such as SEO, GEO/AEO (AI search), site speed, accessibility, and custom analytics, Lumar empowers organizations to optimize their online presence effectively. Lumar caters to those who face the challenges of managing a dynamic website environment. The platform is particularly beneficial for teams that struggle with inherited technical debt, shifting priorities, and the need for actionable insights. By streamlining the process of identifying and resolving issues, Lumar enables users to focus on strategic initiatives rather than getting bogged down by operational hurdles. One of the standout features of Lumar is its ability to identify, prioritize, and help fix issues at scale. This capability allows users to address critical areas such as SEO & GEO performance, site speed, and accessibility, which are essential for maintaining user engagement and compliance. By providing a clear overview of existing problems and their potential impact, the platform helps organizations mitigate risks associated with lost traffic or revenue. Additionally, it reduces the time and resources spent on fixing preventable issues, ultimately leading to cost savings. Furthermore, Lumar enhances communication within teams and across departments, fostering collaboration and buy-in for website optimization projects. The platform's user-friendly interface and comprehensive reporting tools facilitate discussions around performance metrics and improvement strategies, ensuring that all stakeholders are aligned in their goals. For organizations seeking additional support, Lumar also offers professional services that extend the capabilities of internal teams, providing expert guidance and hands-on assistance. In summary, Lumar stands out in the crowded landscape of website optimization tools by offering a holistic approach to data analysis and issue resolution. Its focus on key performance areas, combined with its ability to streamline workflows and enhance team collaboration, makes it an invaluable asset for businesses looking to improve their online presence and drive sustainable growth. * * * Product Website Lumar (formerly Deepcrawl) Seller [Lumar](https://www.g2.com/sellers/lumar) Discussions [Lumar (formerly Deepcrawl) Community](https://www.g2.com/products/lumar-formerly-deepcrawl/discuss) Languages Supported English Solution Type All-in-One Overview by Andrew Levey Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 1 month [ View More Pricing Information ](https://www.g2.com/products/lumar-formerly-deepcrawl/pricing) ## Lumar (formerly Deepcrawl) Integrations (5) What do users say about integrations? Verified by Lumar (formerly Deepcrawl) [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Adobe Analytics ](https://www.g2.com/products/adobe-analytics/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google Analytics ](https://www.g2.com/products/google-analytics/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google Search Console ](https://www.g2.com/products/google-search-console/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Jira ](https://www.g2.com/products/jira/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Logz.io ](https://www.g2.com/products/logz-io/reviews) Show More ![Akshada B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akshada B.") AB Akshada B. Senior Specialist Mid-Market (51-1000 emp.) 12/9/2025 "Strong Technical Analysis, Needs Improved Competitor Insights" 4/5 What do you like best about Lumar (formerly Deepcrawl)? I find Lumar's technical analysis report to be really good and quite competitive in the market. It is especially helpful in identifying pages that are linked and unlinked through the crawl, which is great for getting to know any website. This feature was quite beneficial while analyzing a website, especially for our team, which was new to the organization, as it helped us to understand the purpose of each section. Additionally, the initial setup of Lumar was quite easy. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? We did not receive much in terms of competitor metrics. It mainly targets the technical part of SEO, so I feel the main downside is the lack of competitor data. Overcoming this could make it one of the best tools. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? Lumar provides a competitive technical analysis report and helps my team, especially being new, understand website structure by showing linked and unlinked pages. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Orovic L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Orovic L.") OL Orovic L. SEO Manager Small-Business (50 or fewer emp.) 8/26/2025 "Great tool for Technical SEO, for large, complex websites." 4/5 What do you like best about Lumar (formerly Deepcrawl)? From the technical point it covers everything I could think of. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? Options for keyword research are limited Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? It can help you find NOINDEX pages, which is a number one thing I look on large websites. Site structure is where Lumar really shines. Review collected by and hosted on G2.com. Show More Response from Katerina Hristova of Lumar (formerly Deepcrawl) [Editedit](https://www.g2.com/survey_responses/lumar-formerly-deepcrawl-review-11598559/official_response/edit) Thank you for sharing your feedback, we’re delighted to hear that Lumar covers everything you need from a technical perspective, especially for large and complex websites. Best, Kat Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 9/2/2025 "Site crawl review in no time!" 4/5 What do you like best about Lumar (formerly Deepcrawl)? The platform does good job of uncovering issues that are often not spotted with other platforms such as Semrush. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? The main downsize is that it can get a bit pricy. