# Loomly Reviews **Vendor:** Loomly **Category:** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) **Average Rating:** 4.6/5.0 **Total Reviews:** 1,795 ## About Loomly Loomly is an easy-to-use social media management platform that helps you manage every aspect of your social media marketing strategy: - Manage your brand assets in Library. - Fuel your storytelling with Post Ideas. - Polish your content with Post Optimization Tips. - Control your brand messaging with Post Mockups & Approval Workflows. - Reach your audience with Native Scheduling, Post Targeting & Sponsoring. - Engage with your community through Interactions. - Measure your performance with Advanced Analytics. Loomly is available as a web platform, with native mobile applications for iOS & Android. ## Loomly Pros & Cons **What users like:** - Users appreciate the **ease of use** of Loomly, highlighting its user-friendly interface and seamless collaboration features. (54 reviews) - Users value the **easy post scheduling** feature of Loomly, which simplifies content planning across multiple social media accounts. (38 reviews) - Users value Loomly's **multi-platform integration** , enabling efficient scheduling and management of all social media calendars in one view. (37 reviews) - Users love the **centralized management** of Loomly, allowing them to view all calendars across brands effortlessly. (34 reviews) - Users value the **easy scheduling** of Loomly, enjoying seamless integration and intuitive content management across multiple platforms. (34 reviews) - Users love the **easy scheduling** features of Loomly, enhancing collaboration and streamlining social media management effortlessly. (33 reviews) - Team Collaboration (29 reviews) - Affordable (25 reviews) - Calendar View (23 reviews) - Multiple Accounts (23 reviews) **What users dislike:** - Users wish for **more Instagram functionality** in Loomly, including pre-planning stories and tags for improved efficiency. (20 reviews) - Users express frustration with the **limited analytics** , finding them less comprehensive than other systems available. (18 reviews) - Users experience **scheduling issues** with Loomly, including delays and glitches that hinder important post reliability. (17 reviews) - Users find the **publishing limitations** in Loomly frustrating, especially regarding editing scheduled posts and inadequate analytics. (16 reviews) - Users note that Loomly needs **improvement in mobile app functionality** , including better user interface and comment features. (15 reviews) - Lack of Analytics (15 reviews) - Linking Issues (12 reviews) - Users miss the **clickable mentions and tagged topics features** in Loomly, along with a convenient calendar view. (12 reviews) - Posting Delays (12 reviews) - Users find it challenging to manage **post scheduling** efficiently, especially for multiple Instagram stories and grid planning. (11 reviews) ## Loomly Reviews ### 1. Intuitive Platform, But Needs Deeper Analytics **Rating:** 3.5/5.0 stars **Reviewed by:** Max P. | Director of Marketing & Communications, Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2026 **What do you like best about Loomly?** I liked how intuitive and easy Loomly was to use for day-to-day social media management. It really stood out for managing multiple B2B social channels across LinkedIn, Facebook, and Instagram, and supported executive visibility on LinkedIn. Loomly made planning, scheduling, and organizing content straightforward through its clean-cut content calendars and streamlined approval workflows. I also appreciated the collaborative feel of the platform. It made it easy for team members to review content, provide feedback, and keep campaigns moving. Overall, it was a user-friendly platform that helped keep our social efforts organized and efficient. **What do you dislike about Loomly?** The reporting and analytics felt a bit lighter compared to other enterprise-focused platforms. There were times when we wanted deeper AI-driven content recommendations, automations, and more advanced listening capabilities. It felt a little limited in those areas, which may be a concern for teams with more advanced analytics or automation needs. **What problems is Loomly solving and how is that benefiting you?** Loomly helps solve managing multiple B2B social media channels, scheduling content in advance, and reaching our target audience effectively. ### 2. Intuitive, Well-Structured Platform That Streamlines Social Planning **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** February 28, 2026 **What do you like best about Loomly?** What I like most about Loomly is how intuitive and well-structured the platform feels. It makes it easy to plan, create, and schedule social content without the process getting messy or disorganized. The content calendar view is especially useful because it provides a clear snapshot of what’s going out and when, which makes collaboration with clients and internal teams much smoother. I also appreciate the built-in post ideas and optimization tips - they save time and help ensure we’re publishing content that aligns with best practices. Overall, Loomly keeps our social workflow organized, streamlined, and efficient. **What do you dislike about Loomly?