---
title: Loop54 Reviews
meta_title: 'Loop54 Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 18 reviews by the users' company size, role or industry to
  find out how Loop54 works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 18
  scale: '5'
date_modified: '2026-07-12'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---

# Loop54 Reviews
**Vendor:** Loop54  
**Category:** [E-Commerce Search Software](https://www.g2.com/categories/e-commerce-search)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 18
## About Loop54
Loop54s E-commerce site search and personalisation is powered by proprietary AI. Loop54 AI personalises your site search and category navigation, so each visitor experiences relevant results. While most personalisation tools require months of data collection, Loop54 uses small sets of data to do the work of thousands of rules. Letting you automatically personalise the user experience, fast. Site-search Turn your search box into a helpful sales associate – without the overbearing hovering. - Predictive personalisation - Autocomplete - Learning new words - Spellcheck - Automated ranking &amp; sorting - Content search - Dynamic faceting - Related results Our search increases AOV and conversion rate by 30% on average. Some customers we work with are Not On The High Street, Webhallen, Office Depot among others.




## Loop54 Reviews
  ### 1. Powerful eCommerce Tools With Great Customer Experience and Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bhaskar K. | Senior Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 06, 2021

**What do you like best about Loop54?**

Loop54 is one of the strong eCommerce tools which helps us to get the best search results and getting an option to personalise them. With Loop54  together and progressively, choose what ought to show up on every watchword in an extremely compelling manner. In the event that you rather utilize a manual way to deal with this you have, best case scenario. The engine is fast and customer support is very perfect as they are always ready to provide support and service.

**What do you dislike about Loop54?**

According to me, there is no major dislike but the one that Is related to price - On the website, the plan name - Standard, Advanced and enterprise is already mentioned but the price is not mentioned, You need to fill the REQUEST PRICING and then they will provide details related to the price which took time to make a decision.

**What problems is Loop54 solving and how is that benefiting you?**

Solved problems related to eCommerce and saved my time and I am getting an option to work with New Technologies,  Even my conversation rate is improved now and increased sales.

Lots of options are available like - Ecommerce Search, E-commerce personalization, E-Commerce tools.

  ### 2. Very nice, serious and prosperous company, they help us to be able to focus on our core business.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Freddy O. | Innesäljare, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Loop54?**

The high level of service. The super high consideration of customers. We have taken great advantage in using loop54 as we have instead been able to focus on what we are best at.

The easy website and the customer awerness when you are logged in.

they seam to have the answer to most of your problems and concerns

**What do you dislike about Loop54?**

The only thing I can complain about is that all conversations is in English. i like to do things in my own language since i do not feel super comfortable in english.

i think they could maybe hire som people in some of the bigger nordic countries.

i also think the loop54 website when you are not logged in could be a little bit more simple to understan what loop is actualy doing.

**Recommendations to others considering Loop54:**

Test Loop54! they are a very competent company with good service, which helps you in the best way and make you do more sales online.

**What problems is Loop54 solving and how is that benefiting you?**

The biggest problem we get solved is that we can focus on what we are best at when they help us get a better search engine on our website
and beacuse of that are search engine is that good, we make more sales on our homepage!
That in my opinion is the biggest benefit for us.

and of course that we save alot of time

Since we started to use Loop54 our sales has increased by alot of % since the customers actually find what they need on our homepage.

  ### 3. Loop54 is the solution to improve your website revenue.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Art B. | Conversion Rata Optimisation Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 26, 2021

**What do you like best about Loop54?**

I love how great loop54 is at suggesting products in the given search results. You don't have to bother with implementing algorithms or logic to move products higher in the structure or remove those that are temporarily unavailable. Everything is done automatically!

**What do you dislike about Loop54?**

The Loop54 admin panel might be more "almighty" and allows you to do more things without emailing the CS team. I also don't like the fact that Loop54 is not integrated with other listing pages, but that needs to be fixed on our site :-)

**What problems is Loop54 solving and how is that benefiting you?**

We especially have problems with merchandising in search. Better suggestions lead to happier customers, which leads to better customer retention, more sales, and more revenue. I like the fact that with a simple e-commerce solution that increases revenue, we can actually increase customer retention!

  ### 4. Great performing search engine with low maintenance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 27, 2021

**What do you like best about Loop54?**

User behavior based search results has improved our search quality and relevance for our customers greatly while keeping internal maintenance to a minimum. Long tail search terms we could not previously pick up with specs and keywords also performs better. Fast & helpful support.

