The ability to integrate with multiple apps and bring in data fairly easily into one place Review collected by and hosted on G2.com.

Some of the connectors (not google products) are hard to get matched up with our internal systems. Review collected by and hosted on G2.com.

I like being able to share insights with my team members or management easily. As an e-commerce company employee, I use Looker to track sales performance, top-selling products, customer locations, and trends over time. It effectively shows me total sales for today, this week, or this month, the number of orders and revenue, and provides comparisons like this month vs last month. Review collected by and hosted on G2.com.

Adding a 'Beginner Mode' with just the basic features like view, filter, and download would be really useful. Review collected by and hosted on G2.com.

It’s a good visualization tool for creating and viewing live dashboards. Review collected by and hosted on G2.com.

Visualization limitation - very few charts Review collected by and hosted on G2.com.

It’s very easy and helpful to get the better visualised data by using API Integration and also can create dashboard very professional way Review collected by and hosted on G2.com.

More modifications and more charts not available Review collected by and hosted on G2.com.

It’s free to use. No restrictions like professional email id required Review collected by and hosted on G2.com.

Some synching issue with offline file in system causes some data gap Review collected by and hosted on G2.com.

As an SEO professional, what I like best about Looker Studio is its ability to combine data from multiple sources like GSC, GA4, and Google Sheets into a single unified dashboard. This helps me track keyword performance, landing page metrics, and traffic trends all in one place. The ability to create automated, client friendly SEO reports that update in real-time saves a lot of manual effort. Plus, the flexibility to customize charts, tables, and scorecards helps present complex SEO data in clean and visual way. Review collected by and hosted on G2.com.

It can get frustrating when dealing with large datasets or multiple connectors. Reports tend to load slowly or even break if the data source is too heavy, especially when working with GA4 or BigQuery. Review collected by and hosted on G2.com.

Looker Studio stands out for its seamless integration with various data sources—from Google Analytics, Ads, Sheets, and BigQuery, to third-party connectors. The drag-and-drop interface makes dashboard creation approachable even for those without a technical background, yet it still offers robust options for advanced users. I truly appreciate the platform’s customization capability, allowing me to tailor reports and visuals for different stakeholders. Collaboration is effortless with real-time sharing and edit access, which keeps marketing and analytics teams on the same page. In my digital marketing role, the ability to combine, visualize, and analyze multi-channel campaign data has been instrumental in optimizing performance and driving growth. Review collected by and hosted on G2.com.

Occasionally, complex or very large datasets can cause reports to load slowly, impacting the user experience. Some advanced features require a learning curve, particularly around data blending and custom calculations. I’d love to see even more third-party connectors and streamlined options for automating report refreshes. Also, while the free tier is excellent, certain features are limited unless you upgrade. Review collected by and hosted on G2.com.

What I love about Looker is how easy it makes data visualization feel, even for non-technical users. The interface is intuitive, and the way it connects directly to live databases without moving data around is a big win. I also appreciate how LookML lets us define reusable data logic once and then share it across teams. It’s become my go-to tool when I need to create clean, insightful dashboards without writing a bunch of SQL each time. Review collected by and hosted on G2.com.

While Looker is powerful, I’ve found that the learning curve for LookML can be a bit steep in the beginning-especially for team members who don’t have much technical experience. Also, the pricing might be a bit high for startups or smaller businesses. Some advanced features could use more documentation or easier implementation support. Review collected by and hosted on G2.com.

Live data to track, easy for use.

Also we can make graphs, charts by using Looker which is the best.

Best learning platform, we can also using it by Dashboard type.

And it's fast. Review collected by and hosted on G2.com.

Looker is the best but there are some issues like "slow performance depends on server, if you change any data it will take long process to fix in dashboard Review collected by and hosted on G2.com.

I like that Looker is easy to use and it's free for creating reports. It's great that anyone can use it without needing to understand the software, and there's no need for any additional software for making reports. It really reduces my work time. Setting it up was really easy too. Review collected by and hosted on G2.com.

Sometimes it's boring and it needs AI to help make reports instantly without needing to format them myself. Review collected by and hosted on G2.com.