** One area that could be improved is the reporting functionality. It covers the basics, but the analytics aren’t always as customizable or as in-depth as I’d like - especially when I’m pulling insights for clients who want more detailed performance breakdowns. I’ve also run into occasional limitations with platform integrations, where certain features that are available natively on social channels aren’t fully supported within Loomly. It’s not a dealbreaker, but it does sometimes mean I have to go directly into the platform to finalize or tweak posts. Overall, Loomly works well, but more flexible reporting and deeper native integrations would make it even stronger. **What problems is Loomly solving and how is that benefiting you?** Loomly helps solve the problem of scattered and inconsistent social media management. Before using it, content planning, approvals, and publishing were spread across emails, spreadsheets, and different platforms, which made it easy for details to get missed and for things to fall through the cracks. With Loomly, everything is centralized in one place, from ideation to scheduling to approvals, so the overall workflow feels much more streamlined. This has been a major benefit for saving time and cutting down on back-and-forth with both clients and internal teams. It has also improved consistency and visibility. Having a clear content calendar keeps us aligned on messaging, helps us post regularly, and makes it easier to stay organized across multiple accounts. As a result, we’re seeing stronger engagement and better overall performance. ### 3. Great​‍​‌‍​‍‌ tool for planning and scheduling ​‍​‌‍​‍‌content **Rating:** 4.5/5.0 stars **Reviewed by:** Haris K. | Unemployment, Writing and Editing, Small-Business (50 or fewer emp.) **Reviewed Date:** December 09, 2025 **What do you like best about Loomly?** Loomly​‍​‌‍​‍‌ is my favorite tool largely because it takes so much of the pain out of the content planning process for our team. I am handling multiple social media accounts, and with Loomly, it is super easy to keep track of everything in one place. The content calendar is very user-friendly — I can easily get an overview of the scheduled posts, drafts, and ideas, which is extremely helpful in planning the campaigns for the week and the month. Using the collaboration tools has been a great experience for us as well. The elimination of the interaction that used to be in the form of messages, by the introduction of features such as commenting, approval request, and task assignment within individual posts, has been our main advantage. The post previews for different platforms are spot on and thus, the reformatting time we save is great. It was very easy to get up and running, and the platform smoothly synchronized with our social channels without the need for a complicated setup. We are on Loomly every day because along with content scheduling, which is made fast, the platform also provides optimization tips, which are instrumental in our engagement growth. The customer service team has been a great help anytime we have reached out, especially during the initial setup ​‍​‌‍​‍‌phase. **What do you dislike about Loomly?** While​‍​‌‍​‍‌ Loomly meets the majority of social management needs, certain functionalities seem somewhat limited in comparison to more sophisticated rivals. For instance, the analytics dashboard is nice but could provide more detailed insights or allow more customizable reports for tracking the performance. There are moments when the switch from calendar to list view and vice versa is a bit slow, especially if there is a large number of posts. Besides that, although the integrations function smoothly, I would appreciate it if you supported more third-party tools that we use, particularly marketing automation platforms. Customer support is mostly accommodative, but, depending on the intricacy of the issue, the answers might be longer than expected. None of these problems, however, hinder our workflow, and therefore, their resolution would further enhance the ​‍​‌‍​‍‌platform. **What problems is Loomly solving and how is that benefiting you?** I was using spreadsheets, group chats, and different tools for organizing social content before Loomly. This led to situations where deadlines were missed because of the delay, the team was not aware of the due dates and inconsistency in posting times. All these problems of ours were solved by Loomly, which brought together our planning, scheduling, and approvals in one platform. It has improved workflow to a large extent as now I have a clear view of the upcoming posts, the persons responsible, and the campaign timelines. The automation features, for example, scheduled publishing and post optimization suggestions, give me time that I would have to spend on other tasks. Moreover, the elimination of miscommunication due to having a single source of truth for all content facilitates the maintenance of a consistent brand voice. In short, Loomly has helped me to be more productive, have less manual work, and manage social media in a much more organized and efficient ​‍​‌‍​‍‌way. ### 4. Easy Client Feedback, but Glitches and High Cost Hold It Back **Rating:** 2.5/5.0 stars **Reviewed by:** Katie G. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** May 11, 2026 **What do you like best about Loomly?** Its easy to use. My clients can comment easliy to provide feedback **What do you dislike about Loomly?** Sometimes it glitches. Also its incredibly expensive **What problems is Loomly solving and how is that benefiting you?** its a social media management tool that helps you post for multiple accounts ### 5. Convenient and User-Friendly Scheduling with Minor Glitches **Rating:** 3.5/5.0 stars **Reviewed by:** Ajay S. | Communications Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2025 **What do you like best about Loomly?** I really like how Loomly makes scheduling social media posts so convenient, especially across different time zones when I can't be there. The user experience is fantastic, and it's really easy to use, even for newbies. I appreciate that the work flows are simple, and one standout feature for me is that it doesn't require me to constantly reconnect my handles like other platforms. Navigating the platform is straightforward, and the initial setup was very easy too. **What do you dislike about Loomly?** There are glitches, so sometimes I cannot rely on it when I have important announcements scheduled **What problems is Loomly solving and how is that benefiting you?** I use Loomly to schedule social media posts across different time zones, which is great when I'm not available. It offers convenience and a user-friendly experience without requiring constant reconnection of social media handles. ### 6. Affordable Social Media Management That Delivers Results **Rating:** 4.0/5.0 stars **Reviewed by:** Manoj V. | Writer and Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2025 **What do you like best about Loomly?** Loomly is an affordable social media management solution for smart businesses. It supports all major social networks to schedule and monitor content, collaborate with team members, and engage with followers. **What do you dislike about Loomly?** The interface is a little bit confusing. **What problems is Loomly solving and how is that benefiting you?** Loomly helps me create and automate social media content. I can generate content with AI, upload custom media, and even bulk schedule posts. This saves my time. I need to spend a few hours to create and schedule campaigns, Loomly will do the rest. ### 7. Great Tagging Feature, But Clunky Editor and Poor Management Led Me to Leave **Rating:** 1.5/5.0 stars **Reviewed by:** Matt P. | Product Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 19, 2025 **What do you like best about Loomly?** Initially I liked having the ability to tag in posts across channels. **What do you dislike about Loomly?** Too many things I dislike: the editor is clunky, the media manager doesn't manage, templates make no sense, its tough to manage content, approval flow is outdated, and the analytics made no sense. I stopped using Loomly after one years use. **What problems is Loomly solving and how is that benefiting you?** It was a good place to start, but over time, it became very clunky and added more time to my day to manage. I would not recommend. ### 8. GreatSeamless Social Sharing: My Go-To Platform for Content Distribution **Rating:** 5.0/5.0 stars **Reviewed by:** Merissa C. | AVP of Mortgage, Small-Business (50 or fewer emp.) **Reviewed Date:** February 07, 2025 **What do you like best about Loomly?** Loomly has been a game-changer for managing my social media content! It’s incredibly easy to use, and when it pushes posts out, everything comes through correctly on each platform—no weird formatting issues. Their customer support is quick to respond whenever I have a question, which I really appreciate. Some standout features I love: ✔️ Helpful content tips to improve my posts ✔️ Ability to copy posts so I can easily share to Stories ✔️ Templates & saved hashtag groups for efficiency If you're looking for a reliable and user-friendly social media tool, I highly recommend Loomly! **What do you dislike about Loomly?** The ability to post to both a feed and a Story simultaneously 🔹 Trending hashtag suggestions to stay ahead 🔹 AI-powered writing suggestions for captions 🔹 Optimal posting time recommendations to maximize engagement **What problems is Loomly solving and how is that benefiting you?** Loomly saves me time by allowing me to schedule and automatically push content across multiple social media platforms at once. This eliminates the need to post manually on each platform, making my workflow more efficient and streamlined **Official Response from Christie Osterhus:** > Hi there, Merissa! I'm glad to see that you're finding Loomly easy to use, and that it's helping you create better content and stay consistent on social media. Thanks for being a Loomly customer, and have a wonderful day! 