**What do you dislike about Loop54?**

An even better tool for analysis would be welcomed to pick up trends and performance for the rest of the organisation to work with.

**What problems is Loop54 solving and how is that benefiting you?**

Before implementing Loop54, search results was one of our main user experience complaints. In terms of search ranking and relevance, Loop54 has raised the game for our customers with very low maintenance on our part.

  ### 5. I recommend them strongly.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 19, 2021

**What do you like best about Loop54?**

A good product with many options and possibilities.  High level of knowledge. Fast helpful service/support. Good people to work with.

**What do you dislike about Loop54?**

Sometimes smaller bugs appear. But then again, these are always quickly fixed by the support team. Some functions that we would like to use are a bit complicated for us to implement at the moment. But hopefully we will solve those issues soon.

**What problems is Loop54 solving and how is that benefiting you?**

They help our costumers to find the most relevant products in our webshop. Mainly by the on-site search engine. Loop54 also helps us out with categorizing of our latest products, our different offers and so on...

  ### 6. Improves the discoverability of our products and therefore we also sell more!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Hardware | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 24, 2021

**What do you like best about Loop54?**

A self-learning search engine raises products for our customers to find based on their past search history. Finnish is one of the most complex languages ​​in the world and because we do not have product specifications on our website, there are high requirements for the search engine to improve conversion rate.

**What do you dislike about Loop54?**

There really are no such points. Everything can always be arranged.

**What problems is Loop54 solving and how is that benefiting you?**

The lack of product information features is compensated by the search engine. At the same time, we get better information about trending keywords that help us improve our product mix.

  ### 7. Reliable search with great support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Loop54?**

The search engine is good and reliable, the people behind it is great, always wanting to improve the quality of our search results and the technical setup.  The support team is super fast.

**What do you dislike about Loop54?**

Simple things like handling synonyms must go thru support, but I know that it is on the roadmap to give users the ability to do it them selfs.

**What problems is Loop54 solving and how is that benefiting you?**

We don´t spend a lot of time optimizing for search, and that is a good thing. It works for the most part.

  ### 8. Loops AI provides personalized relevance without the need of very high volumes of behavioral data.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 03, 2021

**What do you like best about Loop54?**

With Loops AI all users, together and in real time, decide what should appear on each keyword in a very effective way. If you instead use a manual approach to this you have, at best, the chance to keep track of your top 100 keywords. The manual approach would mean that you only have control of a very small part of your turnover in search. If you use loops AI, you get a much larger hit image, more data and an efficient handling of searches that accounts for such a large proportion of e-retailers' consumer behavior.

**What do you dislike about Loop54?**

The interface could be easier to handle.

**What problems is Loop54 solving and how is that benefiting you?**

A better optimized customer journey, to get insights about website searches and efficient keyword tracking.

  ### 9. Highly Recommend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2021

**What do you like best about Loop54?**

The simplicity of using it. That's really

**What do you dislike about Loop54?**

It's hard to find some if this kind of thing actually.

**What problems is Loop54 solving and how is that benefiting you?**

I'm strongly work with Loop54 to find the keywords that give the wrong search results.

  ### 10. Review of Loop 45

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Loop54?**

Sales personnel that is helpfull, good quality search results.

**What do you dislike about Loop54?**

The fact that admin features are lacking, no self service.

**What problems is Loop54 solving and how is that benefiting you?**

Ecommerce search, good results with quality of search results

  ### 11. Great service!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Joachim d. | IT Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2021

**What do you like best about Loop54?**

Loop54 helps us to get the best search results possible and personalise them.

**What do you dislike about Loop54?**

We could improve a bit on speed of the service I think

**What problems is Loop54 solving and how is that benefiting you?**

Giving our customers the best search result possible.

  ### 12. Powerful and easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Filip K. | Product Owner, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2021

**What do you like best about Loop54?**

Loop54 is a fast, light weight search engine service that provides excellent relevance for our customers.

**What do you dislike about Loop54?**

From an analytics perspective, I would prefer more flexibility in terms of reporting, such as support to download or export the insight reports created by Loop54, that is for now, only available in the customer portal.

**What problems is Loop54 solving and how is that benefiting you?**

Loop54 is helping us identify and serve the most relevant products for our end users.

  ### 13. A powerful search tool with great flexibility

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 26, 2021

**What do you like best about Loop54?**

The customizability is excellent as well as the relevance of the search results. Good and responsive customer care. It also provides with good search suggestions for the user.

**What do you dislike about Loop54?**

It's not the cheapest one out there, but still I think it gives great value for money when it's set up properly

**What problems is Loop54 solving and how is that benefiting you?**

Personalization of the search experience. Relevance of the search results.

