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Lodago

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Lodago helps B2B exhibitors prove the ROI of their trade shows and turn every event into measurable pipeline. It gives CMOs, CFOs and sales leaders a clear view of what each event delivers, from the first meeting booked to the revenue it influences. Fortune 500 and NASDAQ-listed companies rely on Lodago to run their trade show meetings. Before the show, sales and marketing teams book meetings with customers, prospects and executives directly in Lodago or through booking links shared by email or on the website. The AI Meeting Generator then suggests who else to meet, so teams can book even more. Reps, time slots and meeting rooms are all managed from one dashboard, synced with Outlook and Google Calendar to avoid double bookings. Meeting targets show whether each team is on track. During the show, teams run their account meetings and handle last-minute changes in real time. Reps capture leads from badges or business cards at any event, enrich them with AI and qualify them with custom forms. They can then follow up on the spot by booking a meeting, sending an email with documents or assigning a task. After the show, every meeting and lead is documented with notes and next steps, synced to Salesforce, HubSpot, Microsoft Dynamics 365 or any other CRM, and tracked through to pipeline and ROI. SOC 2 and ISO 27001 certified.

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