💚 ### 9. Perfect tool for my small freelance marketing business! **Rating:** 5.0/5.0 stars **Reviewed by:** Erin D. | Freelance marketer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 04, 2025 **What do you like best about Loomly?** It's really simple to use and has a calendar view so I can see all my posts scheduled for the week. It's super reliable and sends reminders if I've forgotten to change a post from draft to scheduled. **What do you dislike about Loomly?** It's not really designed for someone with a freelance marketing business as small scale as mine and the cost is more than I'd ideally like for my needs but it just makes my life so much easier and is lower than competitors (as far as I'm aware) so it's worth it still. **What problems is Loomly solving and how is that benefiting you?** I schedule posts for my client on Loomly and it posts them automatically throughout the week. This saves me a lot of time and stress as I don't have to post them manally on the day through the social media platform itself and can instead prepare the posts all at once. Loomly also reminds me of social media best practices by using what I assume is AI to look at my captions/posts and then telling me if the text is longer than optimal or if the posting time isn't ideal etc, which helps me to easily improve my social media engagement. **Official Response from Christie Osterhus:** > Hi there! I'm glad to see that Loomly is helping you save time and stay organized on social media.Thanks for being a Loomly customer, and have a wonderful day! 💚 ### 10. Loomly - Use it daily, now second nature **Rating:** 5.0/5.0 stars **Reviewed by:** Tonya T. | Principal, Small-Business (50 or fewer emp.) **Reviewed Date:** May 06, 2019 **What do you like best about Loomly?** Ease of use, multiple social platform can be utilized and edited, adding pictures and/or videos is simple. I also like the duplicate post feature if I want to use the same hashtags or image and just tweak the copy. **What do you dislike about Loomly?** New mobile app errors out occasionally, other than that, very easy to use. **Recommendations to others considering Loomly:** If you are looking for an intuitive program that will assist you in planning, scheduling and posting on social media for multiple clients, that also has fantastic support, then here ya go. **What problems is Loomly solving and how is that benefiting you?** I can manage more clients' social media at once now. I can schedule easier and faster. **Official Response from Thibaud Clément:** > Dear Tonya, Thank you very much for your review: this is immensely helpful. It means the world to read that you enjoy Loomly's interface and had a pleasant experience with our support team. I confirm we are improving our new mobile apps as we go to make them always faster and more reliable: I will reach out to you today over email to see if we can help with the errors you ran into. Please let our team know if we can assist you with anything. Sincerely, Thibaud CEO of Loomly ## Loomly Discussions - [How long before we can publish directly to Instagram?](https://www.g2.com/discussions/25904-how-long-before-we-can-publish-directly-to-instagram) - 6 comments, 2 upvotes - [When do you expect instant Instagram publishing?](https://www.g2.com/discussions/25647-when-do-you-expect-instant-instagram-publishing) - 1 comment, 2 upvotes - [Would love more assistance with posting to FB or Instagram stories](https://www.g2.com/discussions/would-love-more-assistance-with-posting-to-fb-or-instagram-stories) - 1 comment, 2 upvotes - [When will I be able to post directly to Instagram?](https://www.g2.com/discussions/14393-when-will-i-be-able-to-post-directly-to-instagram) - 1 comment, 2 upvotes - [I love the calendar view. Will there be an update for selecting which view you prefer to see rather than having to select it each time?](https://www.g2.com/discussions/i-love-the-calendar-view-will-there-be-an-update-for-selecting-which-view-you-prefer-to-see-rather-than-having-to-select-it-each-time) - 1 comment, 1 upvote - [View Loomly pricing details and edition comparison](https://www.g2.com/products/loomly/reviews/loomly-review-2238292?section=pricing&secure%5Bexpires_at%5D=2026-05-28+14%3A53%3A24+-0500&secure%5Bsession_id%5D=fcbab7b7-a3d5-4930-b7ee-deb6c3d47171&secure%5Btoken%5D=cc6f9293622f44caf4f00810f29c87ae635674b1cd44c25f2f043d4a5c2d2994&format=llm_user) ## Loomly Integrations - [Facebook](https://www.g2.com/products/facebook/reviews) - [Slack](https://www.g2.com/products/slack/reviews) ## Loomly Features **Social Analytics** - Follower Analysis - Post Performance - Paid Campaign Tracking - Hashtag Analytics **Content & Collaboration** - Content Calendar - Content Library - Shared Inbox - Approval Workflows - Users and Permissions - Content Creation **Social Management** - Social Analytics - Social Publishing - Campaign Optimization - Social Engagement - Social Ads - Campaign Planning - Hashtag Capabilites **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Loomly Alternatives - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,148 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) - 4.4/5.0 (6,368 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) - 4.6/5.0 (2,819 reviews)