  ### 14. Good guidance and excellently performing saas

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dario D. | CTO, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2021

**What do you like best about Loop54?**

Loop54 takes care of all the hassle around searching around.

The engine is fast, and we didn't experience any downtime. The support is super flexible, you get fast replies and they like to think along.

**What do you dislike about Loop54?**

There is nothing we dislike. We did some feature requests, which they are working on.

**What problems is Loop54 solving and how is that benefiting you?**

Loop54 takes care of all the hassle around searching around.

  ### 15. Loop54 improves our customer experience.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about Loop54?**

Fast and reliable search results for our customers. User friendly administration and report tools.

**What do you dislike about Loop54?**

Some requested functions are not in place yet but will be soon according to Loop54.

**What problems is Loop54 solving and how is that benefiting you?**

Relevant search result for the right customer helps us increase sales.

  ### 16. Great app and very reliable customer service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.)

**Reviewed Date:** February 24, 2021

**What do you like best about Loop54?**

easy implementation, fast service, usability of Portal is good

**What do you dislike about Loop54?**

Slow development of new features, hopefully getting the new features in production in near future.

**What problems is Loop54 solving and how is that benefiting you?**

Business development, insights

  ### 17. Easy, fast, smart, good support and excellent search

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2021

**What do you like best about Loop54?**

The smooth installation, fast customer support/help + good features

**What do you dislike about Loop54?**

Not sure to be honest, I'm overall very happy with everything :-)

**What problems is Loop54 solving and how is that benefiting you?**

Our conversion rate has increased and with the help of their smart functions i think we've really helped all customers a lot in their shopping experience

  ### 18. Complete smart AI search engine for e-commerce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 26, 2021

**What do you like best about Loop54?**

Easy to implement and always good support from loop54.

**What do you dislike about Loop54?**

Pricing is based on usage which is both good and bad. :)

**What problems is Loop54 solving and how is that benefiting you?**

It's easy to integrate and admin as it is a cloud service.


## Loop54 Discussions
  - [What is Loop54 used for?](https://www.g2.com/discussions/what-is-loop54-used-for)

- [View Loop54 pricing details and edition comparison](https://www.g2.com/products/loop54/reviews?open_modal_url=%2Fproducts%2Floop54%2Fwishlists%3Fhost_path%3D%252Fproducts%252Floop54%252Freviews%26source%3Dpdp_avatar&section=pricing&secure%5Bexpires_at%5D=2026-07-20+07%3A48%3A36+-0500&secure%5Bsession_id%5D=6de94f24-758f-44b2-a149-a9e4d838c7c9&secure%5Btoken%5D=7cdd6b327987cd3ee66d153ba9b08b889c7a615d98405af4a62949037ab76e42&format=llm_user)

## Loop54 Features
**Visitor Behavior**
- Monitoring
- Targeting
- Guided Selling

**Merchandising**
- Product Recommendations
- Product Search
- Product Display

**Compatibility**
- Federated Search
- File Types
- Global Language Support

**Search Setup**
- Indexing
- Auto Complete
- Product Information
- Stemming

**Agentic AI - Enterprise Search Software**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Templates**
- Library
- Customization
- Optimization

**Analytics**
- Reports & Analytics

**Search Queries**
- Typo Tolerance
- Faceted Search
- Synonyms
- Highlighting
- Natural Language

**Product Discovery**
- Recommendations
- Conversion
- Personalization
- Faceted Search
- Ranking and Relevancy

**AI powered search - Enterprise Search Software**
- Generative RAG (Retrieval augmented generation)
- Relevance Tuning
- NLP & Semantic search

**Personalization**
- Recommendation
- Content
- Search
- Personalization Engine
- Product Recommendations
- A/B Testing

**Administration**
- Integrations
- Dashboard

**Functionality**
- Personalization
- Search Analytics
- Integrations

**Integration**
- E-Commerce
- PIM
- Merchadising

**Compatibility - Enterprise Search Software**
- File Types
- Federated Search
- Global Language Support

**Multichannel**
- Web

**Functionality - Enterprise Search Software**
- Personalization
- Search Analytics
- Integrations

**Administration **
- Reports & Analytics
- User Data
- Integrations

**Search Queries - Enterprise Search Software**
- Highlighting
- Faceted Search
- Typo Tolerance
- Synonyms

**Agentic AI - E-Commerce Personalization**
- Natural Language Interaction
- Proactive Assistance

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