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? For a e-commerce client, Deepcrawl helped us identify thousands of duplicate product pages caused by URL parameter variations. Which ended up saving us a lot of time and resources on the project. Review collected by and hosted on G2.com. Show More Response from Katerina Hristova of Lumar (formerly Deepcrawl) [Editedit](https://www.g2.com/survey_responses/lumar-formerly-deepcrawl-review-11625946/official_response/edit) Hello, and thank you for taking the time to leave a review! We’re so glad to hear Lumar is helping you uncover issues that other platforms might miss, and that it saved significant time and resources on your e-commerce project. That’s exactly the kind of impact we love to see. We also appreciate your feedback on pricing. We’re always working to ensure the value our platform delivers matches the investment, and insights like yours are very helpful for us. Best, Kat Validated ReviewerSource: G2 invite ![Verified User in Construction](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Construction") UC Verified User in Construction Enterprise (\> 1000 emp.) 7/23/2024 "A useful SEO tool" 4/5 What do you like best about Lumar (formerly Deepcrawl)? I have been a Lumar user for around 4 months and I must say, it is a great tool! It makes my everyday work fixing technical SEO issues super easy, the UI is user friendly, and you won't have to bother watching tutorials to figure out what's where. The customer support is great, they answer fast and follow up when needed. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? I don't like the fact that they take backlinks into account for 404s but they don't say where the backlink is coming from. This way it'srather hard to decide if the backlink is even valuable enough for fixing. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? It is a great everyday tool for everyday technical SEO fixes, Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Ben J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ben J.") BJ Ben J. Enterprise (\> 1000 emp.) 11/2/2023 "Great support services and a comprehensive crawling tool" 4/5 What do you like best about Lumar (formerly Deepcrawl)? Fantastic pro-services team is there for anything we need in the world of technical SEO, from ad-hoc asks about setup and hreflang, to more in depth projects around internal linking. Lumar's cloud-based crawler is able to handle our massive site with millions of URL's which is super helpful for analysis. The amount of features can be a bit overwhelming, but the pro-serv team does a great job at highlighting issues that they have found for us to pay attention to. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? Features can be a bit overwhelming for a one-man-band SEO team. Pro-serv team aren't always completely business driven due to the focus on tech SEO, I'd like to see more emphasis on tying the technical SEO wins to actual traffic numbers and revenue - e.g we found and fixed issue Y, which lead to X% increase in traffic to that site segment. I'd also like to see more initiatives coming from the team - e.g we think implementing this would be a big win, or we've seen great success with this project for another client, what do you think to trying this on your site. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? We needed a solution that was able to crawl large programmatic sites with millions of pages and give us insights based on that data, as well as services to support our overall technical SEO strategy and execution, Lumar has definitely helped us achieve this. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Gambling & Casinos](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Gambling & Casinos") UG Verified User in Gambling & Casinos Enterprise (\> 1000 emp.) 7/24/2024 "A comprehensive crawler with plenty of prebuilt SEO reports." 4/5 What do you like best about Lumar (formerly Deepcrawl)? Easy to create Dashboards to highlight issues. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? Sometimes you may want more control over what need. Information/FAQs available is sometimes difficult to diggest Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? periodic automated crawls and records. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Thomas Putra H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Thomas Putra H.") TH Thomas Putra H. Mid-Market (51-1000 emp.) 10/23/2023 "Experiencing Lumar" 3.5/5 What do you like best about Lumar (formerly Deepcrawl)? Lumar is a reliable additional tool to find blindspot issue that we might issue just by using tools such as Google search console. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? Lumar is considerably expensive. Using Lumar might need a little bit of learning curve. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? Lumar can identify problem related to indexability, rankability, etc. Then you can see which sub-problems that exist in your site so you can prioritize. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness") UH Verified User in Health, Wellness and Fitness Enterprise (\> 1000 emp.) 10/5/2023 "Fantastic Tool that has a Plethora of Practical SEO Uses" 4/5 What do you like best about Lumar (formerly Deepcrawl)? The tool's clean organization, the customer support, the customization elements of the crawls. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? The lack of internal and external link data depth. I would love to be able to pull full lists of inlinks and outlinks from a given page. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? Lumar powers my company's tech SEO scorecard which allows us to understand holistically how our site's technical health is doing. Review collected by and hosted on G2.com. Show More Response from Andrew Levey of Lumar (formerly Deepcrawl) [Editedit](https://www.g2.com/survey_responses/lumar-formerly-deepcrawl-review-8699891/official_response/edit) Hi, thanks for your review! I've had a chat to a couple of people here and there may be a way of getting the list of inlinks and outlinks that you mentioned. Can't guarantee, but if you get in touch with your Customer Success Manager or support (via the app) then we can see if we can find a solution for you. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") UF Verified User in Financial Services Mid-Market (51-1000 emp.) 12/19/2022 "High-level insights from an amazing professional services team, detailed reports in tool." 4/5 What do you like best about Lumar (formerly Deepcrawl)? The tool's possibilities are endless, and the professional services team is dedicated to ensuring you get the most out of the tool. I've been impressed with how they've drilled down our team's business goals and applied Lumar's insights to those goals. Additionally, the insights from the professional services team are so helpful in bringing site opportunities to light, especially big-picture problems that may not be problems at the moment but will be in the future. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? There is so much information within the tool, that if we didn't have the Professional Services team helping us to distill down what is most important, I think we'd be pretty overwhelmed with where to start. There have been improvements to this over the last few months, but still worth mentioning that without some direction, the amount of information and charting can be quite overwhelming. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? Lumar is helping us solve some crawl rate issues from years of site bloating. This will directly impact our primary business goal of more visibility and conversions from our daily news content. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 Gives Campaign ![Nick G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nick G.") NG Nick G. Marketing Director Mid-Market (51-1000 emp.) 11/15/2021 "Clear and easy to use software with helpful audits" 4/5 What do you like best about Lumar (formerly Deepcrawl)? Their audits point to the site's problem areas while giving context on what to focus on next. The dashboards allow us to monitor these problem areas with clickable links to our site for verification. Review collected by and hosted on G2.com. What do you dislike about Lumar (formerly Deepcrawl)? Could do more to help quantify the impact of making changes. Quantifying the effect would help business cases to schedule in the development work and to quantify the value of the tool. Review collected by and hosted on G2.com. What problems is Lumar (formerly Deepcrawl) solving and how is that benefiting you? We're trying to ensure that our site is fully indexed by Google, with the best pages appearing high in key search results. It's early days, so I haven't implemented the changes or seen results. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 Gives Campaign ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 10 months ### Average Discount 7% ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/lumar-formerly-deepcrawl/pricing) ## How much does Lumar (formerly Deepcrawl) cost? Data powered by [BetterCloud](https://www.bettercloud.com). Estimated Price ### $$k - $$k Per Year Based on data from 4 purchases. Get Price Estimate Lumar (formerly Deepcrawl) Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_ec06b619de4a1fafac950188e85741a0/botify.png "Product Avatar Image") Botify 4.4/5(80) [ Compare Now ](https://www.g2.com/compare/botify-vs-lumar-formerly-deepcrawl) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6eee6338c498f5ba5b43f747954e9b57/oncrawl.png "Product Avatar Image") Oncrawl 4.5/5(22) [ Compare Now ](https://www.g2.com/compare/lumar-formerly-deepcrawl-vs-oncrawl) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_048b8fdce261b3a16720698a09ea8bb9/semrush.png "Product Avatar Image") Semrush 4.4/5(4,026) [ Compare Now ](https://www.g2.com/compare/lumar-formerly-deepcrawl-vs-semrush) ##### ##### Lumar (formerly Deepcrawl) Features SEO Auditing & Monitoring SEO Alerting SEO Auditing SEO Change Tracking SEO Content & Rankings Link Building Keyword Research SERP Rank Tracking SEO Reporting Competitor Analysis Data Visualization Custom Reports [ View More Features ](https://www.g2.com/products/lumar-formerly-deepcrawl/features) ## Top-Rated Alternatives [ ![Semrush](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Semrush") Semrush 4.4/5(4,026) ](https://www.g2.com/products/semrush/reviews) [ ![Siteimprove](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Siteimprove") Siteimprove 4.6/5(432) ](https://www.g2.com/products/siteimprove/reviews) [ ![Botify](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Botify") Botify 4.4/5(80) ](https://www.g2.com/products/botify/reviews) [ View All Alternatives ](https://www.g2.com/products/lumar-formerly-deepcrawl/competitors/alternatives) ##### Categories on G2 [Digital Analytics](https://www.g2.com/categories/digital-analytics)[SEO Tools](https://www.g2.com/categories/seo-tools)[Answer Engine Optimization (AEO)](https://www.g2.com/categories/answer-engine-optimization-aeo) [Digital Analytics](https://www.g2.com/categories/digital-analytics)[SEO Tools](https://www.g2.com/categories/seo-tools)[Answer Engine Optimization (AEO)](https://www.g2.com/categories/answer-engine-optimization-aeo)[Website Monitoring](https://www.g2.com/categories/website-monitoring)[Digital Accessibility Platforms](https://www.g2.com/categories/Digital-accessibility-platforms)[Digital Accessibility Tools](https://www.g2.com/categories/digital-accessibility-tools)[Website Change Monitoring](https://www.g2.com/categories/website-change-monitoring) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Which food safety management platforms are most reliable based on verified reviews from established business users?](https://www.g2.com/discussions/which-food-safety-management-platforms-are-most-reliable-based-on-verified-reviews-from-established-business-users)[What is the top-rated vulnerability scanner for large organizations?](https://www.g2.com/discussions/what-is-the-top-rated-vulnerability-scanner-for-large-organizations)[Which load balancing platforms have the clearest pricing and no surprise per-request or bandwidth overage charges for a company that has been burned by unpredictable costs before?](https://www.g2.com/discussions/which-load-balancing-platforms-have-the-clearest-pricing-and-no-surprise-per-request-or-bandwidth-overage-charges-for-a-company-that-has-been-burned-by-unpredictable-costs-before) [What is the most cost-effective MDM software for large organizations?](https://www.g2.com/discussions/what-is-the-most-cost-effective-mdm-software-for-large-organizations)[What file reader software is highest rated for organizations replacing legacy file management systems?](https://www.g2.com/discussions/what-file-reader-software-is-highest-rated-for-organizations-replacing-legacy-file-management-systems)[Pros and Cons Details](https://www.g2.com/products/lumar-formerly-deepcrawl/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)