My team absolutely loves Loomly due to its ability to cut down time tied to manually posting and allowing them to work months ahead. We fill up our calendars up to 2 months in advance and allow auto posting for pretty much every platform they allow.

On a personal level as the Director, I appreciate the ability to have stuff waiting in the queue until I review and approve it for posting. Through this feature, I have caught quite a few grammatical errors and misspellings from the team. I also appreciate the simplicity of integration. Nowadays, for some reason, similar platforms complicate things that can be so simple- I hope they continue to add new elements but keep everything as simple as possible for the user. Overall 8/10- gave a 8 instead of 10 because at the current moment of me writing this review, videos cannot be scheduled via Loomly and we are in a day and age where video content gets double the engagement, so of course for my marketing team, that sucks- we have to post the videos manually in real time and that is time that we of course feel like we should be saving, especially with the cost of Loomly. I am all for paying premium rates, but it has to make the utmost sense. That being said, we definitely should be able to schedule video content via Instagram and TikTok with how much we pay per year for Loomly.

All in all, AMAZING platform- just hope that video scheduling is integrated very soon without upping the already premium price, as it should be available now anyway. Review collected by and hosted on G2.com.

Overall, the platform is amazing, but like I stated at the end of my review, video content is a very strong component of many marketing teams strategies. At the price we pay, we should be able to schedule video content for Instagram Reels and TikTok for up to at least 30 seconds/1 minute. While my team has been able to get around it by manually posting, I cannot guarantee that down the line this won't become a bigger issue (my team already complains about it quite a bit). I really hope this is integrated before our yearly subscription ends, as we may have to consider other platforms to assure our budget is being spent efficiently. However, if Loomly can get this integrated, the platform will definitely be a 10/10 and we will be here to stay! Review collected by and hosted on G2.com.

I love the collaboration & message tools; since switching from Hootsuite, communication among team members has improved, as they talk to each other and me. It helps in creating a consistent voice and also in planning out our social media marketing and communications. I also love the library feature, which I just discovered, which makes it easier to be consistent in our imagery. Review collected by and hosted on G2.com.

The fine-tuning and duplication features are sometimes quirky. When duplicating a post, sometimes times don't translate correctly, and also the fine-tuning does not transfer. This can be frustrating, as you read the generic copy, and the post seems to be A-OK, but then the fine-tuning didn't transfer. Review collected by and hosted on G2.com.

Navigation and planning is super simple. It's minimal and fuss-free, which makes things easy to navigate. I like having different views, and being able to clone, reuse hashtags, smart fields, and things like that are great. Scheduling in advance with the helpful hints at the bottom of the page is great too. Easy to start using with new team members. I use it several times a week, but then I can kind of let it go for 2 weeks because I've scheduled things ahead of time for the whole month. Review collected by and hosted on G2.com.

I'd like to be able to click and drag posts to reschedule to a different day, kind of like how Google Calendar does with moving meetings. I'd also like to be able to group multiple calendars under one larger calendar. For example, I manage multiple businesses under 2 brands. I'd like to have a brand master calendar with multiple calendars underneath for each social profile. If there was linking between these to make cloning even easier, that'd be perfect. Review collected by and hosted on G2.com.

We investigated at least 5 different choices and we selected Loomly because we can set up different business units on it but still segregate posts. It is easy to schedule and customize by platform. Review collected by and hosted on G2.com.

The analytics don't always agree with the actual platform's analytics. Review collected by and hosted on G2.com.

I really like being able to connect to different platforms and schedule posts from there. It's also very helpful to have assignees so that posts can be reviewed and approved properly. Very easy to learn how to use, customer support is great. I use it daily. Review collected by and hosted on G2.com.

I do wish that on the least expensive version you could have more than one collaborator. I feel like for what we are paying, we could at least have 3 people on one account. I also wish that posting multiple photos with a video would work as well. Also link preview is not necessary Review collected by and hosted on G2.com.

The overall platform is good, and it works however, see the dislike... Review collected by and hosted on G2.com.

The lack of transparancy in terms of road map plans. I put a simple request in and discussed it with multiple advisors, but they refuse to remove the annoying button on the lower right hand corner that blocks the view of work on certain screens. They could simply add it to a help menu button instead.

Their CS is not particularly helpful and often passive aggressive. Review collected by and hosted on G2.com.

I like using Loomly because I can set it and forget it! I like that I can copy and past posts and make simple tweaks. It's easy to do from any device and easy to collaborate with team members. I've tried many different tools and Loomly is by far my favorite. Review collected by and hosted on G2.com.

The one downside I've notices is not being able to schedule more than 1 story at a time in a post. Meta does this better but that one issue doesn't keep me from using it. If I could post to groups that would be even better! Review collected by and hosted on G2.com.

Facilitate collaboration and workflow management for social media team.

Visualize and manage content across multiple social media platforms. Review collected by and hosted on G2.com.

Loomly might not integrate seamlessly with all third-party applications. Review collected by and hosted on G2.com.

Loomly on the basic plan was the perfect fit for what our organization needed. Hootsuite features were overkill and WAY too expensive, and Loomly is way less buggy. I love the user-friendly interface of Loomly and that the web pages and boards look clean and simple. The messaging to users is kind and encouraging and helpful! And you can mark posts by subject. And you can do Twitter threads and first comments/replies on Instagram! Maybe Facebook, too, I can't remember. But we use the thread feature all the time now on X. And they have an easy-to-access observance calendar for post ideas. And the interactions page means I don't actually have to go to the social media sites to be caught up on happenings with our posts - this makes all the difference as the social media sites try to suck you in and steal all your time. The customer service and chat response is unbeatable as well. Hootsuite customer service was the absolute worst when we were trying to figure out a few issues. Loomly has overall been so easy to set up, easy to integrate into our workflow and easy to use, and we use it daily. Review collected by and hosted on G2.com.

Posts don't reliably post EXACTLY when scheduled. I thought I would be more bothered by this but it's been fine. Normally the difference is only minutes. Analytics are so-so; I think the social media sites' analytic features tell you more. I also wish that the calendar view would show pictures or graphics with the scheduled/drafted/published posts tabs. Review collected by and hosted on G2.com.

User friendly UI making it easier for a user.

Great scheduling tools with aesthetic calendars.

Affordable pricing. Review collected by and hosted on G2.com.

Lacks in depth analytics.

Limited third party integration.

Facing lags in some places. Review collected by and hosted on G2.com.